Your Website Is Selling Before Your Sales Team Does: The B2B Website Playbook with Evgenii Tilipman

In this episode, we sit down with Evgenii Tilipman, founder of Khod, a web and growth agency helping funded B2B startups in AI, Web3, and enterprise SaaS turn their websites into powerful growth engines.Evgenii has helped launch websites for companies including Bland AI, Synthflow, Chili Piper, and Avarra, with Khod working with more than 20 funded startups and retaining 75% of them for ongoing work.We explore a simple but often overlooked idea: most B2B deals are influenced long before a sales conversation happens and your website plays a major role.Evgenii shares practical frameworks for understanding what separates a B2B website that converts from one that simply looks good. We discuss website strategy after raising a funding round, what enterprise buyers and investors expect, how quickly a high-performing site can be launched, and the role of SEO, CRO, messaging, and design in driving qualified leads.We also dive into Evgenii's journey from building Webflow sites as a freelancer to scaling a full-service growth agency, including the challenges of systematizing creative work, pricing, positioning, and building a team that doesn't depend entirely on the founder.If you're a founder, B2B marketer, growth leader, agency operator, or Webflow enthusiast, this episode is packed with real examples, frameworks, and lessons on turning your website into a serious business asset.#EvgeniiTilipman #Khod #B2BMarketing #B2BGrowth #WebDesign #Webflow #SaaS #AI #GrowthMarketing #ConversionRateOptimization #SEO #LeadGeneration #StartupGrowth #Entrepreneurship #AgencyGrowth #ProductMarketing #Podcast #PodMatch #DesignWave