Youth Culture and Commerce with Alice Almeida and Belinda Casselden

from The IAB Australia Podcast · host IAB Australia

In our latest podcast we chat to the Alice Almeida and Belinda Casselden from the Totally Awesome team about their last research on youth culture and commerce and what it means for marketers and media organisation. We discuss a range of topics including purchasing influences, information discovery, trust sources, device ownership, thoughts on AI and much more.See omnystudio.com/listener for privacy information.

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This episode is 31 minutes long.

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This episode was published on September 14, 2023.

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