Zero Employees Module #4 of 5 - The Knowledge-Based Business

In this episode, I want to welcome you to explore the knowledge-based business and invite you to choose your niche to get started. The products in the knowledge-based business are information products, which is short for "info-products". The most common ones are eBooks and video courses, where they provide "how to" information or education to the buyer. But the fact is, anything that can be delivered digitally, even software, is a digital info-product. Netflix is also a digital e-commerce business, but it's more aimed at the entertainment industry than the educational market. As you can see, this industry is super massive and highly lucrative. TODAY, knowledge is the key to becoming healthier, wealthier, happier, and everything else—the market is "hungry" to learn as it values information more than ever. This is why you've seen websites like udemy.com, masterclass.com, Lynda.com, etc., have become very successful (and highly profitable). To watch the video version, go to To watch the video version, go to https://youtu.be/znjdkdp4jr0 Check out the latest free course available at https://patricchan.net