Zig When It Zags: Q3 Highlights - EP32
from Trust the Process
Episode 32 - Q3 didn’t move in a straight line, so we didn’t either. In this episode we share the zigs (market shifts we faced) and the zags (how we adjusted): spec levels, pricing strategy, start pacing, and the marketing moves that actually drove showings and calls. What we cover Market signals we watched and how they changed week to week Where we zigged: product mix, feature sets, timing, and approvals Where we zagged: pricing tune-ups, incentives, and pipeline focus Construction milestones and quality wins that set up Q4 Marketing highlights across YouTube, IG, FB, and TikTok What we learned and what we’re carrying into Q4 Tell us your biggest zig or zag from Q3 in the comments. We’ll feature a few next episode. 👉 Subscribe for weekly homebuilding insights and behind-the-scenes process from Trust Home Builders. #BuiltByTrustHomeBuilders #Q3Highlights #Homebuilding #HousingMarket #TrustHomeBuilders
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