EPISODE · Feb 18, 2026 · 49 MIN
Zone of Genius How to Clarify Your Value and Charge What You’re Worth with Orly Zeewy
from We Are Women Unapologetically · host Jessica Cumming
I’m joined by Orly Zeewy, author, brand strategist, and the woman who makes fuzzy clear. If you’ve ever felt like your work is valuable but your message is hard to explain, or your pricing still feels like a guess, this episode will land.We talk about how to identify your zone of genius, communicate it in a way people understand quickly, and charge like the expert you actually are. Orly breaks down why women tend to underprice, how “being nice” shows up in money decisions, and what it looks like to stop defending your rates and start standing in them.You’ll also hear us get real about imposter syndrome during career shifts, why negotiation matters more than most women were taught, and how the future of work is rewarding human skills like relationship-building, critical thinking, and cultural fluency. If you’re building a business, pivoting careers, or simply ready to own your value without overexplaining, this is your episode.In this episode, we cover:What “zone of genius” really means and how to spot yoursHow to turn clarity into premium positioningWhy women undercharge and how to shift the mindset behind itPricing with confidence without negotiating against yourselfHow to talk about your work in a noisy, short-attention worldThe skills that will matter most as work and technology keep evolvingA healthier definition of success, especially for high-achieving womenConnect with Orly :Website: zeewybrands.comLinkedIn: linkedin.com/in/orlyzeewyBook: Ready Launch Brand: The Lean Marketing Guide for Startups (Amazon)Connect with Jessica:Clarity in 10The Courage to Pause Waitlist Book a 30-minute clarity callConnect on LinkedInUntil next week, stay fierce, stay bold, but most importantly, stay unapologetically you.
What this episode covers
I’m joined by Orly Zeewy, author, brand strategist, and the woman who makes fuzzy clear. If you’ve ever felt like your work is valuable but your message is hard to explain, or your pricing still feels like a guess, this episode will land.We talk about how to identify your zone of genius, communicate it in a way people understand quickly, and charge like the expert you actually are. Orly breaks down why women tend to underprice, how “being nice” shows up in money decisions, and what it looks like to stop defending your rates and start standing in them.You’ll also hear us get real about imposter syndrome during career shifts, why negotiation matters more than most women were taught, and how the future of work is rewarding human skills like relationship-building, critical thinking, and cultural fluency. If you’re building a business, pivoting careers, or simply ready to own your value without overexplaining, this is your episode.In this episode, we cover:What “zone of genius” really means and how to spot yoursHow to turn clarity into premium positioningWhy women undercharge and how to shift the mindset behind itPricing with confidence without negotiating against yourselfHow to talk about your work in a noisy, short-attention worldThe skills that will matter most as work and technology keep evolvingA healthier definition of success, especially for high-achieving womenConnect with Orly :Website: zeewybrands.comLinkedIn: linkedin.com/in/orlyzeewyBook: Ready Launch Brand: The Lean Marketing Guide for Startups (Amazon)Connect with Jessica:Clarity in 10The Courage to Pause Waitlist Book a 30-minute clarity callConnect on LinkedInUntil next week, stay fierce, stay bold, but most importantly, stay unapologetically you.
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Zone of Genius How to Clarify Your Value and Charge What You’re Worth with Orly Zeewy
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