10-Minute Mentor with Rich Perry
by 10-Minute Mentor with Rich Perry
Premier mentoring for entrepreneurs who want to share their gifts with the world.Each episode is designed to be a mini-coaching session, providing valuable nuggets that will empower you to share your message and make a bigger impact.Take the #10MinuteChallenge and start getting great results in just 10 minutes a day. My name is Rich Perry and I thank you for trusting me each and every week. Support this podcast: https://anchor.fm/10minutementor/support
Episodes
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The Biggest Marketing Mistakes Entrepreneurs Make and How to Avoid Them
Marketing doesn't have to be complicated. By avoiding these seven common mistakes and focusing on strategy, consistency, relationships, and measurement, entrepreneurs can make meaningful progress without trying to do everything. In this episode, you'll learn why marketing without a plan can lead…
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The Customer Journey: From Awareness to Advocacy
Marketing isn't a one-time campaign. It's an ongoing process of building awareness, creating value, earning trust, and developing relationships with the people your business serves. In this episode of 10-Minute Mentor, I'll explain the various stages of the customer journey: awareness, interest,...
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Measuring What Matters: Turning Marketing Data into Better Decisions
Learn how to identify the marketing metrics that actually matter, measure your results, and use what you learn to make smarter decisions and improve your marketing strategy. How do you know if your marketing is actually working? In this episode of 10-Minute Mentor, I'll explain how to measure...
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Marketing Power of Relationships: Build Trust, Grow Your Business
Relationships may be one of your most powerful marketing assets, and by intentionally building trust, partnerships, referrals, and community connections, you can create a marketing network that becomes more valuable over time. For many entrepreneurs and small business owners, marketing means…
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Creating Content That Works: Stop Posting More and Start Providing More Value
Learn how to create purposeful content that educates, tells compelling stories, builds trust, drives action, and can be repurposed to increase your visibility without increasing your workload. Creating content for your business doesn't have to mean posting constantly or becoming a full-time…
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Digital Marketing Without the Overwhelm: You Don't Have to Be Everywhere
Digital marketing can feel overwhelming, especially for entrepreneurs, solopreneurs, and small business owners who are responsible for their own marketing. Between websites, email marketing, SEO, social media, and paid advertising, there always seems to be another platform, strategy, or trend to...
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Choosing the Right Marketing Channels: Why You Don't Need to Be Everywhere
Learn how to evaluate traditional marketing, digital marketing, networking, and referrals so you can focus your limited time and budget on the channels that best connect you with the people you want to serve. In this episode, I'll explain the different marketing channels available to…
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Your One-Page Marketing Plan: Simple Steps for Small Business Success
Learn how to build a practical one-page marketing plan that helps you make better decisions, stay focused, and market your business with confidence. Do you really need a complicated marketing plan to grow your business? No, you don't. In this episode of 10-Minute Mentor, I'll explain how...
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Building a Brand People Remember: Why Trust Matters More Than Your Logo
What makes a business truly memorable? It isn't a clever logo or an expensive website - it's the trust you earn through consistent experiences. In this episode. I'll explain the difference between a logo and a brand, why trust is the foundation of successful marketing, and how your customer...
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What Makes Your Business Different? The Secret to Standing Out Without Competing on Price
Learn how to define what makes your business truly different so customers choose you for your unique value - not because you're the cheapest or the loudest. What makes your business different from everyone else? This episode explains how to create a compelling value proposition, identify your...
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Who Are You Really Marketing to?
Understanding your ideal customer is essential before launching any marketing effort. Like a personalized business consultation, you'll learn how to identify your ideal customer profile, uncover customer pain points, distinguish between customer needs and wants, and avoid the common mistake of...
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Marketing Isn't What Most People Think
What is marketing, really? Many entrepreneurs believe marketing is simply advertising or selling - but that's one of the biggest misconceptions holding businesses back. In this episode of 10-Minute Mentor: Marketing for Purpose-Driven Entrepreneurs, you'll discover what marketing truly is, how it...
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Marketing for Purpose-Driven Entrepreneurs: Series Introduction
10-Minute Mentor is back with a new series for purpose-driven entrepreneurs. The series will focus on marketing and is a must-listen for any entrepreneur or small business owner who is a one (wo)man show. Connect with Rich on social media: https://www.linkedin.com/in/coachrichperry...
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Conclusion: LinkedIn Mastery Series
This episode concludes the LinkedIn Mastery Series. For more information on using LinkedIn for business growth, go to: https://richperry.com/linkedin-for-business/ FREE on-demand webinar, "5 Strategies You Need to Grow Your Business on LinkedIn." Watch it here:...
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How to Optimize Your LinkedIn Company Page for Growth and Credibility
Your LinkedIn Company Page is more than just a digital placeholder; it’s a powerful asset for building credibility, attracting the right audience, and reinforcing your brand’s presence online. In this 10-Minute Mentor episode, we break down how to strategically optimize your LinkedIn Company Page...
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The Key Differences Between Personal Profiles and Company Pages
When it comes to building a strong presence on LinkedIn, understanding the strategic difference between a personal profile and a company page is critical. In this 10-Minute Mentor episode, we take a deeper look at how each functions within a broader LinkedIn marketing strategy and why leveraging...
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Crafting Compelling Content to Strengthen Your Marketing Strategy
Creating a content marketing strategy is only the beginning - execution is where real impact happens. In this follow-up episode, we focus on crafting compelling content that captures attention, delivers value, and supports long-term business growth. You’ll learn how to use visual storytelling to...
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Designing a High-Impact Content Marketing Strategy
What separates content that gets ignored from content that drives real business growth? It comes down to strategy. In this 10-Minute Mentor episode, we take a deeper look at how to design a high-impact content marketing strategy that connects with the right audience and delivers meaningful…
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Understanding LinkedIn's Algorithm: How to Increase Visibility and Engagement
If you want to grow your visibility on LinkedIn, you can’t afford to ignore how the platform actually works. In this 10-Minute Mentor episode, we take a deeper dive into the fundamentals of the LinkedIn algorithm and what it means for your content marketing strategy. Rather than guessing what…
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The Art of Starting Conversations on LinkedIn (Without Feeling Awkward)
If you’ve ever wondered how to start a conversation on LinkedIn without sounding forced, salesy, or uncomfortable — this episode is for you. LinkedIn is often misunderstood as a content platform or digital resume. In reality, it is one of the most powerful relationship-building tools available to...
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The Power of Meaningful Connections for Business Growth
In this 10-Minute Mentor episode, we take a deeper dive into the strategy behind online networking for long-term business growth. If the previous conversation centered on purposeful engagement, this discussion advances the concept by examining how to intentionally build a high-quality…
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Engaging with Purpose: Communication Strategies That Add Real Value
What separates professionals who simply show up online from those who truly build influence? Intentional engagement. In this 10-Minute Mentor episode, we explore what it means to engage authentically and with purpose across your favorite social media platforms. Whether you’re active on LinkedIn,...
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The Strategy Behind the Scroll: Communicating with Purpose on LinkedIn
LinkedIn has evolved far beyond just a place to post your resume and look for job openings. Today, it’s one of the most visible and influential communication channels a brand can use to build awareness and attract new business. In this episode, I break down why a communication strategy is no…
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5 Quick LinkedIn Profile Improvements You Can Do in Under 10 Minutes
In this episode of the LinkedIn Mastery Series, we explore five high-impact LinkedIn profile improvements you can complete in less than ten minutes. Whether you’re an entrepreneur, a business owner, or an executive leading a growing organization, these simple updates can dramatically increase…
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The First Impression Framework Every LinkedIn User Needs
If you want to attract new clients, build credibility, and grow your personal brand, your LinkedIn profile is one of the most powerful business tools you have. In this episode, we break down the four essential LinkedIn profile tips every entrepreneur, business owner, and executive needs to make a...
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Your LinkedIn Profile Deserves Better: 3 Simple Fixes That Change Everything
In this episode, we kick off a new limited series focused on helping professionals, entrepreneurs, and business leaders get more out of LinkedIn. Today, we’re diving into three quick, high-impact changes you can make to elevate your profile and strengthen your digital presence. You’ll learn how…
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Introduction: LinkedIn Mastery Series
This episode serves as the introduction to our new series that will focus on mastering LinkedIn for professional and business growth. For more information on using LinkedIn for business growth, go to: https://richperry.com/linkedin-for-business/ FREE on-demand webinar, "5 Strategies You Need to...
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The Small Business Playbook: Win Social Media with Engaging Content
Is your small business struggling to realize any real success online? If so, then this episode of 10-Minute Mentor is for you. Today I’m giving you actionable steps to elevate your social media presence and engage your audience like never before! For small businesses to be successful today, it’s...
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Fuel Business Growth Through Networking
Think about your business growth strategy. Does your strategy include tapping into the power of your network for new opportunities? If not, then you could be missing out on huge growth potential. In today's highly competitive business landscape, networking has become an indispensable tool for…
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How to Create a Comprehensive Internal Communication Plan for Your Small Business
Internal communication is the backbone of any business, and for small businesses, it plays an essential role in fostering teamwork, maintaining alignment with company goals, and driving productivity. Without clear communication, even small missteps can lead to misunderstandings, reduced morale…
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Top Recruitment Strategies for Small to Medium-Sized Businesses
Are you having trouble recruiting the right talent for your business? Do you need help with your overall recruitment strategy? If so, then this episode of 10-Minute Mentor is for you. Today I’m sharing tips to help your business improve its recruitment efforts. Recruiting the right talent is...
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Building a Strong Internal Communication Culture for Small Business Leaders
Do you need help improving communication in your workplace? If so, this episode of 10-Minute Mentor is for you. Today I’m sharing key strategies that will help small business leaders enhance their internal communication culture. In any business, strong internal communication is the backbone of a...
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Straightforward Communication Hacks for Small Business Owners Who Struggle at Networking Events
Are you a small business owner who struggles at networking events? Maybe you’ve never been to a networking event before and you’re not sure what to say or do. Or maybe you’ve been to networking events in the past, but you struggle with promoting your business to strangers. If either of these…
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5 Cost-Effective Ways to Promote Your Small Business
Are you looking for ways to promote your small business without having to break the bank? If so, then this episode of 10-Minute Mentor is for you. Today I’ll give you five cost-effective ways to promote your small business that will help you make a bigger impact. Promoting your small business...
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Elevate Business Credibility with the Power of Podcasts
Do you want to be seen as a recognized and credible expert in your industry, but you’re not sure what you need to do to prove your level of expertise? If so, then this episode of 10-Minute Mentor is for you. Today I’m explaining what you need to tap into the power of podcasts so you can elevate...
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Small Business Guide to Building a Memorable Brand
Are you able to communicate what makes your brand better, unique, or different than your competitors and why customers should ultimately choose you? If that’s a problem area, then this episode of 10-Minute Mentor is for you. Today I’m giving you a brand-building guide for small business success....
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Unlocking Social Media Potential: A Guide for Small Business Owners
As online marketing becomes increasingly important, social media is an indispensable tool for small businesses to connect with their target audience, build brand awareness, and drive growth. However, to fully unlock the power of social media, it’s essential to implement effective strategies that...
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5 Marketing Tips to Boost Your Small Business
Running a business isn’t easy. It takes dedication, creativity, and a solid marketing strategy to make your mark in today’s competitive world. In this 10-Minute Mentor episode, I’m sharing five awesome marketing tips that will help supercharge your business. [KEY TALKING POINTS] 1. Know your...
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Building Brand Awareness on LinkedIn: Creating Meaningful Connections and Trust
https://richperry.com/ [10-Minute Mentor with Rich Perry] [EPISODE IDEAL FOR] This mentoring episode is ideal for purpose-driven entrepreneurs, small business owners, and business leaders that want to make a difference. LinkedIn is the world’s number one professional networking site. It’s also a...
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5 LinkedIn Profile Tips to Boost Your Brand Authority
https://richperry.com/ [10-Minute Mentor with Rich Perry] [EPISODE IDEAL FOR] This mentoring episode is ideal for purpose-driven entrepreneurs, small business owners, and business leaders that want to make a difference. LinkedIn is the world’s number one professional networking site. It’s also a...
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Brand Identity: Your Gateway to Success in the Business World
https://richperry.com/ [10-Minute Mentor with Rich Perry] [EPISODE IDEAL FOR] This mentoring episode is ideal for purpose-driven entrepreneurs, small business owners, and business leaders that want to make a difference. To stay competitive in today’s business world, it’s paramount to establish a...
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5 Interpersonal Skills You Need to Build Better Business Relationships
https://richperry.com/ [10-Minute Mentor with Rich Perry] [EPISODE IDEAL FOR] This mentoring episode is ideal for business owners, executives, and professionals who want to advance their careers. Interpersonal skills, or people skills, are what we use every day to understand and interact with…
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Polishing Your Digital Identity: The Importance of Regular Social Media Audits
https://richperry.com/ [10-Minute Mentor with Rich Perry] [EPISODE IDEAL FOR] This mentoring episode is ideal for purpose-driven entrepreneurs, small business owners, and coaches that want to make a difference. Social media has become an integral part of personal branding and professional success...
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Mastering Purposeful Communication: The Key to Authentic Leadership
https://richperry.com/ [10-Minute Mentor with Rich Perry] [EPISODE IDEAL FOR] This mentoring episode is ideal for purpose-driven entrepreneurs, small business owners, and coaches that want to make a difference. You’ll learn the power of purposeful communication and the key skills needed to unlock...
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Staying Relevant on Social Media: A Guide for Entrepreneurs
https://richperry.com/ [10-Minute Mentor with Rich Perry] [EPISODE IDEAL FOR] This mentoring episode is ideal for purpose-driven entrepreneurs, small business owners, and coaches that want to make a difference. Social media has become a powerful tool for entrepreneurs to connect with their...
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New to Online Marketing? Here Are 3 Social Media Marketing Tips for Beginners
https://richperry.com/ [10-Minute Mentor with Rich Perry] [EPISODE IDEAL FOR] This mentoring episode is ideal for purpose-driven entrepreneurs, small business owners, and coaches that are new to online marketing. Whether you’re new in business or just new to online marketing, this episode…
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Why You Need a LinkedIn Marketing Strategy + Tips to Improve Your Profile
https://richperry.com/ [10-Minute Mentor with Rich Perry] [EPISODE IDEAL FOR] This mentoring episode is ideal for purpose-driven entrepreneurs, small business owners, and coaches. Here’s what you’ll learn in this episode: You’ll learn the importance of having an optimized LinkedIn profile and...
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Marketing Tips to Help Expand Your Audience
https://richperry.com/ [10-Minute Mentor with Rich Perry] [EPISODE IDEAL FOR] This mentoring episode is ideal for purpose-driven entrepreneurs, small business owners, and coaches. Here’s what you’ll learn in this episode: You’ll get three straightforward marketing tips that will help you reach…
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Amplify Your Small Business Marketing Strategy Using Podcast Interviews
https://richperry.com/ [10-Minute Mentor with Rich Perry] [IN THIS EPISODE] As a small business owner, you have to be creative with marketing opportunities to get the most mileage for your business. If you're someone with limited time, resources, or finances then this certainly resonates with…
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Design an Organic Social Media Strategy to Position Yourself as an Industry Expert
https://richperry.com/ [10-Minute Mentor with Rich Perry] [IN THIS EPISODE] If you spend more than five minutes on your preferred social media platform, you will come across numerous experts vying for attention and boasting about their secret formula to achieve instant celebrity status. However,...
About this show
Premier mentoring for entrepreneurs who want to share their gifts with the world.Each episode is designed to be a mini-coaching session, providing valuable nuggets that will empower you to share your message and make a bigger impact.Take the #10MinuteChallenge and start getting great results in just 10 minutes a day. My name is Rich Perry and I thank you for trusting me each and every week. Support this podcast: https://anchor.fm/10minutementor/support
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10-Minute Mentor with Rich Perry
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