Skip to content
Added Value Podcast podcast artwork

PODCAST · technology

Added Value Podcast

by Added Value Podcast

A podcast about all things adtech, martech, advertising, digital, and technological. Come laugh a little while learning about life on the the front lines. Brought to you by Drawbridge.

Publisher-supplied feed metadata · PodParley refreshed Apr 16, 2026 · Source feed

Episodes

  1. Checking in with Foursquare

    Foursquare’s Tyler Simmons joins Haylee and Brian to kick off a new season of Added Value. The group discusses the evolution of Foursquare from small consumer app, to City Guide and Swarm, to a goldmine of location data. Between acapella jeopardy, Foursquare Analytics, and what the future of...

  2. It’s Gotta be Ibotta

    Added Value welcomes its first industry guest to the podcast today. Mike Dadlani of Ibotta joins the crew to talk about the journey from couponing in the days of yore to targeting, big data, and identity driven attribution today. We talk about why it’s useful, how it’s powerful, and what it all...

  3. Marketing to Millennials

    Mike Murphy joins the podcast today to talk all about millennials. Who are they? How do you market to them? Why should you care? Later, Haylee challenges Mike and her Gen-X co-host Brian to a “Who is more millennial?” quiz. Things get real personal, real fast, as our audience learns who is the…

    more
  4. From the Front Lines

    Dini Mehta, Drawbridge’s new head of national sales, joins our hosts to share insights and opinions about life on the front lines. The trio discuss the exciting world of cross-device, trends in adtech/martech, digital identity, and the past five years of our evolving industry. Dini closes with...

Type above to search every episode's transcript for a word or phrase. Matches are scoped to this podcast.

Searching…

We're indexing this podcast's transcripts for the first time — this can take a minute or two. We'll show results as soon as they're ready.

No matches for "" in this podcast's transcripts.

Showing of matches

No topics indexed yet for this podcast.

Loading reviews...

ABOUT THIS SHOW

A podcast about all things adtech, martech, advertising, digital, and technological. Come laugh a little while learning about life on the the front lines. Brought to you by Drawbridge.

HOSTED BY

Added Value Podcast

CATEGORIES

Frequently Asked Questions

How many episodes does Added Value Podcast have?

Added Value Podcast currently has 4 episodes available on PodParley. New episodes are automatically indexed when they're published to the podcast feed.

What is Added Value Podcast about?

A podcast about all things adtech, martech, advertising, digital, and technological. Come laugh a little while learning about life on the the front lines. Brought to you by Drawbridge.

How often does Added Value Podcast release new episodes?

Added Value Podcast has 4 episodes. Check the episode list to see recent publication dates and frequency.

Where can I listen to Added Value Podcast?

You can listen to Added Value Podcast on PodParley by clicking any episode. We provide an embedded audio player for direct listening, and you can also subscribe via your preferred podcast app using the RSS feed.

Who hosts Added Value Podcast?

Added Value Podcast is created and hosted by Added Value Podcast.
URL copied to clipboard!