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Aisle 42

by Ethical Food Group | Corwin Hiebert

If you give a damn about the food you eat and how it's made then you’ll love Aisle 42—where we take a deeper look at what’s inside our shopping carts. Go behind the scenes of the food and beverage industry with Corwin Hiebert (Ethical Food Group) as he talks with mission-driven founders, retailers, and experts about fixing our broken food system and redefining the future of the grocery store, where the organic section is gone and the aisles are filled with sustainable food that's good for people and the planet.

Publisher-supplied feed metadata · PodParley refreshed Jun 24, 2025 · Source feed

Episodes

  1. Arzeena Hamir | LUSH Valley

    In this episode we chat with Arzeena Hamir, a dedicated farmer, community leader, and advocate for local food systems. Arzeena shares her journey from studying crop science and working internationally to settling into a rural community and owning an organic farm. We dive into the challenges and...

  2. Mitchell Scott | CULT Food Science

    Thanks for listening to Aisle 42, in this episode we chat with Mitchell Scott, CEO of Cult Food Science, to explore the cutting edge of cultivated and lab-grown foods. We dive into the promise and challenges of cellular agriculture, including cultivated meats, seafood, and innovative uses of...

  3. Jasmine Byrne | Big Mountain Foods

    In this episode of Aisle 42, we chat with Jasmine, co-founder of Big Mountain Foods, about the brand's journey, family culture, and mission to make allergen-free, plant-based foods that are healthy and delicious. Jasmine talks about shifting from mental health work to building the brand with her...

  4. Dominic Dubé | Evive Nutrition

    In this episode I chat with Dominic (Doobey) co-founder of Evive (eh-VIEV) Nutrition, a brand that’s redefining convenience with nutrient-dense, whole-food-based frozen smoothie cubes and innovative plant-based products. Dominic is tackling one of the biggest issues in the grocery...

  5. Jud Currie | Ethical Food Group

    This episode is a special one as it explores the future of grocery through the eyes of a speed to market specialist… some even call him the anti-broker. I’m chatting with Jud Currie, Ethical Food Group’s very own retail and sales leader and you’re going to love this conversation. Jud’s storied...

  6. Jonathan Ferrari | Goodfood

    In this episode I’m joined by Jonathan, co-founder of Goodfood, a Canadian meal kit pioneer that’s helping thousands of households cook fresh, high-quality meals with locally sourced ingredients. From tackling food waste to cheerleading Canadian farmers and producers, Goodfood is more than just a...

  7. Michael Lines | SimplyProtein

    In this episode I’m joined by Michael Lines, CEO of SimplyProtein, a brand making waves in the better-for-you snacking space with their approachable, high-protein, plant-based products. With the rise of protein consumption trends, including the impact of GLP-1 medications and consumers seeking...

  8. Jordan Schenck | Flashfood

    In this episode we’re tackling one of the most pressing issues in the grocery industry—food waste and accessibility—with a guest who's making a real impact. Jordan, President & COO at Flashfood and former head of global marketing at Impossible Foods, joins us to discuss the massive opportunity to...

  9. Laura Simonson | Virchew

    This episode is all about happy, healthy dogs thriving on a plant-based diet! Yep, vegan dogs are a real thing and you’ll be glad you learned why. I chat with Laura, founder of Virchew, a Vancouver-based brand pioneering plant-based, hypo-allergenic dog food. Laura shares her vision for...

  10. Ian Gladue | Mitsoh

    Now, this conversation is not for the faint of heart. It’s a powerful and deeply personal look into Ian’s raw and profound path—one that starts and ends talking about Mitsoh’s delicious pemican strips (available in a grocery store near you) but it’s the middle part, his telling of his turbulent...

  11. Marise May | Chas Organics

    In this episode, I sit down with Marise from Chas Organics to explore her team’s commitment to organic, fair trade, and sustainable food production. Marise shares how their mission is deeply rooted in providing high-quality, Ayurvedic-inspired products sourced from Sri Lanka. She walks us through...

  12. Dana McCauley | CFIN

    In this conversation with Dana McCauley, we dive into Canada’s Food Innovation Network and its vital role of investment and knowledge transfer within the agri-food industry. We explore Canada’s strengths in upcycling, plant-based proteins, and functional ingredients, positioning both CFIN and the...

  13. Neil Thomson | Laid Back Snacks

    In this episode I chat with Neil Thomson, co-founder of Laid Back Snacks—a brand that’s redefining what it means to snack smarter. I’ve been a longtime fan of their trail mixes and nut blends, so it’s only fitting that we finally get a chance to sit down and talk about how they’ve built a…

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  14. Dr. Sylvain Charlebois | Dalhousie University

    Here we go! We’re kicking off Season 2 of Aisle 42 with none other than The Food Professor! I chatted with Dr. Sylvain Charlebois—a leading voice in Canadian agriculture and food policy. He advises all levels of government, he ruffles feathers and he has a real knack for uncovering the broken…

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  15. Jennie Coleman | Equifruit

    This is the final episode of Season 1 and I’m going bananas (insert laugh track here?, ah no?). In this chat with Jennie from Equifruit, we dive into the complexities of the global banana supply chain and the mission behind their fair trade business model. Jennie takes us behind the scenes of...

  16. Sarah Goodman | Chiwis

    Sometimes the most sustainable solution can also be the simplest and that’s certainly true in the snacking aisle now that we can buy nutritious upcycled fruit chips made right where they’re grown. In this episode, Sarah Goodman, the founder of Chiwis, shares her journey and passion for creating...

  17. Gagan Lasser | Lass Chance Beverage Co.

    In this epidote of Aisle 42 we sit down with a farmer! An orchardist in fact, and we talk about all things fruit and upcycling. Gagan Lasser is the President of Lass Chance Beverage Co. and you’re going to really enjoy they’re take on a bold mission to reduce food waste. They transform unsellable...

  18. Krista Pineau | EcoCERT Canada

    Each and every episode of Aisle 42 highlights the intersections between sustainable food and beverage making, the industry the supports them and consumers that give a damn about our health and the world around us. In this conversation with Krista from EcoCERT Canada we cover some really…

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  19. Paul Tylla | Heal

    Holistic nutrition, delicious meal replacements, plant-based innovation, and the healing power of love, science, and determination - THAT’s what’s in store for you in this episode of Aisle 42 where I talk with Paul from Heal. If you’ve ever blended up some smoothie or vitamin powder and felt like...

  20. Ian Walker | Hippie Snacks

    Let’s continue our walk down the organic wild side. In this episode of Aisle 42 we talk with Ian Walker, affectionately known as the "organic godfather of Western Canada." Ian is the visionary co-founder of Hippie Snacks and Left Coast Naturals, two brands that are known for quality…

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  21. Tia Loftsgard | Choose Canada Organic

    We’re pulling back the curtain and going backstage for this one… because this episode of Aisle 42 is with Tia Loftsgard (from Canada Organic Trade Association). She is a passionate advocate for organic farming and sustainable food systems and we have a lively conversation about local food…

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  22. Max Rivest | Wize Coffee Leaf Iced Tea

    It’s time to talk iced tea! This beverage category is not new, but it's flying off the shelves and hotter than ever—much like the Earth's temperature these days. In this episode of Aisle 42, I chat with Max Rivest, co-founder of Wize Coffee Leaf Iced Tea—one of the brands close to our hearts here...

  23. Tatiana Bossy | Le Grand

    I followed the trail of my favourite pesto and plant-based cheese sauce and it led me all the way to Quebec, and Le Grand and co-founder Tatiana Bossy. In this episode of Aisle 42 Tatiana shares her journey through the business world of the once trendy now mainstream plant-based movement. We talk...

  24. Christine Mallier | Petcurean

    This episode is an Aisle 42 first because we're talking about pets. Pet food commands serious shelf space in most of our grocery stores (and of course the category thrives in speciality stores and online) - all of it fuelling a global market worth around $150 billion in annual revenue. The more…

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  25. Karen Danudjaja | Blume Supply Inc.

    Food is medicine is a fitting description for this one as we dive back into the world of gut health and hydration healing. In this episode of Aisle 42 we chat with Karen Danudjaja, the visionary founder of Blume and we talk about blending function and flavour to boost our health rituals, the...

  26. Anie Rouleau | The Unscented Company

    Many of care deeply about what we put IN our body but a lot fewer of us take seriously what we put ON our body OR what we use in our homes to keep us clean and fresh. In this sustainability infused episode of Aisle 42 I chat with Anie Rouleau, the founder of The Unscented Company, and we cover…

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  27. Ally Mamalider | Organic Traditions

    Are you a Super Food junkie?! If you love shopping for nutrient-rich products that are packed with fiber or antioxidants or minerals or vitamins or healthy fats, or probiotics, or yummy green stuff (or all of the above) then you’re going to really enjoy this wellness infused episode of Aisle 42...

  28. Richa Gupta | Good Food for Good

    Years ago the International section held some remarkable discoveries but now the flavours and inspiration found it traditional plant-based recipes from around the world are found throughout the grocery store… even in the ketchup aisle. On this episode of Aisle 42 I talk with founder Richa Gupta...

  29. Shelby Taylor | Chickapea

    Pasta night is a family favourite for a lot of us but you’d be surprised to learn that pasta is also good for your mental health—that’s right, pasta has been scientifically proven to make you happier - so we're told. In this episode of Aisle 42 we talk with Shelby Taylor from Chickapea—a dried...

  30. Tara Tomulka & Megan Loach Tomulka | Rawcology

    The snacking category is near and dear to our hearts as consumers and when we can indulge on nourishing, low-sugar goodies the guilt just melts away. In this energetic conversation we chat with Tara and Megan from Rawcology and we talk about healthy eating habits, allergen and inflammation-free...

  31. Ari Davis & Katie Wookey | Simpla Foods

    Yogurt is a beloved staple for many and for those of us shopping for the plant-based versions we’ve been through some tough times. But now the weird and wacky experimentations are behind us and great flavour and simple ingredients are in the mix. In this episode of Aisle 42 we go behind the…

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  32. Chris Lerohl | UpRoot Food Collective

    In this episode of Aisle 42, we chat with Chris Lerohl from UpRoot Food Collective. We cover a whole ranges of subjects like… his vision for the future of digital and local shopping, food innovation, quality ingredients, story telling, consumer trends, local food making and we talk about yummy...

  33. Marc Wandler | Susgrainable

    It’s time to get your upcycling on! No, this is not a spin class… upcycling has nothing to do with riding a bike, what you’re about to hear a conversation with co-founder Marc Wandler from Susgrainable — he’s an energetic and inspiring entrepreneur who loves to talk about the circular food…

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  34. Saul Brown | Saul Good Gift Co.

    The conversation you’re about to hear is an Aisle 42 first in that it’s with a retailer, well, sort of. We chat with founder Saul Brown of Saul Good Gift Company—a B-corp certified, Canadian gift giving business that’s focused on locally sourced, sustainable or handmade artisan goods that we can…

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  35. Oren Epstein | Bio Raw

    Eating healthy at home is one thing but what about when we’re at the office, or on-the-go? When we make quick food, healthy food, good things happen. This conversation is with Oren Epstein from Bio Raw—a B Corp certified, allergen-free, plant-based, certified organic ready-to-eat, meals and…

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  36. Ameen Fadel | Cedar Valley

    Taste is king when it comes to many of the choices we make in the grocery store, and when those wow flavours combine with a great founder story, it’s easy to become a loyal consumer. In this episode of Aisle 42 we’re going behind the scenes of Cedar Valley, a Lebanese inspired pita chip company....

  37. Julie Poitras-Saulnier | Loop Mission

    We’re jumping back into the world of rescued produce because it’s just… so… cool. On this episode of Aisle 42 we talk with Julie Poitras-Saulnier from Loop Mission about upcycling imperfect fruits and vegetables to make what you’d expect: cold pressed juices, smoothies, and wellness shots, BUT...

  38. Devin Powell | Pulp & Press

    The conversation you’re about to hear taps into something we think is super important, and that’s the idea of food as medicine. If you’re looking to reduce unhealthy food cravings, ramp up your gut health, reset your digestion, boost your energy, reduce your mental… fog, improve your sleep,...

  39. Ted Fleming | Partake Brewing

    Non-alcoholic beer is all the rage but it’s not new to the grocery store. For the longest time it was a sleepy category, dominated by multi-national brands, leaving a lot to be desired from a taste and experience stand point. Then in 2017 a plucky Canadian took it upon himself to brew…

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  40. Pierre-Olivier | The Pretty Ugly Company

    When the produce in our fridge looks a little squidgy around the edges the clock starts to tick, we gotta use it or else it’s destined for the green compost bin. But what happens at the industrial level? For example, what do you do with hundreds of pounds of green bell peppers that aren’t fit for...

  41. Matt Cimon | Portofino Bakery

    Fresh bread is a staple in our grocery shopping routine and for most households… loaves and buns find their way into a lot of our meals. In this episode of Aisle 42 we talk with Matt Cimon from Portofino Bakery and we talk about the grocery store, sustainable ingredient sourcing, slow craft and...

  42. Rachel Ladouceur | Café William

    This conversation is with Rachel Ladouceur the Senior Marketing Director of Café William—an innovative and ethical coffee roasting company that is boldly venturing into the world of bringing sustainable coffee to the masses. In this episode you’ll learn how they’re the first commercial coffee...

  43. Miyoko Schinner | Vegan Chef & Entrepreneur

    Plant-based eating is a great way to reduce our carbon footprint but for those us who are only plant curious or reluctant vegans or awkward flexitarians this change-up requires some adult supervision. So we chatted with Miyoko Schinner a chef, best-selling author, vegan cheese pioneer and...

  44. Tammy Eckenswiller | Flow Alkaline Spring Water

    It’s time to talk about water. The average consumption of package water is more than 45 gallons per person per year in the US and it outsells all other ready-to-drink beverages. As consumers we have an insatiable thirst for water but not all water is equal and the planet can’t sustain the levels…

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  45. Annalea Krebs | Social Nature

    When we’re at the grocery store most of us find it hard to switch to new products because we don’t want to risk the 10 or 20 dollars it usually takes to try a healthier option for the first time. Well, have we got a surprise for you! We chatted with Annalea about how her Bcorp certified company,...

  46. Chef Charlotte Langley | Scout Canning

    We’re staying in the culinary world for this one as we venture into the depths of the artisanal seafood industry. The heart and soul that Chef Charlotte brings to sustainably sourced gourmet tinned fish is a beautiful thing and you’re going to love this one, she’s a total wildcard. In this…

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  47. Amrit Maharaj | Coho Collective Kitchens

    You’ve probably heard about virtual kitchens, cloud kitchens, dark kitchens, and ghost kitchens - but when we go beyond the mysterious descriptions and the sensational headlines there’s some really remarkable things going on in the commercial kitchen industry. Corwin Hiebert chats with Amrit...

  48. Kristy O'Leary | Decade Impact

    And now for something completely different. We’re sidestepping our roster of food founders for this one because we want to take you down the path less travelled, this conversation is with Kristy O'Leary—a subject matter expert and consultant that helps businesses of all types, including food,...

  49. Peter Higgins | Chocxo

    Organic chocolate that’s ethically sourced is more rare than you might think. If you’re a chocolate enthusiast and interested in the intersection of gourmet taste, health, and sustainability in food production you’re going to love the next 29-minutes. In this episode we hear from the President of...

  50. Jason MacIsaac | Sheringham Distillery

    How do you bottle the West Coast's natural beauty into an award-winning gin? You’re about to find out. Listen to Jason MacIsaac, Co-founder of Sheringham Distillery, explain how his culinary influence and their seaside lifestyle combine to make one of the world's most sought after, and…

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ABOUT THIS SHOW

If you give a damn about the food you eat and how it's made then you’ll love Aisle 42—where we take a deeper look at what’s inside our shopping carts. Go behind the scenes of the food and beverage industry with Corwin Hiebert (Ethical Food Group) as he talks with mission-driven founders, retailers, and experts about fixing our broken food system and redefining the future of the grocery store, where the organic section is gone and the aisles are filled with sustainable food that's good for people and the planet.

HOSTED BY

Ethical Food Group | Corwin Hiebert

Produced by Corwin Hiebert

Frequently Asked Questions

How many episodes does Aisle 42 have?

Aisle 42 currently has 56 episodes available on PodParley. New episodes are automatically indexed when they're published to the podcast feed.

What is Aisle 42 about?

If you give a damn about the food you eat and how it's made then you’ll love Aisle 42—where we take a deeper look at what’s inside our shopping carts. Go behind the scenes of the food and beverage industry with Corwin Hiebert (Ethical Food Group) as he talks with mission-driven founders, retailers,...

How often does Aisle 42 release new episodes?

Aisle 42 has 56 episodes. Check the episode list to see recent publication dates and frequency.

Where can I listen to Aisle 42?

You can listen to Aisle 42 on PodParley by clicking any episode. We provide an embedded audio player for direct listening, and you can also subscribe via your preferred podcast app using the RSS feed.

Who hosts Aisle 42?

Aisle 42 is created and hosted by Ethical Food Group | Corwin Hiebert.
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