PODCAST · business
Behind Startup Lines
by Phil Guest
Welcome to Life Behind Startup Lines. In this podcast, we talk to entrepreneurs about building sales in early-stage businesses. Building and running a business is a daily battle. You operate behind enemy lines disrupting incumbents with improved products and services. You live with the reality that plans rarely survive first contact with the market. So join me as we explore the experiences of successful startup founders.
Episodes
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Engineer Driven GTM: The Intersection of Technology and Strategy with Tim Palmer
Welcome back, in this, the final conversation of this series, where I explore the intersection of technology and business strategy with technology expert and good friend Tim Palmer, Founding Partner of Blue Hat Associates. This show covers a range of topics from a leading engineer's viewpoint…
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Mastering Product Alignment: Crafting Product Strategy for GTM Success with Matthew Richards
In this latest episode of Behind Startup Lines, I have the pleasure of speaking with my former colleague and good friend, Matthew Richards, the visionary Head of Product at Diffblue. Delving into Matt's journey from Cisco to leading product development at a pioneering AI-driven coding company…
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Unlocking the Power of Procurement: Garry Mansell on Navigating Corporate Partnerships and Angel Investment
Welcome to this new episode of "Behind Startup Lines," where we delve into the entrepreneurial journey with insights from startup veterans. Today's guest is Garry Mansell, a seasoned professional with 40 years in various sectors, including general management, procurement, and sales. Garry's roles...
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The Power of Storytelling in Business with Robin Bayley, The Keynote Doctor
Welcome back to Behind Startup Lines, where we delve into the heart of startup success through the eyes of founders, operators, and investors. In today's episode, I'm delighted to welcome an old colleague and dear friend, Robin Bayley, aka the Keynote Doctor. Far from just being a masterful...
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Crafting Winning GTM Channel Strategies with Ed Macnair, CEO and co-founder of Censornet
Welcome to another episode of Behind Startup Lines, the podcast exploring thriving startups' commercial dynamics. In this episode, we are joined by Ed Macnair, the innovative force behind Censornet, a pioneering cyber security platform tailored for small to medium-sized businesses. Ed's…
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Maverick Mindsets and Pockets of Joy: Nathalie Nahai's Guide to Navigating Stormy Waters and Living Our Full Potential
Welcome to Behind Startup Lines, where today's episode features a genuinely refreshing and honest conversation with the brilliant Nathalie Nahai. Renowned for her expertise in web psychology, Nathalie brings a unique lens to marketing and consumer behaviour, offering strategies that are not just...
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Pivoting Paths: George Unsworth's Journey from Private to Public Sector Success with Mortar.
This week, I'm thrilled to be joined by George Unsworth, founder of Mortar. A technology company that focuses on building better services utilising artificial intelligence (AI), data analysis, and user-led design to create more accessible and inclusive services, experiences, and relationships. In...
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The SaaS Leader's Playbook: Insights from Authors Richard Blundell and Paul Watson on Go-to-Market Mastery
In this episode of Behind Startup Lines, we delve into the essential world of Go-to-Market (GTM) strategies with experts Richard Blundell and Paul Watson, co-authors of "The Go-To-Market Handbook for B2B SaaS Leaders." This episode is a goldmine for founders at all stages, packed with practical...
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Strategic Alliances and Startup Resilience: Luke Loveridge’s founder of HomeLINK and Propflo
In this episode, we're excited to welcome Luke Loveridge, the dynamic CEO and co-founder of Propflo. Luke's innovative venture set new standards in energy-efficient property retrofits and streamlined the process for mortgage lenders and estate agents. His commitment to energy independence is...
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Understanding VC Funding with Ian Merricks of White Horse Capital and VenturePath
Hello and welcome to another episode of "Behind Startup Lines," the show where we delve into the nuts and bolts of successful startups, bringing you insights directly from founders, operators, and investors. Today, I’m thrilled to welcome Ian Merricks, a trusted friend, mentor, and seasoned...
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Creating Successful Ventures: Jamie Hamer's Journey from Real Estate to InsureTech
Continuing the Series 2 strong start, we dive into an exhilarating conversation with Jamie Haymer, the entrepreneur who transitioned from a thriving media subscription venture, into the intricate world of insurance and risk management. Jamie's trajectory is impressive, from his foundational days…
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From Europe to the US: Dr. Jessica Pely's Journey of Building Loyee.ai.
Dive back into the tenacious world of startups with a fresh episode of Behind Startup Lines. This episode kicks off our exciting second series, broadening the spectrum of innovative startup narratives. Join us as we explore Dr. Jessica Pely’s transition from a scholar in finance and behavioural...
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From Legal Expertise to Tech Innovation: Kaisa Kromhof's No-Code Document Automation Story
Welcome back. In today's episode, we have a special guest, Kaisa Kromhof, the founder of Ment, a revolutionary no-code document automation technology. Join us as we delve into Kaisa's journey, from her background as a corporate lawyer to her realisation that there must be a smarter way to work....
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Harmonising Art and Entrepreneurship: Conversations with Guillaume Descottes
In this episode, Guillaume Descottes, the founder of Vialma, a groundbreaking platform at the intersection of technology and music, shares his remarkable journey, starting from a career in Private Equity to the formation of Vialma. Guillaume dives into the highs and lows of entrepreneurship,...
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From Sales Stardom to Startup Success: The Tech Entrepreneurship Transition
In this episode, CEO and co-founder Tom Lavery shares his story of building Jiminny, a conversational intelligence platform designed to help salespeople be more effective. Tom's story is interesting on many levels, not least that as a successful sales leader himself, he then turned to being a...
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From Operator to VC: James Pringle’s Unique Perspective on Startup Success
This week we get the inside scoop of what VCs are looking for in an investable startup. My guest, James Pringle, is an investor at Portfolio Ventures which backs UK headquartered businesses in SaaS, FinTech and InsureTech sectors. James offers us a fantastic insight to the investor sentiment and...
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Leadership, PR and Angel Investing with Rachel Belle
In this episode, we welcome entrepreneur and angel investor, Rachel Belle, to share her wealth of knowledge and experience in areas including PR for startups, leadership, and angel investing. Rachel is candid about the challenges and triumphs of establishing and growing businesses, highlighting…
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From School Project to Successful Exit With Joe Mathewson
Joe Mathewson is a founding partner and co-CEO of Firefly. A school management information system that he built with his co-founder Simon while they were still at school taking their GCSE exams. After school, he joined UBS as a trader before going all in on Firefly to pioneer these school systems...
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Balancing Non-profit and Commercial Startup Success with Johann Malawana
Welcome to another exciting episode of "Behind Startup Lines", where we delve into the inspiring journey of Johann Malawala. As a former obstetrics and gynaecology clinician, Johann has expertly navigated the path from delivering babies to simultaneously delivering twin businesses – a unique…
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Making Mistakes and Gaining Success With David Strang
Today’s guest is not our usual tech founder discussing software products. I’m talking to David Strang. David built a successful business in the toy and outdoor sports equipment field. However, in this episode, David tells us how it wasn’t all plain sailing. His stories will ring true for many of…
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TL:DL - First Episodes Debrief
So far, we’ve heard from four remarkable founders who have given us some fantastic insights into what it's taken them to build their companies. In this episode, I thought we'd recap some of the key lessons we’ve learned. I'll also share some of the lessons I've learned working with a broad range…
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Tim Ward: Hesitant Salesperson To Authentic Rainmaker
In this episode I am joined by Tim Ward, CEO and co-founder of Think Cyber. Think Cyber is a cutting edge Cybersecurity Awareness company focused on transforming human behaviour to minimise security mistakes that could cost businesses millions. Tim's journey is particularly captivating, because...
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Pinpointing Your Ideal Customer with Marcus Ginn
In this episode I am joined by Marcus, the successful CEO and founder behind two thriving ventures and unique industries. Marcus highlights the importance of pinpointing your ideal customer and solving their problem from the start. This is rather than seeking a market for your product. We explore...
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The Force Multiplier Of External Advisors - with Stephen Platt
On today’s episode, we welcome Stephen Platt. Stephen is the CEO and founder of RiskScreen, a digital onboarding and screening platform designed to simplify and speed up customer onboarding. As a former barrister turned entrepreneur, Stephen co-founded the International Compliance Association...
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Securing Partnerships & Building Traction in Early Stage Companies - with John Taylor
In this episode I am joined by my good friend John Taylor. John is CEO of Action AI, a deep tech company that serves the conversational AI intelligence market, who talks to us about building sales in early stage companies and the challenges this can present. Highlights in this episode (4:08) The...
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Trailer
Welcome to Life Behind Startup Lines. In this podcast, we talk to entrepreneurs about building sales in early-stage businesses. Building and running a business is a daily battle. You operate behind enemy lines disrupting incumbents with improved products and services. You live with the reality…
more
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ABOUT THIS SHOW
Welcome to Life Behind Startup Lines. In this podcast, we talk to entrepreneurs about building sales in early-stage businesses. Building and running a business is a daily battle. You operate behind enemy lines disrupting incumbents with improved products and services. You live with the reality that plans rarely survive first contact with the market. So join me as we explore the experiences of successful startup founders.
HOSTED BY
Phil Guest
CATEGORIES
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Frequently Asked Questions
How many episodes does Behind Startup Lines have?
Behind Startup Lines currently has 26 episodes available on PodParley. New episodes are automatically indexed when they're published to the podcast feed.
What is Behind Startup Lines about?
Welcome to Life Behind Startup Lines. In this podcast, we talk to entrepreneurs about building sales in early-stage businesses. Building and running a business is a daily battle. You operate behind enemy lines disrupting incumbents with improved products and services. You live with the reality that...
How often does Behind Startup Lines release new episodes?
Behind Startup Lines has 26 episodes. Check the episode list to see recent publication dates and frequency.
Where can I listen to Behind Startup Lines?
You can listen to Behind Startup Lines on PodParley by clicking any episode. We provide an embedded audio player for direct listening, and you can also subscribe via your preferred podcast app using the RSS feed.
Who hosts Behind Startup Lines?
Behind Startup Lines is created and hosted by Phil Guest.
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