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PODCAST · business

Bootstrapped Learnings

by Russell

If you're interested in bootstrapped businesses in the marketing, consulting, agency, microSaaS, or indie hacker communities, then this is a good pod for you to check out. Episodes are released weekly and will cover what idea(s) I'm reflecting on, updates in my business, and my general thoughts.

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Episodes

  1. Bootstrapped Learnings - Ep. 2

    This week, I unpack Alex Hormozi’s $100 Million Offers—specifically, his Value Equation. It’s a framework for building offers that people actually want by focusing on dream outcomes, likelihood of success, time to results, and minimizing effort. I also share how this shaped customer interviews I...

  2. Bootstrapped Learnings - Ep. 1

    The old format doesn’t make sense anymore. I quit my job, dropped the side hustles, and now it’s all about the main thing. So, the podcast is pivoting. No more updates on projects I’m not working on. Instead, weekly reflections on what I’m learning, reading, and trying to apply to building a real...

  3. Side Project Logs Ep. 26

    HighRoad Marketing: Still no website, but hey, the Gmail accounts are warming nicely. Offering packages to local businesses? That’s on pause—client work’s taking up all the oxygen, so we'll revisit when we have “bandwidth.” Podcast: Ideal concept is talking to local businesses to hear insider...

  4. Side Project Logs Ep. 25

    Quarter of a century baby. We're just some build in public co-founders, trying to pivot our way to product market fit in this crazy world of SaaS come MLM. Not MFM - MLM, baby.

  5. Side Project Logs - Ep. 24

    We're ~6 months into a startup. So you know what time it is. Can I hear a PIVOT?

  6. Side Project Logs - Ep. 23

    I'm back!

  7. Side Project Logs Ep. 22

    This episode starts off with an apology so you know it's going to be mid. But things are popping and fizzing int he business: first user onboarded, inbound demo requests, cold outreach working and getting demos booked, people interested in being early users and adopters, new features rolling out....

  8. Side Project Logs Ep. 21

    We launched our B2B SaaS (yay) and now we have more work to do (yay). On the real, though - stuff is getting real and stuff is getting more interesting. Build in public SaaS bootstrapped startup and all that jazz. Focused on new user acquisition, refining the product, and just trying not to crash...

  9. Side Project Logs Ep. 20

    Building our SaaS startup in public - ya know - all the keyword stuffing possible.

  10. Side Project Logs Ep. 19

    In this episode Russell is a sad mopey boi for no good reason :) Or maybe for a good reason? If you didn't like this episode, feel free to send it to an enemy.

  11. Side Project Logs Ep. 18

    And now for the obligatory SEO keyword stuffing: build in public, SaaS Startup, Zero to One, Indiehacking. In this episode, I chat about the progress we made last week, including getting the demo call recording done for CallNotesCRM and hitting up interested prospects (though no bites yet). We…

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  12. Side Project Logs Ep. 17

    Build in public, GoHighLevel, startup, zero to one - okay, that keyword stuffing aside: Hey there, welcome back. In this episode, I update you on our progress from last week. We had five main tasks: Record a mock call for the demo environment. Prioritize outreach to get 1-3 people interested in...

  13. Side Project Logs Ep. 16

    Just out of curiosity, what happens to impressions from search if I copy and paste in the lyrics from rollin by limp bizkit into this? Let's find out together :) [Chorus] (I move in, now move out!) Hands up, now hands down! (Back up, back up!) Tell me what you're gonna do now! (Breathe in, now...

  14. Side Project Logs Ep. 15

    In this episode, I recap our progress and outline upcoming tasks for CallNotesCRM as we build in public. We’ve hired a HubSpot expert and scheduled interviews for the Sales Efficiency podcast. Although the "Tales from Sales" subreddit posts are shelved, we’ve built a list of business owners and...

  15. Side Project Logs Ep. 14

    Recap last week’s progress and outline upcoming tasks as we build in public for CallNotesCRM. This week, I aim to hire the Hubspot expert, add three tales to the subreddit, and create personalized emails for 100 business owners using HubSpot. Additionally, I'll send 25 LinkedIn invites for…

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  16. Side Project Logs - Ep. 13

    In this episode, I recap last week's progress and lay out new tasks. The CallNotesCRM website will transition from Carrd to Framer, and I'll post two SEO articles. I plan to record the first episode of the Sales Efficiency podcast, schedule ten posts for the "Tales from Sales" subreddit, and...

  17. Side Project Logs Ep. 12

    Quick one this week, laddies. Recap last week's tasks and their progress, including moving the CallNotesCRM site, creating branding materials, exploring Reddit communities, and completing tasks for the Sales Efficiency podcast and SEO articles. The Reddit sub community is the current fascination.

  18. Side Project Logs Ep. 11

    In this episode, I recap last week's tasks, including sending cold outreach notes, creating a new podcast for CallNotesCRM, and brainstorming a list of people I aspire to meet. Not to spoil the plot, but I didn't finish all the to-dos. Plz don't hate me. But got some more data to inspire future...

  19. Side Project Logs Ep. 10

    Hey there - A week of reflection that I think is going to springboard into next week. New idea website: www.callnotescrm.com Things I recommend this week: https://www.growandconvert.com/user-research/conduct-customer-interviews-even-dont-customers/...

  20. Side Project Logs Ep. 9

    Hey y'all - In this Ep we formalize our break from our original idea to the new one I broach last week. I share some high level research I've done, my vision for the addressable market, and what I plan to get done this week. ~"Competitor" links mentioned~ www.paragon.ai www.input.com

  21. Side Project Logs - Ep. 8

    We're back after an enforced hiatus. We've got a Hail Mary, a potential new idea, and some lazy audio editing in store for y'all this go round.

  22. Side Project Logs - Ep. 7

    In this episode we cover off last week's progress, my cold email woes, and my fascination with Typeform. Can you tell that I spent too much time in the sun this weekend and that I'm dying of heat stroke? ⁠⁠⁠⁠Contact me here

  23. Side Project Logs - Ep. 6

    In this episode we cover off last week's progress, listen to my half of a cold call (guest feature by Gig Harbor landscaping), and talk about the need to reposition things tied to outreach and site messaging. ⁠⁠⁠Contact me here

  24. Side Project Logs - Ep. 5

    In this episode we cover off last week's progress, the need to keep screaming into the void, and I ask for your opinion on something, dear listener. ⁠⁠Contact me here

  25. Side Project Logs - EP. 4

    In this episode we cover off my questionable progress against last week's goals, the need to get ish done this week, and then I go onto a tangent about a new idea. ⁠Contact me here

  26. Side Project Logs - Ep. 3

    In this episode we cover off progress against last week's goals, upcoming goals, and finish off with a question for you, dear listener. Contact me here

  27. Side Project Logs - Ep. 2

    In this episode we cover off progress against last week's goals, upcoming goals, and finish off with some unfiltered thoughts on starting stuff and SaaS. ⁠Contact me here

  28. Side Project Logs - Ep. 1

    In this intro we cover what this podcast is about (me building side projects and businesses), what you can expect (unfiltered view into my thinking about going 0-1 and my goals), and hopefully you get a flavor for if this is your vibe or not. Contact me here

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ABOUT THIS SHOW

If you're interested in bootstrapped businesses in the marketing, consulting, agency, microSaaS, or indie hacker communities, then this is a good pod for you to check out. Episodes are released weekly and will cover what idea(s) I'm reflecting on, updates in my business, and my general thoughts.

HOSTED BY

Russell

Frequently Asked Questions

How many episodes does Bootstrapped Learnings have?

Bootstrapped Learnings currently has 28 episodes available on PodParley. New episodes are automatically indexed when they're published to the podcast feed.

What is Bootstrapped Learnings about?

If you're interested in bootstrapped businesses in the marketing, consulting, agency, microSaaS, or indie hacker communities, then this is a good pod for you to check out. Episodes are released weekly and will cover what idea(s) I'm reflecting on, updates in my business, and my general thoughts.

How often does Bootstrapped Learnings release new episodes?

Bootstrapped Learnings has 28 episodes. Check the episode list to see recent publication dates and frequency.

Where can I listen to Bootstrapped Learnings?

You can listen to Bootstrapped Learnings on PodParley by clicking any episode. We provide an embedded audio player for direct listening, and you can also subscribe via your preferred podcast app using the RSS feed.

Who hosts Bootstrapped Learnings?

Bootstrapped Learnings is created and hosted by Russell.
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