PODCAST · business
Box Talk
by Box Pro Magazine
A podcast by Box Pro Magazine, the business resource for Affiliates and Coaches. Listen to experts on the essentials of the industry.
Episodes
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Episode 97: Nutrition Coaching in a Pandemic with HSN
Nicole Aucoin of HSN and CrossFit HSN shares on growing during COVID-19 mainly via nutrition coaching. Music: "KYD" by Ryan Little. Link: freemusicarchive.org/music/Ryan_Lit…n_Little_-_KYD
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Episode 96: Happy Accidents at CrossFit Downtown Atlanta
Michael Michaelides of CrossFit Downtown Atlanta shares his story of coming into ownership, how they've weathered COVID-19 and about hosting the first ever CrossFit Scholarship Level 1. Music: "KYD" by Ryan Little. Link: freemusicarchive.org/music/Ryan_Lit…n_Little_-_KYD
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Episode 95: Preparing for the Next Wave of COVID-19
Dan Uyemura of PushPress shares what he's been seeing as successful for CrossFit gyms during the pandemic in hopes to prep gyms for the next wave of closures. Music: "KYD" by Ryan Little. Link: freemusicarchive.org/music/Ryan_Lit…n_Little_-_KYD
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Episode 94: Buying Gyms in a Pandemic with James Ellis
James Ellis has been a lifelong athlete, but it took him about 10 years from trying CrossFit to finally own a gym. It was a long and winding road, but he has now found himself as the owner of not one, not two, but three gyms in Arizona. In this episode of Box Talk, Ellis shares how he came to own...
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Episode 93: John Briggs on Dangerous Coaches, Making Profits and More
John Briggs was working with Affiliates before he became one. In fact, he was working with them before he even had tried CrossFit. As the founder of Incite Tax and Accounting, which serves the microgym niche, Briggs found the fitness regimen when he was at 41% body fat. Having his life changed…
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Episode 92: Behind the Scenes at Burg CrossFit
With two locations in Florida and one in Ohio, Burg CrossFit and its owners have had a crazy journey. Listen to it and the lessons learned along the way here.
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Episode 91: A Mecka of Fitness with Kevin Beamon
Kevin Beamon of CrossFit Mt. Lebanon and Mecka Fitness shares on the growth of his business, the building of two new locations and surviving a pandemic. Music: "KYD" by Ryan Little. Link: freemusicarchive.org/music/Ryan_Lit…n_Little_-_KYD
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Episode 90: Opening After a Pandemic with CrossFit Bound
Brandon Phillips, the owner of CrossFit Bound in Kennesaw, Georgia, reopened after COVID-19 in late April. The gym owner shares what has been taking place since reopening, and how they are staying safe. Music: "KYD" by Ryan Little. Link: freemusicarchive.org/music/Ryan_Lit…n_Little_-_KYD
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Episode 89: Lobbying to Open with Ryan McFadyen
Ryan McFadyen owns Ohio Strength and Mouse Trap Fitness. In this episode, he shares how his businesses have survived COVID-19 so far and what he is doing in order to reopen. Music: "KYD" by Ryan Little. Link: freemusicarchive.org/music/Ryan_Lit…n_Little_-_KYD
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Episode 88: Thinking Beyond COVID-19 at TJ's Gym
TJ Belger, the owner of TJ's Gym, didn't have the smoothest start to offering virtual classes. However, he and his team overcame, now offering plenty of unique opportunities for members. He shares on what he's learned during the pandemic and what he thinking about in terms of what happens next....
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Episode 87: Surviving a Pandemic with Juliet Starrett
Juliet Starrett, a co-owner of San Francisco CrossFit, shares about the gym's closure, surviving COVID-19 with variety of offerings, loan and financial hardships, and what needs to be considered for the future of your business. Music: "KYD" by Ryan Little. Link:...
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Episode 86: Preparing for the COVID-19 Aftermath at Diablo CrossFit
Craig Howard, a co-owner of Diablo CrossFit, shares how his business has transitioned during COVID-19, as well as what he's planning for the aftermath of the pandemic. Music: "KYD" by Ryan Little. Link: freemusicarchive.org/music/Ryan_Lit…n_Little_-_KYD
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Episode 85: Why Marketing Matters in COVID-19
Sherman Merricks and Blake Ruff of LASSO share about their gyms during the coronavirus, why you need to be marketing right now and the strategies to have in place for when this is all over. Music: "KYD" by Ryan Little. Link: freemusicarchive.org/music/Ryan_Lit…n_Little_-_KYD
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Episode 84: How Badger CrossFit is Fighting COVID-19
Tyler Sullivan, the owner of Badger CrossFit, dives into the impact COVID-19 has had on his business. But, he also shares how he's fighting back and that the cure is quality coaching service. Music: "KYD" by Ryan Little. Link: freemusicarchive.org/music/Ryan_Lit…n_Little_-_KYD
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Episode 83: CrossFit LoLo is Virtual and Authentic in COVID-19
Kelsey Goodwin and Adam Davidson are leading CrossFit LoLo through COVID-19 with virtual fitness, online competitions, authentic staff and a focus on members. Music: "KYD" by Ryan Little. Link: freemusicarchive.org/music/Ryan_Lit…n_Little_-_KYD
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Episode 82: Surviving the Coronavirus with Chris Cooper
Editor Heather Hartmann sat down with Chris Cooper of Catalyst Fitness and Two Brain Business to discuss how he is coaching gyms through this time. Cooper shares what they've seen in gyms around the world — including China and Italy — to apply to the Boxes here in the U.S. He reveals lessons...
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Episode 81: Media and Events at Widespread CrossFit
Kari Kirkendall, a co-owner of Widespread CrossFit, shares the ins and outs of her role as the media and events director at the Box. Music: "KYD" by Ryan Little. Link: freemusicarchive.org/music/Ryan_Lit…n_Little_-_KYD
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Episode 80: Drop-ins, BOXSPOT and CrossFit St. Louis
JoAnna Dettmann, an owner of CrossFit St. Louis, hops on this episode of Box Talk to chat about drop-ins, what she's learned from gyms across the country, and her latest business venture, BOXSPOT. Music: "KYD" by Ryan Little. Link: freemusicarchive.org/music/Ryan_Lit…n_Little_-_KYD
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Episode 79: The Truth of Selling with Greg Mack
Greg Mack of MadLab sat down with Editor Heather Hartmann to discuss sales tips and advice. He shares on the legitimacy of "no," how to answer "How much is it?" and what needs to happen to grow in your sales skills. Music: "KYD" by Ryan Little. Link:...
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Episode 78: From Rogue's Affiliate to CrossFit Grandview
In this episode of Box Talk, Brandon Couden dives into his journey of owning Crossfit Grandview — a.k.a the previous Rogue Affiliate. He shares about exponential growth and what they could have done better. He looks back on some of the top lessons learned from his mentors. And he shares some of…
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Episode 77: Talking Software and Tech Tips with PushPress
Dan Uyemura of PushPress, a gym management software, sat down with Box Pro to take a deep dive into this technological realm on Box Talk. He shares how he got into the industry, why sales doesn’t have to be a dirty word, how gyms are the same as SaaS businesses and more. Music: "KYD" by Ryan...
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Episode 76: Why Members are Still Going to CrossFit Hale
In this episode of Box Talk, Jay Williams of CrossFit Hale dives into the topics of value, hiring staff and three actions one should take every day. Music: "KYD" by Ryan Little. Link: freemusicarchive.org/music/Ryan_Lit…n_Little_-_KYD
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Episode 75: Personal Growth and Business at B3 Gym
Chris Marhefka of B3 Gym shares on his biggest lesson learned, data tracking and how personal growth has changed everything.
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Episode 74: Managing Two Gyms at CrossFit Tigard PAW
In this episode of Box Talk, PJ Menagh shares about his business CrossFit Tigard PAW in the changing market, the values of his gym, the transition of ownership at CrossFit Happy Valley and staff meetings. Sit down, grab a cup of coffee and learn something new from Menagh's experience. Music…
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Episode 73: Making Nutrition the Foundation at HSN
Nicole Aucoin, the founder of Healthy Steps Nutrition and owner of CrossFit HSN, shares on this episode of Box Talk about making nutrition the foundation. Music: "KYD" by Ryan Little. Link: freemusicarchive.org/music/Ryan_Lit…n_Little_-_KYD
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Episode 72: Playing the Long Game at CrossFit Hershey
Tim Steel, the owner of CrossFit Hershey and YorkFit, shares about the long game of business, health and fitness on this episode of Box Talk. Music: "KYD" by Ryan Little. Link: freemusicarchive.org/music/Ryan_Lit…n_Little_-_KYD
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Episode 71: Manage, Coach and Own at Trebel Wellness
Owners Carol Beliveau and Jesse Hilmandolar chat about their business, how they have varying roles, what the evolution of ownership has looked like and more.
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Episode 70: The Art of Sales at Dynasty CrossFit
Sherman Merricks, the owner of Dynasty CrossFit, dives into business, mentorship and sales. Music: "KYD" by Ryan Little. Link: freemusicarchive.org/music/Ryan_Lit…n_Little_-_KYD
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Episode 69: Grow in Business Savvy at Fitness in Maine
Maddie Senkosky of CrossFit Harpoon shares on business and the upcoming Fitness in Maine. Music: "KYD" by Ryan Little. Link: freemusicarchive.org/music/Ryan_Lit…n_Little_-_KYD
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Episode 68: Passing on the Torch at CrossFit Stamford
Andy Parker dives into the topics of selling a gym, one-on-one training and more in this episode of Box Talk. Music: "KYD" by Ryan Little. Link: freemusicarchive.org/music/Ryan_Lit…n_Little_-_KYD
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Episode 67: How to Piss Excellence with CrossFit Pushin Weight
The three owners of CrossFit Pushin Weight dive into their business and how they are now pissing excellence at the gym.
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Episode 66: Teaching Teen Girls at CrossFit Florian
Tia Sapienza sat down with Box Pro on this episode of Box Talk to share about the girls teen program at CrossFit Florian and why it's been so successful. Music: "KYD" by Ryan Little. Link: freemusicarchive.org/music/Ryan_Lit…n_Little_-_KYD This episode is sponsored by Kettlebell Kitchen.
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Episode 65: Gearing Up for Business at CrossFit Hydrogen
Sean Hollick, the owner of CrossFit Hydrogen, catches up with Box Pro about the first four months of business. Music: "KYD" by Ryan Little. Link: freemusicarchive.org/music/Ryan_Lit…n_Little_-_KYD This episode is sponsored by Kettlebell Kitchen.
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Episode 64: Building Community through Athlete Engagement
Keeping members engaged is what builds community. But how do you build that engagement, and thus, community? This episode of Box Talk tells all. Music: "KYD" by Ryan Little. Link: freemusicarchive.org/music/Ryan_Lit…n_Little_-_KYD This episode is sponsored by Kettlebell Kitchen and Zen Planner.
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Episode 63: Coaching 55 and Up at CrossFit City Line
CrossFit City Line's Vitality program is for those who are 55 and up. Owner Mat Frankel and Coach Marianne Cameron dive into the program on this episode of Box Talk.
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Episode 62: Surviving a Fire at CrossFit Arsenal
In 2018, CrossFit Arsenal had a fire and the business lost its space. Owner Jason Gee shares about the event and the aftermath on this episode of Box Talk.
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Episode 61: New Ownership at 10-Year Affiliate CrossFit Dahlonega
CrossFit Dahlonega just went through a transition in ownership. The new owner and the head trainer share about it in this episode of Box Talk.
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Episode 60: Going from Hating CrossFit to Owning CrossFit Frankfort
Billie Jo Gannone of CrossFit Frankfort explains how she went from hating CrossFit to owning a gym. She dives into building a business in a small town, growing Coaches and why you need to avoid comparison.
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Episode 59: Behind the Iron + Mortar Summit
The founders of the Iron + Mortar Summit tell all: how the event works, how it got started, and even a surprise gift for listeners at the end.
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Episode 58: How Elevate Found Incredible Growth
Episode 58: How Elevate Found Incredible Growth by Box Pro Magazine
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Episode 57: A Family Affair at CrossFit Hard Knox
From working with family to learning business to the challenges of moving, Katie Cain shares on co-owing CrossFit Hard Knox.
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Episode 56: How Golfing Led to Owning Deep Well Athletics
Justin Fisher of Deep Well Athletics share about taking over the business, growing WELLfit, marketing lessons and more.
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Episode 55: The Evolution of Business at CrossFit St. Louis
Episode 55: The Evolution of Business at CrossFit St. Louis by Box Pro Magazine
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Episode 54: The Key to Multiple Locations with CrossFit Outbreak
Adam Sturm, a co-owner of CrossFit Outbreak in New York, shares about the business and how they've grown it to five locations.
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Episode 53: How to Crush the Open with Diablo CrossFit
Craig Howard shares about conducting the Intramural Open and how it has benefited his business. Music: "KYD" by Ryan Little. Link: freemusicarchive.org/music/Ryan_Lit…n_Little_-_KYD
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Episode 52: Breaking Down Business at Octane CrossFit
Regan Doele of Octane CrossFit dives into the business and how it's evolved.
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Episode 51: Boot Camps and Business with Vitality Fitness
Owner Steve Pinkerton shares about really cool bosses, building a thriving boot camp program, the ins and outs of being a landlord, and other business knowledge nuggets.
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Episode 50: How to Start a CrossFit Gym in Your Living Room
Sean Hollick never meant to become an Affiliate. But, here he is, the owner of CrossFit Hydrogen. Listen to his story.
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Episode 49: The Many Branding Colors of Koda CrossFit
Co-owner Jared Muse of Koda CrossFit shares on opening and owning multiple locations, and how the brand has developed surrounding each.
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Episode 48: Training Masters Athletes at CrossCut CrossFit
Dave and Darlene Prois are master athletes and the owners of CrossCut CrossFit. They share how they cater to the masters demographic and how your Affiliate can best serve this population.
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ABOUT THIS SHOW
A podcast by Box Pro Magazine, the business resource for Affiliates and Coaches. Listen to experts on the essentials of the industry.
HOSTED BY
Box Pro Magazine
CATEGORIES
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Frequently Asked Questions
How many episodes does Box Talk have?
Box Talk currently has 97 episodes available on PodParley. New episodes are automatically indexed when they're published to the podcast feed.
What is Box Talk about?
A podcast by Box Pro Magazine, the business resource for Affiliates and Coaches. Listen to experts on the essentials of the industry.
How often does Box Talk release new episodes?
Box Talk has 97 episodes. Check the episode list to see recent publication dates and frequency.
Where can I listen to Box Talk?
You can listen to Box Talk on PodParley by clicking any episode. We provide an embedded audio player for direct listening, and you can also subscribe via your preferred podcast app using the RSS feed.
Who hosts Box Talk?
Box Talk is created and hosted by Box Pro Magazine.
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