PODCAST · business
Brand Blaster
by C-Note
Press Start on building your personal brand whilst focusing on 4 key areas of identity, purpose, focus, and connection.I know what it's like to be just starting out. In fact, I've spent 18 years as a freelancer and am now starting my entrepreneurial path.As an aspiring freelancer or entrepreneur, your head is all over the place. You're taking on any job you can, discounting your rates, staying up all night and it can be overwhelming. I assure you there's a better way.You're not useless or terrible, you're just at the beginning of the game. Let's Press Start and figure it out as we go.
Episodes
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When to Ship It! How Perfection Gets In The Way.
There's a line we have to cross when creating any form of content and I call that the Shippable line. It's the point when a project is good enough to get out there into and have the potential impact it's going to have. Many of us don't know where this line is because this line comes with...
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Are you a Freelancer or Entrepreneur?
Freelancing and Entrepreneurship can get a little muddy sometimes. Especially when we're seeking advice, we can be led astray by the excitement or perception of one over the other. On this episode we're looking to clear that up a bit and genuinely ask ourselves the question of "Am I a freelancer…
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Speculative Work vs. Free Work
Speculative work is not something you want to get involved in but sometimes that definition can keep creators from doing any kind of free work. And free work is often what creates value and trust with the industries and clients that you want to become a part of. That can also mean finding ways to...
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What You Need More Than "Brand"
I wanted to share a quick thought I had after a conversation with a good friend of mine about his message and creative direction. We spoke all about getting comfortable with putting his message out there as opposed to waiting for the right moment to strike with the right image or brand. Not every...
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What is Branding, really?
Today on the show we're asking "What is Branding, really?" Is it imagery? Language? A logo? or is it something different entirely? http://www.cnote.media http://www.bit.ly/brandblaster
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"Let Me Pay You"
It’s very exciting when you get someone to say “I want to pay you for this” or “this was worth every penny.” Without even prompting them they just reach into their pocket and insist on giving you their hard earned cash. Why? Likely because you just gave them something invaluable and they don’t…
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Fulfillment with Your Work
Today on the show we're talking about my personal path of learning to be okay with myself as a brand, to continually assess the fulfillment I feel in my work and how that leads to value for others. This episode is an extension of last week's episode about advertising vs. creating mixed with…
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Creating vs. Advertising
Today on the show we're talking about creating versus advertising. What's really the difference? What should be your focus in today's world of social marketing? There truly are plenty of cues that we can take from the old world of TV and Radio but we haven't take the wrong ideas into account. We...
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Who Are You, Really?
Today on the show we're asking the question "Who Are You, Really?" as we share another segment from the Brand Blaster course, which you can pick up at http://www.bit.ly/brandblaster. Part of the course involves identifying your personality in order to harness that into an effective brand. But for...
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Why Have a Personal Brand?
Today on the show we're officially announcing the new name of the show, which is Brand Blaster! All about personal brand development. We talk about building your personality, brand, marketing and sales strategies. We're talking about your "Why?" today. Why do you even want a brand? What is the...
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Finding Your Focus | Building Your Brand Blaster Team
Today on the show we're talking about building your Brand Blaster team, a band of characters that represents your personality, brand, marketing and sales. I remember playing Chrono Trigger when I was a kid and realizing that the only way to survive and thrive was to make sure these characters…
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10 Things You Need to Know About Branding
Today on the show we're talking about branding and the 10 things you need to know to even start thinking about branding. It's not easy to start a brand, not easy to be a client to a designer effectively without knowing anything about branding, understanding that not everyone can do it, colors...
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Losing Followers
Today on the show we talk all about losing followers. That feeling of missing out on connections really sucks. We know what that's like but also understand that losing a few followers doesn't mean that someone doesn't like your content or that they're even a real person. There are so many factors...
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Business is Mutual
Today we're talking about how business is a mutual experience. Working with clients involves both the service provider and client to protect each other from the challenges that business brings. Many see contracts as this cold method of communication that is making relationships worse but it...
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Using Politics in Marketing
Today on the show we're talking about using politics in marketing. When is it appropriate to approach such sensitive topics when you're using social media to market your services? Is it always a qualifier or can it be used too aggressively to alienate a potentially powerful client? There's a lot…
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#EntrepreneurProblems
Today on the show we're going through a thread of my favorite Facebook group called "Getting Clients Without Being Salesy" in which a question was asked about business pet peeves. Essentially, there a ton of little things that we, as business people, deal with every single day from our families…
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Kindness is Good for Business
Today on the show we're talking about kindness being good for business. Taking care of people, listening to them, not putting a paywall on your knowledge, and providing support even if they can't pay you is all important for long term business relationships and growth. Not only that but it's a…
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Media, Yesterday and Today
Today on the show we're talking about Media, Yesterday and Today and how there isn't a major difference between pre-2000s and today beyond the tools and amount of reach possible. We're still trying to sell things, we're still trying to be presentable or popular, we're still trying to find reasons...
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Stop Taking Advice from Family and Friends
Today we're talking about taking advice from family when it comes to your branding or your work with clients. Unless they are the ideal client for your client then you shouldn't be attempting to obtain constructive information from family and friends. You wouldn't ask a random stranger to…
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Top 10 Things You Need to Start a Podcast
Today on the show we're talking about the 10 things you need to start a podcast. 10 very important things that are going to propel you through the creation of your show every day. We talk about building your audience, your why, your goals, your mission, naming, branding and more. This show is…
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Nike's Big Move
Today on the show we're talking about Nike's Big Move. Why did decide to make Colin Kaepernick the face of their 30th anniversary campaign? The answer is pretty simple...always be qualifying. They're in a marketplace that is continuing to grow around them and Nike is a brand that is so used to be...
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Authenticity
Today on the show we're talking about "Authenticity" and the current state of the phrase. What does it really mean when someone says they're authentic? Should you always be authentic? What does it look like? Does it follow or break the rules? Spoiler: It's not that simple. Let's break it all down...
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Your Podcast Audience
Today on the show we're talking about defining and figuring out your podcast audience. I recorded a segment today for my podcast course, which you can find at http://www.cnote.media, and figured it would be a great sample to share with you guys. Building a podcast is hard, I'm doing it now with...
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Multiple Projects
Today we're talking about managing multiple projects. I've heard the questions over and over about whether or not someone should take on another podcast, another project, another client, etc. I also hear people saying you should only focus on one thing at a time. So, what's the real answer? Let's...
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Fiverr and Designer Elitism
Today on the C-Note's Media Madness we're talking about Fiverr and the Designer trigger that occurs when we talk about the service. We aren't going to critique the service but moreso discuss how it tends to make experienced designers freak out and scoff at those who use the service. We talk about...
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Listening: The Conversational Sales Funnel
We all love that word "Funnel" when referring to sales on the internet but that concept of getting someone into the space you need to be in, that sale-ready headspace, is not even remotely a new concept. I talk some time talk on this podcast about the every day conversational opportunities to…
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Anchor is Monetizing: "Listener Support"
Today on the show we're talking about Anchor's recent rollout of their money-based feature called "Listener Support" which takes aim at Patreon when it comes to podcasts. From each platform listeners can support their favorite show for .99, $4.99 or $9.99. There are some issues, however, but it's...
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MBTI BREAKDOWN: INFJ | THE MAGE
Welcome to the INFJ "The Mage" course! We're going to break down everything I can think of when it comes to understanding INFJs. Whether you're an INFJ yourself or have a loved one who is an INFJ that you're trying to better understand, this is the place to be. We're going to talk about how INFJs...
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What is Myers-Briggs for?
Hey everyone! Lately, I've been busy creating media and Myers-Briggs focused courses to help you develop as a person and entrepreneur. Many of us have heard of Myers-Briggs but may not necessarily know what to do with it. What does it even mean? What's its purpose? It is a little more complicated...
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Podcasting as a Promotional Tool
Today on the show I wanted to talk about using podcasting as a promotional tool. Many of us are trying to sell something and podcasting can absolutely be a way to reach an audience. It's important to remember that you need to entertain them before you can just push your wares but if you…
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Twitter Spam Updates
Today on the show I wanted to share Twitter's latest updates meant to improve the perception of the platform. Twitter has been overrun with spam over the years and the platform is finally putting rules in place to prevent people from putting duplicate content all over the place. We talk about…
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Should You Make Daily Content?
Ah, the ever elusive question. Should you make daily content? The answer is maybe? It depends on a lot of factors and today we're here to talk about those factors. What do you need to consider when thinking about making daily content? Are you good enough? Can do you it quick enough? Do you have…
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Google Duplex
Today on the show I talk about Google Duplex. I basically react to the revelation of this new feat in technology and share how I think it'll affect the future of sales. You can hear more episodes of the show at http://www.anchor.fm/cnotemedia You can learn more about the host, Christian Rivera…
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Modern Day Marketing: The Race to Being Human
Today on the show we talk about Modern Day Marketing and the race to being human. I talk in depth about how the modern marketing world has been created via our understandings of big business and all of the media we've been fed for the last few decades. Now that we all have access to each other on...
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What's Going On: Laurel vs Yanni
It's the dress all over again. The internet is struck with this audio phenomenon that is Laurel/Yanni. There's some audio things going on here that create an interesting illusion, but it's just that, an illusion. So I talk a little bit about why that is and some of the more philosophical human...
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Sydney Wong from VenturX on Tech Startups and Learning from Silicon Valley
Today on the show I have the wonderful Sydney Wong sharing her experience in the tech industry in Silicon Valley. She talks about what she's learned from time there talking to everyone she can get close to in order to bring all of that into VenturX, a company that helps startups learn about the...
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How to Spot a New Designer
Today on the show let's talk about what information you need to spot an inexperienced designer. Not that new designers are bad, but there are typically fundamental lessons in design that are learned through experience. So, if you're someone looking to work with a more experienced designer, you're...
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C-Note Media Madness: What's it all about?
Welcome to the first episode of C-Note's Media Madness! I'm so excited to put this show together for you as a means to teach you, the business owner, how to improve your own design sense or to better understand when you need help from a designer. We're going to be talking about high-level…
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ABOUT THIS SHOW
Press Start on building your personal brand whilst focusing on 4 key areas of identity, purpose, focus, and connection.I know what it's like to be just starting out. In fact, I've spent 18 years as a freelancer and am now starting my entrepreneurial path.As an aspiring freelancer or entrepreneur, your head is all over the place. You're taking on any job you can, discounting your rates, staying up all night and it can be overwhelming. I assure you there's a better way.You're not useless or terrible, you're just at the beginning of the game. Let's Press Start and figure it out as we go.
HOSTED BY
C-Note
CATEGORIES
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Frequently Asked Questions
How many episodes does Brand Blaster have?
Brand Blaster currently has 38 episodes available on PodParley. New episodes are automatically indexed when they're published to the podcast feed.
What is Brand Blaster about?
Press Start on building your personal brand whilst focusing on 4 key areas of identity, purpose, focus, and connection.I know what it's like to be just starting out. In fact, I've spent 18 years as a freelancer and am now starting my entrepreneurial path.As an aspiring freelancer or entrepreneur,...
How often does Brand Blaster release new episodes?
Brand Blaster has 38 episodes. Check the episode list to see recent publication dates and frequency.
Where can I listen to Brand Blaster?
You can listen to Brand Blaster on PodParley by clicking any episode. We provide an embedded audio player for direct listening, and you can also subscribe via your preferred podcast app using the RSS feed.
Who hosts Brand Blaster?
Brand Blaster is created and hosted by C-Note.
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