BRX Pro Tips

BRX Pro Tip: Measure Relationship Momentum Stone Payton: Welcome back to Business RadioX Pro Tips, Lee Kantor and Stone Payton here with you. Lee, we talk a lot about measuring what matters. I often say just because you can count something doesn't mean that it counts. We also talk a great deal about cultivating and […]

BRX Pro Tip: Protect Your Reputation Every Day Stone Payton: And we're back with Business RadioX Pro Tips, Lee Kantor and Stone Payton here with you. Lee, I received a marvelous compliment earlier in the week, and the guy essentially said yes, you guys – he was talking about the Business RadioX network – have […]

BRX Pro Tip: Relationships Need Maintenance Stone Payton: And we're back with Business RadioX Pro Tips, Stone Payton and Lee Kantor here with you. Lee, I know I'm biased, but for my money, there's not a more powerful tool on the planet or methodology than what we do here at Business RadioX to build real […]

BRX Pro Tip: Teach What You Know Stone Payton: Welcome back to Business RadioX Pro Tips, Lee Kantor and Stone Payton here with you. Lee, by any standard, any measure, you are clearly an expert in our arena. What have you learned and what counsel do you have on becoming an expert and demonstrating that […]

BRX Pro Tip: Become Easier to Recommend Stone Payton: And we're back with Business RadioX Pro Tips, Lee Kantor and Stone Payton here with you. Lee, this kind of came to light for me in a conversation a couple of weeks ago, but it got me to thinking, because the lady, really, she loved our […]

BRX Pro Tip: Build a List of Future Partners Stone Payton: Welcome back to Business RadioX Pro Tips, Stone Payton and Lee Kantor here with you. Lee, in my conversations with people in like a pre-interview call, and the interviews I'm doing, and the strategy calls that we often have with folks who have been […]

BRX Pro Tip: Create Assets, Not Just Activity Stone Payton: Welcome back to Business RadioX Pro Tips, Stone Payton and Lee Kantor here with you. Lee, I think this one's for me. Help me/us stay out of the activity trap, man. Lee Kantor: I mean, activity is a trap. It's something that it makes you […]

BRX Pro Tip: Curiosity Stone Payton: And we're back with Business RadioX Pro Tips, Stone Payton and Lee Kantor here with you. Lee, today's topic, capitalizing on curiosity. Lee Kantor: Curiosity is something that I learned from hosting so many shows, and it was something that we talked about when we were creating kind of […]

BRX Pro Tip: Decisions: Who Am I Really Serving? Stone Payton: Welcome back to Business RadioX Pro Tips, Stone Payton and Lee Kantor here with you. Lee, I'd like to pick up our conversation on decision making. Lee Kantor: Yeah, something I've been thinking a lot about regarding service businesses in particular, I've noticed that […]

BRX Pro Tip: Delegate, Don't Abdicate Stone Payton: And we're back with Business RadioX Pro Tips, Lee Kantor and Stone Payton here with you. Lee, talk to me a little bit about delegation, what you're learning, what you're trying to do with regard to delegation. Lee Kantor: I think delegation is one of the key […]

BRX Pro Tip: Eliminating Friction Points Stone Payton: Welcome back to Business RadioX Pro Tips, Stone Payton and Lee Kantor here with you. Lee, I feel like you are particularly adept at identifying friction points in processes and helping people remove them. But what's your secret, man? What's your process for that? Lee Kantor: Well, […]

BRX Pro Tip: Compounding Works on Everything Stone Payton : Welcome back to Business RadioX Pro Tips. Stone Payton and Lee Kantor here with you. Lee, we've all heard and talked about the compounding effect when it comes to investing money. But I mean, compounding, that principle holds true in a lot of arenas, doesn't […]

BRX Pro Tip: Consistency Beats Perfection Every Time Stone Payton: And we're back with Business RadioX Pro Tips. Stone Payton and Lee Kantor here with you. Lee, what are your thoughts on pursuing perfection? Lee Kantor: Yeah, perfection is kind of a trap, and it holds people back. It causes procrastination. I think a better […]

BRX Pro Tip: Finding the Edge Stone Payton: Welcome back to Business RadioX Pro Tips. Lee Kantor and Stone Payton here with you. Lee, I think it's probably pretty fair to say that you and I and our core team at Business RadioX, we're always looking for the edge, trying to identify the edge. What […]

BRX Pro Tip: It's Just Business, Really Stone Payton : Welcome back to Business RadioX Pro Tips. Stone Payton and Lee Kantor here with you. Lee, I've heard a lot of conversation around work-life balance and that kind of thing, but I've been thinking about the behaviors, the disciplines. Like, how do you act and […]

BRX Pro Tip: Unreasonable Belief Stone Payton: And we're back with Business RadioX Pro Tips. Lee Kantor and Stone Payton here with you. Lee, tell us from your perspective the role of belief, how important that is, how to apply real belief, especially when you're trying to get something off the ground. Lee Kantor: Yeah. […]

BRX Pro Tip: Your Referral System Stone Payton: Welcome back to Business RadioX Pro Tips. Lee Kantor and Stone Payton here with you. Lee, I know Business RadioX and Business RadioX clients are a little bit spoiled in this regard, but what's your counsel on setting up, executing, and staying on top of a referral […]

BRX Pro Tip: Your Pricing Stone Payton : And we're back with Business RadioX Pro Tips. Stone Payton and Lee Kantor here with you. Lee, here's a question or a set of questions that comes up a lot. Pricing. Lee Kantor: Yeah, I think when it comes to pricing, you can't be afraid to increase […]

BRX Pro Tip: Annual Planning Stone Payton : And we're back with Business RadioX Pro Tips. Stone Payton and Lee Kantor here with you. Lee, today's topic: annual planning. Lee Kantor: Yeah. Annual planning is something that every leader should be doing. You should, at least once a year, have some kind of goals that […]

BRX Pro Tip: Create a Signature Offering Stone Payton: And we're back with Business RadioX Pro Tips. Lee Kantor and Stone Payton here with you. Lee, exactly what do you mean when you recommend that people in the professional services arena create a signature offering? Lee Kantor: Well, the bottom line is you can't be […]

BRX Pro Tip: Optimizing for Leads, Not Likes Stone Payton: And we're back with Business RadioX Pro Tips. Lee Kantor and Stone Payton here with you. Lee, let's chat a little bit about optimizing for leads as opposed to likes. Lee Kantor: Yeah, it seems like a lot of people who rely on social media […]

BRX Pro Tip: Stoicism in Business Stone Payton: And we are back with Business RadioX Pro Tips. Lee Kantor and Stone Payton here with you. Lee, I know that you are a student of stoicism. When, where and how does it apply in the business world, man? Lee Kantor: Yeah, I found stoicism a while […] The post BRX Pro Tip: Stoicism in Business appeared first on Business RadioX ®.

BRX Pro Tip: Your Customers Are More Important Than Your Business Stone Payton: Welcome back to Business RadioX Pro Tips. Stone Payton and Lee Kantor here with you. Lee, I never have really subscribed to the "customer is always right," but boy, the customers really are, they're the thing, they're the most important part of […] The post BRX Pro Tip: Your Customers Are More Important Than Your Business appeared first on Business RadioX ®.

BRX Pro Tip: 3 Steps for an Effective Sales Story Stone Payton: Welcome back to Business RadioX Pro Tips. Lee Kantor and Stone Payton here with you. You know, Lee, story is at the heart of our business. We give so many people an opportunity to share their story and promote their work. How do […] The post BRX Pro Tip: 3 Steps for an Effective Sales Story appeared first on Business RadioX ®.

BRX Pro Tip: Action Over Aspiration Stone Payton: Welcome back to Business RadioX Pro Tips. Stone Payton and Lee Kantor here with you. Lee, as you know, and probably the vast majority of our listeners know, action is a core value at the Business RadioX network. Speak a little bit more to that, if you […] The post BRX Pro Tip: Action Over Aspiration appeared first on Business RadioX ®.

BRX Pro Tip: Client Retention is More Important Than Client Acquisition Stone Payton: And we are back with Business RadioX Pro Tips. Stone Payton and Lee Kantor here with you. Lee, client retention is so fundamental and critical to a business's long term sustainable success but say more. Lee Kantor: Yeah, I think this is […] The post BRX Pro Tip: Client Retention is More Important Than Client Acquisition appeared first on Business RadioX ®.

BRX Pro Tip: Don't be a Commodity Stone Payton: And we are back with Business RadioX Pro Tips. Stone Payton and Lee Kantor here with you. Lee, you know what a huge believer I am in positioning and establishing your value ideally before you even really begin to substantially engage with someone. And a core […] The post BRX Pro Tip: Don't be a Commodity appeared first on Business RadioX ®.

BRX Pro Tip: How to Get People to Find You, Not What You Do Stone Payton: Welcome back to Business RadioX Pro Tips. Lee Kantor and Stone Payton here with you. Lee, let's dive into this idea of getting people to find you. What are you learning on that front? Lee Kantor: Yeah. You know, […] The post BRX Pro Tip: How to Get People to Find You, Not What You Do appeared first on Business RadioX ®.

BRX Pro Tip: Two AI Prompts for Better Sales Prospecting Stone Payton: And we are back with Business RadioX Pro Tips. Lee Kantor and Stone Payton here with you. Lee, I know you've really been diving into AI, artificial intelligence. What's the latest, man? And how can we apply it? Lee Kantor: I think that […] The post BRX Pro Tip: Two AI Prompts for Better Sales Prospecting appeared first on Business RadioX ®.

BRX Pro Tip: When You're Stuck, Lean on Something New Stone Payton: Welcome back to Business RadioX Pro Tips. Lee Kantor and Stone Payton here with you. Lee, what do you do when you're feeling stuck? Lee Kanto: Yeah, this happens to everybody. Everybody goes through this kind of ebbs and flows and plateaus in […] The post BRX Pro Tip: When You're Stuck, Lean on Something New appeared first on Business RadioX ®.

BRX Pro Tip: 3 Effective Time Management Tips Stone Payton: And we are back with Business RadioX Pro Tips. Stone Payton Lee Kantor here with you. Lee, give us some tips from what you're learning about managing that all too precious resource – our time. Lee Kantor: Yeah, I think a lot of times people […] The post BRX Pro Tip: 3 Effective Time Management Tips appeared first on Business RadioX ®.

BRX Pro Tip: Donald Miller's New Book, Story Brand 2.0 Stone Payton: Welcome back to Business RadioX Pro Tips. Stone Payton and Lee Kantor here with you. Lee, Donald Miller has a new book out, Storybrand 2.0. What do you think, man? Lee Kantor: Well, I just got a hold of the book. It's really […] The post BRX Pro Tip: Donald Miller's New Book, Story Brand 2.0 appeared first on Business RadioX ®.

BRX Pro Tip: 3 Reasons an Owned Audience is Better Than a Rented One Stone Payton: And we are back with Business RadioX Pro Tips. Lee Kantor and Stone Payton here with you. Lee, we've spoken about an owned audience and the virtue of an owned audience, but dive into that a little bit more. […] The post BRX Pro Tip: 3 Reasons an Owned Audience is Better Than a Rented One appeared first on Business RadioX ®.

BRX Pro Tip: Scale or Niche. Pick One. Stone Payton: Welcome back to Business RadioX Pro Tips. Stone Payton and Lee Kantor here with you. Lee, let's chat a little bit, if we can, about the virtues of scaling versus niching. Talk to that a bit. Lee Kantor: Yeah. I think that's one of the […] The post BRX Pro Tip: Scale or Niche. Pick One. appeared first on Business RadioX ®.

BRX Pro Tip: 3 Steps for Easier Client Onboarding Stone Payton: Welcome back to Business RadioX Pro Tips. Lee Kantor and Stone Payton here with you. Lee, what are you learning about bringing on new clients, getting them onboarded quickly, efficiently, productively? Lee Kantor: Yeah. I mean, having a client onboarding system is so critical. […] The post BRX Pro Tip: 3 Steps for Easier Client Onboarding appeared first on Business RadioX ®.

BRX Pro Tip: B2C Subscription Models Don't Translate to B2B Stone Payton: And we are back with Business RadioX Pro Tips. Lee Kantor and Stone Payton here with you. Lee, there is clearly a very real distinction between B2B subscription models and B2C subscription models. Yeah? Lee Kantor: Yeah, absolutely. Those are two different distinct […] The post BRX Pro Tip: B2C Subscription Models Don't Translate to B2B appeared first on Business RadioX ®.

BRX Pro Tip: 3 Ways to Build a Referral Network Stone Payton: Welcome back to Business RadioX Pro Tips. Lee Kantor and Stone Payton here with you. Lee, I love the idea, and I have enjoyed some degree, of building and having a strong referral network. But what is the best way to go about […] The post BRX Pro Tip: 3 Ways to Build a Referral Network appeared first on Business RadioX ®.

BRX Pro Tip: Over Analyzing is Worse Than Failing Stone Payton: Welcome back to Business RadioX Pro Tip. Stone Payton and Lee Kantor here with you. Lee, talk a little bit about analyzing the potential for a future course of action and preparing for the worst. Lee Kantor: Yeah. I think, a lot of times, […] The post BRX Pro Tip: Over Analyzing is Worse Than Failing appeared first on Business RadioX ®.

BRX Pro Tip: 3 Not So Obvious Reasons to Have a BRX Show Stone Payton: And we are back with Business RadioX Pro Tips. Lee Kantor and Stone Payton here with you. Now, Lee, we all know you don't have to really sell me, but I'd love to hear you articulate it. Why should a […] The post BRX Pro Tip: 3 Not So Obvious Reasons to Have a BRX Show appeared first on Business RadioX ®.

BRX Pro Tip: 5 Common Business Network Mistakes Stone Payton: Welcome back to Business RadioX Pro Tip. Stone Payton and Lee Kantor here with you. Lee, what are you seeing out there these days? Any common patterns, common business networking mistakes that you're observing? Lee Kantor: Yeah, there are so many businesses out there, especially […] The post BRX Pro Tip: 5 Common Business Network Mistakes appeared first on Business RadioX ®.

BRX Pro Tip: Doing Something vs Doing the Thing Stone Payton: And we are back with Business RadioX Pro Tips. Lee Kantor and Stone Payton here with you. Lee, today's topic, doing the thing. Lee Kantor: Yeah. This is another one of the things that I'm super pumped about learning about. I think this is […] The post BRX Pro Tip: Doing Something vs Doing the Thing appeared first on Business RadioX ®.

BRX Pro Tip: How to Come up with More Ideas for Your Business Stone Payton: Welcome back to Business RadioX Pro Tips. Lee Kantor and Stone Payton here with you, Lee, let's talk a little bit about some approaches for idea generation. Lee Kantor: Yeah, I think it's important to always be kind of pushing […] The post BRX Pro Tip: How to Come up with More Ideas for Your Business appeared first on Business RadioX ®.

BRX Pro Tip: How to Systematize Anything Stone Payton: Welcome back to Business RadioX Pro Tip. Stone Payton and Lee Kantor here with you. Lee, we are living this real time. We have come to appreciate the value of repeatable processes and transferable tools. So, what's the key to really systematizing things? Lee Kantor: Yeah. […] The post BRX Pro Tip: How to Systematize Anything appeared first on Business RadioX ®.

BRX Pro Tip: The Email Marketing Metric that Matters Stone Payton: And we are back with Business RadioX Pro Tips. Lee Kantor and Stone Payton here with you. Lee, when it comes to email marketing, what is the best way to make sure that it's effective? Lee Kantor: Yeah. I think that when it comes […] The post BRX Pro Tip: The Email Marketing Metric that Matters appeared first on Business RadioX ®.

BRX Pro Tip: Two is Better Than One When Hiring Salespeople Stone Payton: Welcome back to Business RadioX Pro Tips. Lee Kantor and Stone Payton here with you. Lee, we've come to believe that when it comes to hiring salespeople, two is better than one. Lee Kantor: Yeah, I think there's a lot of reasons […] The post BRX Pro Tip: Two is Better Than One When Hiring Salespeople appeared first on Business RadioX ®.

BRX Pro Tip: Undivided Attention – Another BRX Superpower Stone Payton: And we are back with Business RadioX Pro Tips. Lee Kantor and Stone Payton here with you, Lee. I know I'm a little bit biased. I think there are a great many advantages to the way we approach serving people, helping people, and making […] The post BRX Pro Tip: Undivided Attention – Another BRX Superpower appeared first on Business RadioX ®.

BRX Pro Tip: Ways to Play in Easy Mode Stone Payton: Welcome back to Business RadioX Pro Tips. Lee Kantor and Stone Payton here with you. Lee, I would like very much to explore what, if anything, we can be doing, so that we're playing in easy mode. Lee Kantor: Yeah, I think that's really […] The post BRX Pro Tip: Ways to Play in Easy Mode appeared first on Business RadioX ®.

BRX Pro Tip: Create Your Own Pro Tip Series Stone Payton: And we are back with Business RadioX Pro Tips. Lee Kantor and Stone Payton here with you. Lee, this ought to be a fun topic. Let's talk about pro tips. Lee Kantor: Yeah, I think it's important for anybody that's in professional services, anybody […] The post BRX Pro Tip: Create Your Own Pro Tip Series appeared first on Business RadioX ®.

BRX Pro Tip: Develop a 90 Day Business Transformation Program Stone Payton: Welcome back to Business RadioX Pro Tips. Stone Payton and Lee Kantor here with you. Lee, I know even though I spent some years in the change management business transformation space in a previous life, when I hear that phrase and a lot […] The post BRX Pro Tip: Develop a 90 Day Business Transformation Program appeared first on Business RadioX ®.

BRX Pro Tip: Develop a Q1 Focused Email Campaign Stone Payton: Welcome back to Business RadioX Pro Tips. Stone Payton and Lee Kantor here with you. You know, contrary to what I, at some point, really was beginning to feel, email and the power of email marketing done right is not going anywhere, at least, […] The post BRX Pro Tip: Develop a Q1 Focused Email Campaign appeared first on Business RadioX ®.