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PODCAST · business

Business Genius

by SMARTSTART

Binge-worthy business advice delivered in 10 minutes or less by SMARTSTART Founder Linda Lopeke. Dramatically improve your results as you build a business and life you love in pursuit of personal, creative and financial independence through entrepreneurship! Have a business dream, but no trust fund to finance building it? SMARTSTART works with entrepreneurs with high potential through its $50M philanthropy program and provides subsidized access to the expert professional guidance needed to bring it to life. See what's possible here: https://smartstartcoach.com/smartstart-philanthropy-program

Publisher-supplied feed metadata · PodParley refreshed Apr 11, 2026 · Source feed

Episodes

  1. Episode 4-423: Performance vs Work

    Tara McMullin wrote: Becoming an influencer seems fun. Depending on your interests, being a vlogger or influencer might look like luxury travel, great food, or stylish clothes. Maybe it looks like being an athlete, a musician, or a memoirist. But there’s a difference between performing these…

    more
  2. Episode 4-414: Is it Delay or Procrastination?

    Are you one of the many employers, workers or business owners who confuses delay with procrastination? Learn how to tell the difference between delay and procrastination. You might believe you're guilty of something you're not even doing! And, if it turns out you are procrastinating, find out…

    more
  3. Episode 4-410: What Business Owners Need to Succeed

    As a business advisor, I often see smart, creative and well-educated people ignore the essential requirements for building a successful business. Generally, it’s because they’ve allowed themselves to be convinced an online (or digital) business is different. It isn’t. A website is not a business....

  4. Episode 4-409: Avoiding Anorexia of the Entrepreneurial Soul

    The anorexic entrepreneur, obsessed with achieving success, pursues it with the passion of a spiritual quest, believing it is a lifestyle choice. Unable to recognize when success has arrived, it remains forever elusive often resulting in financial, emotional and spiritual bankruptcy. Today’s...

  5. Episode 4-415: Getting Good, Going and Known

    Every business owner and aspiring thought leader faces three challenges: getting good, getting going and getting known! Lisa O’Neill of Thought Leaders breaks this down beautifully for us so we can become commercially smart.

  6. Episode 4-426: Dealing with Haters

    An email from the Daily Stoic reminded me that given how terrible most of the Roman emperors were, you might think that Marcus Aurelius was universally loved. Of course, this is not true. Plenty of people hated him, plenty of people thought they should be in charge and not him. (In fact, one of…

    more
  7. Episode 4-413: What is an Influencer?

    On Dictionary.com, lexicographer Jane Solomon explains that the word influencer has been used in English since the mid-1600s, though back then it wasn’t a job title. In recent years, the term has become a catch-all for a certain kind of career track that is at the center of a burgeoning but...

  8. Episode 4-425: How and When to Use Your Inner Critic

    Most people prematurely cut off idea generation by immediately judging whether an idea belongs in the cabinet in the first place—by evaluating what’s reasonable, what’s probable, what’s doable. As a business coach, this is one behaviour I must quickly help them unlearn for their own benefit. In...

  9. Episode 4-424: About Emotional Exhaustion

    Herbert Freudenberger defined burnout in 1975 as emotional exhaustion, decreased sense of accomplishment, and depersonalization. Essentially, when we burn out, we’ve been caring too much for too long, seeing a lack of impact from our actions, and burning the empathy candle at both ends.

  10. Episode 4-422: Lowering Productivity Stakes

    Achieving a superhuman level of efficiency, so that you never need to disappoint anyone, or make tough choices about how to use your time? Impossible. Satisfying the contradictory demands of maddening bosses (or family members) who can’t decide what they want? Impossible. Bringing a creative...

  11. Episode 4-412: Boost Productivity with Theme Days

    Looking for a new way to boost your productivity? Want to bring more enthusiasm to your work day? Theme days might be just what you need!

  12. Episode 4-411: Mastering the Beautiful No

    It’s only two little letters, but for many, no is such a scary word we hold ourselves back from saying it when we really should. Especially when we are afraid saying no means missing out on a big opportunity. An opportunity that would have catapulted us to success, or that will never come again....

  13. Episode 4-401: The Secret to Making Competition Irrelevant

    Clients don’t want to work with people who are perfect; they want to work with people who are REAL and not pretending to be something or someone they aren’t.

  14. Episode 4-420: About Thought Leadership

    Are you a marketer or a thought leader? Do you know there is a difference between marketing and thought leadership? How about the three things all thought leaders have in common? Not sure if you’re on the right path for you if you want to be a thought leader? Let\s start a conversation about that...

  15. Episode 4-419: 3 Gaps Every Entrepreneur Must Close

    The life you want is just beyond the challenges of self-doubt, fear and procrastination. To successfully navigate the disappointment many entrepreneurs encounter, you must create consistency in your life so you can focus on the things that matter most to you. And do the work needed to close the 3...

  16. Episode 4-418: Acing the Marketing Conversation

    Marketing is simply a conversation you're having with strangers. The goal is to turn strangers into friends, friends into prospects, prospects into clients with as little efforts as possible. Then, you serve your clients and customers so well, they’ll be happy to introduce you to more strangers.…

    more
  17. Episode 4-417: Creating Relevant Marketing

    All marketing begins as an experiment in communication. Subtle changes to your messaging don’t always create immediately noticeable results. And it can be difficult to measure the impact of a different messaging strategy because of the lag between when you make relevance-related improvements and...

  18. Episode 4-416: Forget Work-Life Balance

    Stuck in a rut? Living and working from pattern and habit alone? Rather than consciously choosing how to spend the hours of your days and life ... Get off the expressway to burnout and forget about work-life balance! We explain what to do instead and offer our 3 best tips for making the change in...

  19. Episode 4-408: Conversion-Killing Marketing Mistakes

    Everything matters to your marketing message: font, colours, even direction (as in images and your own body movements in video, livestreams and on stage). With direction being extremely important to effectively communicating your marketing message. Yet getting direction wrong is one of the most...

  20. Episode 4-407: is Math Trauma Crippling Your Business?

    Is math anxiety crippling your business? Math trauma leftover from grade school can prevent even the smartest business owners from engaging with their business finances. Don’t let it destroy your business and personal life ... Math is part of doing business. You don’t have to struggle with…

    more
  21. Episode 4-406: The 5 Levels of Failure

    Many business success stories were created by the willingness to endure multiple failures and on many levels. Public failures. Small failures. Epic failures. The learnings from them can lead us to greatness. And that’s why we should celebrate our progress through the five levels of failure.

  22. Episode 4-405: The Truth About Distraction

    What if the reason you give in to distractions isn’t what you think? (I recently confronted this eye-opening truth in myself.) The way we talk about distraction, especially digital distraction, has changed a lot in recent years. We see what the big players are doing to us as they mine our…

    more
  23. Episode 4-404: Your 4 Critical Marketing Systems

    Are you less than thrilled with the results of your marketing? Frustrated because it feels like you’ve tried everything and nothing is working out the way you’d hoped? If so, it could be you’re missing critical pieces of the process. The good news is all marketing tactics work! Provided they are...

  24. Episode 4-403: Things Einstein Never Said

    Einstein. Possibly the most misquoted figure in history! Do you put your reputation and credibility at risk by using misattributed (or unattributed) quotes in your marketing, presentations and social media? There are so many things you probably think Einstein said (because these quotes are...

  25. Episode 402: The 7 Freedoms of Entrepreneurship

    Independence through entrepreneurship is the goal of most business owners. And freedom often drives choosing it over taking a job. Clarity, confidence and clients are needed on the road to success. But their role pales next to the must-haves: courage, patience and resilience. Which of the 7...

  26. Episode 427: Making Competition Irrelevant

    Clients don't want to work with people who are perfect, the want to work with people who are real and not pretending to be something or someone they aren't! In this episode, discover how something you learned in your childhood is interfering with your business success and what you can do about...

  27. Episode 426: Dealing with Haters

    An email from the Daily Stoic reminded me that given how terrible most of the Roman emperors were, you might think that Marcus Aurelius was universally loved. Of course, this is not true. Plenty of people hated him, plenty of people thought they should be in charge and not him. (In fact, one of…

    more
  28. Episode 425: How and When to Use Your Inner Critic

    Most people prematurely cut off idea generation by immediately judging whether an idea belongs in the cabinet in the first place—by evaluating what’s reasonable, what’s probable, what’s doable. As a business coach, this is one behaviour I must quickly help them unlearn for their own benefit. In...

  29. Episode 424: About Emotional Exhaustion

    Herbert Freudenberger defined burnout in 1975 as emotional exhaustion, decreased sense of accomplishment, and depersonalization. Essentially, when we burn out, we’ve been caring too much for too long, seeing a lack of impact from our actions, and burning the empathy candle at both ends. Sadly…

    more
  30. Episode 423: Performance vs Work

    Tara McMullin, Founder of What Works wrote todays’ thought provoking inbox inspiration. Somehow I missed the weekend Twitter post showing new toys like Fisher Prices’ My Home Office and the Vlogger Kit offered by Plan Toys. Tara sent me an email this morning discussing them in depth so…

    more
  31. Episode 422: Lowering Productivity Stakes

    Oliver Burkeman reminds us: Achieving a superhuman level of efficiency, so that you never need to disappoint anyone, or make tough choices about how to use your time? Impossible. Satisfying the contradictory demands of maddening bosses (or family members) who can’t decide what they want?...

  32. Episode 421: The Secret to Creating Change

    Tamsen Webster knows that if you want people to actually act on or in favor of your ideas—you can turn the secret to creating change into a simple test the can help make all of your marketing messages stronger. Listen to this episode to find out how and why this simple test works and what to ask...

  33. Episode 420: About Thought Leadership

    Where marketing is a conversation you’re having with strangers, thought leadership can distinguish you as either the subject of the conversation or as an influential contributor to it. If thought leadership is your objective, discover the three requirements you'll need to meet (and more) in this...

  34. Episode 419: 3 Gaps Every Entrepreneur Must Close

    The life you want is just beyond the challenges of self-doubt, fear and procrastination. To successfully avoid the disappointment many entrepreneurs encounter, you must create consistency in your life so you can focus on the things that matter most to you and close three gaps standing between you...

  35. Episode 418: Acing the Marketing Conversation

    Marketing is simply a conversation you're having with strangers. The goal is to turn strangers into friends, friends into prospects, prospects into clients with as little efforts as possible. Then, you serve your clients and customers so well, they’ll be happy to introduce you to more strangers.…

    more
  36. Episode 417: Creating Relevant Marketing

    All marketing begins as an experiment in communication. Subtle changes to your messaging don’t always create immediately noticeable results. And it can be difficult to measure the impact of a different messaging strategy because of the lag between when you make relevance-related improvements and...

  37. Episode 416: Forget Work-Life Balance

    Stuck in a rut? Living and working from pattern and habit alone? Rather than consciously choosing how to spend the hours of your days and life ... Get off the expressway to burnout and forget about work-life balance! We explain what to do instead and offer our 3 best tips for making the change in...

  38. Episode 415: Getting Good, Going and Known

    Every business owner and aspiring thought leader faces three challenges: getting good, getting going and getting know! Lisa O’Neill of Thought Leaders breaks this down beautifully for us so we can become commercially smart.

  39. Episode 414: Is it Delay or Procrastination?

    Are you one of the many employers, workers or business owners who confuses delay with procrastination? Learn how to tell the difference between delay and procrastination. You might believe you're guilty of something you're not even doing! And, if it turns out you are a procrastinating, find out...

  40. Episode 413: What is an Influencer?

    Find out how influencer, astrology and big brands are all connected and evolving in this episode.

  41. Episode 412: Using Themed Days to Boost Productivity

    Looking for a new way to boost your productivity? Want to bring more enthusiasm to your work day? Themed days might be just what you need! Find out how to use them so you, too, can experience their magic!

  42. Episode 411: Mastering the Beautiful No

    It’s only two little letters, but for many, no is such a scary word we hold ourselves back from saying it when we really should not do that. Especially when we are afraid saying no means missing out on a big opportunity. An opportunity that would have catapulted us to success, or that will never...

  43. Episode 410: What Business Owners Need to Succeed

    Businesses rarely fail because the original idea was bad. Or from a lack of capital or time. Or because the economy tanked. They fail because their owners don’t have solid answers to 3 key questions. Consequently, their marketing is one big disconnect. Keeping your eye on the big picture is one…

    more
  44. Episode 409: Avoiding Anorexia of the Soul

    What is an entrepreneurial balance sheet? And why do you need to make one? Entrepreneurs who know what it’s like to experience “anorexia of the soul” will tell you it’s a fate worse than any financial failure you might fear in your business! Pretending to be someone you’re not and selling what…

    more
  45. Episode 408: Conversion-Killing Marketing Mistakes

    Remember the training montage scene in the 1976 hit movie Rocky? What you see Stallone do in the 40 seconds starting at minute two is key to knowing how to not make this common conversion-killing marketing mistake! Almost everyone makes this mistake more than once! But it’s easy to fix when you...

  46. Episode 407: Is Math Trauma Crippling Your Business?

    Is math anxiety crippling your business? Math trauma leftover from grade school can prevent even the smartest business owners from engaging with their business finances. Don’t let it destroy your business and personal life ... Math is part of doing business. You don’t have to struggle with…

    more
  47. Episode 406: The 5 Levels of Failure

    Many business success stories were created by the willingness to endure multiple failures and on many levels. Public failures. Small failures. Epic failures. The learnings from them can lead us to greatness. And that’s why we should celebrate our progress through the five levels of failure.

  48. Episode 405: The Truth About Distraction

    What if the reason you give in to distractions isn’t what you think? (I recently confronted this eye-opening truth in myself.) The way we talk about distraction, especially digital distraction, has changed a lot in recent years. We see what the big players are doing to us as they mine our…

    more
  49. Episode 404: Your 4 Critical Marketing Systems

    Are you less than thrilled with the results of your marketing? Frustrated because it feels like you’ve tried everything and nothing is working out the way you’d hoped? If so, it could be you’re missing critical pieces of the process. The good news is all marketing tactics work! Provided they are...

  50. Episode 403: Things Einstein Never Said (and who actually did)

    Einstein. Possibly the most misquoted figure in history! Do you put your reputation and credibility at risk by using misattributed (or unattributed) quotes in your marketing, presentations and social media? There are so many things you probably think Einstein said (because these quotes are...

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ABOUT THIS SHOW

Binge-worthy business advice delivered in 10 minutes or less by SMARTSTART Founder Linda Lopeke. Dramatically improve your results as you build a business and life you love in pursuit of personal, creative and financial independence through entrepreneurship! Have a business dream, but no trust fund to finance building it? SMARTSTART works with entrepreneurs with high potential through its $50M philanthropy program and provides subsidized access to the expert professional guidance needed to bring it to life. See what's possible here: https://smartstartcoach.com/smartstart-philanthropy-program

HOSTED BY

SMARTSTART

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Frequently Asked Questions

How many episodes does Business Genius have?

Business Genius currently has 214 episodes available on PodParley. New episodes are automatically indexed when they're published to the podcast feed.

What is Business Genius about?

Binge-worthy business advice delivered in 10 minutes or less by SMARTSTART Founder Linda Lopeke. Dramatically improve your results as you build a business and life you love in pursuit of personal, creative and financial independence through entrepreneurship! Have a business dream, but no trust fund...

How often does Business Genius release new episodes?

Business Genius publishes regularly with 214 episodes available. Check the episode list for the typical release schedule.

Where can I listen to Business Genius?

You can listen to Business Genius on PodParley by clicking any episode. We provide an embedded audio player for direct listening, and you can also subscribe via your preferred podcast app using the RSS feed.

Who hosts Business Genius?

Business Genius is created and hosted by SMARTSTART.
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