PODCAST · business
Content Unpacked
by Content Marketing Mag
Content Unpacked is a brand-new long-form video podcast interview series presented by Content Marketing Mag and Niche Media. It features exclusive conversations with a prominent person from the creative, media, events, sports or arts space. The core idea is to understand how that individual and their team use content to promote a message/brand/idea across a diverse demographic. It will give content marketers a chance to learn directly from the people at the top of their fields, offering practical insights, creative solutions and lessons they can apply to their own work.
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Content Unpacked Episode #2: Erica Valenti, Integrated Marketing Director, Live Nation ANZ
Presented by Content Marketing Mag and Niche Media, in this episode Valenti talks about keeping ahead of trends, managing client and stakeholder expectations while coordinating campaigns, maintaining authenticity in messaging and one of the most important lessons for content marketers today – knowing how to reach their audience where they are and not waiting for them to stumble upon the content. This episode is powered by Contentful.See omnystudio.com/listener for privacy information.
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Content Unpacked Episode #1: Tosca Looby, Factual Producer / Director, Northern Pictures
Presented by Content Marketing Mag and Niche Media, in this episode Looby makes some fascinating observations about how filmmakers (and marketers!) can source content ideas, reveals details of some of her projects that almost didn’t make it to production and explains how she and her team check for accuracy when making documentaries. This episode is powered by Contentful.See omnystudio.com/listener for privacy information.
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ABOUT THIS SHOW
Content Unpacked is a brand-new long-form video podcast interview series presented by Content Marketing Mag and Niche Media. It features exclusive conversations with a prominent person from the creative, media, events, sports or arts space. The core idea is to understand how that individual and their team use content to promote a message/brand/idea across a diverse demographic. It will give content marketers a chance to learn directly from the people at the top of their fields, offering practical insights, creative solutions and lessons they can apply to their own work.
HOSTED BY
Content Marketing Mag
CATEGORIES
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