PODCAST · business
Creative x Tech
by The Mediaocean Podcast Network
Creative x Tech explores how storytelling, creativity, and advertising are evolving in the age of AI, automation, and personalization. Hosted by Dan Mouradian, the series examines the intersection of creativity and ad tech—from creative production and dynamic storytelling to personalization at scale and the future of creative experiences across streaming, social, and emerging platforms. Drawing from Dan’s unique background spanning both creative and technology, each episode explores how brands can scale relevance and innovation without losing the human element that makes advertising resonate.
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The End of 'Good Enough' Creative
In this episode of Creative x Tech, Caroline Levere, SVP, Performance Creator of New Engen, discusses how brands can scale creator content programs while maintaining true authenticity. She shares insights on the common mistakes brands make with rigid guidelines and how different demographics view generative creative content. The conversation also explores the fluctuating pendulum of AI adoption in the creator economy and explains why human discernment remains irreplaceable.
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ABOUT THIS SHOW
Creative x Tech explores how storytelling, creativity, and advertising are evolving in the age of AI, automation, and personalization. Hosted by Dan Mouradian, the series examines the intersection of creativity and ad tech—from creative production and dynamic storytelling to personalization at scale and the future of creative experiences across streaming, social, and emerging platforms. Drawing from Dan’s unique background spanning both creative and technology, each episode explores how brands can scale relevance and innovation without losing the human element that makes advertising resonate.
HOSTED BY
The Mediaocean Podcast Network
CATEGORIES
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