Futures in the Making

Ever wondered how to start a podcast?In this episode of Futures In The Making, we speak with Ksenia Pokrovskaya — a FAANG software engineer and podcast creator — who shares real insights from years inside a popular tech podcast.This conversation goes beyond the surface and explores what podcasting actually looks like behind the scenes — from messy workflows to long-term growth and consistency.⏱️ Timestamps: 00:00 — In this episode 00:20 — Meet Ksenia 00:46 — Podcast longevity secret 01:54 — Podcasting tips for beginners 02:46 — AI doing the work for podcasters 04:57 — Podcasting can be really messy 08:44 — Our favourite podcasting tip 11:16 — Podcast engagement rate 12:17 — Benefits of podcasting 15:17 — How to choose podcast topics 16:38 — Preparing for a podcast 18:43 — Podcasting backstage 19:55 — Being a woman in a male-dominated field 23:59 — Handling comments 25:12 — Dealing with haters 28:12 — Joining an established podcast 29:53 — FAANG restrictions 31:22 — From guest to podcaster 32:47 — Day in the life of a software engineer 34:47 — AI-proof jobs & future skills👩‍💻 About the guest:Ksenia is a software engineer with 8+ years of experience, including 4+ years in iOS development. She focuses on building products that are both technically strong and intuitive for users. Alongside engineering, she hosts a tech podcast where she shares insights on development, startups, and modern tech careers.Her work helps make complex technical topics more accessible and supports engineers and creators in growing professionally.🔗 Connect with Ksenia: LinkedIn: Ksenia Pokrovskaya Instagram: @ksenks🎙️ Host: Alena Gladkova LinkedIn: Alena Gladkova Instagram: @glad.helen🕵️‍♀️ About us:We help companies hire top global talent in AI, ML, iGaming, and Web3. Website: https://kpeople.guru Recruiting services: On-demand recruiting#podcast #podcasting #womenintech #techcareers #contentcreation #softwareengineering

🎙️ In this episode:While some see LinkedIn as boring and mostly cringe, others become LinkedIn influencers and start getting brand partnerships. We explore what it really takes to grow on LinkedIn in 2026 — from personal branding and content creation to understanding what actually works for audience growth and B2B influence.⏱️ Episode Timestamps:00:00 | In this episode00:34 | Meet Margo Laz01:28 | LinkedIn VS other social media platforms06:46 | What determines LinkedIn growth07:45 | Become a LinkedIn influencer09:50 | LinkedIn content strategy12:50 | LinkedIn personal branding17:13 | LinkedIn cringe is real22:25 | LinkedIn marketing for business27:31 | Top LinkedIn influencers right now29:31 | ROI for LinkedIn B2B campaign34:19 | What awaits the LinkedIn influencers38:17 | How to spot paid content on LinkedIn39:26 | One thing everyone hates about LinkedIn40:58 | I wish I knew how to go viral on LinkedIn42:06 | Quick Fire Round🎧 Guest: Margo LazMargo is the founder of Kudos Narratives. She helps B2B tech companies collaborate with top LinkedIn creators and influential voices. Her entrepreneurial path started while still a student — from running an e-commerce design store to co-founding a coworking space that hosted 300+ events.She later created major tech conferences such as EMERGE (supported by Microsoft, AWS, and Google), earned an MA in Storytelling & Experience Design in London, and consulted hyper-growth SaaS startups on influencer and content strategy. Margo has connected over 50,000 professionals in tech and creative sectors, spoken on TEDx, and been featured in Forbes and Sifted (by Financial Times).🔗 Guest Links:LinkedIn: Margo Laz🎙️ Host: Alena GladkovaLinkedIn: Helen Glad🕵️‍♀️ My team hires top global talents in AI, ML, iGaming, and Web3 for your business: kpeople.guru🚀 Boost your CV: Career Coaching👥 Hire top tech talent fast: On-Demand Recruiting

<p><strong>⏱️ Episode Timestamps:</strong><br />00:00 | In this episode<br />00:20 | Meet Elena Hawk<br />01:18 | How to spot a millionaire<br />02:14 | What car do rich people drive<br />04:26 | Personal finance for beginners<br />07:21 | Building an emergency fund<br />11:04 | Budgeting for beginners<br />13:07 | Subscriptions are the worst<br />16:55 | Personal finance 101<br />18:00 | Let's talk tax strategy<br />20:02 | Why pay for tax planning<br />22:50 | How to invest for beginners<br />25:52 | How to invest in stock market<br />28:39 | Index funds for beginners<br />34:07 | Take emotions out of personal finances<br />35:54 | How to become a millionaire<br />38:28 | What money management tips work<br />39:54 | Budgeting 101<br />42:33 | Money talk is crucial<br />44:25 | On a way to financial independence<br />50:16 | Cost of living Silicon Valley edition<br />55:30 | Quick Fire Round</p><p><strong>🎙️ Guest: Elena Hawk</strong><br />Elena is a CERTIFIED FINANCIAL PLANNER® professional, fractional CFO, and entrepreneur helping professionals and founders make confident financial decisions. She leads two financial firms focused on financial planning, investment management, and CFO advisory for startups and small businesses.</p><p>Her approach bridges personal and business finance, helping clients cut through noise, build systems, and gain control over their future. Elena’s work is rooted in clarity, strategy, and the belief that money should serve your goals — not the other way around.</p><p>🔗 LinkedIn: <a href="https://www.linkedin.com/in/elena-hawk" target="_blank" rel="ugc noopener noreferrer">Elena Hawk</a></p><p><strong>🎧 Host: Alena Gladkova</strong><br />Alena is the Founder of <strong>Key People</strong> — a recruiting agency that helps companies hire top global talent in AI, ML, iGaming, and Web3 — and the host of <em>Futures in the Making</em> podcast.</p><p>🔗 LinkedIn: <a href="https://www.linkedin.com/in/helen-glad" target="_blank" rel="ugc noopener noreferrer">Helen Glad</a><br />📸 Instagram: <a href="https://www.instagram.com/glad.helen" target="_blank" rel="ugc noopener noreferrer">@glad.helen</a></p><p>🕵️‍♀️ My team hires top global talents in AI, ML, iGaming, and Web3 for your business: <a href="https://kpeople.guru" target="_blank" rel="ugc noopener noreferrer">kpeople.guru</a></p><p>🚀 Boost your CV: <a href="https://kpeople.guru/service/career-coaching/" target="_blank" rel="ugc noopener noreferrer">Career Coaching</a><br />👥 Hire top tech talent fast: <a href="https://kpeople.guru/service/on-demand-recruiting/" target="_blank" rel="ugc noopener noreferrer">On-Demand Recruiting</a></p><p>#podcast #podcasts #podcastshow #personalfinance #financialfreedom #financialplanning #budgeting #moneytalk #financialwellness #futuresinthemaking #leadership #finance</p>

⏱️ Episode Timestamps:00:00 | In this episode00:21 | Meet Anastasia01:30 | How to build a personal brand in 5 steps03:13 | The crucial element of building a personal brand07:19 | What is personal branding, and what are the risks10:55 | Common mistakes in building a personal brand12:45 | The WRONG WAY to start a personal brand16:15 | What makes a strong personal brand in 202521:33 | How to build a profitable personal brand23:07 | What if your personal brand changes over time29:57 | LinkedIn profile tips from a social media expert31:40 | Brand storytelling and content creation on Instagram36:59 | Free Instagram content ideas39:12 | Promote your business for free on social media41:24 | Do THIS for social media growth48:17 | AI is changing personal branding strategies🎙️ Guest: Anastasia ZaitsevaAs CCO at ZiMAD (290M+ downloads), Anastasia helps tech companies in gaming, SaaS, and AI simplify complex ideas and communicate clearly. She built a global communications system from scratch, leading a 15-person team across PR, brand, content, support, and community. Her efforts secured 450+ global media placements, millions of social media views, and consistent brand messaging.Beyond ZiMAD, she’s advised 50+ startups (Seed to Series B) on storytelling, investor comms, and go-to-market strategy. She’s also a speaker, mentor for women founders, host of founder circles, and contributor to top industry platforms.🔗 LinkedIn: Anastasia Zaitseva📸 Instagram: @iamzaiceva🎧 Host: Alena Gladkova🔗 LinkedIn: Helen Glad📸 Instagram: @glad.helen🕵️‍♀️ My team hires top global talents in AI, ML, iGaming, and Web3 for your business: kpeople.guru🚀 Boost your CV: Career Coaching👥 Hire top tech talent fast: On-Demand Recruiting#podcast #podcasts #podcasting #podcastshow #marketing #marketingdigital #marketinsights #personalbrand #personalbranding #personalbrandingexpert

<p><strong>Want to learn how to build a strong personal brand?</strong> This episode features <strong>Anastasia Zaitseva</strong>, Chief Communications Officer at ZiMAD. We talk about how to grow your personal brand on social media and what really works in 2025.</p><p><strong>⏱️ Episode Timestamps:</strong><br>00:00 | In this episode<br>00:21 | Meet Anastasia<br>01:30 | How to build a personal brand in 5 steps<br>03:13 | The crucial element of building a personal brand<br>07:19 | What is personal branding, and what are the risks<br>10:55 | Common mistakes in building a personal brand<br>12:45 | The WRONG WAY to start a personal brand<br>16:15 | What makes a strong personal brand in 2025<br>21:33 | How to build a profitable personal brand<br>23:07 | What if your personal brand changes over time<br>29:57 | LinkedIn profile tips from a social media expert<br>31:40 | Brand storytelling and content creation on Instagram<br>36:59 | Free Instagram content ideas<br>39:12 | Promote your business for free on social media<br>41:24 | Do THIS for social media growth<br>48:17 | AI is changing personal branding strategies</p><p><strong>🎙️ Guest: Anastasia Zaitseva</strong><br>As CCO at <strong>ZiMAD</strong> (290M+ downloads), Anastasia helps tech companies in gaming, SaaS, and AI simplify complex ideas and communicate clearly. She built a global communications system from scratch, leading a 15-person team across PR, brand, content, support, and community. Her efforts secured 450+ global media placements, millions of social media views, and consistent brand messaging.</p><p>Beyond ZiMAD, she’s advised 50+ startups (Seed to Series B) on storytelling, investor comms, and go-to-market strategy. She’s also a speaker, mentor for women founders, host of founder circles, and contributor to top industry platforms.</p><p>🔗 LinkedIn: <a href="https://www.linkedin.com/in/anastasia-zaiceva/" target="_blank">Anastasia Zaitseva</a><br>📸 Instagram: <a href="https://www.instagram.com/iamzaiceva" target="_blank">@iamzaiceva</a></p><p><strong>🎧 Host: Alena Gladkova</strong><br>🔗 LinkedIn: <a href="https://www.linkedin.com/in/helen-glad" target="_blank">Helen Glad</a><br>📸 Instagram: <a href="https://www.instagram.com/glad.helen" target="_blank">@glad.helen</a></p><p>🕵️‍♀️ My team hires top global talents in AI, ML, iGaming, and Web3 for your business: <a href="https://kpeople.guru" target="_blank">kpeople.guru</a></p><p>🚀 Boost your CV: <a href="https://kpeople.guru/service/career-coaching/" target="_blank">Career Coaching</a><br>👥 Hire top tech talent fast: <a href="https://kpeople.guru/service/on-demand-recruiting/" target="_blank">On-Demand Recruiting</a></p><p>#podcast #podcasts #podcasting #podcastshow #marketing #marketingdigital #marketinsights #personalbrand #personalbranding #personalbrandingexpert</p>

<p><strong>What is augmented reality all about?</strong> This episode of 🎙️ <em>The Futures In The Making</em> Podcast explores the exciting world of AR with <strong>Anna Belova</strong>, who has built tools that enable anyone to create immersive AR experiences.</p><p><strong>⏱️ Episode Timestamps:</strong><br>00:00 | In this episode<br>00:23 | Meet Anna Belova<br>01:02 | What is augmented reality<br>01:57 | How augmented reality is used<br>04:39 | AR use cases in business<br>07:01 | AR experience for beginners<br>08:50 | Augmented reality education<br>15:30 | Best augmented reality glasses<br>21:52 | Virtual reality technology and AI<br>25:34 | AR technology limitations<br>28:04 | Forbes 30 under 30 list<br>34:03 | How Forbes 30 under 30 became a pipeline to prison<br>35:12 | How to raise capital: advice from Forbes 30 under 30 honorees</p><p><strong>🎙️ Guest: Anna Belova</strong><br>Anna is the CEO of <strong>DEVAR</strong>, leading a team of engineers, designers, and creators who build next-gen AR experiences for businesses and brands. With a Master of Arts and Human Science degree, she’s a recognized Forbes 30 Under 30 entrepreneur making AR accessible to all.</p><p>LinkedIn: <a href="https://www.linkedin.com/in/aibelova/" target="_blank">Anna Belova</a></p><p><strong>🎧 Host: Alena Gladkova</strong><br>LinkedIn: <a href="https://www.linkedin.com/in/helen-glad" target="_blank">Helen Glad</a></p><p>🕵️‍♀️ My team hires top global talents in AI, ML, iGaming, and Web3 for your business: <a href="https://kpeople.guru" target="_blank">kpeople.guru</a></p><p>🚀 Boost your CV: <a href="https://kpeople.guru/service/career-coaching/" target="_blank">Career Coaching</a><br>👥 Hire tech talent fast: <a href="https://kpeople.guru/service/on-demand-recruiting/" target="_blank">On-Demand Recruiting</a></p><p>#podcast #podcasts #podcasting #podcastshow #augmentedreality #augmented #vr #vrglasses #arglasses #vrgaming #virtualreality #extendedreality #forbes #30under30</p>

Why did Google Search traffic drop 20%? This episode unpacks how AI is changing the rules of the marketing game — and what it means for SEO, content creation, and the future of digital jobs.⏱️ Episode Timestamps:00:00 | In this episode00:19 | Meet Dennis Lazard00:58 | Why you need a YouTube channel for your business03:52 | How is AI changing SEO (Search Engine Optimization)07:45 | Is AI chatbot privacy compromised11:20 | AI agent web VS human web17:54 | Leave the boring jobs to AI22:45 | How AI can help businesses drive results24:06 | I analyzed 300+ data sources and THIS is what I found out28:38 | Make SEO optimized blogs using AI tools sound authentic32:28 | AI impact on jobs in marketing35:17 | AI and jobs it will create39:08 | Why write a book in 202544:46 | How to write a book with AI47:21 | How to create a lead magnet🎙️ Guest: Dennis LazardDennis helps fund and scale SaaS, AI, and tech companies through international SEO, organic growth, and data-driven marketing strategies. With over 15 years of experience, he’s led teams across the UK, US, and Europe, and launched 7+ digital products across eCommerce, MarTech, AI, LegalTech, and more.He’s the winner of the 2019 Best MarTech Startup in Central Europe (€50,000 prize) and holds certifications in Digital Marketing (OMCP), Advanced Analytics (SQL), and Product Management (SPOC).LinkedIn: Dennis Lazard🎧 Host: Alena GladkovaLinkedIn: Helen Glad🕵️‍♀️ My team hires top global talents in AI, ML, iGaming, and Web3 for your business:kpeople.guru🚀 Boost your CV: Career Coaching👥 Hire global tech talent: On-Demand Recruiting#podcast #podcasts #podcasting #podcastshow #marketing #marketingdigital #marketinsights #marketingautomation #SEO #AItools #contentmarketing

Want to gain a deeper understanding of biotech? Meet Morgan, the CEO of Opal Therapeutics, and dive into how AI, big tech, and medicine are shaping the future of biotechnology.⏱️ Episode Timestamps:00:00 | In this episode00:34 | Meet Morgan01:15 | What is biotechnology02:12 | Is biotech the future of medicine03:21 | Why Nvidia, Google, and Microsoft are betting billions on biotech04:19 | What it’s actually like to work in biotech05:32 | How to start a biotech company08:01 | How will AI change biotech10:09 | How many startup stages in biotech are there13:05 | How to pitch biotech VC15:00 | How to optimize revenue in biotech startups16:52 | Why we never study the female body18:50 | What can be done for women's health🎙️ Guest: Morgan M. StantonMorgan is the CEO of Opal Therapeutics, a biotechnology company focused on developing novel therapeutics for women's reproductive health. She holds a Ph.D. in Chemistry and brings over 15 years of experience in drug discovery, R&D, and bioengineering. Her work spans multiple disciplines, blending cell biology, machine learning, and engineering to push boundaries in biotech innovation.LinkedIn: Morgan M. Stanton🎧 Host: Alena GladkovaLinkedIn: Helen Glad#biotech #womeninbiotech #aiinhealthcare #femtech #womenshealth #startupfounders #podcast #podcasts #techcareers #futureofmedicine #drugdiscovery

Podcast Episode: Women's Health with Svetlana Grinchenko Want to understand women's health? Meet Svetlana Grinchenko, Co-Founder of Strawberry Health. 00:00 | In this episode 00:29 | Meet Svetlana Grinchenko 01:04 | Number one myth in women’s health 02:12 | How the US Healthcare system treats women 03:37 | An outdated reproductive health approach 06:49 | Health insurance determines how a patient is treated 07:29 | Overdiagnosing VS a laid-back approach to women's health 11:18 | When is a good moment to do your first hormone test for AMH 14:20 | Getting pregnant: is egg freezing the holy grail for family planning 19:41 | Can a woman have it all these days: a family and a career 21:27 | Strawberry Health outlook on fertility and marketing surrounding it 25:56 | Silicon Valley healthcare startup expectation VS reality 28:14 | Fundraising in Silicon Valley as a woman and an immigrant 34:26 | Advice for female entrepreneurs against existing biases 35:57 | Building connections in Silicon Valley is crucial for success 38:01 | Changing the perspective on reproductive health Svetlana is a co-founder of Strawberry Health, a women’s health fem-tech startup offering at-home hormone testing and personalized health insights for women. She’s also active as a women’s health advocate and a mom. 🎁 Use the promo code ALENA10 for 10% off any Strawberry Health product: https://www.joinstrawberry.com/ Guest Svetlana Grinchenko LinkedIn: https://www.linkedin.com/in/svetlana-grinchenko Host Alena Gladkova LinkedIn: https://www.linkedin.com/in/helen-glad More from the host: 🕵️‍♀️ My team hires top global talents in AI, ML, iGaming, and Web3 for your business: https://kpeople.guru ✍️ Get your CV a professional boost: https://kpeople.guru/service/career-coaching/ 🚀 Recruit the best talent for your company: https://kpeople.guru/service/on-demand-recruiting/ #podcast #podcasts #healthcare #healthcareinnovation #healthcareindustry #ushealthcare #podcasting #podcastshow

Podcast Episode: Roman Kovalevsky on Tech Job Market Why is it so hard to get a tech job now? Roman Kovalevsky, a Europe-based Staff Technical Program Manager, offers his perspective on the challenges. ⏱ Timestamps 00:00 | In this episode 00:43 | Meet Roman Kovalevsky 00:56 | Product Manager career path 02:29 | Product manager job search 04:09 | Tech layoffs in Europe and the US 10:24 | What sectors of the economy are growing 13:46 | AI in product management 26:03 | Unpopular opinion on product management 28:51 | How to be a product manager in 2025 33:05 | Germany's cultural clash challenges 40:22 | Product management blog origin For the past 12 years, Roman Kovalevsky has worked with web and mobile products in the video, streaming, EdTech, and B2B SaaS domains. He is passionate about building collaborative teams and transparent processes. 🎙 Guest: Roman Kovalevsky LinkedIn: https://www.linkedin.com/in/roman-kovalevsky/ Product Management blog: https://t.me/+w7triJBTEb40OGZi 🎧 Host: Alena Gladkova LinkedIn: https://www.linkedin.com/in/helen-glad 🕵️‍♀️ My team hires top global talents in AI, ML, iGaming, and Web3 for your business. https://kpeople.guru #podcast #podcasts #podcasting #podcastshow #tech #itjobs #techjobs #productmanagement #productmanager

Want to understand how US healthcare industry works? Meet Vlad Panin, a pioneer in medical coding AI.00:00 | In this episode00:29 | Meet Vlad Panin02:04 | Medical coding and billing are largely outsourced03:58 | What is medical coding06:08 | What is medical coding future09:40 | AI in healthcare: hype VS reality12:13 | Tech job market is shifting13:50 | Healthcare technology in doctors office18:47 | The limitations of AI in healthcare21:11 | What is the context window25:15 | The US approach to AI in healthcare VS Europe and China30:56 | The difference between US and China's healthcare systems33:17 | Your medical insurance determines the healthcare you get38:21 | Will the AI in medical coding reduce the amount of mistakes41:27 | Is the US healthcare good compared to the rest of the world45:36 | Is being a Silicon Valley newcomer an obstacle for a founderVlad is at the forefront of healthcare innovation, developing AI solutions that safely replace remote medical coding labor. His work features the largest context window AI for medical coding, a HIPAA-compliant interface, and secure EHR connectivity, delivering rapid and accurate coding with financial and administrative insights. He mentors Forbes-recognized tech founders in Healthcare and Robotic Process Automation, collaborates with fellow entrepreneurs, and shares his expertise in secure healthcare systems with startups at Alchemist Accelerator.Guest: Vlad PaninLinkedin: https://www.linkedin.com/in/vlad-iframe-ai/Host: Alena GladkovaLinkedin: https://www.linkedin.com/in/helen-glad🕵️‍♀️ My team hires top global talents in AI, ML, iGaming, and Web3 for your business. https://kpeople.guru#podcast #podcasts #healthcare #healthcareinnovation #healthcareindustry #ushealthcare #podcasting #podcastshow

Want to raise VC investment for your startup? Meet Valerie Bertele, a Venture Capital Investor in San Francisco and a LinkedIn Rising Star.00:00 | In this episode00:26 | Meet Valerie Bertele, a Venture Capital Investor00:58 | Venture Capital 10102:31 | Get VC's attention03:28 | A Day in the life of a venture capitalist07:15 | Meet your HR needs07:43 | How I lost my chance at a unicorn business09:03 | Huge startup red flags10:39 | Watch this trend in the market12:00 | AI is changing the work of VC13:58 | Women are investing ethically15:35 | No one tells you about selling a company17:26 | Maybe you DONT need venture capital20:13 | What did moving to China teach you21:24 | I sold my startup at age 2121:48 | Is learning Chinese worth it in 202522:59 | My Chinese learning journey tips24:47 | What you learn at Stanford and what you DONT29:14 | Investors mindset versus the employee mindsetValerie's dynamic leadership and global experience, cultivated through living and working in diverse regions like China, Belarus, Germany, and Silicon Valley, are evident in her early entrepreneurial success: she founded and sold her first company at 21 after quickly learning Chinese. Beyond her business acumen, she actively champions female entrepreneurship, mentors aspiring individuals, and promotes STEM and women's empowerment.Guest: Valerie Bertele Linkedin: https://www.linkedin.com/in/valeriebertele/Host: Alena GladkovaLinkedin: https://www.linkedin.com/in/helen-glad🕵️‍♀️ My team hires top global talents in AI, ML, iGaming, and Web3 for your business. https://kpeople.guru#podcast #vc #venturecapital #podcasts #podcasting #podcastshow #venturecapitalist

Can style contribute to career growth and negotiations? Meet Valeriya, a Silicon Valley personal stylist and former researcher who applies her analytical skills to create outfits that project intelligence.00:00:00 | In this episode00:00:46 | Meet a personal stylist, Valeriya Idrisova00:01:09 | Why care about personal style in tech00:06:01 | Business casual dress code ideas00:09:00 | Personal style is all about consistency00:13:46 | The business of fashion revealed00:15:27 | Your clothing reflects your personality00:18:57 | People in Silicon Valley ignore fashion00:23:55 | The only Style Advice You Need00:28:50 | There is NO style without the algorithm00:35:50 | Capsule wardrobe basics explained00:39:13 | The minimalist wardrobe formula00:42:23 | Make an item work in your wardrobe00:46:12 | How to build a capsule wardrobe00:50:41 | Valeriya's style pet peeves00:56:34 | Fixing tech bro workwear00:59:32 | Personal stylist Silicon ValleyGuest: Valeriya IdrisovaInstagram: / muse_guide Host: Alena GladkovaLinkedIn: / helen-glad My team hires top global talents in AI, ML, iGaming, and Web3 for your business. https://kpeople.guru

Want to build an international career and be a better leader? Meet Katia Lysionak, an HR Program Manager at Google.00:00:00 | In this episode00:00:38 | Meet Katia Lysionak, Google HR Program Manager00:01:02 | How being an immigrant shapes you professionally00:03:19 | Googler to Googler - magic coaching program00:05:27 | Career coaching - challenges and success stories00:08:42 | Six Sigma Green Belt Training by Katia Lysionak00:14:06 | LinkedIn Top Voice - social media tips00:20:00 | LinkedIn is looking for female experts00:23:51 | Female leadership research highlights00:29:53 | The traits of great leaders never change00:35:55 | Functions of human resource management00:43:14 | 3 tips for a successful international career00:52:01 | Why startups fail - most common mistakes00:59:30 | Controversial career advice from Google HRAs an HR Program Manager at Google, Katia specializes in designing and implementing programs that enhance employee experience, engagement, and retention. Outside of Google, she supports women in tech through NGOs, is pursuing a PhD in leadership development, and lectures on "People and Organizations" at ISM University.Guest: Katia LysionakLinkedin: https://www.linkedin.com/in/katlysHost: Alena GladkovaLinkedin: https://www.linkedin.com/in/helen-gladMy team hires top global talents in AI, ML, iGaming, and Web3 for your business. https://kpeople.guru

Explore the fascinating world of neuroscience in this episode featuring insights on brain function, cognitive behavioral therapy (CBT), decision-making, and the future of the human mind.We break down complex neural mechanisms, discuss how neuroscience supports personal development, and uncover how understanding your brain can improve your relationships, career, and mental health.🎓 Topics Covered:How CBT works at the neural levelThe science of decision-making and how to make better choicesBrain function and its role in emotional intelligence and relationshipsThe future of the human brain and cognitive evolutionUnderstanding scientific skepticism in the age of viral researchTips for students, researchers, and personal growth enthusiasts

Curious about the future of recruitment and how to scale a business internationally? Meet Maryna Khomich, founder of Recrucial, a top tech recruitment agency in the Netherlands. With over 15 years of experience, Maryna has helped companies across Europe and the US hire top talent, build employer brands, and optimize HR strategies.In this episode, we dive into the realities of running a recruitment agency, navigating challenges in a constantly evolving market, and what it takes to succeed as an entrepreneur in HR. Maryna also shares her insights on tech hiring trends, networking strategies, and the differences between the European and US job markets.Guest: Maryna Khomich IG: @mapbka Linkedin:   / marynakhomich  Host: Alena GladkovaLinkedin:   / helen-glad  🕵️‍♀️ My team hires top global talents in AI, ML, iGaming, and Web3 for your business. https://kpeople.guru

Curious about building a career in the US while overcoming challenges like a dependent visa? Discover how Kate Khatsyeva transformed her life through volunteering, became a leader at Stanford, and mastered networking as an introvert. Learn career strategies, insights on life in Mexico and the US, and how to turn struggles into opportunities for growth. Don't miss this inspiring story of resilience and success by Kate Khatseyeva.