Episodes
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Is There There There: The Everything Edition
We’re often told that the hallmark of an effective leader is the ability to think big picture and to delegate the task-based work to subordinates who are good at it. That may be true. But in today’s tech-driven world, can business leaders still think of technology as “task-based” and also be...
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The Overwhelmed Edition Is There There There Episode 80
Maybe it’s the moment when you’ve corralled blog posts for the week, made sure your social channels are all scheduled out, or you juggled 10 different points of contact while meeting all your deadlines... or in the effort to be where everyone expected you to be you finally hit that wall. You’re...
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The Lets Get Together Edition - Is There There There
t seems that everywhere in the media, there is a strong pitch to move things in one direction or another. Vote for this candidate, buy this product or use this service. These seem like clear ideas that must of been born out of a singular focus or idea. Perhaps for some that is true. For many...
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Is There There There Episode 78 Justify My Data
Sometimes you have a bunch of data that tells you with certainty that something will happen. You’ll be the victor in an election or you’ll reach this sales record. However, if you have an instinct about how something might work, it can be difficult to justify departing from that data to move in a...
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Is There There There Episode 77 Change Edition
A number of years ago, I left my job as an architect to pursue the idea that the digital environment would become as important to our daily life as a built environment. It was a big change in lifestyle, in what my future looked like, but mostly it was an agreement with myself (known or unknown)...
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Is There There There Episode 76 Trends Report Vol 1
Topics in the trends report include: Looking at a borderless world to guide your marketing efforts. Understanding when to hire someone to do what they are best at. What does the future of web accessibility look like. Give your feedback here for what those guidelines should include. A pet project...
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Is There There There Ep 75 The Mission Statement Edition
Companies have long fretted over every word that goes into their mission statement. These polished statements, once commonplace, seem out of step with the way that consumers expect business to reveal what their companies "are about."
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The Uniterrupted Edition - Is There There There Episode 74
"We bring you the uninterrupted edition of this program sponsored by...Dr. WhatsTheirName" the words of an advertiser to state they are not advertising. For people who offer professional services (doctors, lawyers, accountants, architects... to name just a few), has the world changed enough to...
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Is There There There Episode 72 Managing Expectations
Managed expectations, fruitful endeavor or zero sum game? In this week’s episode, we discuss keeping everyone in the loop, possibly at the expense of completion. When do you let people know that something might not turn out as expected, and when is that just adding to the agitation? Will your...
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Is There There There Episode 72 The Afterlife Edition
In this week’s episode, we review the idea of things that makeup a digital afterlife, be it after death or less distressingly the end of a campaign. What pieces can you plan for and which ones require thoughtful consideration? How big is the digital footprint that we leave behind? How is that...
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The All About You Edition: Episode 71
In this week’s episode, we tackle the most important person, you, I mean me, no...you. We improve on: Identifying the moment that ego takes over and seeing the big picture of a project goes out the window. The social feed from Business Insider and it's tendency to resort to elementary school...
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The Debate Edition - Is There There There? Ep 68
By the time you listen to this week’s episode, we will have experienced the first presidential candidate debate of this election cycle. Brand debates, on the other hand, we’ve been experiencing for seemingly ever. Is there value in this? Or does it limit opportunities?
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The Olympic Edition - Is There There There? Ep 67
The Olympics: Boston doesn’t want to host them. Rio has a raw sewage problem that could potentially kill athletes and threatens to give everyone else Hepatitis A. Russia now has a giant defunct structural wasteland visited only by feral wolves. Is the intended message of the Olympics still buried...
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The Creative Review Edition VOL 1 - Is There There There? Ep 66
This week, we start a new occasional feature: the creative review. What are some of the most recent good, bad, or neutral campaigns?
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The Subscription Edition - Is There There There? Ep 65
Are subscription services a way to reduce purchases of soon-defunct items, or are they a long walk off a short pier into the lake of anxiety?
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The Mea Culpa Edition - Is There There There? Ep 64
In the words of the great Brenda Lee, “I’m sorry, so sorry.” When should businesses apologize, and how can they do it without sounding like jerks?
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The Collisions Edition - Is There There There? Ep 63
In the realm of workplace collision, is your business a bumper car track or the Large Hadron Collider?
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The Expert Edition - Is There There There? Ep 62
Fancy yourself an expert, do you? This week we explore what it means to be an expert, what it doesn’t mean, and whether the word even has any meaning in a rapidly changing world.
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The Colorful Edition - Is There There There? Ep 61
Spotify’s sudden shift in logo color has some fans experiencing their own Blue (Blue-Green?) Monday. What does color psychology tell us about the reactions people are having? Do differences in shades really impact us as much as we’ve been told?
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The Hyperbole Edition - Is There There There? Ep 60
Are you ready for what is literally the best episode ever? It will change your life and you will never think about anything the same way again!
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The 50 Cents Off Edition - Is There There There? Ep 59
You don’t have to stock crates of toothpaste in your former-garage-now-“pantry” to appreciate a coupon, but does it work the same way it used to? This week’s special guest AWG Marketing Specialist Andrea Garcia walks us through the details.
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The Qualified Edition - Is There There There? Ep 58
In the pre-digital, post-dinosaur era, things like street address and area code were used by potential customers to determine whether a business was qualified. How do we qualify businesses in a digital age?
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Is There There There? Ep 57
If your mindset can be summed up as “The Little Engine That Couldn’t,” you may need to reconsider whether change really is impossible, or just more work than doing nothing.
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The Maximizing Synergies Edition - Is There There There? Ep 56
Do you find yourself using the same words repeatedly regardless of the situation? Do people stare at you blankly when you speak, or respond to your writing with only “Thanks”? Has jargon become the icing on not just the cake but everything? Then take a listen, because we can help.
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Is There There There? Ep 55
http://traffic.libsyn.com/graphicmachine/Ep_55_-_No_Free_Lunch_Edition_-_Is_There_There_There.mp3
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Podcast by graphicmachine
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