PODCAST · business
In A(i) Nutshell
by Andrew Davis
A 10-minute daily podcast about the world of Generative AI for marketers and the everyday person.
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651
The Honest Answer to Whether You Should Be Paying for AI Right Now (FAQs)
Andrew Miles Davis answers three questions from recent training sessions, starting with the one he gets asked most often across every workshop he delivers, whether the free AI plan is genuinely enough or whether the monthly subscription is worth it. His answer is direct and comes with no commercial interest behind it. He also revisits the jobs question with a different angle, arguing that the more interesting territory is not what AI cannot do but what people will still choose a human for even when AI can technically do it just as well. The final question comes from a recent vibe coding session, covering whether to do all your planning and prompting inside a tool like Google AI Studio or to use a large language model first, and why the answer has a real financial implication if you are paying per credit. Subscribe to In AI Nutshell for daily ten-minute episodes built around the questions real people are asking about AI right now.
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650
ChatGPT and Claude Are Now Fully Inside Excel and This Is the Feature I've Waited Years For (AI Tools)
Andrew Miles Davis covers two significant feature updates and one new tool on this week's Cool Tools Tuesday, starting with ChatGPT's new memory sources panel that shows users exactly which past conversation each piece of stored information came from, making it far easier to audit, correct, and control what the model thinks it knows. He then covers what he considers one of the most useful updates he has seen in two years, the full integration of both ChatGPT and Claude directly inside Excel, allowing users to speak or type prompts and have the model act on the spreadsheet in real time without switching between platforms. The third tool is Scrunch, a brand audit platform that evaluates how often a company or its competitors are being cited inside AI platforms like ChatGPT, Claude, Gemini, and Perplexity when users prompt for something relevant to that industry. Subscribe to In AI Nutshell for three new tools every Tuesday with honest verdicts from someone using them in real work.
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649
The People Who Win With AI Are Not the Most Technical. Here Is What They Do Instead. (AI Mistakes)
Andrew Miles Davis breaks down the five mistakes he sees people make with AI almost every single day, drawing on years of face-to-face training sessions with marketing teams, corporates, and individuals across the UK. From giving AI zero context and expecting a tailored result, to jumping between fifteen tools and mastering none of them, to underestimating how much your own expertise and story shapes the quality of the output, each mistake is explained with the same directness Andrew brings to his training rooms. The most common and most damaging mistake he saves for number one, using AI without a clear goal or outcome, which means the model has no direction and will produce confident but generic results every time. The episode closes with a reframe that applies to anyone who has ever felt like they are simply not good at AI. Subscribe to In AI Nutshell for daily ten-minute episodes that close the gap between where most people are with AI and where they need to be.
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648
Hiding AI Content Is Now the Biggest Brand Mistake on Social Media (AI News)
Andrew Miles Davis covers a week of AI news that connects across a single thread of trust, starting with new Sprout Social data showing that unlabelled AI generated content has overtaken sustainability as the number one brand turn-off on social media, with nearly one in three users saying it actively damages their trust in a brand. He also covers the Oscars updating its eligibility rules to require human performances and human-authored scripts, Mark Zuckerberg's argument that most AI agents would not pass a usability test with a non-technical older person, and a Harvard Medical School study finding that OpenAI's O1 model outdiagnosed attending physicians in emergency department cases with more information. The episode rounds off with a landmark Chinese court ruling that companies cannot dismiss employees simply because AI can perform their role, and the UAE announcing plans to run half its government operations on AI agents within two years. Subscribe to In AI Nutshell for the AI news that matters to marketers, every Friday in ten minutes.
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647
The Golden Era Of AI Is Coming To An End & Here Is Why (Part 1)
Andrew Miles Davis opens a new series on why the golden era of AI is coming to an end, drawing on 25 years of working through every major digital opportunity window including AdWords at a penny a click, the MySpace and YouTube era, and the rise of short form content across Vine, Instagram, and TikTok. His argument is that each era ended when platforms needed to monetise, and AI is no different. In this first episode he focuses on advertising, explaining why the current experience of getting uninterrupted, unsponsored answers from large language models is historically unusual and commercially unsustainable, and why the arrival of ads will change not just the experience but the trust people place in the results they receive. He also covers the credit system shift already underway at Gemini and what the likely pricing trajectory looks like over the next two to three years. Subscribe to In AI Nutshell for daily ten-minute episodes that tell you what is actually happening in AI before everyone else catches up.
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646
Better Prompts Do Not Give You Better Answers. They Give You Better Ways of Thinking. (Prompt Hacks)
Andrew Miles Davis delivers three prompt techniques built around a single observation he has developed over years of using and teaching AI, that better prompts do not produce better answers, they produce better thinking. The first asks AI to evaluate a decision from the perspective of your future self, identifying what you might regret ignoring versus what simply will not matter in three years. The second takes any piece of content, however dry, and asks what angle would make it shareable, a prompt Andrew uses regularly in training sessions to challenge the idea that some industries are too boring to create engaging content. The third uses constraints as a creative tool, asking for ideas that must meet specific limits around budget, time, and skills, because constraints eliminate the vagueness that produces generic output. Subscribe to In AI Nutshell for prompt hacks, tool reviews, and daily AI insight built for marketers who want to think differently.
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645
Imagine Spotify But You Can Remix Every Song on It (Cool Tools 60)
Andrew Miles Davis covers three tools on this week's Cool Tools Tuesday, leading with 11 Music, the new platform from 11 Labs that combines AI music discovery, creation, and remixing in one place, letting users take any AI-generated track and transform it into a completely different genre without any copyright complications. He also reviews HiNote AI, a note taker that pulls together features from tools like Notebook LM and Fathom into a more focused daily-use interface, accepting everything from PDFs and audio recordings to YouTube videos and web pages before summarising them however you need. The episode rounds off with Zight, the screen recording tool Andrew has relied on for six or seven years under its previous name Cloud App, now updated with AI transcription, annotation, and summary features that make it more useful than ever for anyone creating training content or documenting their work. Subscribe to In AI Nutshell for three new tools every Tuesday with honest verdicts from someone using them in real work.
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644
What In AI Am I Looking Forward To This Month
Andrew Miles Davis opens May with his monthly look-ahead, but starts with an honest review of what he said he was looking forward to in April and whether any of it actually happened. Claude Cowork barely got touched, the Mac Mini sat in its box for two months before finally being unpacked, and the two day AI course with the National Film and Television School and Amazon Prime went better than expected and is running again in Leeds and Glasgow this month. For May, Andrew is focused on finally getting his new studio space properly set up in what he describes as a large garage split into a gym, a TV room, and an office, committing to building a new vibe coded application every two to three days and documenting the process for YouTube, and watching closely for what AI updates land this month given that May has historically been when some of the biggest model leaps have been announced. Subscribe to In AI Nutshell for daily ten-minute episodes tracking what is actually happening in AI for marketers and content creators.
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643
Gemini Just Went Credit Based and the Golden Era of Free AI Is Quietly Closing (AI Weekly News)
Andrew Miles Davis opens May with a news episode covering one of the most significant shifts he has been predicting for months, Google moving Gemini to a credit based system and what that signals about the end of the unlimited free AI era that has defined the last two years. He also covers Taylor Swift trademarking her voice and specific phrases to legally challenge AI deepfakes, WWE confirming it is using AI and fan data to shape storylines and championship arcs, and an NFL quarterback publicly endorsing an AI cardiovascular screening tool that detects blockages years before symptoms appear. The episode rounds off with Tinder rolling out iris scanning to verify users are human, China blocking Meta's two billion dollar acquisition of Manus to keep AI built by Chinese founders out of American hands, and Google testing a conversational AI search layer inside YouTube. Subscribe to In AI Nutshell for the AI news that matters to marketers, every Friday in ten minutes.
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642
ChatGPT Images Changed How I Work This Month and Here Is What Else Made the Cut (April AI Tools)
Andrew Miles Davis wraps up April with his monthly tool review, revealing the three AI tools he genuinely used the most outside of his permanently retired entries, with Whisper now the only tool too omnipresent to mention. ChatGPT Images 2.0 earns the top spot after being used not just for testing but in live keynote presentations to hundreds of people in the second half of the month. Google AI Studio returns to the list as Andrew gets back into vibe coding and uses it as his primary free prototyping environment before deploying anything to a paid platform. Higgs Field rounds out the three, a video aggregator he paid for on Black Friday and barely touched until April, now being used to access Seedance, Google VO, and other models in one place for spec ad work. He also announces that Claude and ChatGPT are being formally retired from the monthly list because he uses them so constantly that including them would make the exercise pointless. Subscribe to In AI Nutshell for a daily ten-minute update on what is actually worth using, from someone running these tools in real client work every day.
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641
The Seven Point Prompt Recipe That Beats Every Other Prompting Framework I Have Tried (AI Prompting Guide) (FAQs)
Andrew Miles Davis answers three questions from his corporate training sessions, starting with how to structure prompts properly using the seven point prompt recipe he developed, covering goal, outcome, context, situation, role, format, and examples as a framework that goes beyond basic prompt engineering into what is now being called context engineering. He then tackles whether it is worth building your own CRM system using vibe coding tools instead of paying for platforms like HubSpot, giving a straight answer about when it makes sense and when it probably does not. The episode closes with the most common question in every training room he enters, which AI model is best, and why the honest answer is that for most people the model matters far less than learning to train one well. Subscribe to In AI Nutshell for daily ten-minute episodes built around the questions real marketers are actually asking right now.
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640
I Finally Found My Favourite AI Tool of 2026 (Cool Tools 59)
Andrew Miles Davis opens this week's Cool Tools Tuesday with a full verdict on ChatGPT Images 2.0 after a week of heavy testing, calling it his favourite AI tool of the year so far and explaining why it has pulled ahead of Ideogram for stylisation, infographics, editing, and fine detail work. He also covers Try Scotty, a newsletter aggregator that condenses multiple daily subscriptions into a single digest by identifying duplicate stories and surfacing only what is new, and rounds off with Try Clico, a Chrome extension that summarises any web page on demand and lets you highlight individual words for an instant in-page definition. All three tools are either free to trial or included in subscriptions most marketers are already paying for. Subscribe to In AI Nutshell for three new tools every Tuesday with honest verdicts from someone testing them in real work.
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639
The Uncomfortable Truth About Who AI Is Actually Going to Benefit (AI Inequality 2026)
Andrew Miles Davis returns to his most popular talk format for a fourth instalment of the good, the bad, and the ugly of generative AI, this time covering one topic from each category that he thinks deserves more attention. The good makes a case for AI as a creativity booster rather than a creativity killer, drawing on two years of the AI Live show to argue that the people producing the most impressive AI work are experienced creatives adding AI to existing expertise, not replacing it. The bad covers hallucinations and the specific harm caused by AI confidently stating false information in high-stakes areas like law, medicine, and cyber security. The ugly goes to what Andrew considers the most serious long-term issue in the entire AI story, the widening of inequality between individuals, businesses, and entire nations as AI concentrates power and profit in fewer and fewer hands. Subscribe to In AI Nutshell for daily ten-minute episodes that give you the full picture, not just the highlights.
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638
Half a Billion Pounds in AI Funding and the Person Steering It Doesn't Even Use AI (AI Weekly News)
Andrew Miles Davis covers one of the busiest weeks in AI news this year, opening with two robotics breakthroughs including a humanoid robot running a half marathon faster than any human on record and a Sony robot beating a professional table tennis player under official match conditions. He breaks down the image generation battle heating up between ChatGPT Images 2.0, MidJourney 8.1, and Claude Design, gives his honest verdict on which is now his go-to tool, and covers ChatGPT's new workspace agents that let AI run scheduled tasks across an entire team. The episode also tackles an AI-generated track hitting number one on the US iTunes chart, Meta tracking employee keystrokes to train its AI models, Rishi Sunak warning about AI cutting entry-level jobs while advising the companies building that AI, and the story that genuinely stopped Andrew in his tracks, the UK cabinet minister responsible for a £500 million AI investment fund admitting she does not use AI at work. Subscribe to In AI Nutshell for the AI news that matters to marketers, every Friday in ten minutes.
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637
AI Moments That Genuinely Stopped Me In My Tracks and Why a Third Is Getting Harder to Find (AI Wow Moments)
Andrew Miles Davis revisits one of his most personal episode formats, the wow moment series, looking back at what has genuinely stopped him in his tracks over the last nine to twelve months. He makes a strong case for AI video as a category-defining shift, pointing to Seedance, Veo, and Kling as the tools now producing work that is winning awards and being commissioned by real production companies, and argues that the storytelling happening behind the technology is just as significant as the tools themselves. He also covers vibe coding as a genuine revolution for non-technical people, sharing real examples of applications he has built without writing a single line of code. The most honest part of the episode is what he cannot find: a third wow moment, and what that absence might say about rising expectations and the normalisation of things that would have seemed impossible three years ago. Subscribe to In AI Nutshell for daily ten-minute episodes that track what AI is actually doing to the way we work, create, and think.
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636
The Eight Words That Make AI Think Before It Answers (Prompt Hacks for Marketers)
Andrew Miles Davis shares three prompt techniques built around a simple observation from years of training sessions: most people get poor AI results not because the tools are bad, but because they never challenge them. The first prompt, adding "don't tell me how to do it yet" to any strategic brief, forces the model to pause, ask clarifying questions, and produce answers with more depth. The second turns any AI output into a debate by asking the model to argue against its own recommendation, revealing weaknesses before you act on the advice. The third uses structured clarifying questions to surface the real goal, real constraints, and real timeline before any plan is built. All three are immediately usable and explained with real examples from Andrew's own prompting sessions. Subscribe to In AI Nutshell for prompt hacks, tool reviews, and daily AI insight built for marketers who want better results.
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635
Three Free Tools That Are Quietly Better Than Most Paid Alternatives (Cool Tools 58)
Andrew Miles Davis asks whether anyone can genuinely compete with Google when it comes to free AI tools, and uses three this week's Cool Tools Tuesday picks to make the case. He starts with Vibe Casting, an AI podcast generator that impressed him with its research but disappointed on audio quality, before explaining where it does have a genuine use case as a personal learning tool. He then highlights the mind map feature inside Notebook LM, which he showcased to two separate training groups last week to strong feedback, explaining why feeding AI structured information before asking for ideas produces far better results than prompting from scratch. The episode closes with Google AI Studio's new text to speech model, which goes beyond standard AI voice generation by helping you script for tone, emotion, and pacing rather than accepting flat monotone output. Subscribe to In AI Nutshell for three new tools every Tuesday with honest verdicts from someone using them in real training sessions.
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634
Content Is Not King and I Will Openly Argue With Anyone Who Says It Is (Digital Marketing Myths)
Andrew Miles Davis answers 11 randomly generated questions covering his working habits, honest marketing opinions, and the AI outputs that have genuinely stopped him in his tracks over the years. He makes a direct case against the content is king myth, arguing that in a digital world where distribution determines visibility, great content without promotion is just a hobby, and explains why he will openly challenge anyone who repeats the saying without qualification. He also talks through vibe coding as the AI use case he finds most practically useful right now, the role AI has played in managing his RSI, and the random skill of near-perfect music lyric recall that occasionally comes in useful during training sessions. Subscribe to In AI Nutshell for a daily ten-minute episode covering AI, marketing, and the unfiltered opinions that come from 25 years in the industry.
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633
Anthropic Built a Model Too Dangerous to Release and a Shoe Brand Just Became an AI Infrastructure Company (AI Weekly News)
Andrew Miles Davis covers one of the busiest weeks in AI news so far this year, leading with Anthropic's decision to withhold a newly built model called Mephos after determining it poses too great a security risk to release publicly, alongside the launch of Claude Opus 4.7 with improved document handling and visual processing. He also covers Seedance going live globally outside the US, LinkedIn opening its AI-powered conversational search to all users including free accounts, and Mark Zuckerberg building a photorealistic AI version of himself for staff to consult without booking a meeting. The episode rounds off with Grok continuing to generate sexualised deepfakes despite public promises to stop, a man who used AI-generated fake letters to try to shut down a London LGBTQ venue, and a shoe brand that abandoned footwear entirely to become an AI infrastructure company and saw its stock rise 580% in a week. Subscribe to In AI Nutshell for the AI news that matters to marketers, every Friday in ten minutes.
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632
Claude Ignores Your Instructions and Then Admits It. Here's What That Feels Like (AI Frustrations)
Andrew Miles Davis returns to one of his most popular recurring formats, the pet peeves episode, sharing three things that are genuinely frustrating him about generative AI right now. He starts with the algorithm trap, explaining why he has become almost afraid to click on anything on social media knowing it will flood his feed for weeks. He then calls out Claude specifically for a pattern he has noticed repeatedly where the model agrees to follow trained instructions, confirms them back, produces good outputs briefly, and then quietly reverts to doing what it wants instead. The third peeve covers AI tools refusing simple image requests with vague or inconsistent reasoning, often in the same chat where the same request was completed minutes earlier. Subscribe to In AI Nutshell for daily ten-minute episodes that tell you what AI is actually like to use, not just what it can do.
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631
The Honest Answer to What Worries Me Most About Where AI Is Heading (FAQs)
Andrew Miles Davis answers three questions submitted by attendees of his corporate training sessions, including a practical breakdown of how to explain AI tools to someone with no technical background using analogies drawn from whatever the listener already knows well. He gives a candid answer to what genuinely worries him most about the direction AI is heading, pointing not to the technology itself but to the motivations of the people building it, and explains why he continues to teach and use AI despite those concerns. He also maps out every series he runs on the podcast and reveals which formats he enjoys most and which take the most work to put together. Subscribe to In AI Nutshell for daily ten-minute episodes covering the questions real people are actually asking about AI right now.
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630
Google Just Added a Music Generator to Gemini and Most People Have No Idea (Cool Tools 57)
Andrew Miles Davis covers three tools on this week's Cool Tools Tuesday, starting with PicLumen, a free AI image and video studio that has been his go-to recommendation in training sessions for months and has recently expanded well beyond its origins as the best free access point for the Flux image model. He also breaks down Google Lyria 3.0, the music generator sitting quietly inside Gemini that most users are missing entirely, and rounds off with Language Tool, a free AI grammar checker with a Chrome extension that Andrew argues now does more for free than Grammarly does. All three are either free or part of tools people are already paying for, making this a particularly practical episode for marketers watching their AI spend. Subscribe to In AI Nutshell for three new tools every Tuesday explained in plain language with honest verdicts.
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629
The Expectation Problem Nobody Talks About When It Comes to AI Tools
Andrew Miles Davis kicks off a new series drawing on patterns he has observed across thousands of face-to-face training sessions, starting with two of the most common reasons people struggle with AI tools despite genuinely wanting to use them well. The first is an expectation problem, where people go in expecting the accuracy of a database, the creativity of a human, and the consistency of software, and then lose patience when AI delivers something messier than that. The second is a habit carried over from two decades of search engine use, treating large language models like Google by typing short queries, reading the first answer, and moving on. Andrew argues that shifting these two mindsets alone would improve most people's results overnight. Subscribe to In AI Nutshell for daily ten-minute episodes built around what actually happens when real people use AI at work.
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628
Over Half of Some Publishers' Traffic Is Now Non-Human and Marketers Are Already Ruining the Fix (AI SEO News)
Andrew Miles Davis covers this week's AI news with a focus on what it means for marketers, starting with new data showing bot traffic now accounts for over half of incoming visits for some publishers as AI crawlers scrape content to train large language models without permission. He explains the shift from SEO to GEO, generative engine optimisation, and why marketers are already gaming the new system in ways that could poison the quality of information AI models produce. He also covers a MIT and Stanford study finding that AI systems frequently prioritise agreement over accuracy, a behaviour known as sycophancy that makes training your model to push back more important than ever. The episode rounds off with the impact of AI short-form video tools on the editors who built careers clipping long-form content for influencers. Subscribe to In AI Nutshell for the AI news that actually matters to marketers, every Friday in ten minutes.
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627
The Prompting Technique I've Been Using for Years That AI Just Made Much Easier (Prompt Hacks)
Andrew Miles Davis shares three prompt extensions that consistently produce sharper, more useful answers from any large language model, starting with a technique that forces the AI to identify what you might be getting wrong before it even answers. He also breaks down a comparison framework that goes beyond asking what competitors do, by asking what a third player would do to beat them both, and rounds off with a prompt built around the idea that success leaves clues, using reverse engineering to unpack how someone or a company achieved a specific result. All three are practical, immediately usable, and explained with real examples from Andrew's own prompting sessions. Subscribe to In AI Nutshell for prompt hacks, tool reviews, and daily AI insight built for marketers.
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626
Top 5 AI Tools I Can't Live Without Right Now (Top 5)
Andrew Miles Davis runs through the five AI tools he genuinely cannot work without right now, and the list has shifted since he last covered it. MidJourney holds on by a single use case, Fathom earns its place as a non-negotiable for every call, and ChatGPT makes a surprise return to the top three after a spell in the wilderness. Claude slips from number one to number two following a pattern Andrew has been tracking for weeks, where the model ignores trained instructions rather than following them. And sitting at the top, unchanged, is Whisper, the voice dictation tool Andrew credits as the single biggest daily time-saver in his toolkit. Subscribe to In AI Nutshell for a daily ten-minute update on what is actually worth using, from someone running these tools in real client work every day.
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625
What Would You Sound Like as a Grammy Winning Singer? I Actually Found Out (Cool Tools 56)
Andrew Miles Davis is back after the Easter break with three Cool Tools Tuesday picks, led by Suno 5.5's new voice cloning feature that lets you record your singing voice and use it to generate songs in any style from grime to opera. He also covers Adobe Firefly's free AI image upscaler, which he rates as one of the most reliable free options for restoring and enhancing older or lower quality images without distorting the original. The third tool is Air Music, a platform with a range of music generation features including instrumental creation, vocal removal, and a paid music video generator that is worth knowing about if you regularly work with AI-generated audio. Subscribe to In AI Nutshell for three new tools every Tuesday, explained in plain language with real use cases.
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624
5 Actual Business Use Cases for AI Music That Nobody Talks About (AI Music Generators)
Andrew Miles Davis kicks off a new series designed to answer the question that comes up in almost every training session he delivers, which is not how a tool works but what it is actually for. Starting with AI music generators like Suno, Udio, and Producer AI, he breaks down five genuine business use cases including using AI-generated music as a content bed, running creative split tests in paid ads, repurposing video content across platforms with tailored soundtracks, and making internal presentations land better with music that actually gets attention. The standout example comes from a FIFA session where the exercise produced a song a national women's football team adopted as their own. Subscribe to In AI Nutshell for daily ten-minute episodes that move past the hype and focus on what AI can actually do for your work.
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623
What I'm Looking Forward To In AI This April
Andrew Miles Davis opens April with a look at three things he is genuinely excited about this month, starting with his new Mac Mini which he bought primarily to properly test Claude's Cowork desktop agent feature and explore real use cases he can teach. He reflects honestly on missing his YouTube goals two months running, explains the echo problem in his new studio space, and sets out why this month feels different. The headline announcement is a two day AI training course he is delivering in partnership with the National Film and Television School and Amazon Prime, running across Cardiff, London, Glasgow, and Leeds, marking the longest AI course he has ever delivered. He also celebrates passing 600 podcast episodes and sets his sights on reaching 900 by the end of the year. Subscribe to In AI Nutshell for daily ten minute AI updates from someone who tests everything before he teaches it.
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622
The Tool That Won My Training Session Poll & Why I've Never Featured It Until Now (Cool Tools 55)
In this Cool Tools Tuesday episode, Andrew Miles Davis finally features a tool he has been recommending to clients and charities for years but has somehow never covered on the show, Lumen5, a video creation platform that turns blog posts and URLs into polished social videos automatically by matching text highlights to images, footage, and a music bed. He also breaks down Comic Ink, a dedicated AI comic book generator that impressed him for its character consistency and generous free plan, and rounds off with Renamer.ai, a file renaming tool that uses AI to bulk rename screenshots, documents, and photos so you can actually find them again. All three tools have usable free plans and practical applications for marketers working without a design or video team. Subscribe to In AI Nutshell for three new tools every Tuesday, tested and explained in plain language.
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621
The 3 Tools I Have Used The Most In March
At the end of every month, Andrew breaks down the three AI tools he has actually used the most, and this month marks a notable shift with ChatGPT dropping off the list entirely for the first time as Claude takes over as his primary large language model. He explains why he is still in the honeymoon period with Claude, what he has been testing with the Cowork feature, and why the patience he extends to a newer tool reveals something important about trust and consistency in AI. Perplexity holds its place as his go-to for reliable answers, and MidJourney version 8 earns its spot purely on the strength of its stylisation capabilities for presentation work. Subscribe to In AI Nutshell for a daily ten minutes of practical AI insight from someone using these tools in real client work every day.
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620
Deepfakes Are Not a Future Problem and That Should Concern You Right Now (AI Deepfakes Trust)
Andrew Miles Davis returns to his most popular talk format, breaking down the good, the bad, and the ugly of generative AI for marketers, content creators, and everyday professionals in 2026. The good covers what he calls the hesitation problem, explaining how AI removes the blank page and gives people something to react to rather than starting from nothing. The bad focuses on a point most marketers overlook entirely, that the algorithms shaping what content gets seen were never something anyone agreed to, and mastering them is now one of the hardest challenges in content marketing. The ugly goes straight to deepfakes and the collapse of trust online, arguing that this is not a future risk but a problem already causing real damage at speed. Subscribe to In AI Nutshell for a daily ten minutes of no-nonsense AI thinking built for people doing real work.
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619
Sora Is Gone and the Tool That Replaced It Was Already Ready (AI Video News 2026)
Andrew Miles Davis covers this week's biggest AI news stories including the shutdown of Sora, OpenAI's decision to walk away from a reported billion pound Disney deal as it shifts focus towards a unified desktop platform play, and the rapid rise of Seedance 2.0 as the AI video tool quietly filling the gap. He also breaks down the first federal conviction of its kind after a man used AI-generated music and bot accounts to steal over eight million pounds from streaming platforms, and weighs up what it means that Mark Zuckerberg is reportedly training an AI agent modelled on himself to handle his own cognitive load. Andrew rounds off with the BlackRock CEO's call for more tradespeople and fewer lawyers, backed by a hundred million dollar investment into skilled trade programmes. Subscribe to In AI Nutshell for the AI news that actually matters to marketers, delivered in ten minutes every weekday.
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618
The Real AI Jobs Question Nobody Is Actually Asking (AI Future of Work)
Andrew Miles Davis tackles three of the most common questions he gets asked during corporate training sessions, including a reframe of the AI jobs debate that shifts the conversation away from which roles disappear and towards which tasks are already being absorbed right now. He draws on a recent Anthropic labour market study to explain why highly educated, well-paid professionals may be more exposed than they think, and why tradespeople could soon command fees that rival lawyers. He also gives a straight-talking verdict on Microsoft Copilot, explaining exactly who should and should not bother with it, and shares four practical ways to keep AI chats organised before they become unusable. Subscribe to In AI Nutshell for daily ten-minute episodes built for marketers who want to stay ahead of what AI is actually doing to their work.
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617
The Problem With Being First When the Big Players Finally Show Up (Cool Tools 54)
In this Cool Tools Tuesday episode, Andrew Miles Davis reviews three tools worth knowing about right now, anchored by his first look at MidJourney version 8 and a frank assessment of whether early AI movers can survive once the major platforms catch up. He also breaks down Lemon, a voice-powered AI agent that connects to your apps and lets you speak instructions directly to your email, notes, and calendar, alongside Comet, Perplexity's AI-native browser now available on iOS. Andrew gives an unfiltered take on what each tool does well, where it falls short, and whether it is genuinely useful for a working marketer or just another shiny release. Subscribe to In AI Nutshell for daily ten-minute tool breakdowns built for marketers who want to know what is actually worth their time.
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616
The Prompting Mistake That Keeps Resetting Your Progress (How To Prompt AI Better)
Andrew Miles Davis kicks off a new series built around a counterintuitive idea: the fastest way to get better at AI prompting is to stop doing certain things, not add more to your process. Drawing on a lesson from over twenty years of martial arts training, he breaks down four prompting habits that are quietly holding marketers back, including over-reliance on vague briefs, leaving personal expertise out of prompts, treating AI like a search engine, and tool-hopping every time something new launches. Each point is grounded in real examples from Andrew's training sessions with marketing teams across the UK. Subscribe to In AI Nutshell for a daily ten minutes of practical AI guidance built for marketers who want results, not hype.
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615
Why Google AI Overviews Could Be Quietly Damaging Your Brand Right Now (AI News)
In this week's AI news roundup, Andrew Miles Davis covers the stories that matter most to marketers right now, including a striking new study showing Google AI Overviews surfaces negative brand information far more frequently than ChatGPT, raising urgent questions about brand reputation in AI-powered search. He also breaks down the Hollywood legal assault on ByteDance's Kling video tool, the growing queue of publishers suing OpenAI for copyright infringement, and why AI deepfakes are now eroding trust in viral moments in real time. Andrew rounds off with an extraordinary story of a dog owner who used AI and Google DeepMind to build a custom cancer vaccine that appears to be working. If you want ten minutes of no-nonsense AI news built specifically for marketers, subscribe to In AI Nutshell.
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614
The Simplicity Prompt That Cuts the Fluff and Tells You Exactly What Was Removed (Prompt Hacks)
In this episode of the In A Nutshell podcast, Andrew discusses three effective prompts for generative AI that can enhance decision-making and productivity. He introduces the 'Stress Test' prompt, which encourages users to explore the limits of their ideas, the 'Competing Priorities' prompt that helps clarify conflicting goals, and the 'Simplicity Factor' prompt that focuses on distilling information to its essentials. Each prompt is designed to improve the quality of outputs and facilitate better understanding of complex situations.
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613
What AI Feature People Are Seriously Underusing (Random Questions)
In this episode of the In A Nutshell podcast, Andrew explores a series of random questions that delve into the intersection of AI, digital marketing, and personal insights. He discusses the influence of music on his life decisions, the absurdity of certain AI tools, and the common pitfalls in digital marketing strategies. The conversation emphasizes the importance of patience when using AI tools and reflects on everyday objects that enhance mood and productivity.
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612
Canva Just Did Something Photoshop Users Are Going to Notice (Cool Tools)
In this episode of the In A Nutshell podcast, Andrew discusses three innovative AI image tools that are transforming the way content creators and marketers work with visuals. He highlights Canva's new Magic Layers feature, which allows users to edit images in layers, Claude's visualization capabilities that turn ideas into visual representations, and Quiver, a tool for generating custom logos and icons quickly. Each tool offers unique functionalities that enhance creativity and efficiency in design and marketing.
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611
Why I Switched From ChatGPT To Claude (Top 5)
In this episode, Andrew discusses his transition from ChatGPT to Claude, outlining the top five reasons for his switch. He delves into ethical considerations, new features, and the overall user experience, emphasizing the importance of trust and reliability in AI tools. Andrew shares insights on how Claude's functionality and approach have influenced his decision to stay with it for the time being.
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610
Ben Affleck Just Sold His Stealth AI Startup to Netflix for $600m (AI News)
In this episode of the In A Nutshell podcast, Andrew discusses the latest developments in AI, including Ben Affleck's Netflix deal involving AI in post-production, the impact of AI on jobs as revealed by recent research, and the latest innovations from Adobe and Zoom. He also touches on legal challenges faced by Meta and Antropic, highlighting the ongoing debates surrounding AI's role in society and the workplace.
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609
Would I Pay £200 a Month For 1 AI Tool? (FAQs)
In this episode of the In A Nutshell Podcast, Andrew addresses frequently asked questions about AI tools, focusing on how to choose the right tool to master, how to effectively use AI with limited time, and the considerations for investing in AI tools. He emphasizes the importance of preparation and understanding one's goals when using AI, and discusses the value of large language models and specific tools like Perplexity and Claude.
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608
Please Stop Being Passive Aggressive ChatGPT (Pet Peeves)
In this episode of the In A Nutshell podcast, Andrew discusses his pet peeves regarding generative AI, focusing on user experience frustrations. He highlights three main issues: the models ignoring user constraints, confusion in model training, and passive-aggressive responses from AI. Through personal anecdotes and relatable examples, Andrew expresses his annoyance and the emotional impact these issues have on users.
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607
My Favourite Recommended AI Tools Over The Last Year (Cool Tools)
In this episode, Andrew reflects on a year of Cool Tools Tuesday, discussing his favorite tools and features that have emerged over the past year. He categorizes tools into popular and underrated, providing insights into their functionalities and personal recommendations. The conversation highlights the evolution of AI tools and their impact on content creation and productivity.
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606
My 600th Episode
In this episode, Andrew reflects on the journey of reaching 600 episodes of the In A Nutshell podcast. He shares key lessons learned over the last hundred episodes, including the evolving power of prompts, the rapid growth of video content, and the importance of combining insights from various platforms to enhance content creation. Andrew also discusses the ease of planning future episodes and his aspirations for improving his recording setup.
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605
Claude vs ChatGPT: The AI Drama That Changed Everything This Week (AI News)
In this episode of the In A Nutshell podcast, Andrew discusses the latest developments in AI, focusing on the competition between OpenAI and Claude, Meta's strategic moves in AI licensing, the launch of Fanlock to combat AI deepfakes, the need for a spoiler filter on YouTube Premium, the rapid adoption of AI in the fashion industry, and the rise of GenAI as a significant app category.
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604
The "Pretend" Trick That Unlocks Bett er AI Answers (Prompt Hacks 20)
In this episode of the In a Nutshell podcast, Andrew discusses three effective prompt hacks for generative AI that can enhance communication and understanding. He emphasizes the importance of crafting prompts that are accessible yet intelligent, encouraging creativity and clarity in content creation. The conversation covers how to ask the right questions and focus on key points when presenting ideas, especially to decision-makers.
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603
Are AI Tools Competing on Ethics Instead of Features?
In this episode of the In A Nutshell podcast, Andrew discusses the recent shift in AI platform preferences, particularly the migration from ChatGPT to Claude. He explores the ethical implications of AI usage, especially in light of recent events involving government contracts and the moral responsibilities of AI companies. Andrew also shares his personal experiences with different AI platforms, including Perplexity, and raises questions about the future of AI in terms of ethical considerations and user choices.
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602
I Feel Uncomfortable Talking About This Tool (Cool Tools 51)
In this episode of the In A Nutshell podcast, Andrew discusses three innovative tools in the realm of generative AI. He introduces Seedance, a video generation tool that raises copyright concerns, Sonauto, a music generation tool that can mimic famous artists, and Nano Banana 2, an enhanced image creation tool. He also mentions Reel Money, a watermark removal tool for images created with Gemini. Each tool showcases the rapid advancements in AI technology and the ethical implications that come with it.
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ABOUT THIS SHOW
A 10-minute daily podcast about the world of Generative AI for marketers and the everyday person.
HOSTED BY
Andrew Davis
CATEGORIES
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