Innovate & Rehabilitate: The Entrepreneurial PT

Dr. Jeremy B. Crow is a nationally recognized leader in physical therapy, with more than 20 years of experience in sports medicine and orthopedic care. He is the Director of Residency and Fellowship Programs at Spear, where he founded and continues to lead advanced training programs shaping the next generation of clinicians.Beyond the clinic, Jeremy has spent nearly two decades as an adjunct professor at NYU and remains deeply involved in advancing the profession through leadership, education, and advocacy at both the state and national levels. He has been active in the APTA and APTA New York since 2006, serving in roles such as NYPTA Secretary, Greater New York Treasurer, and on multiple committees and task forces. He currently serves as a site reviewer for the American Board of Physical Therapy Residency and Fellowship Education (ABPTRFE), is a member of its Residency Candidacy Council, and was recently appointed to ABPTRFE Candidacy and Initial Accreditation Panel. He also consults on residency and fellowship program development across the country. He also has been a site reviewer for the Commission Accreditation Physical Therapy Education (CAPTE) for over 10 years.https://spearcenter.com/; https://www.apta.org/Instagram: @spearptnyc; @official_aptaFacebook: @spearptnyc; https://www.facebook.com/AmericanPhysicalTherapyAssociation/YouTube: @SPEARPhysicalTherapyWatch the video version on our Youtube channel: https://youtu.be/kYCP7qLr-Q0

Christina Rama is a Doctor of Physical Therapy and co-founder of Fownd. She’s currently helping build Notation, an AI-powered documentation platform designed specifically for rehabilitation clinicians.Christina graduated from Grand Valley State University and has worked across a wide range of settings, including outpatient, inpatient, neuro rehab, home health, and skilled nursing facilities. This breadth of experience gives her a deep understanding of the day-to-day realities clinicians face. Her path into entrepreneurship came directly from past experience, especially seeing the heavy documentation burden placed on therapists. She believes technology should support clinical care, not get in the way of it.Website:https://fownd.care/Instagram: @notation.fowndLinkedIn: https://www.linkedin.com/company/fownd-inc/Watch the video version on Youtube: https://youtu.be/AF1gSiF-Ceg

Emma is a Doctor of Physical Therapy turned sales leader who has built her career around helping physical therapy entrepreneurs take back control of their businesses. She is a foundational leader at Prompt Health, where she has spent the past five years helping scale the sales organization from the ground up as a sales leader. Beyond her work in the tech space, Emma has also become a leading voice for clinicians exploring non-traditional career paths. She is the co-founder of The Clinician Transition, a thriving community of more than 6,000 members built entirely organically. Through that platform and her work on Beyond These Clinic Walls, she helps clinicians discover opportunities in tech, sales, and entrepreneurship.Website: https://www.thecliniciantransition.com; https://www.prompthealth.comInstagram: @promptemrPodcast: "The Clinician Transition"LinkedIn: https://www.linkedin.com/company/the-clinician-transition/Watch the video version on Youtube: https://youtu.be/R2Pe5GJ6ECo

Dr. Derek Lee, Area Director and Partner at Spear Physical and Occupational Therapy, shares his journey into health care administration. Learn about Derek’s rapid ascension into management and what he believes it takes to be a transformative and inspirational leader. https://spearcenter.com/Instagram: @spearptnycFacebook: @spearptnycYouTube: @SPEARPhysicalTherapyTikTok: @spearptnycWatch the video version on Youtube: https://youtu.be/wgP7JR9wm7c

When we launched our podcast, the goal was simple - to help physical therapists and physical therapist assistants to see themselves not just as clinicians, but as entrepreneurs. We wanted to help students build their personal business toolbox and in the process inspire them to embark on their own entrepreneurial journey. But recently, we started thinking more about the full business journey—from launch to legacy. And that led us to a big gap – What does it actually mean to sell a business?Watch the video version on Youtube: https://youtu.be/idbDpL9bBSY

Dr. Mae Hughes, pelvic floor physical therapist and founder of Movement Through Motherhood, shares her journey from treating female athletes to building a fast-growing pelvic health platform for women. She breaks down the myths surrounding pregnancy and postpartum fitness, highlighting how education and intentional training can transform confidence, strength, and long-term wellbeing. https://drmaehughes.com/ Instagram: @dr.maehughes TikTok: @dr.maehughesYouTube: @dr.maehughes Watch the video version of this podcast here: https://youtu.be/Mje9qutjqC0

Physical therapy businesses should utilize social media for marketing purposes since it provides an effective, cost-efficient way to reach a broad audience. Social media platforms enable physical therapists to showcase their expertise, share educational content, and engage with potential patients directly. By posting tips, success stories, and client testimonials, therapists can build trust and credibility within their community. The best social media channels for physical therapists to use for marketing depend on their target audience, content type, and marketing goals. Let’s explore the top social media platforms that PTs and PTAs can leverage, along with the pros and cons of each.

Dr. Alexis Shoope, orthopedic specialist and founder of PIONE3R Physical Therapy & Wellness, shares her journey building a cash-based physical therapy practice.  We dive into the intricacies of building a cash-based practice, bridging the gap between rehab and fitness, and giving patients the tools to truly own their health. https://www.pione3rpt.com/Instagram: @dr.alexis.shoopeYouTube: @alexisshoope9802Watch the video version of this episode on YouTube - https://youtu.be/AxdulRWDjmE

Marketing activities vary between businesses because each company operates in unique markets, targets different customer segments, and offers distinct products or services. The industry type, competition, customer preferences, and overall business goals significantly influence marketing strategies. Tailoring marketing activities ensures businesses effectively engage their target audience and differentiate themselves in their respective industries.The goal of this episode is to provide you with selected marketing information that would be most relevant to physical therapists marketing a product or service.

Dr. Kyle Covington is the current President of the American Physical Therapy Association and associate professor in the Physical Therapy Program at Duke University. In today’s episode, we explore Dr. Covington’s ascension to the APTA Presidency and learn about APTA’s efforts to facilitate and support entrepreneurial activities for its members.  Website: https://www.apta.orgInstagram: @official_apta  X: @apta_officialYouTube: @APTAvideoWatch the video version of this episode on YouTube - https://youtu.be/pocVvb5Mj4s

A business plan is a detailed document that outlines the goals of a business, the strategy for achieving those goals, and the resources required to do so. It serves as a roadmap for the business’s development and success. The process of business planning helps entrepreneurs think through the viability of their business idea, plan for growth, and address potential challenges.Watch the video version on Youtube: https://youtu.be/FGU2ZrRT5Mc

Dr. Stacie Barber, founder of The Physio Fix, discusses her innovative, movement-based entrepreneurial journey. With over 20 years in strength and conditioning, Stacie shares insights on injury recovery, online PT, and building a massive social media following—all while balancing family life and a thriving clinical practice. Website: https://thephysiofix.com Instagram: @thephysiofix TikTok: @ThePhysioFixYouTube: @ThePhysioFix Watch the video version of this episode on YouTube - https://youtu.be/3L897C46d6U

While physical therapy itself is a rewarding and essential field, building a successful business requires a diverse skill set that extends beyond clinical expertise. Getting quality business mentorship can be a game-changer for an aspiring entrepreneur. Here are just a few of the many benefits of having a mentor.

David Restiano teamed up with Dan Staats, and together they invented Sorsoap. This innovative muscle recovery product propelled them to a spot on Shark Tank and a deal with Mark Cuban. Join as we discuss their amazing entrepreneurial journey. Website: https://www.sorsoap.com Instagram: @sorxsoapX: @sorxsoap Facebook: @sorxsoapWatch the video version of this episode on YouTube - https://youtu.be/d3Cqr8EBlgg

A physical therapist starting a business might likely require external funding to launch a business. The amount of funding required will be highly variable depending on the type of business.Watch the video version of this episode on YouTube - https://youtu.be/FTYCilMjrQM

Dr. Dan Ginader, aka "Dr. Dan," is a physical therapy expert and social media sensation with over 1 million followers. From clinic director to TikTok star, Dan shares his journey into the world of digital health, and how he’s turned his creativity into entrepreneurial success. Get ready for an inspiring conversation! Instagram: @Dr.DanDptTikTok: @Dr.DanDptX: @Dr.DanDptYouTube: @Dr.DanDPTWatch the video version of this episode on YouTube - https://youtu.be/eao_evPGeLU

It's essential for aspiring PT entrepreneurs to understand basic financial terms since financial literacy is critical to making informed decisions, managing cash flow, and ensuring the long-term sustainability of a business. The goal of this episode is to define the most essential financial terms and discuss their relevance.Watch the video version of this episode on YouTube - https://youtu.be/o2RtX3BDYUA

Dr. Tom Walters, best-selling author, and founder of Rehab Science shares his journey and expert insights on pain, movement, and recovery. With over 2.5 million followers, Tom breaks down the science of healing and how to take control of your rehab. We talk about his top-selling book, treating elite performers, and how he brings evidence-based care to millions worldwide. https://rehabscience.com/Instagram: @rehabscienceX: @RehabScienceYouTube: @RehabScienceWatch the video version of this episode on YouTube - https://youtu.be/DAbvSi5Sw5E

A SWOT Analysis helps to assess the internal and external factors that could affect the success of the business and provides insights into its viability. Watch the video version of this episode on YouTube - https://youtu.be/a6XqkUfZJNs

Best friends since the age of 18, Peter Calicchia and Francesco Casale turned their passion for sports and rehab into PFP Strength and Conditioning https://pfperform.com. Launched during PT school, their business blends training, boxing, and recovery to help clients unlock peak performance. Tune in for their inspiring journey, entrepreneurial hustle, and how they’re shaping strength - physically and mentally - for every client.Instagram: @p.f.performYouTube: P&F Performance Watch the video version of this episode on YouTube - https://youtu.be/vEZrwyAn-PE

Market research is the process of systematically gathering, analyzing, and interpreting data about a market, including information about the target audience, competitors, and the overall industry.

Conner Murphy made a bold move - launching a business while still pursuing her Doctor of Physical Therapy at Louisiana State University. As owner of Forward Fitness https://www.forwardnola.com, a modern Pilates studio redefining movement through science-backed methods, she’s blending passion with purpose. Tune in as we dive into Conner’s entrepreneurial journey, how she’s built a thriving community, and what’s next on the horizon.Instagram @forwardnolaWatch the video version of this episode on YouTube - https://youtu.be/ItPx3NwN7bs

Understanding your business sector provides critical insights that help you make informed decisions, reduce risks, and maximize your chances of success. Watch the video version of this episode on YouTube - https://youtu.be/5-wuQ2beA1I 

Sofo Sarellis is the founder of Symbol www.symbol.win, revolutionizing athletic performance footwear. By combining cutting-edge research with entrepreneurial vision, he's creating shoes designed to help individuals reach their full potential. Join us as we dive into Sofo's journey, the science behind his innovations, and how Symbol is shaping the future of performance footwear.Instagram @Symbol.WinWatch the video version of this episode on YouTube - https://youtu.be/NjTBylgOAhA

In this episode of Business Kickstart, we explore why many physical therapists are turning to entrepreneurship—from boosting income to gaining autonomy and pursuing passion projects. Learn what motivates PTs to start side hustles, the challenges they face, and key stats on the realities of running a business. Ready to see if entrepreneurship is right for you? Let’s dive in.Watch the video version of this episode on YouTube - https://youtu.be/oYwjJ1amQN0

In this episode of Innovate and Rehabilitate: The Entrepreneurial PT, Jesi Stracham describes her entrepreneurial journey after sustaining a T4 spinal cord injury in a motorcycle accident. Jesi is an inspirational speaker, author, coach, brand ambassador, and fierce advocate helping spinal cord injury survivors achieve independence after injury. Her business activities have transformed thousands of people’s lives and in the process perhaps saved her own.Content Warning: In this episode, the guest briefly touches on struggles with addiction and mentions difficult topics such as self-harm and thoughts of suicide. These moments are brief, but listener discretion is advised. If you or someone you know is struggling, support is available. Please contact the National Suicide Prevention Lifeline at 1-800-273-TALK (8255) or Substance Abuse and Mental Health Services Administration (SAMHSA) Helpline at 1-800-662-HELP (4357).Instagram - @jesistrachamWheel with Me Foundation https://wheelwithmefoundation.orgFreedom Longevity and Wellness LKN https://www.freedomlkn.comWatch the video version of this episode on YouTube - https://youtu.be/ivvVAWGo3AM

Welcome to the inaugural episode of Business Kickstart! Our mission is to help you build your personal business toolbox. In today’s episode, we’re exploring the process of developing a business idea - from that initial spark of inspiration to creating a concept that has the potential to turn into your future business.Watch the video version of this episode on YouTube - https://youtu.be/1tUKyhXGEDc

Eder Garavito is the co-founder of Scholarnetics360, healthcare's first mentorship and knowledge-sharing hub. Scholarnetics360 offers 24/7 remote access to industry leaders and specialists and is committed to improving patient outcomes for health care providers. Eder will detail the highs and lows of his ambitious entrepreneurial journey.Watch the video version of this episode on YouTube - https://youtu.be/REhXmKBbBkA

After years of developing and refining his orthopedic clinical skills, Paul Marquis founded Ortho Eval Pal to assist other healthcare practitioners to improve their orthopedic outcomes. The company offerings consist of a broad array of educational tools including podcasts, videos, continuing education courses, and coaching. Join Paul as he discusses his personal educational journey and his diverse entrepreneurial pursuits.Watch the video version of this episode on YouTube - https://youtu.be/_9k9BO4g9zY 

Maggie Mills and Amy Graber are redefining traditional home physical therapy services. Their business Fit Family Physical Therapy offers direct pay, direct access, mobile physical therapy services for patients throughout the life span. Learn how this true family endeavor originated and the valuable entrepreneurial lessons learned along the way to building a successful business.Watch the video version of this episode on YouTube - https://youtu.be/bP5p-Wjhg6A

Jonathan Adams decided to pursue a degree in physical therapy at Thomas Jefferson University after a distinguished career as a pilot in the United States Air Force and a manager at a tech company. While working in a pro bono clinic, he identified the need for affordable clinical tools that would minimize the negative impact of language barriers when developing and implementing home exercise programs. This insight led him and classmate Jeff Sass to create TheraXPro (www.theraxpro.com). Join us as Jonathan shares his entrepreneurial journey and the story behind TheraXPro.Watch the video version of this episode on YouTube - https://youtu.be/j8-Hv6_QzBk

After graduating from the PT program at the University of Vermont, Greg Knapton spent his early PT years in a variety of healthcare settings developing his considerable clinical skills. He eventually opened his own PT practice, Riverview Physical Therapy, which grew into five clinics. Two decades later, Greg sold his practice and is now focused on a new venture in direct pay, one-on-one physical wellness. Join us as we explore Greg’s career evolution and his exciting plans for the future.Watch the video version of this episode on YouTube - https://youtu.be/Hc6lmGfMrKo 

Daniel Lee is a true serial entrepreneur in the PT world. From academic chair and researcher to Scorebuilders’ instructor and home PT concierge service owner, his diverse roles showcase his commitment and willingness to take risks. In this episode, Daniel shares the invaluable lessons from his varied career, illustrating how dedication and excellence can lead to a fulfilling PT journey.

In this episode of Innovate and Rehabilitate: The Entrepreneurial PT, Connor Pierce discusses his journey from confronting significant student debt to founding After the DPT (www.afterthedpt.com). With experience consulting on over $45 million in student loans, Connor offers crucial advice on managing student debt and saving money. Tune in to learn how you can take control of your financial future.

Innovate and Rehabilitate: The Entrepreneurial PT kicks off with the story of Scorebuilders. Scott Giles founded Scorebuilders in 1990, shortly after his graduation from the physical therapy program at Springfield College. Today, Scorebuilders is the recognized leader in PT and PTA licensure. Scott shares the exciting journey of turning a humble start into a major success. His story is a powerful example for students, demonstrating how a new graduate can become a successful entrepreneur without initial funding or special resources.