PODCAST · business
Med Spa Accelerator Podcast
by everable
**ABOUT EVERABLE:**We Partner With You To Create 7-Figure Med Aesthetics PracticesMy name is Maripili Menchaca and I’ve been where you are. I’ve built and ran a few 7 figure businesses and have been stressed out, overworked, and hanging on by a thread. Despite that, I still love what I do and like you, it was never about the money – it was the passion that drove me towards helping others. However, even if your financials look great, there’s something to be said about the number of hours you work each week…and the emotional toll it’s taking on your family and loved ones.**JOIN OUR EXCLUSIVE FB GROUP:**http://bit.ly/MedSpaAPodcastGroup**LISTEN TO OUR PODCAST:**Are you subscribed to our podcast? If you’re not, we want to encourage you to do that today. We don’t want you to miss an episode. https://bit.ly/medspapodcastplaylist**Subscribe & Review in iTunes**Are you subscribed to our podcast? If you’re not, we want to encourage you to do that today. We don’t want you to miss an epi
Episodes
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How to Close Out and Sell the Perfect Aesthetic Consultation | Episode 42
In the final installment of "Elements of the Perfect Consultation", we're wrapping up with some of the little, last-minute details that make a big difference when closing the sale after your consultation! Here are a few of the elements we discuss: 1️⃣ Step out of the room for a few moments after...
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Selling the COMPLETE Aesthetic Experience! | Episode 41
In the third installment of "Elements of the Perfect Consultation", we're discussing some strategies for dealing with unexpected roadblocks that may arise during the consultation! You could face issues such as: 1️⃣ The patient has doubts about the treatment. 2️⃣ The patient decides they might…
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How to Prepare Yourself for the Perfect Aesthetic Consultation
Prepping yourself for the consultation with a new patient is just as important as prepping your space! You need to present a knowledgeable and professional front so the patient feels comfortable and confident with choosing to receive treatment from your practice! A few ways you can do this are…
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How To Prepare Your space for the Perfect Aesthetic Consultation | Episode 39
In this coaching call session with CoolRoom, we discuss the importance of prepping your space to set it up for a successful consultation with a potential patient! When someone has never stepped foot into your practice, think about the things you want them to experience on their very first visit.…
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Are You Stuck? Here’s the MedSpa Growth Gameplan You Need to Crush 2023 Phase 3 | Episode 38
Are You Stuck? Here's the Medspa Growth Gameplan You Need to Crush 2023 Phase 3, we're discussing the final steps to building a strong foundation and helping your MedSpa grow in 2023. In the final phase, we talk about the importance of Omnipresent Marketing and how to always stay in the mix with...
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Are You Stuck? Here’s the MedSpa Growth Gameplan You Need to Crush 2023 Phase 2 | Episode 37
Are You Stuck? Here's the Medspa Growth Gameplan You Need to Crush 2023 Phase 2, we're discussing the next steps to building a strong foundation and helping your MedSpa grow in 2023. Here's a sneak peek: 1️⃣ Always Be List Building: Building a strong database through your CRM system is so...
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Are You Stuck? Here’s the MedSpa Growth Gameplan You Need to Crush 2023 Phase 1 | Episode 36
Are You Stuck? Here's the Medspa Growth Gameplan You Need to Crush 2023 Phase 1," we're discussing the first phase to building a strong foundation and helping your MedSpa grow in 2023. Here's a sneak peek: 1️⃣ A Good Website: In order for your business to succeed, your website needs to look...
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Starting the New Year Right, For your MedSpa
🎧 New episode alert! In "Starting the New Year Right, For your MedSpa," we're discussing the 5 strategies to help your MedSpa grow in 2023. Here's a sneak peek: 1️⃣ Set Goals and Objectives: To know where you're going, you need to have a clear idea of where you want to be. 2️⃣ Review Your...
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Invitation to ”Your 2023 Digital Marketing Plan” Workshop for MedSpas and Aesthetic Businesses
Join us for a special episode, where we're excited to announce our upcoming free workshop, "Your 2023 Digital Marketing Plan". This workshop is designed specifically for MedSpa & Aesthetic business owners, and it's a must-attend event for anyone looking to take their digital marketing efforts to...
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Business Trends You Need To Implement in Your MedSpa in 2023
Join us as we dive into the must-know business trends for MedSpas in 2023! In this episode, we will be exploring the latest business trends for your MedSpa business, including the impact of Google Services, the importance of creating an Immersive Customer Experience, the benefits of Strategic...
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New Year, New Social Media Trends You Need to Implement in your MedSpa in 2023
Welcome back to the MedSpa Accelerator Podcast, to begin this year we are talking about the new Social Media Trends for 2023. Social media is changing by the minute, and in 2023 it will be all about TikTok and short-form videos like Instagram Reels, and YoTube Shorts. Now is the time to get ahead...
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Up-Selling, Down-Selling, Cross-Selling: How to Get the Most Out of Your MedSpa
Are you a MedSpa business owner looking to take your sales game to the next level? Look no further than this week's podcast episode, where we break down the ins and outs of upselling, cross-selling, and down selling. We'll discuss techniques for understanding your MedSpa offerings as a whole and...
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Handling Objections Like a Boss
As MedSpa business owners, we know that objection handling is just part of the job. And while it can be frustrating, it's important to remember that objections are actually a good thing - they mean the potential client is engaged enough in the conversation to ask questions and express concerns....
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How MedSpas Can Talk Money & The Mindset Needed to Sell
Are you a MedSpa owner trying to navigate the tricky (and often sensitive) topic of money? Look no further, because this podcast episode has got you covered. We'll discuss strategies for cultivating the right mindset when it comes to selling high-priced MedSpa services and how to confidently...
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5 Rookie Event Planning Mistakes Every Medspa Makes
Owning a Medspa is no easy task. Between managing treatments, hiring new staff, and keeping up with the latest treatments and technology, there's little time for anything else. But that doesn't mean you can skimp on event planning! Here are three of the five rookie mistakes every med spa owner...
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3 Holiday Events That Generated Tons of Revenue for MedSpas
The holidays are a time when many people like to get a little bit of pampering. If you run a MedSpa, then this is the perfect time to capitalize on that trend! In this week’s MedSpa Accelerator Podcast, we'll take a look at three holiday event structures that generated tons of revenue for…
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How to Get the Most Out Of Your MedSpa Event
CAPTION 1 If you hosted a medspa event and were disappointed with the turnout, don't worry! There are still ways to get something out of it. In this video, we share four tips for making the most of your medspa event, no matter how many people showed up. ☝🏼 TIP 1: Extend the special promos for a...
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How MedSpas Can Advertise For A Holiday Event (The Smart Way)
Are you planning a holiday event for your MedSpa business this year? Then, you should really listen to this week’s MedSpa Accelerator Podcast episode. We give you the 6 main things you should be taking into consideration to get the most out of your event and make it the most profitable one of the...
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How MedSpas Can Survive & Prosper In the Busy Holiday Season
The holidays are a busy time for everyone, and it can be tough to keep your MedSpa running like a well-oiled machine. It's hard enough to keep your business running during the regular season, but the holidays can be an especially hectic time. You need to make sure that you're planning ahead and...
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What You’ve Been Wanting to Know About Memberships for Your MedSpa
Are you considering a membership program for your MedSpa? In this podcast episode, we'll discuss some of the reasons why you should consider adding memberships and what might be the best option for your business. We'll also talk about ways to market your membership program to increase enrollment.…
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How Knowing Your Financials Will Be Your Roadmap to Success
It's time to talk numbers. In this episode, we discuss why you should know and understand your medspa's financials, what they look like, and how they impact your business's growth. The funny thing about business is that it's so easy to get caught up in the hustle and bustle of day-to-day...
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How to Find Your Own Competitive Advantage
Are you ready to craft your own competitive advantage? In a market where new medspas/dental practices come out every single day, with the same services, same technologies, and even the same prices, it is hard to stand out from the competition. In this new podcast episode, we talk about how...
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Dream Body Weight Loss, a MedSpa Health Solution to have as a Competitive Advantage
Do you want to have a new competitive advantage in your Medspa? In this episode, with CEO, Douglas Jacke, and with the inventor and Chief Medical Officer, Dr. Oliver Di Pietro we discuss the Dream Body System, a Med Spa Health Solution to add as a competitive advantage, and open your business to…
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Why You Should Transform Your Business into a Brand
Imagine being able to connect with an audience that's passionate about what you do. Before you know it, you'll be able to reach more people, sell more products and services, and transform your business into a brand Join us in this podcast episode as we talk about why we are so passionate about...
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How to Best Crisis-Proof Your Med Spa from Recession
As we start seeing symptoms of an upcoming recession, we must sit down for a second and think how we can protect our business. In this episode, we talk about two very important things we need to pay attention to: our mindset as entrepreneurs and actionable items you can do to prepare your…
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Effective Ways to Reduce Practices No Shows Rate
No-shows suck! But it a reality that happens way more often than we would want. They cost us money and time! But it's all part of this game we call 'being in business.' However, there are ways and strategies that we can use to reduce our no-show rate. And little by little, we can increment the...
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Four Foundations to Have a Healthy & Evergrowing Business
Business owners, get ready because, in this episode, we talk all about the four fundamentals any business should focus on for continuous growth and health. We discuss how to view your business systematically and how these four S's function to operate and make a good business better. Sit down with...
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The Mindset You Need for Growth When You’re Overwhelmed
Have you ever felt like there are so many things happening at once within your business, you want to make sure that it keeps growing, but you just feel like you can't? In this episode, our hosts talk about how being overwhelmed is more of a symptom than a condition. Our job is to find out what is...
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What You Really Need to Know About Financing Your Services
Adding financing and payment options to your business is a great way to help your current and future clients attain your services. However, it can be a very overwhelming process if you don't know what options you have and how you can get started. Join us during this week's episode where we…
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Strategic Partnerships to Increase Your Sales
What are strategic partnerships? In this episode, we talk about a different strategy to increase your lead acquisition methods. With strategic partnerships, you can find a win-win-win situation in which you can grow your business by spending NO money on advertising. During this week's episode, we...
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Short & Long Term GROWTH Strategies For Your MedSpa Business
There is a gold mine in your patient database! Why are you waiting to take advantage of it? A) You can let the database just sit there and do nothing. OR B) you can increase your Lifetime Patient Value with Short & Long Term Strategies! Magic happens when you combine both of these strategies! The...
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What Comes First? Money or Marketing?
Since the begging of the times humanity have debated what came first the egg or the chicken. In today's Medspa Accelerator Podcast Episode our hosts, Maripili and Luis, talk about a very similar dilemma: What comes first? Money or Marketing? In Everable we have visited many clients and talked to...
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Love & Marketing: Win More Patients Using These Dating Tactics
It is Valentine’s Day and to celebrate it in the Medspa Accelerator Podcast we have a very special guest, Everable´s Cofounder, Luis Treviño. In this episode we are talking about the comparisons between a Marketing Funnel and a Love Story. We are sharing all the details and strategies that Luis…
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3 Things You Must Have In Your Medspa
3 Things You MUST Have to Make a Real Impact in Your MedSpa Marketing Episode 9, Season 2 Summary What are the 3 things that can take your medspa's marketing to the next level? In this episode we talk about some of the most important things you should have in your business in order to give your...
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The Top 3 Problems Most MedSpas Have
We found the top 3 problems most MedSpas face when it comes to effective advertising. In this episode, we deep dive into how we got to understand these issues, why they are a huge concern and what our solutions were. If you want to learn more about how we can implement this for your practice,...
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How to Create an Irresisitble Offer
What are you doing to keep your medspa offer irresistible?A great offer gives you a competitor’s advantage. Think about the things that make your business the best aesthetic provider in your area. How are you superior to your competitors?There are many different strategies and methods to creating...
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The 5 Top Trends You Need To Jump On In 2022 For Success
Throughout 2021, we've identified trends that helped medspa owners achieve their specific goals. And after curating this information with only the finest trends, we want to help you in the process of defining goals for your business! Hence, in today's video, we'll share with you The 5 Top Trends...
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The Importance Of Reactivating Your Email List
Let's talk about your list. And no, I'm not talking about your to-do list, which is probably a couple miles long. I am actually talking about your mailing list: the specific, curated, beautiful list of people that have opted into your emails and texts. If you don't have a mailing list yet, this…
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Staff Training You Should Be Doing In Your Business
What is the current status of your staff members? We traveled around the U.S and Canada to learn more about each of the businesses we work with, and we noticed a trend. Our most successful clients appreciated the efforts of their team and took special care to ensure that they felt like an…
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Taking Your Branding to a Brand
If you are taking your first steps into the aesthetic entrepreneurial world, it's in your best interest to read this information: Visual Branding is the creative & smart use of design elements -such as colors, materials, shapes, typography, and functionality- to create a memorable experience for...
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Get More Sales by Creating Authentic Connections with CoolRoom
Today's podcast is truly valuable, and I’m really excited to share it with you! This episode is the brand new start of a unique collaboration between a couple of fearless business ladies and yours truly. I want you to meet Emily and Miranda from CoolRoom! Listen to the podcast to learn more…
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Don’t Do This in Your Marketing
People tend to underestimate the significance of words. Words are powerful. They have a lot of relevance to how people perceive your product and services. Changing even a single word in a sentence can significantly impact how well a product sells. People like words that make them feel good, words...
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What Happened to the Podcast?
Hello! We are back! That's right, the MedSpa Accelerator Podcast is back, bringing you more content on business, marketing, coaching, sales, advertising and so much more. As you know, we took a little bit of a break, and in this episode, we sit down and tell you everything that happened. From the...
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How to Stand Out from the Competition
Have you ever asked yourself how you can stand out from the competition? We bet you do! In today's episode, we'll talk about all you need to know & implement to get a formidable competitive advantage! From keeping up with trends to tactics and creating your very own secret sauce to spice your...
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Getting Ready to Open Your MedSpa...Again!
Just like that, May is here! And despite the craziness around Coronavirus -not to mention the Murder Hornets- this month comes with good news and the promise of letting business owners open up their doors and get back on track to make some money after the Great Shutdown. What we love the most…
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2 Ways to Market Your MedSpa During this Crisis
Should you be marketing even when your doors are closed? The short answer is yes! Busineeses have to continually innovate & adapt in order to come out on top of any situation. So maybe this time around your marketing WILL be and look different, but it shouldn't be non-existent. You, as a business...
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How to Reinvent Your MedSpa to Thrive After Coronavirus
I Lost Q2, Now What? That's what we're all thinking, right? With the 2nd quarter usually being the most profitable for the medspa spacy, it is hard to think that this year it just went past us with our doors almost, if not completely, shut down. But not all is lost. There is a lot we can learn…
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Embracing the Downtime
Are your doors closed for the time being? Let's make the best out of this time. The best way to increase your value in this downtime is by improving: improving your systems, improving your staff, improving your strategies... focus on ways you can tangibly improve and better yourself and your...
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How to Crisis-Proof Your MedSpa
These are weird times, not only are we going through a Pandemic, but from one day to the next we had to close our doors and with that, our livelihood. But do not fret, in this special episode, we sit down and talk all about strategy and what you can do right now to make sure you not only survive,...
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3 Things To Have a Successful Advertising Campaign
If you are currently advertising and you don't have the following three things, you need to stop throwing money down the drain and make sure work on these so that your advertising dollars actually make you money! Do you have... A predictable way to generate new patient opportunities? A systematic...
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ABOUT THIS SHOW
**ABOUT EVERABLE:**We Partner With You To Create 7-Figure Med Aesthetics PracticesMy name is Maripili Menchaca and I’ve been where you are. I’ve built and ran a few 7 figure businesses and have been stressed out, overworked, and hanging on by a thread. Despite that, I still love what I do and like you, it was never about the money – it was the passion that drove me towards helping others. However, even if your financials look great, there’s something to be said about the number of hours you work each week…and the emotional toll it’s taking on your family and loved ones.**JOIN OUR EXCLUSIVE FB GROUP:**http://bit.ly/MedSpaAPodcastGroup**LISTEN TO OUR PODCAST:**Are you subscribed to our podcast? If you’re not, we want to encourage you to do that today. We don’t want you to miss an episode. https://bit.ly/medspapodcastplaylist**Subscribe & Review in iTunes**Are you subscribed to our podcast? If you’re not, we want to encourage you to do that today. We don’t want you to miss an epi
HOSTED BY
everable
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