Mic Drop Mindset

Tailor, Don’t Customize: How to Adapt Your Signature Talk for Any ClientHost Jenn explains how speakers can tailor a signature talk to each client without creating entirely custom content. She distinguishes customizing (exclusive new material that can be time-consuming and risky) from tailoring (tweaking specific elements while keeping the core speech consistent), recommending an 80/20 approach: memorize and keep consistent the opening, closing, and “call to adventure”/signature bit, while tailoring stories, examples, case studies, and audience-specific language. She outlines how to tailor through pre-event calls or research by learning audience needs, venue and seating considerations, event themes, key attendees’ perspectives, timing/seasonality, local references, and sensitive circumstances. Day-of tailoring includes understanding agenda placement, calling back to other speakers, managing tech checks and timing, and doing meet-and-greets to boost interaction and relevance.Resources Mentioned:Speaking Opportunities beyond the Keynote Speech https://www.buzzsprout.com/2593278/episodes/19632806Jim Cathcart on the Payoffs of Speech Customization https://nsaspeaker.org/the-payoffs-of-speech-customization/Jon Acuff posts regular helpful content on LinkedIn https://www.linkedin.com/in/jonacuff/02:23 Why Custom Hurts03:13 Core Speech Framework04:23 Signature Bit Example05:43 80 20 Reliability07:32 Pre Event Tailoring10:18 Tailor Time Place14:20 Sensitive Topics Boundaries15:34 Tailoring Day Of18:12 Wrap Up And SubscribeLiked this episode? Please submit a review on your favorite listening platform. All reviewers have a chance to be coached in the studio with me in Minneapolis (virtual option also available). Email [email protected] to be considered for coaching with subject line "podcast review".Have a question or suggestion for a future episode topic? Email me [email protected] to deliver mic drop moments in your next presentation? Schedule a call to learn more about coaching www.calendly.com/jennchatLooking to book a speaker for your corporate or association event on topics including leadership and communication? View my programs at www.jennspingo.com

Why Speakers Quit: Behind the Scenes of a Speaker Business Episode 23Jenn shares what happens behind the scenes in her speaking business, inspired by speakers Fredrik Haren and John Coyle, and notes the less glamorous realities of being “always on,” frequent rejection, and socially exhausting meet-and-greets. “It is socially exhausting. You have to work in every room from the moment you arrive until you leave. You have to be “on” the whole time. And rejection abounds.” - quote from Coyle.She outlines practical activities required to stay consistent, including continually seeking opportunities, posting on LinkedIn for visibility, podcasting and guesting, weekly email marketing, scheduling discovery and pre-event planning calls, networking, and reviewing analytics. On a monthly basis she batch-records content, maintains a “hot list” pipeline of short- and long-term speaking leads, and rehearses customized talks. Quarterly, she plans a promotional calendar and follows up on leads that may reopen later. She also describes delivery logistics (contracts, slides, payment, coordination), balancing speaking volume with family capacity, and the seasonal nature of speaking.00:00 Why This Episode01:15 Speaker Life Reality03:48 Less Glamorous Work05:11 Weekly Visibility Tasks08:53 Calls Networking Data11:29 Monthly Pipeline Rehearsal14:13 Quarterly Planning Follow Up16:59 Capacity Systems Seasons19:53 Final TakeawaysFurther reading:Fredrik Haren https://www.linkedin.com/pulse/speaker-you-just-speak-right-well-yes-fredrik-haren/John Coyle https://www.strategy-business.com/blog/What-its-really-like-to-be-a-public-speakerJason Connell https://jasonconnell.co/prospeaking/Previous episodes mentioned:Coaching with Michelle von Ruden https://www.buzzsprout.com/2593278/episodes/19424512Rehearse like a $10K Speaker https://www.buzzsprout.com/2593278/episodes/18925127Liked this episode? Please submit a review on your favorite listening platform. All reviewers have a chance to be coached in the studio with me in Minneapolis (virtual option also available). Email [email protected] to be considered for coaching with subject line "podcast review".Have a question or suggestion for a future episode topic? Email me [email protected] to deliver mic drop moments in your next presentation? Schedule a call to learn more about coaching www.calendly.com/jennchatLooking to book a speaker for your corporate or association event on topics including leadership and communication? View my programs at www.jennspingo.com

Speaking Opportunities Beyond the Keynote SpeechBuilding Your Speaking Suite (Keynotes, Breakouts, and Training)Jenn expands on creating a speaking lifestyle by explaining how to build a suite of speaking programs beyond a single signature speech, comparing keynotes, breakout sessions, and corporate trainings. She describes keynotes (typically 20–60 minutes) as the “gold standard” focused on inspiration and motivation, often higher paid, and notes the growing popularity of fireside chats as a more interactive keynote-style format. Breakout sessions (60–90 minutes) are highly engaging, implementation-focused deep dives that are often unpaid but can offer backend monetization and may include resources like workbooks. Corporate training is a hands-on, facilitated immersion designed to change behavior and upskill teams over hours or days, requiring strong room-reading and activity leadership. She encourages aligning formats to goals, strengths (entertainment, education, engagement), capacity, travel preferences, and prospecting strategies.Resources Mentioned:Episode 16 What to Charge for your Speaking Fee https://www.buzzsprout.com/2593278/episodes/19255784Elevate your Presentation with the 3 E's Guidewww.jennspingo.com/free-guide00:00 Building Your Speaking Suite00:29 Keynote Speaking Basics02:58 Fireside Chats Explained03:51 Breakout Sessions Deep Dive05:52 Corporate Training That Changes Behavior07:40 Choosing Your Best Format09:02 The Three Es Self Assessment10:50 Mixing Formats for Your Goals12:14 Real World Speaking Examples12:59 Booking Strategy and Prospecting14:13 Wrap Up and Next StepsAre you looking to help your leaders communicate better? In Building Trust and Influence through Speaking, Jenn explores how to help your leaders develop their authentic voice and create connection with their audience organically.Send an email to [email protected] to with subject line "Keynote availability" to check dates.Visit https://www.jennspingo.com for program details. Liked this episode? Please submit a review on your favorite listening platform. All reviewers have a chance to be coached in the studio with me in Minneapolis (virtual option also available). Email [email protected] to be considered for coaching with subject line "podcast review".Have a question or suggestion for a future episode topic? Email me [email protected] to deliver mic drop moments in your next presentation? Schedule a call to learn more about coaching www.calendly.com/jennchatLooking to book a speaker for your corporate or association event on topics including leadership and communication? View my programs at www.jennspingo.com

Finding the Right Speaking Markets with keynote speaker Tom HicksOn Mic Drop Mindset, host Jenn interviews keynote speaker Tom Hicks about identifying target markets for his keynote on fear of failure, where he teaches audiences to juggle in 45–75 minutes to practice embracing failure in a safe, low-stakes way. They discuss logistical considerations like room setup (tables and space vs. auditorium seating), Tom’s preference to travel within a day’s drive from Iowa, his current speaking fee goal,, and his reliance on referrals while building a speaker reel. Tom shares that educators (K–12 staff/faculty and higher ed) and HR-related groups have resonated most, with most bookings originating from women. Jenn suggests expanding into associations, nonprofits and galas, corporate employee resource groups and women’s leadership groups, and chambers of commerce, plus improving follow-up and testimonial collection using tools like spreadsheets and Talkadot or Google Forms.00:00 Welcome and Guest Intro00:46 Tom’s Talk Overview02:19 Room Setup and Logistics04:32 Pricing Goals and Assets05:18 Best Audiences So Far07:34 Multiply What’s Working11:57 New Markets to Target15:19 Choosing Next 6 Months16:48 Follow Up Systems20:58 Mindset for OutreachResources mentioned:Rejection Proof by Jia Jiang https://www.rejectiontherapy.com/bookGo for No by Andrea Waltz and Richard Fenton https://www.goforno.com/Places to Find Speaking Engagements resource (organized by markets): Email me at [email protected] for audience feedback (affiliate): https://share.talkadot.com/jennespinosa-goswamiAbout Tom:Tom Hicks is a keynote speaker and former college Dean who helps people transform fear of failure into fuel for growth by literally teaching them how to juggle. Inspired by a life-changing lesson that began with a gift of juggling balls from his grandmother, Tom has helped thousands of students, leaders, and teams build resilience, embrace mistakes, and rediscover the power of curiosity and play. Connect with Tom:www.linkedin.com/in/hickstrwww.tom-hicks.comHave a question or suggestion for a future episode topic? Email me [email protected] to deliver mic drop moments in your next presentation? Schedule a call to learn more about coaching www.calendly.com/jennchatLooking to book a speaker for your corporate or association event on topics including leadership and communication? View my programs at www.jennspingo.com

Live Speaker Coaching: Refining Offers, Pricing, and Sales for an Email Marketing BusinessOn Mic Drop Mindset, host Jenn conducts a live, off-the-cuff coaching session with Sebastian Dziuk about clarifying his business model and offers as an email marketing specialist for experts and thought leaders. Sebastian explains his premium done-for-you lead magnet and automation services ($6,500 and $10,000) and a newer $497 “Email Revenue Roadmap” strategy blueprint, noting that many leads—often early-stage entrepreneurs from places like SCORE—aren’t ready to invest. They identify that the key issue isn’t creating more low-ticket offers but targeting clients who already believe in email marketing and have less time, emphasizing relationship-building through in-person paid events and word of mouth. Jenn recommends leading sales conversations with the highest-priced offer first, then stepping down if needed, and Sebastian commits to returning to foundational outreach and letting prospects decide on budget.00:00 Live Coaching Setup00:27 Sebastian Business Dilemma03:00 Talks Framework Audience04:32 Current Offers Pricing07:27 Belief In Email09:39 Find Right Buyers13:27 Proof Case Studies15:38 Ideal Client Profile22:19 Sales Process Fit Calls23:38 Back To Foundations27:00 Start With Premium30:47 Action Steps Wrap Up31:37 Where To Find Sebastian32:04 Final OutroAbout Sebastian DziukSebastian Dziuk is an email marketing expert, entrepreneur, and U.S. Army veteran whose roots in military public affairs shaped a career built on strategic communication and organic growth. After navigating the fast-paced world of intrapreneurship at General Mills, Sebastian has built a reputation for turning complex ideas into messaging that moves people to buy.As founder of Dziuk Studios LLC, Sebastian has helped dozens of experts and thought leaders turn online attention into sales using his signature AttractCycle™ framework.With a career built on the intersection of creativity and strategy, Sebastian works with his clients to build a sustainable, organic lead generation system.Connect with Sebastian:LinkedIn: https://www.linkedin.com/in/sebastiandziuk/Website: https://dziukstudios.com/ Have a question or suggestion for a future episode topic? Email me [email protected] to deliver mic drop moments in your next presentation? Schedule a call to learn more about coaching www.calendly.com/jennchatLooking to book a speaker for your corporate or association event on topics including leadership and communication? View my programs at www.jennspingo.com

Faith Based versus Secular Speaking: How to Choose your Best AudienceHost Jennspingo coaches speaker and burnout strategist Michelle Von Ruden on how to navigate speaking in both Christian and secular contexts without limiting opportunities. Michelle worries meeting planners may avoid her if they see faith-based content, especially as she rebrands her website and grows her faith-focused podcast, Why I Believe. They clarify that her core burnout talk stays the same while stories and references shift by audience, and note she has no evidence yet of lost bookings—only advice from experienced speakers. Jenn highlights that faith is central to Michelle’s values and identity and can’t be fully separated, encourages evaluating advice through values and outcomes, and discusses choosing audiences intentionally due to limited capacity. Michelle decides she wants a 50/50 mix of faith-based and secular engagements, prioritizes authenticity, and shares her themed weekly schedule for managing multiple business demands.About Michelle:Michelle Von Ruden is a speaker, burnout strategist, and host of the Why I Believe podcast. She helps high-achievers overcome burnout, perfectionism, and overwhelm so they can lead with greater resilience, clarity, and purpose.Author of “3 Ways to Develop Your Resilience”, Michelle’s insights have been featured in Volume One – Women in Leadership 2024, the Maxwell Leadership Blog, and podcasts such as LeaderPass and Coachful Coaching. She holds a BS in Finance from Capella University and an MBA in Management & Leadership from the University of Kansas.With more than 20 years of leadership, operations, finance, and entrepreneurial experience, Michelle combines practical strategies with real-world wisdom. She is a certified Maxwell Leadership Coach, Speaker, and Trainer, a DISC Behavioral Analysis Consultant, and a respected leader within Maxwell Leadership, Polka Dot Powerhouse, and One Woman.Michelle has inspired audiences across the U.S. and Canada through keynotes, workshops, and leadership development programs.Connect with Michelle:https://www.linkedin.com/in/michellervonruden/ https://vonrudencc.com/speaking00:00 Welcome and Introductions00:26 The Faith and Speaking Dilemma03:14 Customizing Stories for Audiences04:36 Fear of Meeting Planner Pushback05:40 Website and Branding Decisions09:02 Filtering Advice Through Values11:49 Faith as Core Identity13:23 MVR Rebrand and Future Site Plan15:03 Can You Mix Both Worlds15:36 Defining Proof Points16:36 Who You Serve Most19:24 Choosing Faith or Secular20:05 Owning Your Identity21:39 Unmasking and Cancer Story23:52 Money Values and Mix25:46 How Top Speakers Scale27:34 Weekly Focus System28:16 Mic Drop and ConnectHave a question or suggestion for a future episode topic? Email me [email protected] to deliver mic drop moments in your next presentation? Schedule a call to learn more about coaching www.calendly.com/jennchatLooking to book a speaker for your corporate or association event on topics including leadership and communication? View my programs at www.jennspingo.com

Speaking Business Models: Pay-to-Play, Keynotes, Visibility, Competitions, Corporate Training, and Hosting Events, oh my!The episode of Mic Drop Mindset breaks down major speaking business models and how to choose a fit. Jenn Espinosa-Goswami reflects on early, unprofitable experiences relying on Facebook groups and virtual summits, then explains 6 different speaking business models to consider on your speaking journey. These 6 business models are1) pay-to-play/sponsored stages 2) the paid keynote/enterprise model 3) visibility or “free dinner” speaking 4) speaker competitions for “vicarious authority” 5) corporate training6) promoter speaking (with a cautionary disclaimer about those who may promise more than they can deliver)Would you like my support with finding speaking opportunities for paid, visibility or corporate training? Join my masterclass on July 21 on Finding & Booking Speaking Engagements. This includes a deep dive using resources on where to start and who to connect with. These aren't your typical "free dinner" speaking!Register here: https://www.eventbrite.com/e/finding-and-booking-paid-speaking-engagements-tickets-199107098892600:00 Speaking Models Overview00:33 Early Speaking Lessons01:30 Pay To Play Stages05:00 Keynote Enterprise Model07:37 Visibility Free Dinner09:21 Speaker Competitions11:43 Corporate Training Path14:13 Host Your Own Events15:55 Recap And Final AdviceHave a question or suggestion for a future episode topic? Email me [email protected] to deliver mic drop moments in your next presentation? Schedule a call to learn more about coaching www.calendly.com/jennchatLooking to book a speaker for your corporate or association event on topics including leadership and communication? View my programs at www.jennspingo.com

Worst Public Speaking Advice Ever (And What to Do Instead)The episode reviews the worst public speaking advice that Jenn has heard and offers alternatives: don’t wait to perfect a fully written, filmed speech before seeking gigs because events book 6–8 months out and perfectionism can stall opportunities; avoid opening with a joke or forced audience-energy questions like “How are you today?”; reject the idea that anyone is simply a “natural,” since strong speakers practice and can appear natural through preparation; “speak from the heart” shouldn’t mean being unprepared, overly dramatic, or oversharing private details; two unusual tips are discussed—eating salty potato chips to calm nerves (shared as an industry myth and used with caution) and squeezing butt cheeks as a grounding/tension-release idea; and instead of only listening to your videos for feedback, review visuals without audio, then audio without visuals to improve both.Thanks to Eva Rose Daniel for inspiring tip #6.Resources mentioned: Episode 4 on Speechcraft https://www.buzzsprout.com/2593278/episodes/1878184000:00 Worst Advice Intro00:23 Perfection Before Gigs01:38 Skip Jokes Opener03:19 Nobody Is Natural04:51 Speak From Heart Myth06:40 Potato Chips Nerves07:56 Squeeze Butt Cheeks09:16 Better Video Feedback10:35 Wrap Up And NextHave a question or suggestion for a future episode topic? Email me [email protected] to deliver mic drop moments in your next presentation? Schedule a call to learn more about coaching www.calendly.com/jennchatLooking to book a speaker for your corporate or association event on topics including leadership and communication? View my programs at www.jennspingo.com

How to Answer “What’s Your Speaking Fee?” and Get Paid What You’re WorthThe episode explains how speakers can confidently answer “What’s your speaking fee?” and avoid blurting out an unaligned number by using three approaches: replacement cost, honorarium/starter fee, and the “budge or barter” method to avoid. For replacement cost, speakers (especially coaches/consultants) can base fees on their hourly rate plus preparation, pre-event calls, and post-event follow-up, emphasizing they’re paid for delivering a problem-solving program, not just a 60-minute talk. For honorariums, speakers can ask early if there’s a budget, then negotiate other compensation like travel, books, video footage, attendee lists, sponsorship/table space, promotion, or discounted tickets, and invoice the full fee with discounts. The script shares typical fee ranges (emerging $0–$3,000; experienced/industry $3,000–$7,000; professional/celebrity $7,000–$100,000), suggests stating ranges, discusses whether to list fees on a website, and underscores saying no when it isn’t worth it.00:00 The Speaking Fee Question00:56 Avoiding the Bread Game01:48 Replacement Cost Method03:52 Prep Time and Add Ons07:00 Lead with Value07:37 Honorarium and Low Budget Gigs09:09 Negotiating Non Cash Perks11:06 Sponsorship and Tabling Example14:02 Budge or Barter Pitfalls15:25 Typical Fee Ranges17:34 Using Ranges and Calculators19:21 Posting Fees and Wrap Up20:34 Final Thanks and Call to ActionHave a question or suggestion for a future episode topic? Email me [email protected] to deliver mic drop moments in your next presentation? Schedule a call to learn more about coaching www.calendly.com/jennchatLooking to book a speaker for your corporate or association event on topics including leadership and communication? View my programs at www.jennspingo.com

How to Know You’re Speaker Bureau Ready: Fees, Materials, Reputation, and ConsistencyThe episode explains why speakers shouldn’t approach a speakers bureau until they’re “bureau ready,” noting bureaus typically want speakers already booking plenty of work and consistently earning about $7,500–$12,500 per talk, and that some speakers sign with bureaus yet book nothing. Jenn outlines key readiness factors: professional speaker materials (a speaker kit/portfolio with a clear signature talk, audience takeaways, bios, professional headshots, testimonials, and both editable drafts and polished PDFs so bureaus can add logos), reputation (responsiveness, warm referrals, industry relationships, and a strong online presence), and consistency (fee integrity, consistent branding, visible event activity, and audience fit). She also discusses tradeoffs of bureaus—25% commission, expectation to say yes, and benefits like negotiation, logistics, and access to ongoing event-planner relationships.00:00 Bureau Ready Warning00:22 Why Bureaus Say No02:49 Who Bureaus Want03:21 Build Your Speaker Kit04:50 Professional Assets Checklist05:28 Public And Private Versions07:24 Reputation Matters Most10:19 Boost Your Visibility11:56 Consistency And Fee Integrity13:54 Lifestyle Fit Reality Check15:22 What Bureaus Actually Do18:10 Wrap Up And Next StepsLiked this episode? Please submit a review on your favorite listening platform. All reviewers have a chance to be coached in the studio with me in Minneapolis (virtual option also available). Email [email protected] to be considered for coaching with subject line "podcast review".Have a question or suggestion for a future episode topic? Email me [email protected] to deliver mic drop moments in your next presentation? Schedule a call to learn more about coaching www.calendly.com/jennchatLooking to book a speaker for your corporate or association event on topics including leadership and communication? View my programs at www.jennspingo.com

Find Your Authentic Speaking Style: From Formal to FacilitatorThis episode explores how a speaker’s authenticity is connected to their unique speaking style and how to identify it. It suggests starting with outward cues like stage wardrobe (formal vs. informal) and aligning dress with language and delivery to avoid disconnects. Jenn outlines four core speaker personas—informative (data-driven), narrative (storytelling/performance techniques), entertainer (physicality, props, magic), and facilitator (co-creating interactive experiences)—and notes people may blend elements of each. Jenn also discusses vocal and cultural nuances, especially among women and women of color, including musical cadence influenced by traditions such as church and ministry, along with techniques like vocal fry, upspeak, pitch, and the importance of clear enunciation. She encourages recording and listening to audio to self-assess cadence, pacing, pauses, emphasis, and content balance, then leaning into natural style while practicing new techniques.Get the free guide to evaluating your presentation skills: www.jennspingo.com/free-guideVideo on vocal techniques unique to women: https://youtu.be/ueVYU6jZ8-Q?si=hDQMOOY5u0IHYOgQ00:00 Speaking Style and Authenticity00:45 Dress Sets the Tone01:54 Informal vs Formal Vibes04:52 Stage Personas Explained05:20 Informative and Narrative Types06:59 Entertainers and Facilitators09:25 Cultural Cadence and Musicality10:51 Vocal Habits to Watch12:13 Enunciation and Self Review13:40 Key Takeaways and Next StepsLiked this episode? Please submit a review on your favorite listening platform. All reviewers have a chance to be coached in the studio with me in Minneapolis (virtual option also available). Email [email protected] to be considered for coaching with subject line "podcast review".Have a question or suggestion for a future episode topic? Email me [email protected] to deliver mic drop moments in your next presentation? Schedule a call to learn more about coaching www.calendly.com/jennchatLooking to book a speaker for your corporate or association event on topics including leadership and communication? View my programs at www.jennspingo.com

How to Get Useful Speaking Feedback: From Worst to Best SourcesJenn explains why speakers should actively solicit feedback to iterate on their talks, improve performance, and earn rebookings and referrals. She contrasts helpful feedback with a negative experience watching a competitor’s webinar where a volunteer speaker was repeatedly interrupted and bluntly criticized in front of hundreds, advocating instead for supportive, end-of-presentation feedback like Toastmasters and her Mic Drop Moments process. She recommends using Talkadot to collect immediate audience “smile report” data, quotes, and social graphics, and then ranks feedback sources from worst to best: self-review (often overly critical), staff (too supportive), family and friends (inconsistent and not specific), AI tools (useful analytics but limited on connection), other speakers (valuable if guided with specific questions), audience members and event organizers (more candid survey data), and finally speaker coaches for objective, encouraging, mindset-and-mechanics support. She previews next week’s topic on speaking fees.Resources mentioned:Talkadot https://www.talkadot.com/s/jennespinosa-goswami/shareMic Drop Moments (for 2 levels of feedback) www.calendly.com/jennchatEvaluate your own presentation with this free guide: www.jennspingo.com/free-guide00:00 Why Feedback Matters01:28 A Webinar Feedback Horror Story04:23 Better Ways to Give Feedback06:06 Fast Audience Surveys with Talkadot07:20 Ranking Feedback Sources07:34 Worst to Mid Feedback Options12:21 Speakers and Audience Insights14:41 Event Organizer Reports15:36 Why a Speaker Coach Helps Most17:49 Recap and Next StepsHave a question or suggestion for a future episode topic? Email me [email protected] to deliver mic drop moments in your next presentation? Schedule a call to learn more about coaching www.calendly.com/jennchatLooking to book a speaker for your corporate or association event on topics including leadership and communication? View my programs at www.jennspingo.com

How to Write an Expert Speaker Biography (Without Imposter Syndrome)Jenn explains how to develop an expert speaker biography by first giving yourself permission to be an expert, even if you work adjacent to a credentialed industry and feel imposter syndrome. She recommends reviewing and editing existing bios (website About Me page or social profiles) to ensure they clearly state who you are, what you do, who you help, and how you help, while removing unnecessary length and clutter. She discusses balancing education, certifications, and training with experience and personal connection to the topic, noting you don’t owe audiences anything you’re not ready to share. She advises adding one human “factoid” to make the bio personable, creating both long and short versions (ideally 150 words or less), and keeping biographies consistent across platforms to avoid confusion and improve hireability.00:00 Expert Enough Mindset02:05 Adjacent Industry Imposter Syndrome03:16 Two Bio Types Explained03:54 Edit Your Long Bio05:07 Education Versus Experience08:28 Share Only What Serves09:26 Add Human Factoid11:25 Short Bio Speaker Kit13:05 Consistency Across Platforms13:53 Closing And Next StepsHave a question or suggestion for a future episode topic? Email me [email protected] to deliver mic drop moments in your next presentation? Schedule a call to learn more about coaching www.calendly.com/jennchatLooking to book a speaker for your corporate or association event on topics including leadership and communication? View my programs at www.jennspingo.com

Finding a Call to Action That Feels Authentic for Keynote SpeakersOn Mic Drop Mindset, Jenn coaches keynote speaker and bestselling author Steve Fredlund, a former actuary, on how to include a call to action without feeling like he’s “selling from the stage” or shifting the spotlight onto himself. Steve shares discomfort with QR codes, newsletters, and book pitches, partly driven by sensitivity to seeming arrogant or manipulative, and he wants audiences primarily to apply what they learned. Jenn helps him explore what he wants people to do, why a call to action matters, and the difference between success (getting booked) and validation (spinoff business and deeper impact). As they discuss options, Steve becomes most energized by hosting retreats as a congruent next step, and he commits to reflecting on that and not adding new offers unless he feels genuinely good about them.About Steve:Steve Fredlund is an award-winning keynote speaker, two-time TEDx presenter, and bestselling author of Do the Unright Thing. After more than 30 years as an actuary, executive, entrepreneur, and nonprofit founder, including leading humanitarian efforts in East Africa, Steve gained a unique perspective on leadership in uncertain conditions.Today, Steve helps leaders keep moving forward through change and uncertainty. Through engaging stories, humor, and practical tools drawn from African safaris, leadership research, and high-pressure decision environments, he equips audiences to build engagement, make confident decisions with limited information, and lead effectively when the path isn’t clear.Visit his website at https://stevefredlund.com/00:00 Welcome and Guest Intro00:39 The CTA Struggle on Stage02:45 Why Selling Feels Icky04:06 Defining the Real Outcome05:26 Calls to Action and Conviction06:31 Are the Resources Compelling07:55 Audience Impact and Feedback10:01 Validation Versus Success11:19 Brainstorming the Next Step12:02 Call To Action Gap12:47 Retreats Spark Excitement14:02 Fears And Pricing Doubts15:37 Reframing The CTA17:07 Inviting On Stage19:31 Chasing Inner Knowing20:17 Action Steps And Boundaries22:35 Closing ReflectionsHave a question or suggestion for a future episode topic? Email me [email protected] to deliver mic drop moments in your next presentation? Schedule a call to learn more about coaching www.calendly.com/jennchatLooking to book a speaker for your corporate or association event on topics including leadership and communication? View my programs at www.jennspingo.com

Write a Signature Talk Outline without Memorizing the Whole Thing!In this episode of Mic Drop Mindset, Jenn challenges listeners to write a business speech in 15 minutes by using a practical framework rather than traditional school speech rules. She defines a business presentation as any talk that leads to a program or service and says the framework works for formats from short breakouts to half-day trainings. Jenn starts with defining success and “beginning with the ending in mind,” emphasizing that audiences remember how you close and that the conclusion should deliver a deliberate emotional impact. She advises against memorizing entire speeches, recommending memorizing only the introduction, key transitions (especially into the call to action), and the conclusion. For the main content, she teaches a 3-2-1 method (e.g., three points, two examples each, one takeaway or question) to stay structured and avoid rambling, and notes she provides templates and modular structures in her coaching.Resources mentioned:Signature Speech structure: https://bit.ly/signaturespeakHow to Use the 3-2-1 Method3 Main Points: Select three key arguments, steps, or ideas for your speech.2 Sentences Per Point: Elaborate on each point with two examples/case studies/stories to force clarity, prevent rambling, and keep the content concise.1 Core Conclusion: Close with one clear transition, pause and audience engagement question00:00 15 Minute Speech Challenge00:12 Business Speech Rulebook01:22 Define Success and Purpose01:57 End With Emotional Impact04:20 What to Memorize05:43 Consistency Over Control06:39 The 3 2 1 Method08:45 Templates and Coaching Support09:36 Recap and Next Steps10:16 Wrap Up and Call to ShareHave a question or suggestion for a future episode topic? Email me [email protected] to deliver mic drop moments in your next presentation? Schedule a call to learn more about coaching www.calendly.com/jennchatLooking to book a speaker for your corporate or association event on topics including leadership and communication? View my programs at www.jennspingo.com

In this Mic Drop Mindset episode on presentation skills, speaking coach Jenn coaches client Jamie Ryan.Jamie shares her signature talk, “Swag to Swagger” (SWAG: Scientific Wild Ass Guess), using a Toyota Supra break-in metaphor and a COVID test company example to show how founders can overfocus on “cool tech” without proving differentiation and value. She advises doing competitor landscape analysis via patents, PitchBook/Crunchbase, and startup news, tracking findings in a spreadsheet, and validating whether buyers will pay for added cost/complexity. Jenn praises Jamie’s storytelling, clear structure, memorable opening/closing, and strong time management, then offers coaching on clarifying “landscape analysis,” reducing filler words like “so,” and using purposeful stage movement.Want a copy of the Speaker Feedback Form Jenn mentioned on this episode? Email her at [email protected] Jamie Ryan:Jamie Ryan spent nearly 15 years in Silicon Valley as an in vitro diagnostics innovator and technology scout, addressing the world’s most pressing problems.  From creating tests for diseases from swine flu and COVID pandemics to drug-resistant “superbugs,” she learned the path from prototype to market is full of surprises.  Evaluating 100+ medical device startups as a subject matter expert in strategic business development, mentoring, and pitch judging showed her that many of  these “surprises” can be anticipated - and addressed - if you know where to look.She started JL Ryan Consulting LLC to improve medical device startup success rates by identifying and addressing risks early, before costly pivots are needed.Jamie offers advisory sessions and pitch reviews to MedTech startup founders, and speaks at accelerators, incubators, and industry conferences.Visit Jamie at https://www.jlryanconsulting.com/00:00 Welcome and Topic00:14 Meet Jamie Ryan01:44 Talk Title and Audience02:58 Supra Story Hook03:55 Cool Tech Cautionary Tale05:23 Founder Action Steps07:05 Coach Feedback Storytelling08:26 Structure and Strong Ending10:14 Timing and Clarity Notes15:22 Stage Presence and Movement16:56 Racetrack Focus Strategy17:54 Final Thanks and WrapHave a question or suggestion for a future episode topic? Email me [email protected] to deliver mic drop moments in your next presentation? Schedule a call to learn more about coaching www.calendly.com/jennchatLooking to book a speaker for your corporate or association event on topics including leadership and communication? View my programs at www.jennspingo.com

Rehearse Like a $10,000 Speaker: The 7-Step Process for Confident, Professional TalksThe episode explains how to rehearse like a “$10,000 speaker,” emphasizing that rehearsal effort should be consistent whether a talk is paid or free because every stage builds reputation, from small unpaid events and podcasts to larger engagements. Jenn discusses speaking fees as an ideal number and notes advice to avoid starting pricing conversations too early. On rehearsal frequency, she cites guidance ranging from at least 10 run-throughs to TED/TEDx’s often-quoted 100 practices, then shares her own approach: Rehearse until you can clearly begin, end, and deliver the full middle. Drawing from Heroic Public Speaking (Michael and Amy Port), she outlines a seven-step rehearsal process (including table read, content mapping, staging/blocking, improv and rewrite, plus several rounds of rehearsal), plus a modular talk structure that helps speakers stay on time and adapt when time is cut.Resources mentioned: Mic Drop Moments program (enrollment open through May 30) https://calendly.com/jennchatVideo on 7 step rehearsal process from Amy Port https://youtu.be/vuUXrqfMSxE?si=m3d1v8H5q0s-XZ4pJoin Jenn at her next event: https://linktr.ee/jennspingo00:00 Rehearse Like a Pro00:17 Reputation Over Fees01:06 Small Stages Matter02:05 Pricing Talk Timing02:50 How Much Rehearsal04:28 Mic Drop Program Invite05:30 TED Talk Rehearsal Myth07:08 No Magic Number07:30 Heroic Seven Steps10:12 Internalize and Modularize12:13 Comfortable Shoes Mindset12:54 Seven Steps Breakdown14:43 Memorize Key Parts15:27 Craft a 10K Experience15:38 Wrap Up and SubscribeHave a question or suggestion for a future episode topic? Email me [email protected] to deliver mic drop moments in your next presentation? Schedule a call to learn more about coaching www.calendly.com/jennchatLooking to book a speaker for your corporate or association event on topics including leadership and communication? View my programs at www.jennspingo.com

Mic Drop Mindset introduces a new episode format featuring live, on-camera coaching, welcoming Dr. Theresa B. Skaar (Dr. T), a social psychologist and mindfulness-based workplace facilitator who helps high-stress, helping professionals reduce burnout and improve communication. Dr. T delivers a brief talk on mindful listening, defining mindfulness as paying attention on purpose in the present moment, nonjudgmentally, and leads a simple breath practice plus an everyday-activity exercise (like handwashing) to build active attention before bringing it into conversations. Jenn then coaches Dr. T on strengths and improvements, praising her growing comfort, relatability, clear references, humor, and vivid language, while suggesting she deepen standout moments, show rather than tell with physical demonstration, add pauses, and use space more intentionally to avoid rocking.Resources mentioned: Email me at [email protected] for a copy of the Speaker Feedback form.Want to experience your own Mic Drop Moments? Join us in our weekly rehearsal group from April through August. https://calendly.com/jennchat/mdm?back=1&month=2026-03About Theresa:Dr. Theresa B. Skaar, also known as Dr. T, is a social psychologist, mindfulness-based speaker, and workplace facilitator who helps organizations reduce burnout and improve communication at work.With a PhD in social psychology and certification in Mind-Body Medicine, she brings research-backed tools into high-stress, real-world environments. Drawing from 35+ years across healthcare, corporate, and academia, she teaches practical strategies for mindful communication, self-awareness, and navigating grief, change, and emotionally charged conversations.Known for her humor, warmth, and no-nonsense approach, Dr. T helps leaders and teams move from reactive to intentional. Audiences leave with tools they can use immediately to listen better, speak more clearly, and build healthier workplace cultures.Based in Minnesota, she works with healthcare teams, associations, and mission-driven organizations across the country.Website: https://ccwithdrt.com/Have a question or suggestion for a future episode topic? Email me [email protected] to deliver mic drop moments in your next presentation? Schedule a call to learn more about coaching www.calendly.com/jennchatLooking to book a speaker for your corporate or association event on topics including leadership and communication? View my programs at www.jennspingo.com

In this interactive episode of Mic Drop Mindset, host Jenn Espinosa-Goswami welcomes a special guest into the studio for a live mini coaching session. Joined by virtual mindset decluttering coach Michelle Hoff, listeners get an inside look at how to refine a speaking message for both impact and business growth.Michelle shares her unique A.L.I.G.N. Method™ and introduces her “team decluttering” approach—a collaborative model designed to transform client outcomes while helping professional organizers expand their services and revenue.As Michelle delivers a 5 minute segment of her talk, Jenn provides real-time, strengths-based coaching, highlighting what’s working and where greater clarity, audience connection, and calls to action can elevate the message.If you’re a speaker, coach, or service-based professional looking to sharpen your presentations and clearly communicate your value, this episode offers practical insights you can apply immediately—plus a behind-the-scenes look at coaching in action.Want to get a copy of the Speaker Feedback form? Email Jenn at [email protected] with Subject "Feedback form".Enrollment is open for Mic Drop Moments! This is a rehearsal group for speakers with weekly practice on Tuesday mornings from 10-11:30 Central. In this small group, you’ll present a 10 minute segment of your speech with feedback from both the group and Jenn, an ICF-certified speaker coach and international speaker at corporate, association and entrepreneurial events. Enroll for 6 months or 3 months. View pricing here: https://calendly.com/jennchat/mdm?back=1&month=2026-03About Michelle Hoff:Michelle L Hoff is a Virtual Mindset Decluttering Coach. With 30 years of experience helping clients create a loved home - an owner of a cleaning business, landscape and interior designer, painter and Amazon Best Selling author. Her book “Compassionate Decluttering" and her proven framework, The A.L.I.G.N. Method™ empowers mid-life women to take control of clutter, get support, make lasting changes so she can have time and space to live with more ease and joy. Website: https://compassionatedecluttering.com/Have a question or suggestion for a future episode topic? Email me [email protected] to deliver mic drop moments in your next presentation? Schedule a call to learn more about coaching www.calendly.com/jennchatLooking to book a speaker for your corporate or association event on topics including leadership and communication? View my programs at www.jennspingo.com

In this episode, Jenn shares some of the lessons she learned in the beginning of her speaking business, before she knew the myths and realities of the industry.The difference between a signature speech and a program, and why this makes the biggest difference between being a motivational speaker and a professional who gets paid.Different types of speaking format- from keynote to fireside chat, and a short visualization exercise to identify what the best format is for you.Lifestyle of professional speakers, including travel, pre-event planning and ability to fulfill a bigger number of speaking engagements per month.What to include in your SpeakerKit, so you get hired as a professional speaker.Do you see yourself as a keynote or breakout speaker? Email me at [email protected] and let me know.Have a question or suggestion for a future episode topic? Email me [email protected] to deliver mic drop moments in your next presentation? Schedule a call to learn more about coaching www.calendly.com/jennchatLooking to book a speaker for your corporate or association event on topics including leadership and communication? View my programs at www.jennspingo.com

How do you know if you're a good speaker? In this episode, Jenn shares how to become a better professional speaker using the 3 E's.Most speakers are strong in one of these, and neglect the other 2. She also shares a free guide to self-assess how well you include all of the 3 E's.Which E are you strongest in as a speaker, and which E would you like to improve upon?Great speakers take time to rehearse, ideally with feedback from other speakers. Join the new Mic Drop Moments rehearsal group for weekly rehearsal on your presentations! Runs March 17-August 11. View details and pricing: https://calendly.com/jennchat/mdm?back=1&month=2026-03Resources mentioned:Walk-up Music playlist for speakers (add your own song): https://youtube.com/playlist?list=PLT6JMOSA-TuefdR--vQ80Cwqrm8gmpIc3&si=dtQdgancMxt0KyjRElevate your Presentation with the 3 E's (free download): https://jennspingo.com/free-guide/Talkadot for audience feedback (affiliate link) https://www.talkadot.com/s/jennespinosa-goswami/shareLiked this episode? Please submit a review on your favorite listening platform. All reviewers have a chance to be coached in the studio with me in Minneapolis (virtual option also available). Email [email protected] to be considered for coaching with subject line "podcast review".Have a question or suggestion for a future episode topic? Email me [email protected] to deliver mic drop moments in your next presentation? Schedule a call to learn more about coaching www.calendly.com/jennchatLooking to book a speaker for your corporate or association event on topics including leadership and communication? View my programs at www.jennspingo.com

How do you choose your signature speech? If you listen to Episode 2, you heard how Jenn started with her signature story. Today, let's talk about why it's important to stop telling stories and start delivering speeches that matter.First, you look at your speaking topic(s). Then, you determine the relevance of your speech through the lens of UVP. Mindset tip: you may be asking the wrong question here.This is where the turning point between motivational speaking and professional speaking lies.Remember who the hero of your speech is, and how to keep them front and center.Do you know how to turn your story into a speech that gets you booked? Share your thoughts with me.Resources: Signature Speech template download https://bit.ly/signaturespeakHave a question or suggestion for a future episode topic? Email me [email protected] to deliver mic drop moments in your next presentation? Schedule a call to learn more about coaching www.calendly.com/jennchatLooking to book a speaker for your corporate or association event on topics including leadership and communication? View my programs at www.jennspingo.com

The number one question people ask me is, "Jenn, how did you start speaking?" Today's episode is gonna be about how my speaking journey began. My hope is that you'll hear some insights there that will help you begin your own speaking journey. From being bullied at schoolTo emergency surgery one week before junior promTo losing a family member who showed me how to be a strong womanTo inspiring my Toastmasters mentor to change her lifeMy first signature story revolved around my experiences with being a big loser.But, there's a difference between a signature story and signature speech. This is often what separates unpaid motivational speakers from paid professional speakers.What could be your signature story? Think about something in your life that you were really proud of.Something that you achieved that maybe no one else in your family or your friends circle or your colleagues have achieved, that could be the beginning of your signature story. Liked this episode? Make sure to like and subscribe.Have a question or suggestion for a future episode topic? Email me [email protected] to deliver mic drop moments in your next presentation? Schedule a call to learn more about coaching www.calendly.com/jennchatLooking to book a speaker for your corporate or association event on topics including leadership and communication? View my programs at www.jennspingo.com

In this episode, Jenn shares why she decided to host a podcast after years of podcast guesting and speaking on stages.She also shares the importance of Mic Drop Moments, what mindset means to her when it comes to speaking, and the first and last Mic Drop Moments (MDM) she's experienced while on stage.Want to share your own MDM? Comment on this episode.Have a question or suggestion for a future episode topic? Email me [email protected] to deliver mic drop moments in your next presentation? Schedule a call to learn more about coaching www.calendly.com/jennchatLooking to book a speaker for your corporate or association event on topics including leadership and communication? View my programs at www.jennspingo.com

Welcome to Mic Drop Mindset, hosted by Jenn Espinosa-Goswami (jennspingo). This podcast is for entrepreneurs and professional speakers who want to turn their message into a movement. Listen in for biweekly episodes on mindset and mechanics to grow your speaking brand.This show is especially for those who aren't your typical keynote speakers, this includes multiracial women, BIPOC friends, the queer community and beyond. Your mic drop is as unique as you are. Let's discover your custom speaking journey through solo episodes, live coaching, and much, much more.Don't forget to subscribe and review this podcast, so you don't miss an epsiode.Have a question or suggestion for a future episode topic? Email me [email protected] to deliver mic drop moments in your next presentation? Schedule a call to learn more about coaching www.calendly.com/jennchatLooking to book a speaker for your corporate or association event on topics including leadership and communication? View my programs at www.jennspingo.com