PODCAST · business
Mortgage Marketing Expert
by Phil Treadwell
Sought-after industry experts share first-hand experience & advice to help real estate & mortgage professionals build more modern and relevant business. MME podcast is hosted by Phil Treadwell.
Episodes
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239 Stop Overthinking Content, You're Ready with Evan Carmichael
Evan Carmichael returns to the Mortgage Marketing Expert podcast to talk about what actually matters right now for already-successful mortgage and real estate professionals who feel like they've plateaued: belief, momentum, and service at a higher level. Evan breaks down how to scale impact…
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238 Resilience is the Real Path to Success with Mark Perkins
In this episode of the Mortgage Marketing Expert podcast, Phil Treadwell sits down with Mark Perkins for an impromptu, wide-ranging conversation. They break down why most mortgage and real estate professionals stall out, not from lack of tactics, but from lack of resilience, belief, and daily...
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237 Authenticity Converts, Conversations Close with Justin Freishtat
In this episode of the Mortgage Marketing Expert podcast, Phil Treadwell sits down with Justin Freishtat, entrepreneur, investor, and sales leader, to discuss what it takes to build modern, scalable businesses. Justin shares his journey of scaling Heartland Foods to over $87 million in revenue...
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236 Unlocking Mortgage Success with Michael Most
In this episode of the Mortgage Marketing Expert podcast, Phil Treadwell interviews Michael Most, a seasoned mortgage broker with extensive experience in the industry. Michael shares his journey from aspiring lawyer to successful mortgage broker, emphasizing the importance of understanding the...
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235 Marketing with Meaning with Ray Ellen
In this episode, Phil Treadwell is joined by Ray Ellen who breaks down what it means to grow through grit. Ray explores how consistent action, willingness to learn, and letting go of control can unlock new levels of success. Whether it's sacrificing time now to create your "spring" later or...
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234 Engage with Intention with Adam Smith
In this episode, Phil Treadwell and Adam Smith dive into how less competition in today's market actually creates more opportunity for those willing to show up consistently. They talk about getting back to basics—having real conversations, picking up the phone, and building authentic…
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233 Break Through the Plateau
In this episode, Phil Treadwell shares how to reframe frustration into momentum and push past plateaus. He breaks down the difference between a strategy and a real plan, and why execution, consistency, and mindset are the true keys to progress. Phil reveals parts of his personal playbook for…
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232 Solutions, Not Excuses with Sean Herrero
In this episode, Phil Treadwell sits down with Sean Herrero to explore how mindset is the foundation for success in both business and life. They break down the difference between excuses and real obstacles, highlighting how personal responsibility shapes outcomes. The conversation encourages...
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231 Modern Leadership Mindset with Michael Brennan
In this episode, Phil Treadwell talks with Michael Brennan about redefining leadership and making intentional impact. Michael emphasizes that leadership is a verb, not a noun; it's about taking action, not holding a title. He encourages listeners to "lead up" regardless of their role and to say…
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230 Turning Passion into Purpose with Caleb David
In this episode, Phil Treadwell sits down with Caleb David for a real and motivating conversation about what it means to show up with purpose. They dive into the power of being in the right rooms, asking instead of assuming, and listening to what's not being said. Caleb shares how aligning…
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229 Rooted in Consistency with Bryan McKee
In this episode, Phil Treadwell is joined by Bryan McKee, mortgage professional, and founder of Resilient Warrior, for a real conversation about what it truly takes to grow—mentally, physically, and professionally. They discuss how discipline, daily habits, and doing the hard things you resist…
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228 Think Bigger, Sell Smarter with Nick Friedman
In this episode, Phil Treadwell interviews Nick Friedman, President of Homes at HomeLight, about how real estate professionals can elevate their conversations and stand out in a crowded market. Nick emphasizes the importance of going beyond surface scripts to build real connections and deeper...
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227 Markets and Mindsets with Rob Pieklo
In this episode, Phil Treadwell welcomes Rob Pieklo, President and CEO of AFR. Together, they dive into how mortgage professionals can better educate and guide their clients. Rob and Phil explore the impact of UMBS and the 10-Year Treasury, and discuss the limitations of market forecasting. Rob...
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226 Elevate Your Standards with Alexis Valladares
In this episode, Phil Treadwell chats with Alexis Valladares about embracing growth, resilience, and purpose-driven success. Alexis shares how choosing excitement over fear and setting higher personal standards can create momentum in life and business. He highlights the importance of solving...
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225 Value in Every Action with Erin Bradley
In this episode, host Phil Treadwell welcomes back Erin Bradley to share strategies for building strong business relationships through generosity and value-driven actions. She explains how to identify opportunities to connect and how professionals can refine their communication to be more...
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224 No Excuses, Just Results with Mark Perkins
In this episode, host Phil Treadwell travels to Ohio to sit with Mark Perkins, CEO of Pivot Realty. Mark and Phil discuss the mindset and habits that drive success, emphasizing personal responsibility, discipline, and eliminating excuses. They explore how AI enhances efficiency for top performers...
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223 Enhancing Productivity with AI
In this episode, host Phil Treadwell prepares for a new quarter with a focus on increasing productivity and making the most of the hours in a day. He explores key strategies like time-blocking, AI-driven strategies with ChatGPT, and content techniques that capture attention. These insights help...
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222 Mindset Shifts for Success with Nicole Giamundo and Alex Giampietro
In this episode, Phil Treadwell is joined by Nicole Giamundo and Alex Giampietro as they share their unique perspectives on the mortgage and real estate industry, diving into the differences between their roles and experiences. Both ladies discuss how shifting environments require a shift in...
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221 Stand Out and Lead with Richard Milligan
In this episode, Phil Treadwell sits down with Richard Milligan to explore the mindset and strategies that set top professionals apart. Richard highlights why people follow strong leaders, not just companies, and challenges listeners to take full advantage of the tools at their disposal. They…
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220 From Decline to Confidence with Todd Scrima
In this episode, host Phil Treadwell collaborates with Todd Scrima who shares his journey to success, highlighting the importance of hard work, continuous learning, and consistent effort. Todd stresses the value of connecting with the right people and that real growth comes from developing new...
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219 Boost Your Brand Awareness with Justin Ulrich
In the episode, host Phil Treadwell meets with Justin Ulrich, VP of Marketing at Evocalize. Justin shares insights on effective marketing strategies and emphasizes the importance of investing in content that converts, engages audiences authentically, and feeds social media algorithms for better...
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218 Look Forward, Take Action, and Win
In this episode, host Phil Treadwell dives into how the business world is evolving and why success comes to those who take action. Effort, mindset, and strategic thinking are key drivers of growth. Phil breaks down the difference between strategies and plans, emphasizing the power of confidence,...
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217 Beyond the Mic with Michael Sweigert
In this episode, host Phil Treadwell welcomes Michael Sweigert, mortgage professional and fellow podcast host. Michael shares insights on connecting with audiences, leveraging social proof, and using multiple engagement methods beyond just a website. The discussion debunks podcasting myths,...
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216 The Marketing Blueprint: Social Media and CRMs with Jimi Ryan
In this episode, Phil is joined by fellow podcast host, Jimi Ryan. Phil and Jimi's conversation highlights the strategic use of social media as a powerful tool for engagement, brand awareness, and customer relationship management. Jimi's experience in different parts of the mortgage world brings...
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215 From Goals to Growth: A Mindset of Focus
In this episode, host Phil Treadwell talks through the strategies for how to make 2025 the best year yet. Building a brand, cultivating relationships, and creating daily habits will push any professional ahead of the rest! Phil Treadwell is an award-winning entrepreneur, national speaker, and...
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214 Behind the Jargon: What Clients Don't Understand
In this episode, the podcast is taken over by Phil Treadwell's assistants, Christina and Taylor. Along with Phil, Christina and Taylor talk about the importance of building relationships and give perspective as clients from outside the mortgage world. Phil goes through commonly used terminology…
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213 Unlocking Collateral Valuation Trends with Scott Reuter
In this informative episode, host Phil Treadwell welcomes Freddie Mac's Scott Reuter to discuss the myths and trends surrounding appraisals and valuations. As the Chief Appraiser and Director of Property Valuation at Freddie Mac, Scott talks about Uniform Appraisal Dataset (UAD) redesign and how…
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212 Actionable Strategies with Brian Weis
In this episode of the Mortgage Marketing Expert podcast, host Phil Treadwell is joined by Brian Weis, a CRO Owner, coach, and consultant. Together, they talk through strategies to help build a professional's production and growth through outsourcing, time-blocking, and collaboration. Don't miss...
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211 Your A.I. Toolbox with Megan Anderson
In this episode, host Phil Treadwell welcomes Megan Anderson, VP of Client Relations at MBS Highway. Together they talk through different ways that AI's powers can be used and that it is not as daunting as it seems. With Megan's vast knowledge of the mortgage world, she shares her tips and tricks...
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210 Reframe and Renovate with Vince Nepolitan
In this episode, host Phil Treadwell and guest Vince Nepolitan have a conversation about reframing mindset to get results and how anyone can rise to the top if they're willing to put in the effort. Vince provides insight on the myths behind renovation loans, the importance of making connections,...
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209 From Data to Dialogue with Spencer Dusebout
In this strategy-filled episode, host Phil Treadwell and guest Spencer Dusebout dive into the world of AI and CRM automation. Spencer, the CEO and Founder of Aidium Mortgage CRM, breaks down how the power of automation, along with AI, can strengthen engagement between business and client, help…
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208 Feedback Not Failure: Building Your Brand on LinkedIn with Dan Smokoska
In this valuable episode, host Phil Treadwell explores the art of personal branding on LinkedIn with expert Dan Smokoska. Dan shares his insights on how to effectively use LinkedIn to grow your professional presence, emphasizing the importance of focusing on your ideal client. He breaks down the...
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207 Creating a Drive to Succeed with Ace Charafeddine
In this compelling episode, host Phil Treadwell engages in an inspiring conversation with Ace Charafeddine, a renowned motivational speaker and success coach. Ace shares his personal journey of overcoming obstacles and developing an unyielding drive to achieve his goals. The episode delves into…
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206 The Crucial Role of Secondary Market Advisors with Vicki Cullen
In this insightful episode, host Phil Treadwell delves into the essential functions and impact of secondary market advisors in the mortgage industry. Joined by Vicki Cullen, a seasoned expert in the field, the discussion covers how secondary market advisors navigate complex financial landscapes,...
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205 Investing In Yourself with LaDonna Lockard
In this dynamic episode, host Phil Treadwell sits down with LaDonna Lockard, the CEO of Maximum Acceleration, to explore her strategies for driving exceptional business growth. LaDonna shares her journey to the top, the power of relationships, and how the importance of in person events help…
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204 Showcasing the Value of Homebot with Tucker Haas
In this informative episode, host Phil Treadwell welcomes Tucker Haas to discuss the impact of Homebot on the mortgage industry. Tucker, the CEO and Founder of Quo Finance, now the Lead Engineer at Homebot, shares insights into how this innovative tool enhances client engagement, empowers...
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203 Amplifying Relationships with Ryan Hills
In this engaging episode, host Phil Treadwell chats with Ryan Hills about his unique journey from ministry to mortgage and delves into the importance of building and nurturing relationships. He emphasizes the significance of taking action now to achieve success cuts through the cliche of...
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202 Creating a New Culture for Lending with Shane Miller
In this insightful episode, Phil Treadwell sits down with Co-Founder of New Story Lending, Shane Miller to explore his hardscrabble background and the passionate leadership he and his Co-Founder Juan Rodas bring to the mortgage industry. Don't miss this inspiring episode and if you missed it…
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201 Building a New Story For Mortgage with Juan Rodas
In this insightful episode, Phil Treadwell sits down with Co-Founder of New Story Lending, Juan Rodas to explore his mortgage career and the innovative approach to the mortgage industry that is writing a new story for their clients and the industry at large. Don't miss this inspiring episode or…
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200 Going All In While Going All Out with Mark Perkins
In this milestone 200th episode of Mortgage Marketing Expert, host Phil Treadwell celebrates by giving you a peek at his new podcast, "Business of Success," with a compelling interview featuring Mark Perkins, the founder and CEO of Pivot Realty. This episode delves into Mark's dynamic approach to...
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199 Professionally She with Nicole Giamundo
In this episode, host Phil Treadwell sits down with Nicole Giamundo to discuss her inspiring career journey and deep passion for the mortgage industry. Nicole shares insights from her professional experiences and announces an exciting new venture: Professionally She, a dedicated support group and...
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198 Brand Chooses You with Phil Treadwell
In this episode, MME host Phil Treadwell talks about the difference with Marketing & Brand, how increase your lead generation and lead conversion numbers, as well as using Motivation & Drive to make progress in today's market environment. He also talks about how to balance your outbound lead gen...
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197 What the NAR Settlement Means to YOU
In this insightful episode of Mortgage Marketing Expert, host Phil Treadwell invites industry experts Marjorie Adam, Dustin Brohm, and Mark Perkins to examine the impacts of the NAR Lawsuit and the impending settlement on the mortgage and real estate sectors. The guests delve into the lawsuit's...
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196 Facts Over Feelings with Craig Davis
In this episode the spotlight is on guest Craig Davis in a riveting discussion as Phil and Craig delve into their similar coaching styles, underscoring the significance of mindset in shaping our outcomes. They navigate the delicate balance between factual analysis and emotional intelligence in...
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195 There's Always Time If You Make the Time with Ben Smidt
In this episode of Mortgage Marketing Expert, host Phil Treadwell invites guest Ben Smidt to discuss the role of technology in building a successful mortgage business. The conversation focuses on how mortgage professionals can use technology to streamline their operations, close more deals, and...
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194 Removing Excuses Not to Refer with Kyle Wright
In this exciting episode of Mortgage Marketing Expert, host Phil Treadwell welcomes guest Kyle Wright, a successful loan officer to share his journey and experience. We delve into Wright's unique approach to success, which he attributes to learning how to do it all. Kyle shares his insights on…
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193 Is Your Plan Good Enough: Building Momentum with Don and Gino
In this episode of Mortgage Marketing Executive, host Phil Treadwell invites the dynamic duo, Don and Gino, founders of DG Media Inc and the Momentum Builder annual event. The conversation revolves around this year's Momentum Builder event, focusing on the importance of identifying and addressing...
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192 Appraisal Trends in 2024 with Freddie Mac
In this episode Phil Treadwell is joined by industry expert Scott Reuter from Freddie Mac to explore the latest appraisal trends in 2024. With their combined expertise, they delve into the evolving landscape of property appraisals, discussing topics such as technological advancements in the...
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191 Tactics Without Strategy is the Noise Before Defeat with Mike Hardy
In this enlightening episode of Mortgage Marketing Expert, host Phil Treadwell is joined by Mike Hardy. Together, they delve into the future of the mortgage industry, focusing on the opportunities that await in 2024 and 2025. The conversation begins with Phil and Mike exploring the evolving...
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190 Getting What You Want is Simply a Decision with Phil Treadwell
In this episode, MME podcast host Phil Treadwell delves into the future of the mortgage industry, specifically focusing on strategies you can use to make this year your best yet. Phil emphasizes the importance of understanding and adapting to the changes in the market, rather than resisting them....
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ABOUT THIS SHOW
Sought-after industry experts share first-hand experience & advice to help real estate & mortgage professionals build more modern and relevant business. MME podcast is hosted by Phil Treadwell.
HOSTED BY
Phil Treadwell
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Frequently Asked Questions
How many episodes does Mortgage Marketing Expert have?
Mortgage Marketing Expert currently has 239 episodes available on PodParley. New episodes are automatically indexed when they're published to the podcast feed.
What is Mortgage Marketing Expert about?
Sought-after industry experts share first-hand experience & advice to help real estate & mortgage professionals build more modern and relevant business. MME podcast is hosted by Phil Treadwell.
How often does Mortgage Marketing Expert release new episodes?
Mortgage Marketing Expert publishes regularly with 239 episodes available. Check the episode list for the typical release schedule.
Where can I listen to Mortgage Marketing Expert?
You can listen to Mortgage Marketing Expert on PodParley by clicking any episode. We provide an embedded audio player for direct listening, and you can also subscribe via your preferred podcast app using the RSS feed.
Who hosts Mortgage Marketing Expert?
Mortgage Marketing Expert is created and hosted by Phil Treadwell.
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