PODCAST · news
Next Step For Entrepreneurs
by Africa Business Radio
The Next Step is now a podcast. Luni walks you step-by-step through the complex process between having an idea and creating a startup (a.k.a. the content in The Next Step series of books), plus stories from his decades of experience as a serial entrepreneur, and includes interviews and other advice from investors, fledglings, and the real world of startups. Luni Libes is a serial entrepreneur and Investor, with an unusual interest in African Startup.
Episodes
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Guest #18 - Mavis Nduchwa - Kalahari Honey
This week is an interview Mavis Nduchwa, founder of Kalahari Honey. In this podcast, May and I talk talk about the importance of focus, how you find focus, and sometimes how it finds you. Post your questions to www.quora.com/profile/Luni-Libes Read the book at lunarmobiscuit.com/the-next-step See...
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Podcast #35 - The Financial Model Hangup
The biggest hangup entrepreneurs face in The Next Step curriculum and in business planning in general is the financial model. My lesson of "tell a story with numbers" doesn't always sink in, and in this podcast for all of you afraid of spreadsheets, afraid of numbers, or who need this lesson...
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Guest #16 - Fred Whittlesey - Conscious Compensation
This week is an interview Fred Whittlesey, compensation consultant. In this podcast, Fred and I talk about what decisions founders need to make when it comes to compensation, and what common mistakes are made by startups in dealing with employees around compensation. Post your questions to...
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Podcast #34 - Visibility And Branding
Three weeks into Fledge14 (the fourteenth session of my conscious company accelerator) and just about everything we've done is invisible: business planning, financial modeling, learning the realities of funding, and dozens of meetings with mentors are in-progress. What is visible are the three…
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Guest #15 - Cat Berman - CNote
This week is an interview Cat Berman, founder/CEO of the 3-year-old fintech startup CNote. In this podcast, Cat and I talk about a variety of common startup issues including: data-driven decisions, customer segments, customers you don't actually want, Reg A+ fundraising, and more. You can find...
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Podcast #33 - Incorporation and Startup Lawyers
When do you need to incorporate? What do startup lawyers do beyond incorporation? What else do I need to know about startup law? This week we return to business planning, this time answering the questions above, explaining the role of startup lawyers in incorporation, regulation, and risk. Post...
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Podcast #32 - When did you start? and Complexity!
When did you start your startup? When exactly is Day 1? How do you get from the simple startup you have now to the complex companies you see around you? This week we talk about the fuzziness around when a startup gets started and the process of learnings that turn a simple startup business plan...
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Guest #14 - Jimmy Jia - Post Mortem #1
This week is a discussion with special guest Jimmy Jia, founder of Distributed Energy Management, a startup that (like many do) unfortunately didn't make it. In this podcast, Jimmy and I talk about what went wrong and how he decided to ultimately shut down his startup. That is never an easy...
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Step #31 - Employee Ownership
What changes when employees own the business, rather than outsiders? How does that change the organization for the better? And how exactly do you set up a company where the owners are the employees? Following on the last two weeks' rant about the true purpose of business, this week dives into the...
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Purpose #5 - Amazon And Walmart
What is Amazon doing wrong? Why are members of the U.S. government talking about breaking up the company? Why is Walmart so unloved? So reviled? Ultimately this is a question about the purpose of business. You hear that answered as "maximizing shareholder value" everyday in the media, and…
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Purpose #4 - Facebook
What is Facebook doing wrong? Why are members of the U.S. government talking about breaking up the company? Ultimately this is a question about the purpose of business. You hear that answered as "maximizing shareholder value" everyday in the media, and everyday at the top business schools. But…
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Purpose #3 - Google
What is Google doing wrong? Why are members of the U.S. government talking about breaking up the company? Ultimately this is a question about the purpose of business. You hear that answered as "maximizing shareholder value" everyday in the media, and everyday at the top business schools. But it's...
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Purpose #2 - Apple
What is Apple doing wrong? Why are members of the U.S. government talking about breaking up the company? Ultimately this is a question about the purpose of business. You hear that answered as "maximizing shareholder value" everyday in the media, and everyday at the top business schools. But it's...
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Step Back #5 - Purpose
Before you create another company that the world considers a menace, let's take a step back and talk about the true purpose of business. This week we continue the step back from business planning and talk about the purpose of business, about customers and employees, and everything else that goes...
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Step #30 - Time
"To achieve great things, two things are needed; a plan, and not quite enough time" and "If I had more time, I’d have written a shorter letter." This week's advice is short, clear and concise, as should be all of your marketing copy, your sales pitch, your cold email, and everything you do. Spend...
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Podcast #29 - Brute Force
How do you make progress on your startup without any funding or other big breaks? How do you find the thousands of potential customers you need to succeed? Brute force! This week I share one of the small bits of advice posted on my blog, explaining how some tasks are best done the hard way, one…
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Podcast #27 - Networking
How do you meet the people you need to help you succeed? Networking! This week I go off book and share a few secrets on how to meet people, how to meet even more people, and how to keep track of all those people you are meeting. Sounds simple, but networking is a skill that most entrepreneurs…
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Guest #13 - Victor and Byton of Ziweto Agrovet
This week comes from Lilongwe, Malawi with special guests Victor Mhango and Byton Simuela, co-founders of Ziweto Agrovet Shops, Malawi's now largest network of retail and wholesale products for keeping livestock healthy. In this podcast, Victor and Byton explain the challenges that come from...
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Podcast #27 - Incubators and Accelerators
Finishing up the topic of "The Realities of Funding", this week talks about incubators and accelerators. What are they? Are they worth your time? How do they work? What do they cost? Post your questions to www.quora.com/profile/Luni-Libes Read the book at lunarmobiscuit.com/the-next-step More...
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Guest #12 - Devin Thorpe of The Social Entrepreneur (continued)
The tables have been turned on Devin Thorpe, who writes for Forbes.com and interviews social entrepreneurs and impact investors on yourmarkontheworld.com. In this podcast, Devin and I talk move over to the topic of equity crowdfunding, i.e. raising money for a startup by selling shares to...
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Guest #11 - Devin Thorpe of The Social Entrepreneur
This week we turn the tables on Devin Thorpe, who writes for Forbes.com and interviews social entrepreneurs and impact investors on yourmarkontheworld.com. In this podcast, Devin and I talk about the challenges of getting your story told by a journalist, the modern business model of the press…
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Guest #10 - Jonathan Rosenthal of Equal Exchange
This week comes from day two at Start.coop where the guest speaker was Jonathan Rosenthal, co-founder of Equal Exchange, a $70M, Boston-based worker co-op that pioneered the idea of fair trade food. In the podcast, Jonathan and I talk about why a worker co-op, how that works in practice, the pros...
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Guest #9 - Greg Brodsky of Start.coop
The world now has a business accelerator for cooperative companies, Start.coop. And it itself is a coop! This week was recorded in Boston, on Day 2 of this ground-breaking program. Greg talks about how co-ops are misunderstood, how broad the can be, and how the program aims to fill the country…
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Step #26: The Realities of Funding (part 4)
How do you raise money for your startup? What are the realities of startup fundraising? This week's podcast continues the topic of Fundraising. It's a topic full of misunderstanding, frustration, and Catch-22s. In this final week, we'll talk about venture capital funds, venture-scale companies…
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Step #25: The Realities of Funding (part 3)
How do you raise money for your startup? What are the realities of startup fundraising? This week's podcast continues the topic of Fundraising. It's a topic full of misunderstanding, frustration, and Catch-22s. In this third week, we'll dive into Angel investors, why they invest, and how the...
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Step #24: The Realities of Funding (part 2)
How do you raise money for your startup? What are the realities of startup fundraising? This week's podcast continues the topic of Fundraising. It's a topic full of misunderstanding, frustration, and Catch-22s. In this second week, we'll start jump into where seed funding comes from. Post your...
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Step #23: The Realities of Funding (part 1)
How do you raise money for your startup? What are the realities of startup fundraising? This week's podcast begins the topic of Fundraising. It's a topic full of misunderstanding, frustration, and Catch-22s. In this first week, we'll start with the basics, explaining what funding is and where...
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Guest #8 - Stacy Flynn of Evrnu
Continuing the series of interviews, this week comes from Presidio Graduate School on Bainbridge Island, Washington (USA), talking with Stacy Flynn, co-founder/CEO of Evrnu (evrnu.com), which has a world-changing technology that can recycle used cotton clothing into better-than-new fiber. In the...
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Guest #7 - Two fledglings: Brian And Peter
This week I'm in Nairobi, Kenya for The Land Accelerator (fledge.co/locations/land/) and the weekend before that had the opportunity to sit down with two of my fledglings (Fledge.co alumni). Bryan Piti of Zijani - fledge.co/fledgling/zijani/ Peter Gatheru of Golden Cat -...
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Guest #6 - Sam Baumber
This bonus episode is the last interview recorded at Frontier Incubators, an accelerator for accelerators. frontierincubators.org. This time with one of my fellow teachers, Sam Baumber of the Social Enterprise Academy based in Edinburgh, Scotland, UK. In the podcast, Sam and I talk about the...
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Guest #5 - Olivia Clark-Moffatt
This bonus episode is another interview from Frontier Incubators, an accelerator for accelerators. frontierincubators.org. This time with one of my fellow teachers, Olivia Clark-Moffatt from The Difference Incubator in Australia, tdi.org.au. In the podcast, Olivia and I talk TDi's work, about the...
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Guest #4 - Paul Basil
This week is the third of five interviews recorded at Frontier Incubators, an accelerator for accelerators. frontierincubators.org. This time with one of my fellow teachers, Paul Basil, founder villgro.org in India, Kenya, Vietnam and the Philippines. In the podcast, Paul and I talk about the...
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Guest #3 - Kalsoom Lakhani
This bonus episode is another interview from Frontier Incubators, an accelerator for accelerators. frontierincubators.org. This time with one of my fellow teachers, Kalsoom Lakhani, founder of Invest to Innovate, invest2innovate.com in Pakistan. In the podcast, Kalsoom and I talk about her work,...
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Guest #2 - Celia and Amod at Frontier Incubators
This week is a conversation with two guests: Celia from SHE and Amod from One To Watch, who were both students at Frontier Incubators, an accelerator for accelerators. https://frontierincubators.org/ And yes, we're all aware how odd that sounds, but the point of the program is to improve the help...
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Step Back #4: Incorporation and Founders Shares
How exactly do you create a corporation? What documentation do you need? Do you need to hire a lawyer? This week we continue the step back from business planning and continue talking about corporations, this time diving into Articles of Incorporation and other documentation, and the common...
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Step Back #3: Incorporation
What exactly is a corporation? What do they do? When do you need one? Do I need to incorporate now? This week we'll take a step back from business planning and talk about corporations, a bit of their history, and what powers they give you to do business. Post your questions to...
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Step #22: Selling the first telephone, and your first sale
How exactly did Bell sell the first telephone? How do you make your first sale? This week's podcast finishes the topic of Sales (for now), with the story of how Bell Telephone sold the first telephone, and how your first sale should be easier than that, but unlikely to be easy. I'll share a few...
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Step #21: Designing your sales funnel
Sales is a complicated process. How do you organize your initial sales efforts, and create a plan that is actionable and which can be optimized using lean techniques? This week's podcast continues the topic of Sales, defining the "sales funnel" and talking about the importance of understanding…
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Step #20: Everybody works for Sales
Continuing our discussion of sales, a half-humorous, totally-true aphorism taught to me by a great salesman is "Everybody works for sales." This week I'll explain why that is true, and why you should spread these meme into your startup. Post your questions to www.quora.com/profile/Luni-Libes Read...
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Step #19: Sales (part 1)
Once you get up and running and up to some scale, every dollar that is used to run your business must come from a customer. From sales. For many first-time entrepreneurs, closing sales is a daunting process. Unlike market research, it's a process filled with "no" and negative feedback. Many…
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Step #18: Messaging (part 2)
What words should you use to talk about your company? How do you take your problem, solution, opportunity, competition, other market research, purple cows, etc. and turn that all into a description of what you do and how you do it? This week's podcast continues the topic of Marketing and...
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Step #17: Messaging (part 1)
What words should you use to talk about your company? How do you take your problem, solution, opportunity, competition, other market research, purple cows, etc. and turn that all into a description of what you do and how you do it? This week's podcast continues the topic of Marketing, pulling...
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Step #16: Purple Cow
How does your company stand out amongst all the marketing of every other startup and every other company? Be a purple cow. This week's podcast continues the topic of Marketing, taking a page (or a whole book) from Seth Godin, who grabbed the nursery rhyme about purple cows and turned it into a...
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Step Back #2: The Next Step books
Starting a startup is complicated. It takes more than 10 minutes to learn and more than five books in a series to describe the step-by-step process. Taking a step back this week, Luni explains why there is a whole series of books called The Next Step, what is included in all those words, and how...
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Step #15: Building Awareness
This week's podcast continues the topic of Marketing with two more steps: building awareness through content and three rules to help make your startup look real. Post your questions to www.quora.com/profile/Luni-Libes Read the book at lunarmobiscuit.com/the-next-step See the results of The Next...
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Step #14: Naming your Startup
This week's podcast jumps into the topic of Marketing and begins with two steps: naming your company and beginning the process of making the world aware that the company exists. Post your questions to www.quora.com/profile/Luni-Libes Read the book at lunarmobiscuit.com/the-next-step See the…
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Guest #1: Partnerships & Coworking
Sometimes the team you need to build is external through partnerships. This week I talk to Sarah Studer of Impact Hub Seattle about our various partnerships. Plus every company needs a place to work, and Impact Hub Seattle is one of the oldest and largest coworking spaces in Seattle. Sarah…
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Step #13: Team
How do you find a co-founder? How do you build your startup team? This week's podcast answers those questions, along with other bits of advice when it comes to making the first handful of hires for your startup. Post your questions to www.quora.com/profile/Luni-Libes Read the book at...
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Step #12: Penciling out (Part 2)
Can your startup ever earn a profit? If so, when? If so, how much money will it take to reach that goal? Answers to these and other questions are the purpose behind building a financial model, a key component of a business plan. This week's podcast continues walking you step-by-step through the a...
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Step #11: Does it Pencil?
Can your startup ever earn a profit? If so, when? If so, how much money will it take to reach that goal? Answers to these and other questions are the purpose behind building a financial model, a key component of a business plan. This week's podcast will walk you step-by-step through the a quick...
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ABOUT THIS SHOW
The Next Step is now a podcast. Luni walks you step-by-step through the complex process between having an idea and creating a startup (a.k.a. the content in The Next Step series of books), plus stories from his decades of experience as a serial entrepreneur, and includes interviews and other advice from investors, fledglings, and the real world of startups. Luni Libes is a serial entrepreneur and Investor, with an unusual interest in African Startup.
HOSTED BY
Africa Business Radio
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