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Nonprofit Ally Podcast

Steve Vick from NonprofitAlly.com talks with nonprofit experts, board members and executive directors about social media strategies, capacity building, board of director development, fundraising and budgeting. This nonprofit podcast also includes tips on Facebook, Twitter, Linkedin, newsletters, website development, story telling, blogging, fundraising, crowdfunding and more. The ultimate goal of this podcast it to help nonprofits grow, build capacity and become sustainable so that they can do more and do it better.Steve is the executive director of a nonprofit in Alaska and the founder of another. He specializes in content creation, social media and awareness building (aka marketing).

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  1. 103

    NPA 095: How to Track Grants, Donations & Program Expenses

    Keep track of your nonprofits funds can be tricky. Tracking grants, donations, program expenses and other revenue means organizing your dollars into trackable categories. Have you ever wondered if there was a system that made this all easier? What is the “right” way to track grants? Should I track each fundraiser separately? If so, how? In this podcast, I talk with Chyla Graham from CNRG Accounting Advisory. If you want to learn how to track grants, donations and program revenue then this is the podcast to listen to. Chyla talks about hands-on booking keeping practices that you can start using today. Resources Check out Chyla’s website at: cnrgaccountingadvisory.com Chyla on Linkedin: linkedin.com/in/chyla-grahamThe post NPA 095: How to Track Grants, Donations & Program Expenses first appeared on Nonprofit Ally.

  2. 102

    NPA 094 – How to Use Video Effectively

    Are you scared of video? No, really… if I told you to make a video for your Facebook page, would you panic? In this podcast, I talk with Katie Prentiss Onsager from SmallForces.org. They offer professional video services and impact tracking for people and organizations making a difference in their communities at no cost to them. She walks us through – How to find your story How to tell your story How to use and promote your video Katie typically produces documentary-style videos that amplify the voices of people working to solve creative problems. These videos are great for gala events, social media platforms and donor meetings. If you want to tell a better story using video then this podcast is a great listen. Resources Website: SmallForces.orgThe post NPA 094 – How to Use Video Effectively first appeared on Nonprofit Ally.

  3. 101

    NPA 093: Making Change with Video

    Everything is “video, video, video”. Really – 80% of all internet consumption is video. So, if you are not using video you are behind the game. The problem is video can be a technical and creative hurdle. And hiring an expert can be a financial hurdle. That is where my guest, Harry McAlister, from AmpleEarth.com comes in. Harry helps nonprofits connect with video producers for an affordable price. Here is how it works. There are 63,000 video producers on the internet, and millions more freelancers. If you want the perfect video, you have to find the perfect team, right? The problem is each producer has their own prices, styles, speed, quality and value for money. So how do you find the best people when there’s so many to choose from? Expert video-makers often have the spare time, money and energy to work on low budget projects – but only if it’s a cause they feel inspired to help. This means people making positive change in the world can expect a higher quality final video. Simply put: the greater your impact, the greater your video. How does this work? Just listen to this podcast for more information. Resources Everything you need is at: AmpleEarth.com Also mentioned in this podcast: StartSomeGood.comThe post NPA 093: Making Change with Video first appeared on Nonprofit Ally.

  4. 100

    NPA 092: How to Really Raise Money with Auctions

    In this episode I talk with Adam Capes from GetAway2Give about how he helps nonprofit raise $10,000’s with auctions. Adam Capes is the Co-Founder and President of Getaway2Give, a company changing the way non-profits raise money and people think about vacations. Their mission is to be the best in the country at helping charities and schools raise money, and they’ve helped raise over $10M so far. Adam began his journey to being a Social Entrepreneur as co-founder and president of a luxury residence fund called Equity Estates. This fund was one of many playing in the crowded destination club space and one of the few that survived the economic downturn. Adam helped raise $60M for this unique equity-based fund where members own the homes they vacation in. At one prestigious gala in Aspen, Colorado, Adam had an “Aha” moment and decided to start Getaway2Give to help change the worlds of fundraising and vacations. Adam says, “At Getaway2Give, we’re incredibly passionate about two things – helping charities raise significant money and the lasting importance and memories made from meaningful vacation experiences.” Resource Just for NP Ally Listeners: getaway2give.net/Nonprofit Main Website: www.getaway2give.netThe post NPA 092: How to Really Raise Money with Auctions first appeared on Nonprofit Ally.

  5. 99

    NPA 091: 911 Funding for Nonprofits

    In this episode, we talk about how to obtain emergency funding for your existing programs. I talk with Caroline Bressan from Open Road Alliance. They are a private philanthropic initiative that serves the social sector by keeping impact on track in an unpredictable world. Open Road Alliance provides short- and long-term solutions to unexpected challenges that arise during project implementation, so that impact and finite resources can be maximized across the social sector. To meet immediate needs, we offer fast, flexible funding to nonprofits and social enterprises facing discrete, unexpected roadblocks during project implementation. We fund via two portfolios, Charitable Grants and Loans. Open Road Loans are below market-rate and disbursed via our loan fund, Open Road Ventures. Open Road sees every grant and loan it makes as an investment for social impact. Our funding model is based on speed and financial leverage. In addition to our investment portfolio, Open Road promotes the long-term, sector-wide adoption of better risk management practices. In collaboration with peers, we conduct research, develop tools, and generate data on approaches to financial and non-financial risk management. By disseminating learnings and advocating for the adoption of best practices, Open Road is working to make risk management as commonplace in philanthropy as monitoring and evaluation; ultimately, preserving finite resources and social impact in our sector. RESOURCES Website: openroadalliance.org LinkedIn: linkedin.com/open-road-alliance Risk Management Resources: openroadalliance.org/advocacyThe post NPA 091: 911 Funding for Nonprofits first appeared on Nonprofit Ally.

  6. 98

    NPA 090: How to be an Innovative Nonprofit

    My guest on this podcast is Jesse Lane with Pure Charity. Jesse talks with us about nonprofit “innovation” and how it can be used to spark new ideas and build sustainable programs that grow through changing times. Pure Charity works with thousands of nonprofit organizations who are working on challenging global and local problems. They exist to help these world-changers fulfill their mission. They focus on two areas, technology & strategy. Their software provides the technological support to save nonprofits time and money, fundraise faster, and focus more time on what matters most. Their team of experts provides constant support, helpful resources, and strategic consulting to empower nonprofit leaders. Jesse also talks with about the “State of Good” report that Pure Charity published. It is an in-depth report focusing on how nonprofits view their own place within the nonprofit sector. RESOURCE Website: Pure Charity Report: State of GoodThe post NPA 090: How to be an Innovative Nonprofit first appeared on Nonprofit Ally.

  7. 97

    NPA 089 – Smart Start Your Nonprofit

    In this episode, I talk with Michael Rivera from Jee Foods. Michael is part of a group of high school students who started a nonprofit to help the hungry in their area. The program is an initiative to discover new models for alleviating hunger throughout the world. JEE Foods is a Non-Profit Organization which has partnered with local grocers and companies like Kroger and Shared Harvest to collect food that would otherwise be wasted.  We reprocess and redistribute these donations in the form of economically priced meals.  We also provide employees and volunteers with training and certification.  These unique aspects of JEE Foods help us reach our goal of Breaking the Cycle of Poverty and Starving Out Hunger. JEE Foods was started through a first-year program called Global Classroom Steam Challenge organized by Samsung. The team from Ross High School was assigned a partner team from KSA of KAIST in Busan, South Korea. The group was prompted to develop solutions for the United Nations Sustainable Development Goals 1 and 2: No Poverty, and Zero Hunger. The group, through collaborative efforts, decided that the main issues surrounding poverty and hunger are Jobs, Education, and Economy, hence our name JEE Foods. About Michael Michael Rivera is the Chief Executive Officer for JEE Foods. He is a Junior at Butler Tech Ross High School and is active in his community. After high school, Michael plans on majoring in business and minoring in pharmaceutical sciences. Resources Website: www.jeefoods.com Facebook: facebook.com/jeefoods Twitter: twitter.com/JeeFoods   The post NPA 089 – Smart Start Your Nonprofit first appeared on Nonprofit Ally.

  8. 96

    NPA 088: An Audio Board Training

    In this episode, I talk with Kate Hayes from Echoing Green. We talk about the importance of creating diversity on your board as well as how to help your board work better as a team. According to a survey by BoardSource, a research and support organization for nonprofit boards, 25 percent of boards are all white, and only 20% of board members are people of color. Yet, most nonprofit leaders and board chairs desire to have boards that are more diverse–not only racially, but in terms of gender, socioeconomic status, age, experience, and so on. In order to reconcile this desire with reality, creating intentional plans for diversifying nonprofit boards is essential. Further, we know that boards – and teams – that are more diverse actually perform better. About Kate Kate oversees programming for a dynamic group of emerging business leaders who are dedicated to realizing their full potential as agents of social change. Prior to joining Echoing Green, she worked as Director of Evaluation and Program Impact in the national office of Minds Matter, where she developed new systems and methods for evaluating organizational success. While at Minds Matter, she led several new initiatives for engaging alumni, scaling the organization, and training 1,700 skills-based volunteers across the United States. Kate currently sits on the Executive Committee at the Northfield Mount Hermon School, where she also serves as Chair of the Young Alumni Committee. She holds a degree in Behavioral Neuroscience from Northeastern University. RESOURCES Website: https://www.echoinggreen.org/ Email: [email protected] Download Podcast Slidedeck The post NPA 088: An Audio Board Training first appeared on Nonprofit Ally.

  9. 95

    NPA 087: The Journey to Sustainability

    In this episode I speak with Rosenna Bakari from Talking Trees. It is a nonprofit she started back in 2010 and just recently devoted full-time hours to help the organization become sustainable. We talk about her journey starting the nonprofit, where she is now and her plans to grow her organization. We also, talk about her new book and how that new book is helping raise awareness about Talking Trees. Here is more info on Rosenna: Rosenna Bakari is a scholar, motivational speaker, and social advocate. She earned her Ph.D. in Psychology from the University of Northern Colorado in 2000. She earned her Master’s degree in Counseling from the State University of New York and her undergraduate degree in psychology from Cornell University. Dr. Bakari is the founder and executive director of Talking Trees, an empowerment organization for adult survivors of childhood sexual abuse. She is also launching a new “We2” movement to bring survivor and listeners together to break the silence of sexual abuse. In addition to her organization work, she hosts a monthly open mic to share her transformational poetry and offer a platform for community members to share their passion and pain. Resources Her new book – Too Much Love is Not Enough Website – rosennabakari.com Website – talkingtreessurvivors.com Facebook – www.facebook.com/1roguescholar Twitter – twitter.com/RosennaBakari YouTube – www.youtube.com/channel  The post NPA 087: The Journey to Sustainability first appeared on Nonprofit Ally.

  10. 94

    NPA 086 – How to Fundraise without Asking for Money

    The reason most people hate fundraising is because they hate asking people for money. But this assumes that “asking” is all we do when we fundraising. And this is where the problem lies. It’s not so much that we hate asking for money… it is that we think that asking for money is what funding raising is about. And this is just not true. In fact, if you want to be a really good fundraiser, then “asking” for money should only be 10% of what you do. Hmmm… gotcha you thinking yet? Successful fundraising requires strategy, timing, planning, data and relationship building. Here is how our guest, Laurie Wolf, lays it out. Fundraising is: 30% internal work and research 30% relationship building 10% asking for money 30% recognition This podcast goes into detail on how to be successful at fundraising without having to always be asking for money. ABOUT LAURIE Laurie Wolf, MNPL, CFRE is the President and CEO of The Foraker Group. She has worked in the nonprofit sector for 30 years and with Foraker for 17 years. She has been instrumental in creating many of Foraker’s services and philosophy. Laurie holds a BA in English from Scripps College and an Executive Master’s degree in Not-for-Profit Leadership from Seattle University. She has been a Certified Fund Raising Executive (CFRE) since 2003. She has served on a variety of boards and worked as a volunteer in arts, environmental and human services organizations. Resources Gift Chart Download Example Gift Chart for $25K Website: forakergroup.org Awesome Article: Where’s the Magic Wand for FundraisingThe post NPA 086 – How to Fundraise without Asking for Money first appeared on Nonprofit Ally.

  11. 93

    NPA 085 – Get Better Rankings in Google

    Getting found in Google doesn’t happen by accident. Your website doesn’t magically appear in the search engines for the right search terms. Well… that isn’t totally accurate. It sorta does. But it may not rank well and the search results may not be accurate or consistent. But there is a way to get your website ranked for the correct terms and that is by using SEO (search engine optimization). SEO has become a sophisticated field that is separate from your typical web design practices. In this episode, I talk with Kris Reid from Ardor SEO. Kris talks about what it takes to get your website indexed in the search engines and how to rank higher than your competition. Kris began doing SEO work after he developed an online game called Mob Warrior. Like many people with new products, he needed to get it found in Google. This is when he started researching and practising SEO. And ultimately lead him to found Ardor SEO. If you want to learn a bit about the inner workings of search engines and get some tips on how to rank your website better, then this is a great listen. RESOURCES Website: https://ardorseo.com/ Facebook: https://www.facebook.com/ardorseocom/ Twitter: https://twitter.com/ardorfactoryThe post NPA 085 – Get Better Rankings in Google first appeared on Nonprofit Ally.

  12. 92

    NPA 084: From Survivor to Founder

    In this podcast, I talk with Jenna Benn Shersher. She shares with us her story on overcoming a rare form of cancer and how it inspired her to start a nonprofit. Jenna is the Founder and Executive Director of Twist Out Cancer, a non-profit organization she founded after surviving Grey Zone Lymphoma in 2011. Jenna saw firsthand how young adults with cancer have a unique set of needs that are not being addressed or talked about. She found that one way of fulfilling this need is through creative arts, which could be used as a mechanism for coping and healing. Twist Out Cancer was founded on the principle that when you share, the world opens up. Since Twist Out Cancer was founded in 2011, over 100,000 people worldwide have been touched by its programs and events. Over 700 people attended the fifth annual Brushes With Cancer Gala and Exhibition in Chicago on September 9, 2017. Other upcoming events are planned in Philadelphia, Montreal, and Tel Aviv. Brushes With Cancer is a unique celebration of survivorship and hope that pairs those touched by cancer (previvors, survivors and caregivers) with talented artists working in a variety of mediums. Those touched by cancer share their ‘twist on cancer’ – their stories, feelings and experiences – with the artist, which serves as the inspiration for a unique piece of artwork created in their honor. The program culminates with a celebratory annual event and fundraiser in which the pairs connect in person and the artwork is revealed for the first time. RESOURCES Website: http://twistoutcancer.org/The post NPA 084: From Survivor to Founder first appeared on Nonprofit Ally.

  13. 91

    NPA 083 – Put your Mailing List on Steriods

    Have you wondered what is the best way to get information in front of your followers and supporters? Most people think social media is the end-all/be-all of communication. But I want to assure you – it is not. In this podcast, I talk with Kathryn Calhoun from kathryncalhouncoaching.com. Kathryn discusses some of the myths about social media, what it should be used for and how to maximize its effective reach. But most importantly, Kathyrn shares with us some of her best tips on using your mailing list to reach your audience. I, personally, have been very frustrated lately with the number of nonprofits I follow, who rely on Facebook to communicate with their followers. Here is the issue: Facebook is not a website and should not replace your website. Facebook has limited reach with barely 5% of your followers ever seeing a post. Facebook displays post chronologically forcing people to scroll through your timeline to find information. Facebook does not – let me repeat – DOES NOT show all your posts. Facebook is losing popularity. Not many millennials are using Facebook on a daily basis. So please, STOP using Facebook to communicate important events and information with your followers. Sure, put a post about your upcoming spring Gala on there, but be sure you announce it to your mailing list and have a page on your website about it. OK, enough of me ranting about Facebook. Let’s talk about the solution. Grow, nurture and use your mailing list. Listing to this awesome podcast to learn how. RESOURCES Free Gift: http://kathryncalhouncoaching.com/giftThe post NPA 083 – Put your Mailing List on Steriods first appeared on Nonprofit Ally.

  14. 90

    NPA 082 – How to Turn Risks into Insights

      Risk Doesn’t Have To Be a Four-Letter Word Risks can be unsettling. It is easier to focus on what’s urgent while ignoring what’s necessary and important. But if you can create ways to make it easier to see and address threats and opportunities, you can: Increase clarity Reduce costs Simplify tasks Streamline processes Develop new initiatives, and; Increase sustainability and resilience Knowing your risks can help you increase your awareness of the threats and opportunities faced by your organization. You can identify unnecessary costs and find fixes to unlock additional resources.   Does any of that sound familiar? “Too much of our knowledge is stuck in the minds of our key personnel. If we lose any of them, we’re sunk.” “If we’re honest, we move from crisis to crisis and can’t get ahead of the curve.” “We want to grow, but we need a repeatable model that doesn’t require constant supervision.” “We are on the cusp of great things, but we need to make sure we look and act professional to the outside world. More than that, we actually need to be professional.” Then listen to this podcast and learn how knowing your risks can give you your best insight. About Ted Before founding Risk Alternatives LLC, Ted was a Distinguished Visiting Professor from Practice at Georgetown University Law Center. At Georgetown, his research focused on dispute resolution, complex litigation, preventive law, legal training, risk management, governance, and compliance. Prior to fulltime teaching, Ted served for more than 20 years in the Washington DC office of the international law firm of Jones Day. At Jones Day, Ted represented clients in successful high-profile lawsuits and investigations and worked closely with parties with divergent interests to craft workable settlements involving businesses, consumers, and government agencies. While at Jones Day, Ted taught at Georgetown for many years as an adjunct professor. Resources Website: risk-alternatives.com Email Ted: [email protected] Ted’s Twitter: @tbilich Risk Alternatives Twitter: @riskalts  The post NPA 082 – How to Turn Risks into Insights first appeared on Nonprofit Ally.

  15. 89

    NPA 081: How to Build & Spend Social Capital

    In this episode I talk witth Dr. Froswa’ Booker-Drew about building socail capital and developing asset based based community relationships. Let’s start with some definitions. Social Capital is a network of relationships among people who live and work in a particular society, enabling that society to function effectively. Asset Based Community Development is a methodology for the sustainable development of communities based on their strengths and potentials. In a nutshell, we talk about how to use existing networks within a comminuty that enables that society to function effectively and thus help communities develop based on their strengths and potentials. Here’s more about our guest. Dr. Froswa’ Booker-Drew has an extensive background in nonprofit management, partnership development, training and education. She is currently serving as a catalyst, partnership broker, and capacity builder of an international NGO partners’ around the U.S.  This entails facilitating the emergence and strengthening of community-led initiatives to improve and sustain the well-being of children and their families.  She also assists a number of organizations as a consultant, board member, trainer or adviser.  She is the co-host of the web talk show, Social Issues Time.  Froswa’ earned her PhD in Leadership and Change from Antioch University with a focus on relational leadership and social capital. Resources Froswa’s website: froswasrules.com Froswa’s latest book: Rules of Engagement: Making Connections LastThe post NPA 081: How to Build & Spend Social Capital first appeared on Nonprofit Ally.

  16. 88

    NPA 080: Find New Funding for Your Nonprofit

    Podcast show notes written by Alexandra Black-Paulick. Thank you Alex! Can nonprofits make money? You’d be surprised at how many people adamantly believe that under no circumstances can nonprofits earn revenue. The reality is that the term “nonprofit” has nothing to do with whether an organization can make a profit and everything to do with what they do with that profit. In the instance of a nonprofit, they cannot distribute profits to shareholders like a for-profit company. Instead, the revenue stays within the organization to be used to achieve the nonprofit’s mission. In truth, there are a lot of different rules and regulations around income. The most important one is whether the income is “related” or “unrelated” to their mission.  NOLO dives deeper into the potential tax implications on that here. But diving into the tax code isn’t what today’s episode is about. In today’s show, I connect with Alexandra Black-Paulick from Positive Impact Media and co-creator of Nonprofits for the Future on ways that nonprofits are generating revenue. We not only break down some of the ways you can discover opportunities in your organization but we also go through two separate case studies. Between grants gaining competition and donors starting to disappear after the economic crash of 2008, nonprofits across the nation started funneling their efforts into earned income solutions that aligned with their mission. Below, you’ll find a brief synopsis of the two case studies we talk about in the episode as well as tips to help you discover opportunities in your organization. Our goal with this episode is to help you come up with ideas that align with your mission and opportunities that are viable to implement in your organization. Enjoy! Resources Mentioned in the Show FREE DOWNLOAD: Three Case Studies on Increasing Nonprofit Funding Nonprofits for the Future: Roadmap to New Funding Sources NPA 076: Do You Believe these Nonprofit Myths? Let’s Bust Them! Method for Discovering Opportunities in Your Organization On the episode, Alexandra highlights the strategy that she walks organizations through in her upcoming course. It’s really important to use your mission as a metric throughout this process so you develop a related income stream and don’t pull resources away from your main goals. Start with an organizational asset list to find things of value in your organization. This could include everything from curriculum to technology to communities advocating on your behalf. Then you need to look at different needs in the communities you serve or groups near to your cause. Case Study One: Denver Food Rescue + Fresh Food Connect  The Denver Food Rescue realized that they had a valuable technology asset with their software running Fresh Food Connect. Additionally, they realized other hubs or organizations running a similar food program would benefit from it. This led them to license the app. They charge a nominal annual fee, which then covers all the required maintenance costs. In the episode, we dive in deeper to how you can use a similar thought pattern to make sure the endeavors you’re doing add to your mission. Some of the suggestions both Alex and I recommend to expand could fall into mission creep, which we talk about ways to avoid. Case Study Two: Bikes Together Bikes Together needed a way to sustain their incredibly generous bike giveaway programs, which has given away over 6,000 bikes to date. They also had a complete bicycle workshop and ample volunteers ready and willing to work on bikes. This led them to start refurbishing bikes to sell. Tune in to hear how we talk about another really innovative way they built in value to create memberships, and how members love it! How to Move Your Mission Forward with Earned Income Solutions If you want a structured approach and a step by step roadmap to develop earned income solutions for your organization, then check out Alex’s new course: Roadmap to New Funding Sources. This four-week course walks you through everything from exploring different business models, discovering opportunities within your organization, how to vet ideas, and mission-driven marketing strategies to take it to market. To ensure that every organization going through the class comes away with tangible ideas to implement, she and her co-creator are hosting office hours twice a week. You can check out all the details here. Hurry though – this course closes on January 30th. Enter the Giveaway! If you listened until the end of the episode, you know that we’re giving away one FREE course for Nonprofits for the Future: Roadmap to New Funding Sources.  To enter, you need to comment on the show notes. To really make this powerful, we’d love to hear what you think about earned income for nonprofits, different takeaways you want to apply to your organization, or potential earned income solutions you want to implement. Comment by January 28th to enter.    The post NPA 080: Find New Funding for Your Nonprofit first appeared on Nonprofit Ally.

  17. 87

    NPA 079: Keys to “Social Startup Success”

    In this podcast I talk with Kathleen Kelly-Janus, author of Social Startup Success. In this interview we talk about the different factors involved in building a nonprofit into a sustainable, profitable (yes, you can make money) and affective organization. Kathleen is an award-winning social entrepreneur, author and lecturer at Stanford University. Her work has been featured in the Wall Street Journal, Huffington Post, Stanford Social Innovation Review, Tech Crunch and the San Francisco Chronicle. In this podcast (and in her book) Kathleen gives real life examples of how successful nonprofits went from start up to sustainable. Examples of this include: Testing ideas by engaging stakeholders and reframing failure as learning, like Aspire Public Schools did to devise a creative solution to ineffective preschool education in low-income communities. Measuring impact as you track the positive outcomes of your organization and maximize that data, like At the Crossroads did to create stages of progress as they reached out to homeless youth in San Francisco. Funding experimentation to find a funding model true to your goals and effective at raising money, like Hot Bread Kitchen did when they both raised money and sold bread to sustain their training program for low-income women to find jobs in the food industry. Leading collaboratively by building a team and creating an environment where people feel empowered and appreciated, like the crowdfunding platform Kiva did by allowing employees to manage their own success metrics. Telling compelling stories to share the work you’re doing, like founder of the Center for Youth Wellness Nadine Burke Harris did in a TED talk that’s been viewed over 2.5 million times. RESOURCE Get the book, Social Startup Success: How the Best Nonprofits Launch, Scale Up and Make a Difference Her website is at, www.kathleenjanus.com See this podcast on YouTube  The post NPA 079: Keys to “Social Startup Success” first appeared on Nonprofit Ally.

  18. 86

    NPA 078: Building Capacity Panel Discussion

    In this podcast we talk with Zoot Velasco (501c3BS), Jeremy Grandstaff (SGendeavors) and Nicolette Holferty (XOXOHats). This is a panel discussion about how to grow your nonprofit, build capacity and create a strategic plan. In particular we talk about: How to get your first grant. When and how to hire your first staff member. How to recruit and retain board members. The role of your strategic plan in building a sustainable nonprofit. This podcast is packed full of incredible information for nonprofit experts and those of us with our boots on the ground. Guests Links Zoot Velasco Website: http://www.zootvelasco.com/ Podcast: 501(c)(3)BS Jeremy Grandstaff Website: http://sgendeavors.com/ Youtube: http://www.sgeconnections.tv/ Nicolette Holferty Website: http://xoxohats.org/ Subscribe to the Nonprofit Ally YouTube Channel The post NPA 078: Building Capacity Panel Discussion first appeared on Nonprofit Ally.

  19. 85

    NPA 077 – How to be an Emerging Nonprofit

    The term “emerging nonprofit” is thrown around a lot. But what does it mean? Does mean anything? Well, that is actually not the topic we discuss in this podcast. But, if you want to “emerge”, then pay close attention. It’s time to build your capacity. In this podcast I talk with Jeremy Grandstaff from SGEndeavors.com. We talk about building your nonprofit team and helping them define their roles within the organization. This of course leads us into a discussion about holding a better meeting. We then move on to discuss strategic planning and board retreats. This is a great podcast if you are looking to build your nonprofits capacity. Here are links to what is mentioned in the show. DVF Model: http://www.sgendeavors.com/the-dvf-change-formula/ Five Disfunctions of a team: http://www.sgendeavors.com/client-resource-the-five-disfunctions-of-a-team-great-read-and-very-helpful/ Engaged Change: http://www.sgendeavors.com/engaged-change-engaging-people-doesnt-have-to-cost-you-travel/ Quick Meeting Tip Wanna run a better meeting? Here is the language Jeremy suggest goes at the top of every agenda. To be best prepared, and to help us best use your time, please make sure you have read the attached reports and reviewed the agenda below. RESOURCES Jeremy’s website: http://www.sgendeavors.com/ YouTube: http://www.sgeconections.tv/ Facebook: http://facebook.com/sgendeavors   The post NPA 077 – How to be an Emerging Nonprofit first appeared on Nonprofit Ally.

  20. 84

    Top Five of ALL TIME – #1

    In this special edition of the Nonprofit Ally Podcast we count down the top 5 episodes of all time. In this episode, we hear an exerpt from the most listened to podcast of all time. It features Ann Myren. The podcast title is, “Grant Writing from Preparation to Submission”. Hear the whole episode at, https://nonprofitally.com/podcast-nonprofit-grant-writing/The post Top Five of ALL TIME – #1 first appeared on Nonprofit Ally.

  21. 83

    Top Five of ALL TIME – #2

    In this special edition of the Nonprofit Ally Podcast we count down the top 5 episodes of all time. In this episode, we hear an exerpt from the second most listened to podcast. It features Chris Ferdinandi. The podcast title is, “Secrets to Getting more Website Visits”. Hear the whole episode at, https://nonprofitally.com/secrets-to-getting-more-visitors-to-you-website/The post Top Five of ALL TIME – #2 first appeared on Nonprofit Ally.

  22. 82

    Top Five of ALL TIME – #3

    In this special edition of the Nonprofit Ally Podcast we count down the top 5 episodes of all time. In this episode, we hear an exerpt from the third most listened to podcast. It features Laurie Wolf. The podcast title is, “Sustainability is Not the Destination”. Hear the whole episode at, https://nonprofitally.com/sustainability-is-not-destination/The post Top Five of ALL TIME – #3 first appeared on Nonprofit Ally.

  23. 81

    Top Five of ALL TIME – #4

    In this special edition of the Nonprofit Ally Podcast we count down the top 5 episodes of all time. In this episode, we hear an exerpt from the fourth most listened to podcast. It features Autumn Bernstein. The podcast title is, “Creating a Nonprofit Coalition – Building Relationships with other Nonprofits”. Hear the whole episode at, https://nonprofitally.com/nonprofit-coalition-building-podcast/The post Top Five of ALL TIME – #4 first appeared on Nonprofit Ally.

  24. 80

    Top Five of ALL TIME – #5

    In this special edition of the Nonprofit Ally Podcast we count down the top 5 episodes of all time. In this episode, we hear an exerpt from the fifth most listened to podcast. It features Nick Loper. The podcast title is, “Starting a Nonprofit as a Side Job”. Hear the whole episode at, https://nonprofitally.com/start-a-nonprofit-as-a-side-job-nick-loper-side-hustle-nation/The post Top Five of ALL TIME – #5 first appeared on Nonprofit Ally.

  25. 79

    Top Five Episodes of 2017 – #1

    In this special edition of the Nonprofit Ally Podcast we count down the top 5 episodes of 2017. In this episode, we hear an exerpt from the most popular podcast or 2017. It features Carolyn Appleton. The podcast is title is “Insider Tips from a Professional Grant Writer”. Hear the whole episode at, https://nonprofitally.com/insider-tips-from-a-professional-grant-writer/The post Top Five Episodes of 2017 – #1 first appeared on Nonprofit Ally.

  26. 78

    Top Five Episodes of 2017 – #2

    In this special edition of the Nonprofit Ally Podcast we count down the top 5 episodes of 2017. In this episode, we hear an exerpt from the second most popular podcast. It features John Haydon. The podcast is title is “How to Build Relationships with Everyone”. Hear the full episode at, https://nonprofitally.com/how-to-build-relationships-with-an-email-list/The post Top Five Episodes of 2017 – #2 first appeared on Nonprofit Ally.

  27. 77

    Top Five Episodes of 2017 – #3

    In this special edition of the Nonprofit Ally Podcast we count down the top 5 episodes of 2017. In this episode, we hear an exerpt from the third most popular podcast. It features a panel discussion with Mauricio Belgrano, Megan Innes and me. The podcast is title is “Crowdfunding Special Edition”. You can hear the full podcast at, https://nonprofitally.com/special-crowdfunding-edition/The post Top Five Episodes of 2017 – #3 first appeared on Nonprofit Ally.

  28. 76

    Top Five Episodes of 2017 – #4

    In this special edition of the Nonprofit Ally Podcast we count down the top 5 episodes of 2017. In this episode, we hear an exerpt from the fourth most popular podcast. It features Robert McGuire from McGuire Editorial. The podcast is title is “Practical Content marketing for Nonprofits”. You can hear the entire podcast at, https://nonprofitally.com/practical-content-marketing-for-nonprofits/The post Top Five Episodes of 2017 – #4 first appeared on Nonprofit Ally.

  29. 75

    Top 5 Episodes of 2017 – #5

    In this special edition of the Nonprofit Ally Podcast we count down the top 5 episodes of 2017. In this episode, we hear an exerpt from the fifth most popular podcast. It features Amanda Babine from Evaluate for Change. The podcast title is “Building Capacity with the Logic Model”. You can hear the whole episode at: https://nonprofitally.com/building-capacity-with-the-logic-model/The post Top 5 Episodes of 2017 – #5 first appeared on Nonprofit Ally.

  30. 74

    NPA 076: Do You Believe these Nonprofit Myths? Let’s Bust Them!

    If you ever second guessed the validity of advice you’ve been given, then you are not alone. In this podcast we talk with Zoot Velasco from zootvelasco.com. He shares his insights on how to bust the myths we are all told about how to run our nonprofits. In this podcast he breaks the myths of: Holding gala events. Is the money worth the effort? The board runs the nonprofit. Uh oh, I hope you know better than this… My nonprofit idea should start now! Watch your ego… Nonprofits shouldn’t make money? Hmmm… Strategic planning. Are you following your plan? Or is it just making you feel good because you did it? Our mission statement should cover everything we do. OK… tell me your mission… in one sentence. We need to have more fundraiser. Do you? What for? Be specific. We have more “likes” than you. Ha – we have more supporters. If you are ready to hear it like it is (instead of how you want it), then tune in to this podcast and get your nonprofit myths busted. Resources Zoot’s website: zootvelasco.com Zoot’s podcast: 501(c)(3)(b)(s)The post NPA 076: Do You Believe these Nonprofit Myths? Let’s Bust Them! first appeared on Nonprofit Ally.

  31. 73

    NPA 075: Go Beyond the Donation with Social Fundraising

    Social fundraising (sometimes called crowdfunding… but it is more) is becoming more sophicated and more useful. It is more than just a way to raise money. It is a way to connect with supporters, garner new donations, build relationships with your community and increase awareness of your organization. In this podcast, we talk with Gary Wohlfeill from CrowdRise.com. Gary describes social fundraising as a way to go “beyond the donation”. It let’s your supporters “share out”, via their own networks, the actions they take with your organization. This can be via a donation, the purchase of an event ticket or the simple sharing of a story that moved them. This can help create new donors and raise an incredible amount of awareness. Gary explains how techology can help you find new opportunities to have your supporters spread the word about your services, mission and/or fundraiser. This is a great interview that delves into the psychology of our donors combined with the ability to harness their desire to do good. A must listen. Resources Check out CrowdRise at www.crowdrise.com Want to Learn more about Crowdfunding? Get the free ebook, Crowdfunding A to ZThe post NPA 075: Go Beyond the Donation with Social Fundraising first appeared on Nonprofit Ally.

  32. 72

    NPA 074: How to Start a Major Gifts Program for Your Nonprofit

    It takes a special kind of person to be a fundraiser. Or at least that is what we tell ourselves. For most people, fundraising is intimidating. After all, who wants to go around asking other people for money. For most of us, fundraising doesn’t come naturally. And yet, fundraising is an essential part to running a successful nonprofit. So, here is some good news. Fundraising can be learned. AND it can be enjoyed. In this podcast I interview Mitchell Linker, author of the book, “Nobody Dreams of Being a Fundraiser”. He talks about his evolution of becoming a good fundraiser. And the struggles he went throught that helped him learn his craft. Mitchell walks us through a start-to-finish scenario of how to approach potential donors to ask for major gifts. Within this scenario he discusses: How to identify potential major gift donors How to start a major gifts program What to say (and ask) during face-to-face visit with potential donors And, in the end, how to ask for money This is a great podcast for anyone interest in raising money for their nonprofit. And especially if you want to start a major gifts program. Special Gift! Leave a comment below to be automatically entered to win a free copy of Mitchell’s Book. Resources Mitchell’s Website: NooneDreamsofBeingaFundraiser.com Other Resources Mentioned at beginning of podcast, podcast featuring Steve: Epidemiology Podcast The post NPA 074: How to Start a Major Gifts Program for Your Nonprofit first appeared on Nonprofit Ally.

  33. 71

    NPA 073: New Approaches to Grant Writing

    If you run a nonprofit then you likely write grants. But it is easy to take grants for granted (pun intended). With competition for grants increasing and available funding decreasing it is now more important than ever to research your grants and target your funding needs. In this podcast I talk with Holly Rustic from Grant Writing and Funding. Holly is a professional grant writer who offers consulting services, courses, workshops and a podcast. Holly gives tips on how to work together with other nonprofits to help increase your chances of getting a grant. She also talks about how to use grants to “start up” your programs and projects. Holly then brings this all together and explains the role grants have in building a sustainable nonprofit. (Note – the answer may be surprising.) Resources Holly’s website: GrantWritingandFunding.com Free Crowdfunding Course: Crowdfunding A to Z  The post NPA 073: New Approaches to Grant Writing first appeared on Nonprofit Ally.

  34. 70

    NPA 072 – Community Engagement & Fundraising

    If you are a growing nonprofit, then you likely have spreadsheets, paypal accounts, book keeping software, volunteer mailing list, etc. It can quickly turn in to mess of documents that are hard to manage. Eventually, you need a place to put this all. That is where todays guest, Ro Valiao, with Flipcause comes in. Maybe you have looked in to getting some type of software platform for you nonprofit, but were turned away by the cost of it – or the sheer enormousness of the product. Flipcause is different. It is geared to help you build relationships in the community, grow your programs and raise more money. And it is targeted for the smaller nonprofits, like you. Are you ready for software? Ro gives us a great baseline to start with. He says start with: Website (use WordPress – make your own website) Paypal (some way to do online transaction) Google Suite (email server) Mailchimp (or other email marketing client) Quickbooks Online   Once you have all this in place you should be good for awhile. If fact, this will likely help you greatly build your capacity. The next step is putting all this all together in its own platform. What you need next is a CRM. When do you need to take the next step? Ro is upfront about the need for Flipcause. If you are making less that $40,000 a year, stick with the above list of baseline apps. But once you reach $50,000 or more, then you should seriously look into getting a software solution that integrates your major software needs. Ro shares with us how Flipcause integrates community outreach, fundraising and email marketing all in to one affordable and easy to use platform. If you want to take you nonprofit to the next level, then this podcast is a must listen. *Please note: The ability to sell raffle tickets, as discussed in this podcast, may not be available for all Flipcause clients. Raffle ticket sales are subject to federal, state and local laws and regulations.  Resources Website: Flipcause Free Crowdfunding Ebook (mentioned on podcast): Crowdfunding A to Z The post NPA 072 – Community Engagement & Fundraising first appeared on Nonprofit Ally.

  35. 69

    NPA 071: Increase Your Online Engagement

    How do you use your website? Is it a simple page with basic information about your mission, your services and a contact page? Do you have a blog? Do people comment on your blog? Do you have “landing pages” that encourage visitors to “opt-in” for resource? How do you use your website? Most websites are what I call “Brochure” sites. They have basic information about an organization (home, about, services) and a contact page. This is a good start. But if you want visitors to engage with your organization online (sign up for newsletters, volunteer, donate, read advocacy related news) then your website has to be optimized for engagement and conversions. This is what we talk about with Barbara Carneiro, from wordrevolution.com. Word Revolution is a wed design company that specialized in helping ministries and religious based organizations delivery online messages to new and returning audiences. Barbara shares her insight about how to engage your audience and then, more importantly, convert your visitors to donors, volunteers and advocates. If you have a website, and you want to start using it to increase your nonprofits awareness, then this is a great podcast to listing to. Resources Just visit Barbara’s website for more information. www.wordrevolution.com  The post NPA 071: Increase Your Online Engagement first appeared on Nonprofit Ally.

  36. 68

    NPA 070: Successful Advocacy in a Noisy World

    Advocating for the rights of others is not an easy job. It is difficult to bring awareness of your cause to the general public. There are 100’s of ways to get your message out and your audience could be scattered across the country. This is the challenge. In this episode, I talk about with Jay and Shira Ruderman from the Ruderman Foundation. They are the President and Director of the foundation and advocate for the inclusion of people with disabilities throughout our society. They have run advocacy campaigns that have been picked up on national TV and received millions of views on social media. Their Advice on Successful Advocacy You have to be prepared to produce content. The importance of this can’t be overemphasized. Take control of your message, don’t be afraid to take a position and then disseminated it on as many media platforms (social media, tradition media, flyers, advertisements) as possible. It is also be important to produce your content with a variety of mediums (photo’s, video, essays, audio). Be prepared to do a lot of work. Jay stresses there is no shortcut. Advocacy is work. Build relationships with the media. Continually pitch stories. Build alliances with other organizations and individuals. Use social media: take a position. Say it strongly. Have a message. Don’t waiver. And in any campaign it is important to be Authentic Relevent Timely RESOURCE Website: rudermanfoundation.org Facebook: facebook.com/RudermanFamilyFoundation Twitter: twitter.com/RudermanFdnThe post NPA 070: Successful Advocacy in a Noisy World first appeared on Nonprofit Ally.

  37. 67

    NPA 069: Roadmap to a Sustainable Nonprofit

    Nathan Runkle started an animal rights advocacy group when he was just 15 years old. Move ahead 18 some years and Mercy for Animals is now a nonprofit with 130 employees and $12M in revenue. How did Nathan do this? Well, it’s a long story. And it is a story Nathan shares in this interview. Nathan talks about the four pillars of his nonprofit and how it has blossomed into an international nonprofit affecting government regulations and corporate policy. During this growth, Nathan worked on building a great team of talented advocates, expanded his infrastructure and nurtured the support of supporters who helped fund the Mercy for Animals mission. To create a multi-million dollar nonprofit takes strategy, planning, budgeting and goals. Nathan shares with us the road map he used to build his nonprofit. Resources Website: mercyforanimals.org Mercy for Animals Book: mercyforanimals.org/bookThe post NPA 069: Roadmap to a Sustainable Nonprofit first appeared on Nonprofit Ally.

  38. 66

    NPA 068 – Turn Minimum Resources Into Maximum Impact

    Most start up nonprofits share one thing in common… they have little, to no, resources. In this podcast, I talk with Coby Schoffman. He is the founder and executive director of Nation Foundation (nation-foundation.org). He talks about how his visit to a Ugandan school inspired him to start a nonprofit to help the students finish their studies. He organized volunteers, coordinator with school representative, found students that needed help and, of course, raised money. Much of this was cooridanated from 1,000’s of miles away, part-time (while attending school) with very few resources. Oh, and it should be noted, Coby is just 24 years old. Coby engineered a grassroots startup that appears to be on its way to sustainability.  It’s a great example of how to use “what you have” for the “maximum impact”. Using a combination of Google Ads, a website, a few boots on the ground and a team of volunteers, Coby has been able to set a solid foundation for the Nation Foundation to deliver its mission. Resourse Nation Foundation Website: nation-foundation.org Google Grants (mentioned in Podcast): Google Grants for Nonprofits  The post NPA 068 – Turn Minimum Resources Into Maximum Impact first appeared on Nonprofit Ally.

  39. 65

    NPA 067: The Quest for Funding

    If there is one thing nonprofits do a lot, it is look for funding. This funding comes in the form of grants, membership dues, corporate sponsorship, individual donors and, of course, crowndfunding. In this episode, I talk with Devin Thorpe who is a motivational speaker, writer and holds an MBA from Cornell University. Devin believes that society is becoming more socially aware and that this leads to more opportunity for direct, peer-to-peer, fundraising. This may help explain why crowdfunding is one of the fastest growing forms of fundraising for nonprofits. Devin talks about crowdfunding strategy and gives and aweseome three step process to get you started on the road to success. Devin is a great speaker who is enthusaistic and knowledgable. This is a podcast you will listen to many times. Resourses Devin’s website: www.devinthorpe.com Devin’s business: YourMarkontheWorld.com Crowdfunding Platforms Classy Crowdrise Fundrazr Razoo Fundly How to Crowdfund Courses Crowdfunding for Socail Good (by Devin Thorpe) The Complete Crowdfunding Course (by Nonprofit Ally)The post NPA 067: The Quest for Funding first appeared on Nonprofit Ally.

  40. 64

    NPA 066: Email Marketing for Nonprofits

    Being able to affectively use email to market your nonprofit is becoming increasely important. And increasingly easy. Todays guest, Carlos Scarpero, talks with us about the basics of setting an email marketing campaign and strategy. Obviously this starts with a plan and a goal. It could be as simple as getting people to an upcoming event. Or more involved, like getting people to donate to your nonprofit. In most cases, you will need to set up some type of email campaign. What’s a Campaign?  A campaign is a series of emails that get sent in accordance with a timeline. For instance, you can send a series of four emails, to potential donors, that shares stories on how your nonprofit helps the community. Then, send a fifth email asking them to help support your cause. OK, that was overly simplistic, but I think you get the picture. What you Need? You need an email campaign service like MailChimp, AWeber* of ConstantContact. These services help you build email lists that people can “subscribe” to. MailChimp does hava free version which is great to get started with. But, eventually you are going to want to automate the delivery of your email campaigns. And to do that, you will need to get the paid services. And believe me… if you plan to use campaigns, the paid services are SOOOOOOO worth it. So, sit back and enjoy the podcast. And then get ready to start your email campaign. Resources Carlos’s Website: www.mr-leads.com Books mentioned on podcast*: Web Copy that Sell | How to Write Copy that Sells This are affiliate links. Thank you.The post NPA 066: Email Marketing for Nonprofits first appeared on Nonprofit Ally.

  41. 63

    NPA 065: From For-Profit to Non-Profit. Making the Transition.

    For some, it is easy to enter into the nonprofit world. But for many it is an “ideal”, a dream, or a passing fantasy that is tough to realize. There seems to be a common thread among nonprofit seekers. They want to do more. They want to feel like they are doing something for their community. They want to make a difference. Often theses “wants” can’t be fulfilled in the for-profit corporate world. But transitioning into a position at a nonprofit can seem scary. There are lots of concerns that run through our minds: Will I make enough money? Will the work be challenging? How do I pick the right organization? How do you find the right position? What qualifications do I need? And again… will I make enough money? In this podcast I talk with Rick Sleutaris, Co-director at Open Connections in Pennsylvania. He talks about his personally story of working for Gore (a.k.a. Gore-tex), with a Masters in Business Adminstration, and how his desire to do something else, lead him to the nonprofit world. This is a great story that many will be able to relate to. For those seeking the nonprofit expereince, this will help inspire and comfort you along your journey. Resourses Open Connections Website: www.openconnections.org Idealist Website: www.idealist.orgThe post NPA 065: From For-Profit to Non-Profit. Making the Transition. first appeared on Nonprofit Ally.

  42. 62

    NPA 064: The Many Hats of a Nonprofit Executive Director

    Being the Executive Director (ED) of a nonprofit means different things for different organizations. But it means one thing for the ED. You will wear many hats, use different skills and fulfill a variety of roles. Let’s get a bit more specific. As an ED you may be required to be the bookkeeper, fundraiser, grant writer, program developer, volunteer organizer, event planner, donor outreach coordinator or marketing specialist. In smaller organizations you may also be the dog walker, custodian, envelope licker, web designer, software updated, printer fixer, supply clerk, etc. I think you get the picture. It is not an easy job. But our guest, Ann Wrixon, has been doing it for nearly 30 years and she shares with us a wealth of knowledge. She currently is the ED at CASA of Contra Costa County, in Concord, CA. This is a real “boots on the ground” interview with someone who has been there and done that. (And is still doing it). So, if you are an executive director, thinking about becoming one or are on a board that works with one, this podcast will give you an appreciation and understanding of all the work that goes in to being an ED. Resources CASA of Contra Costa County, https://cccocasa.org/. Contact Ann, contact page.The post NPA 064: The Many Hats of a Nonprofit Executive Director first appeared on Nonprofit Ally.

  43. 61

    NPA 063: How to Fundraise Using Email

    Fundraising for your nonprofit can be time consuming and energy draining. Let’s face it, most of us don’t like fundraising. But what if you could create a “passive” fundraising system. Does that sound intriguing? Well, that is just what Jason Granger from Infinity Marketing Group is going to share with you in this podcast. Jason has decades of marketing experience and has developed an innovative way to approach nonprofit fundraising. He takes what is often termed a “sales funnel” and has turned it into a “fundraising funnel”. In this podcast, Jason walks us through the steps you need to take in order to set up your own fundraising funnel for your nonprofit. This is a great hands-on podcast that will help you set up a passive fundraising system. Resources Jason’s Website: Infinity Marketing Group Free Crowdfunding Ebook (expires August 5, 2017): The Ultimate Guide to Nonprofit Fundraising with Crowdfunding This podcast is a VIDEO: Watch on YouTubeThe post NPA 063: How to Fundraise Using Email first appeared on Nonprofit Ally.

  44. 60

    NPA 062: Starting a Nonprofit in a Foreign Country (Listener Interview)

    Starting a nonprofit is not easy. But starting a nonprofit in a foreign country… that shares a war-affected border… well, that is just down-right difficult. But that is what Jason Szolomayer is doing in Jordan. How can regular people like you and me help tangibly with the humanitarian crisis in the Middle East? In this episode I talk with Jason Szolomayer about how 3D printing and 3D scanning technology can bring the “gift of hearing” to Syrian refugees and low-income individuals in the world’s biggest war-torn hotspot. Jason, the founder of 3DP4ME (3D Printing for Me/Middle East), shares the challenges he and his partner in Jordan are facing to create ear molds for hearing aids. Jason also shares info about the Hearing Express Project, which aims to provide 12,000 hearing aids over the next five years. “In developing countries less than 3% of people who need a hearing aid are thought to have.” World Health Organization (WHO), 2013 This is an great story that is bound to inspire. I hope you like it. RESOURCES Learn more at www.3dp4me.orgThe post NPA 062: Starting a Nonprofit in a Foreign Country (Listener Interview) first appeared on Nonprofit Ally.

  45. 59

    NPA 061: Get a FREE Website for your Nonprofit

    Adam Walker is the co-founder of a special kind of nonprofit. His nonprofit, 48-in-48, gives free websites to nonprofits. Yup, you heard that right – he makes websites for nonprofits and gives them away for free. This is how it works. A team of web designers get together and make 48 websites for 48 nonprofits in 48 hours. OK, so of course that is cool. But this podcast also goes into detail about web design best practices for nonprofits. Adam shares his expertise about page design, message crafting, website marketing, branding and, of course, donation pages. So, if you are making your nonprofit website and want to know what pages to include, what content to create or what features you should include, then this is the podcast to listen to. Resources 48 in 48 website Impact Lab Online Conference – July 27, 2017 Adam’s business website Sideways 8 Adam’s blog: adamjwalker.com Adam’s podcast: Tech Talk Y’all Make Your Website Today - Free Course The post NPA 061: Get a FREE Website for your Nonprofit first appeared on Nonprofit Ally.

  46. 58

    NPA 060 – Using an Impact Funnel to Market your Nonprofit

    In this podcast I talk with Boris Kievsky. He is the founder of dotorgstrategy.com. He is an online marketing strategist that helps nonprofits find new audiences, increase their engagement and raise more awareness. And, of course, this can all help with fundraising. Boris talks about the basic concepts of a conversion funnel, or what he calls an “impact funnel”. The idea is to gradually increase engagement with your supporters and followers to help build relations with your audience. As this audience builds you can lead them down your impact funnel to help them find the best ways to engage with your nonprofit. A general outline for this is: Find your story Target your audeince Reach out to them via various platforms Of course there is more to it than that and Boris goes over these details during the podcast. Resources See this video of this podcast on YouTube DotOrgStrategy.com HotJar.com SurveyMonkey.com GoogleForms TypeForm Also, don’t forget Boris’s special offer to Nonprofit Ally listeners, NP Ally Special Offer Sign up for a consultation at DotOrgStrategy.com/bookboris. Use this code for a free consultation: npallyThe post NPA 060 – Using an Impact Funnel to Market your Nonprofit first appeared on Nonprofit Ally.

  47. 57

    NPA 059 – Using Stories to Further your Mission and More

    Story telling is becoming one of the main ways nonprofits spread awareness and fundraise for their cause. In this episode I talk with Meg Campbell and Marybeth Redmond from the Vermont Story Lab. Meg and Marybeth talk about how to find the stories that are right in front of your eyes. Yup, it is that simple. Yet, seeing what is right in front of us can sometimes be difficult. They go on to help us inventory our stories with the creation of a “story vault” to help us track and plan the uses, and strategy, for our stories. We then move on to discovering a formula that helps us actually “tell” the story. This is a great info for those who have story ideas but just aren’t sure where to start. This is a fun and informative episode. I hope you enjoy it. Resources Website: VermontStoryLab.org  The post NPA 059 – Using Stories to Further your Mission and More first appeared on Nonprofit Ally.

  48. 56

    NPA 058: Better Meetings with Roberts Rules

    Running efficient meetings can make or break a nonprofit. Long meetings that don’t reach actionable outcomes can drain board members and increase turn-over in your organization. Having a simple meeting structure to follow can reign in distracting side-topics and keep members focused on the topics at hand. One of the most common ways to structure a meeting is to follow Roberts Rules. In this podcast I talk with Susan Leahy about the fundamentals of using Roberts Rules. She walks us through how to structure a meeting and teaches us to use some of the most used meeting “motions”. Roberts Rules will help you: Build your team Increase communication Improve Efficiency The Fundamental Motions of Roberts Rules Resources To learn more about Susan Leahy MA CSP visit her at: www.GrouptoTEAM.com www.ConfidentWomanProgram.com www.RobertsRulesMadeSimple.com www.SusanLeahy.com The post NPA 058: Better Meetings with Roberts Rules first appeared on Nonprofit Ally.

  49. 55

    NPA 057 – How to build relationships with EVERYONE… No Joke.

    Do you have donors, volunteers, members, board members or staff? Of course you do. Do you know the best way to keep them up to date on events, programs and latest news? Did you say FaceBook? Wonk, wonk, wonk… no. How about blogging ? Wonk, wonk… no, but actually not a bad idea. Did you say with emails? Ding, ding. Winner! Having an email list can be one of most important tools you use to help grow your nonprofit. And we aren’t talking Excel spreadsheets or Outlook mailing list. We are talking full-on automated list with subscribe now buttons, opt-in offers and automated drip release. We are talking email marketing. Sound like overkill? Too technical? Too expensive? It’s not. In fact, it is easy to get started, it will help you GROW your nonprofit AND it can done for FREE. This ain’t hype. It is actually just what the modern mailing is made to do. And it is easy. In this podcast I talk with John Haydon about building a mailing list. How to use it? What technology to use? And what you actually write to all your email subscribers. John is an expert marketer specializing in working with nonprofits and charities. John is full of ideas and gives us usable suggestions on how to start using our mailing list. Why is this important? Well… It helps you buid relationships with your community It can establish  trust and authority within your given field It can make event planning simplier and increase turnout You most certainly will use it to improve your fundraising efforts This podcast will help you  start using powerful tools that will help your nonprofit grow. Resources Free Email Fundraising Basics Course: John’s Free Email Fundraising Course John’s Website: www.johnhaydon.com Twitter: @JohnHayden Mailchimp: mailchimp.com        The post NPA 057 – How to build relationships with EVERYONE… No Joke. first appeared on Nonprofit Ally.

  50. 54

    NPA 056 – Building Capacity with the Logic Model

    In this episode of the Nonprofit Ally Podcast I talk with Amanda Babine from Evaluate for Change. We talk about the “Logic Model” which is an evaluation method designed to help build the capacity of nonprofit programs. The logic model helps you understand how your organization does what it does? It is a tool that allows you to break down the different components of your organization’s programming and clarify how your organization’s program works to achieve its objectives. It is broken down into three main components, with many subcoponents within each main category. The three main component are, inputs, outputs and outcomes-impact. Taking a program through the logic model will help you better understand your resources, how you are using them, how you deliver your services, what resources are taking the most effort, what your cost/benefit is,  etc, etc. It is an indepth analysis of how you do, what you do – and how you can do it better. Resources Evaluate for Change website: www.evaluateforchange.com Resource Templates: www.evaluateforchange.com/resources/templates Virtual Book Club: http://www.evaluateforchange.com/resources/virtual-bookclub/ Download the Logic Model Chart The post NPA 056 – Building Capacity with the Logic Model first appeared on Nonprofit Ally.

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ABOUT THIS SHOW

Steve Vick from NonprofitAlly.com talks with nonprofit experts, board members and executive directors about social media strategies, capacity building, board of director development, fundraising and budgeting. This nonprofit podcast also includes tips on Facebook, Twitter, Linkedin, newsletters, website development, story telling, blogging, fundraising, crowdfunding and more. The ultimate goal of this podcast it to help nonprofits grow, build capacity and become sustainable so that they can do more and do it better.Steve is the executive director of a nonprofit in Alaska and the founder of another. He specializes in content creation, social media and awareness building (aka marketing).

HOSTED BY

Steve Vick: Nonprofit Social Media Strategist, Content Creator and Blogger

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Steve Vick from NonprofitAlly.com talks with nonprofit experts, board members and executive directors about social media strategies, capacity building, board of director development, fundraising and budgeting. This nonprofit podcast also includes tips on Facebook, Twitter, Linkedin, newsletters,...

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Nonprofit Ally Podcast is created and hosted by Steve Vick: Nonprofit Social Media Strategist, Content Creator and Blogger.
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