PODCAST · business
Not an Influencer
by Melanie Laas
Not an Influencer is the podcast for female founders who would rather be known for their record than their reach. Each week Melanie Laas, founder of EMME Influence, talks through one piece of how authority is built: the sentence that names who you serve, the evidence that carries it, and the systems that keep it working while you run the business. The LinkedIn newsletter of the same name is the written edition. Every episode's full transcript is at emmeinfluence.com/podcast.
Episodes
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The Record
Credibility is a set of artefacts a buyer can inspect, not a feeling she has about you. Melanie Laas on the sentence, the evidence and the finished document that do the selling before the first meeting, and why a record you own outlasts any reach you rent. The full transcript is at...
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ABOUT THIS SHOW
Not an Influencer is the podcast for female founders who would rather be known for their record than their reach. Each week Melanie Laas, founder of EMME Influence, talks through one piece of how authority is built: the sentence that names who you serve, the evidence that carries it, and the systems that keep it working while you run the business. The LinkedIn newsletter of the same name is the written edition. Every episode's full transcript is at emmeinfluence.com/podcast.
HOSTED BY
Melanie Laas
CATEGORIES
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