Pool Professionals Podcast

Brian Van Bower sits down with Dragan Kostadinovic, Master CBP and owner of Beltway Pools, and Robert Moore, Master CBP and Vice President of Beltway Pools, to discuss their journey in the pool industry and how education has shaped their company's success. Serving Northern Virginia, Washington, D.C., and Maryland, the Beltway Pools team shares how GENESIS training and the Master CBP designation improved their approach to construction, planning, and customer relationships. The conversation highlights the value of continuous education, strong systems, and attention to detail on job sites, emphasizing how professionalism and ongoing learning help raise standards across the pool and spa industry.

Brian Van Bower speaks with Andy Kaner, MLA, Master CBP, about the challenges of recruiting and training talent in the aquatic design field. They discuss the importance of technical skills like AutoCAD, the growing role of tools such as Revit, and the steep learning curve for designers entering the specialized world of pool engineering, hydraulics, and construction details. The conversation also explores strategies for attracting new talent and highlights how GENESIS® education and certification can help develop the next generation of aquatic design professionals.

Brian Van Bower is joined by Amanda Annis, president of Ohio Hot Tub and Sauna, to discuss the evolution of the hot tub and swim spa industry and its growing connection to wellness. They explore the shift toward year-round, low-maintenance spa solutions, the rise of features like swim spas and cold plunges, and the importance of safety and water care. The conversation also highlights the value of industry education, advocacy, and the role aquatics can play in improving health and expanding business opportunities.

What happens when you bring together some of the most experienced builders, designers, engineers, and innovators in the pool and spa industry? Over the past 50 episodes of the Pool Professionals Podcast, host Brian Van Bower has done exactly that. This milestone episode celebrates the ideas, insights, and experiences shared by the professionals who are pushing the industry forward—from technical innovation to leadership and craftsmanship. Whether you're a pool builder, designer, or industry professional, these conversations are designed to help you grow, lead, and build better. This episode is both a look back and a reminder that the best conversations are still ahead.

Brian Van Bower sits down with Jeff Henriksen, PHTA Vice President of Industry Affairs and Research, along with Craig Dedrick and Chase Kress of HUB International, to unpack ProAdvantage by PHTA—a new insurance and benefits program built specifically for pool and spa businesses. They explore the risks of generic coverage, the unique liability challenges facing contractors, and how ProAdvantage delivers tailored property & casualty protection, workers' compensation, errors & omissions, and scalable employee benefits through a PEO partnership. They highlight how the program goes beyond insurance; offering risk management, claims advocacy, and workforce solutions to help businesses protect what they've built and grow with confidence.

Brian talks with Mark Dorsey, P.E. about his unexpected path into the pool industry and how engineering-driven problem solving led him to create Primology, a system designed to keep pool equipment elevated, protected, and code-compliant. Mark breaks down the real-world challenges of hydraulics, flooding, and pump priming, especially in hurricane- and flood-prone areas, and shares why smarter equipment placement can save money and prevent damage. The conversation blends technical insight with practical takeaways for builders and designers looking to create more resilient, efficient pool systems.

Brian is joined by Denise Canchola de Tournillon, Vice President of River Flow Pools for a wide-ranging conversation on the powerful intersection of water, wellness, and pool design. Drawing from her background in marine biology, psychology, and two decades with River Flow, Denise explores how moving water, from lazy rivers and swim-in-place systems to residential wellness features, supports both physical exercise and mental health. Together, Brian and Denise highlight how thoughtful pool design can transform aquatic spaces into true wellness environments, reflecting an industry shift toward health-centered, experience-driven design.

Brian sits down with Matthew Ryther, Service Manager at Aqua Pura Pool Service Inc. in California, to explore his 25-year journey in the industry and his recent achievement as a GENESIS® Master CBP. Matt discusses best practices in variable-speed pump selection, energy code compliance, and water-saving strategies such as frequent testing and effective use of pool covers. He highlights the value of continued learning through the newly launched PHTA Center of Excellence, while also offering practical guidance on hiring, hands-on technician training, and elevating service professionalism through manufacturer education and design-informed problem-solving.

Brian sits down with Hunter Gary, Master CBP and owner of H2 Outdoor Living, to explore his journey as a design-only pool professional in Middle Tennessee. They discuss the importance of detailed pre-construction planning, strong client and contractor communication, and the impact of GENESIS® education on elevating design thinking and collaboration. Hunter previews his upcoming 8-hour GENESIS workshop on comprehensive aquatic design. Together they emphasize the value of industry knowledge-sharing, vocational training, mentorship, and continued education.

Brian Van Bower sits down with Scott Frost, President of Heritage Pool Supply Group and 2026 PHTA Chairman of the Board, to discuss the evolution and future of the swimming pool industry. Scott reflects on how the pool has transformed from a luxury product into a staple of backyard living, emphasizing the industry's entrepreneurial spirit, innovation, and commitment to education. The conversation explores PHTA's ongoing efforts in workforce development, advocacy, and safety initiatives such as Step Into Swim, as well as the importance of global collaboration and accessible education through the new Center of Excellence. Scott also highlights the power of grassroots engagement and social media in shaping the industry's image and inspiring the next generation of professionals to get involved, stay informed, and help drive the pool and spa industry forward.

Brian Van Bower talks with Chris Trevathan, Operations Manager at Aquatic Glazing International, about the fascinating world of underwater pool windows. Chris shares his expertise on acrylic installation techniques, from materials and engineering requirements to cost considerations and design challenges. Together, Brian and Chris explore real-world examples highlighting how proper planning, quality materials, and expert installation make all the difference in creating stunning, durable underwater views.

Brian Van Bower sits down with Tracy Bruno, Founder and CEO of Bruno Design Associates, to discuss her journey from stay-at-home mom to successful pool and outdoor living designer. Tracy shares how she built her design-build firm from the ground up, the importance of charging for design work, and how GENESIS® education helped her elevate both her technical expertise and business insight. Together, Brian and Tracy explore the value of fostering collaboration between designers and builders to deliver exceptional results. Tracy also offers insight into her design-build process, client relationships, and the power of combining creativity with construction leadership to create functional, beautiful spaces that stand the test of time.

Brian talks with Dr. Adam Katchmarchi, PHTA's new Vice President of Educational Development, about the launch of the Center of Excellence—a new online learning platform offering on-demand courses for pool and spa professionals. Adam shares his vision for expanding accessible, high-quality education across all sectors, including business and leadership training. Together, they discuss how PHTA's growing lineup of courses, webinars, and future learning initiatives will help professionals sharpen their skills, grow their businesses, and elevate the industry.

Sabeena Hickman, PHTA President & CEO, joins Jamie Novak and Kendall Large of POOLCORP to discuss the launch of Women of Water (WOW), a new initiative designed to support, connect, and elevate women in the aquatics industry. They explore the importance of mentorship, networking, and professional development, share POOLCORP's commitment to gender inclusion, and highlight how WOW will debut at the International Pool Spa Patio Expo with future events, webinars, and resources to build lasting momentum and expand women's leadership across the industry.

Brian chats with Lisa Ryckeley, GENESIS® Concierge for over 20 years, about how she guides students through the program's diverse courses, from construction and engineering to design specialties, based on their unique goals and business needs. Lisa shares how GENESIS® fosters a supportive learning community, offers flexible virtual and on-demand options, and continues to evolve with new programs like the upcoming International Pool Spa Patio Expo. She also highlights the many benefits of PHTA membership, including free and discounted courses, scholarships, and customized training, all designed to help pool and spa professionals advance their skills and careers.

Reggie Bodwin, a GENESIS® Certified Master Pool Builder, shares his expertise in pool design, construction, and maintenance while highlighting the critical role of proper hydraulics and the ongoing need for education in the industry. He also offers valuable insights on the evolving pool and spa market, the impact of professional training programs like GENESIS®, and why exceptional customer service remains the cornerstone of lasting client relationships.

Brian Van Bauer sits down with Alicia Stephens, Director of Training & Education for BioLab's Pro Dealer Division, to explore how companies can recruit, retain, and train top-tier talent, harness technology to boost efficiency, and rethink traditional chlorine use by pairing it with complementary products. They discuss the growing value of trade schools as a career path into pool service, and Alicia shares a preview of her upcoming roundtable discussion at the GENESIS® MasterMind Summit in Fort Lauderdale, along with how BioLab can be a powerful partner for your business.

Renowned pool and landscape designer Kirk Bianchi joins host Brian Van Bower for an insightful conversation on design philosophy, client engagement, and industry growth. From integrating pools and landscapes to building trust through cultural refinement, Kirk shares practical advice and personal stories from his journey. He also previews his upcoming GENESIS Master Designer Methods class at the MasterMind Summit this September and introduces "The Atelier," a new design mentorship community.

Brian Van Bower chats with Ricard Madurell, Director of Pool Horizons, and Sabeena Hickman, CAE, President & CEO of PHTA, about redefining the swimming pool industry's narrative through the global Pool Horizons initiative. Together, they explore how pools contribute to health, water safety, sustainability, and community resilience.

Brian Van Bower sits down with Rick Black, GENESIS® Instructor and Director of Product Training at Latham Pools, to explore the evolution, engineering, and growing popularity of fiberglass pools. With over 30 years in the industry, Rick shares key insights on fiberglass pool installation, material advantages, automation trends, and how builders can better educate homeowners. Whether you're new to fiberglass or looking to refine your skills, this episode is packed with practical tips, industry context, and growth opportunities.

Brian chats with Randy Dukes, Technical Sales Director at CL Industries, about common pool surface issues and how to solve them. From discoloration and delamination to water chemistry and finish application, Randy shares expert insights drawn from decades in the field. Whether you're dealing with salt systems, startup challenges, or cementitious finishes, this episode delivers real-world solutions to help builders and service pros raise the bar on pool quality and longevity.

Brian chats with Skip Phillips, Master CBP and GENESIS® Ambassador & Co-Founder, about the evolution and best practices of vanishing edge and perimeter overflow pool design. Skip highlights the importance of understanding the purpose behind these features, common design mistakes like undersized catch basins, and best practices for collector tank sizing and noise reduction. They also discuss the value of GENESIS® education in raising industry standards and preview the upcoming MasterMind Summit. This episode offers practical insights for anyone designing or building high-end edge pools.

Brian chats with Jeff Parker, Master CBP and CEO of OceanScape Design Inc., about how digital tools, AI, and design software are transforming the pool industry. They explore the shift to paperless systems, the power of client presentations tools, and the importance of balancing technology with personal connections. Plus, they dive into GENESIS education, color theory, and why charging for design services matters.

Kevin Post, Chairman & CEO of Counsilman-Hunsaker, talks with Brian about the lifelong benefits of aquatics—from health and mobility to career opportunities. They discuss modern splash pads as community hubs, sustainable pool design, energy efficiency in high school pools, and the need for skilled labor in the industry. Together, they highlight how well-designed aquatic facilities can positively impact lives and communities.

Steven Swanson, owner of The Pool Company, shares key principles for success—staying true to your values, setting goals, and delivering on promises. He highlights the power of referrals, client relationships, education, and employee motivation, all rooted in integrity and community impact.

Jeanne Mendelson, PHTA Vice President of Education & Events, shares how education and certification are shaping the future of the industry. She discusses the growth of the CPO program, the expansion of GENESIS® courses, and upcoming events like the Day on the Hill, the GENESIS Roadshow, and the Mastermind event in Florida. Jeanne also highlights scholarship opportunities, including the Vance Gillette Scholarship, helping more pros access industry-leading education.

Israel Saari, Category Manager of Digital Solutions at Pentair, joins Brian Van Bower to explore how automation and remote monitoring are transforming the pool industry. They discuss how these technologies enhance efficiency, create new revenue streams, and help pool professionals stay ahead of growing homeowner demand for smart, connected solutions.

Host Brian Van Bower welcomes Vito Mariano, president of Basecrete Technologies, to discuss the importance of waterproofing in the pool industry. Vito shares insights on how waterproofing protects the pool shell, enhances plaster adhesion, and prevents damage from water intrusion. They cover best practices for application, the role of rough surfaces in efficient plaster bonding, and why many builders still overlook waterproofing. Vito also emphasizes proper techniques, on-site training, and the need for patience in application to avoid delamination.

Brett Abbott, Founder & CEO of Pool Builder Marketing, breaks down how the pool industry is adjusting post-pandemic. With the COVID boom pulling sales forward, new pool demand is slowing—especially for budget-friendly options—while renovations are on the rise. Brett shares why relationship-building and reputation matter more than just posting on social media, how businesses are adapting with alternative materials and pool types, and why Northern builders are feeling the squeeze on pricing. Plus, we dive into the importance of education and why competing on quality beats racing to the bottom on price.

Brian Van Bower sits down with PHTA President & CEO Sabeena Hickman, CAE. They discuss PHTA's growth, key initiatives like Step Into Swim, and the evolution of GENESIS. Sabeena highlights the industry's strengths and challenges, emphasizing collaboration and the importance of communicating the industry's value. Learn how PHTA is leading the way in education, advocacy, and elevating the industry.

Brian Van Bower and David Duensing dive into the art and science of designing natural-looking waterfalls and water features for swimming pools, emphasizing the critical role of natural rock, meticulous attention to detail, and sound water management. They shared insights into sourcing materials, constructing waterfalls, and optimizing water flow.

Brian Van Bower sits down with Scott Frost, Executive Vice President of Sales and Service at Fluidra North America, to discuss the legacy of Vance Gillette and the launch of the new Vance Gillette Scholarship program. The scholarship honors Vance's impact on the pool industry and his commitment to education. This scholarship awards four PHTA members $2,500 each to use towards GENESIS® education.

Ray Corral, Founder & CEO of Masaicist Inc., shares insights into the pros and cons of glass tile pools. He highlights their vibrant colors, smooth texture, and ability to enhance a backyard vision when installed correctly. However, he notes the higher cost and the need for skilled installers, a challenge in the U.S. due to limited education in tile installation. Ray introduces Masaicist's innovative double-sided tiles designed for underwater use, ensuring durability and color retention. Drawing from his artistic background, he explains how glass tile pools transform backyards into stunning, lasting works of art. Perfect for professionals aiming to elevate their pool designs.

Brian Van Bower chats with Ryan Pieszchala, owner of Quest Pools, about the value of business management software in the pool industry. Ryan highlights how software can streamline operations, centralize data, and improve communication, ensuring continuity even during staff changes. They discuss key considerations for adopting software, including company size, cost-benefit analysis, and the importance of ongoing updates and support. 

John Kenyon, Sales Manager at Gib-San Pools, shares his approach to the initial client interaction. He emphasizes the importance of qualifying potential clients through thoughtful questions, such as their previous pool ownership experience and budget expectations. Kenyon highlights the value of building rapport, listening carefully to client preferences, and addressing their top concerns: cost, timeline, and value. He also stresses the importance of designing without budget limitations initially, then working with the client to prioritize elements within their budget. Overall, Kenyon's strategy centers on understanding the client's needs, building trust, and ensuring a personalized experience that leads to a successful project.

In this episode, Brad Parker discusses the growing importance of sustainability in the pool industry, particularly in terms of energy efficiency and water conservation. He highlights that consumers are increasingly interested in sustainable solutions, especially when linked to cost savings. Parker emphasizes that pool professionals must clearly communicate the benefits of sustainable products, which can also serve as an upsell opportunity. He stresses that sustainability goes beyond equipment, urging the industry to adopt practices like rainwater harvesting and promoting pool covers for water conservation. Parker also calls on manufacturers to lead the charge by providing tools and information to pool professionals, helping them differentiate themselves through sustainability-focused offerings.

Rowdy Gaines, Olympic Gold Medalist and VP of Partnerships and Development, discusses the critical need for accessible swimming lessons, highlighting that drowning is the leading cause of accidental death for children aged 1-4. He notes that swimming lessons reduce drowning risk by 88%. With drowning rates at an all-time high in 2024, often due to parental distractions, Gaines stresses the importance of pool safety and finding the right Certified Pool Builder to ensure safe environments.

GENESIS Engineering Faculty Chair, Terry Brannon, P.E. covers the essentials of concrete curing for pools. He stresses the importance of timing and proper curing methods, such as using curing blankets or sprinklers, to retain water and strengthen the concrete. Brannon also highlights common industry mistakes, like delayed curing and using paraffin-based products, and shares tips to ensure long-lasting, durable concrete.

  This episode offers expert guidance on capturing stunning pool photography for professional projects. Key insights include the importance of meticulous preparation, such as ensuring the pool area is spotless and ready for the shoot. The episode also discusses the critical role of angles and reflections in capturing the perfect shot. 

Kevin Misley, President of Mystic Pools, offers expert advice on pool plumbing and equipment installation, focusing on optimizing system efficiency and durability. He emphasizes using high-quality fittings, proper glue application for underground connections, and heat bending pipes for better routing. Misley also highlights the importance of careful equipment layout for accessibility, thorough pressure testing, and clear pipe labeling for future maintenance. His insights provide valuable guidance for pool builders and service technicians.

Dominick Mondi, Executive Director of NESPA, discusses his path to association management and NESPA's 63-year legacy of industry success through volunteerism, education, and government affairs. He highlights the crucial role of certification and licensing in ensuring professionalism and consumer safety. Mondi points out labor management as a key challenge, stressing the need to attract, train, and retain skilled workers by offering growth opportunities and job satisfaction. He also talks about the industry's growth and the increasing importance of maintaining high standards in professionalism and education, and previews his GENESIS course on integrating design principles into construction.

Custom pool designer Chrisie Dahl-Blanco joins host Brian Van Bower to discuss thriving on word-of-mouth referrals and the challenges of being a woman in a male-dominated field, often needing to assert herself strongly. She highlights her transformative educational journey with GENESIS and the importance of being outspoken and proving her expertise. Chrisie admires the strong women in the industry and advises newcomers to educate themselves, strive for excellence, and persist through setbacks to earn respect.

Brian Van Bower and guest Robert Baxter,  Aquatic Construction Liaison for Robax Development, discuss the crucial role of a superintendent in swimming pool construction. Superintendents manage budgets, ensure organizational consistency, and handle client interactions. They emphasize the importance of detailed planning, documentation, and trust within the company. Tune in for valuable insights into effective project management in the pool construction industry.

Host Brian Van Bower joins guest Andy Kaner, they emphasize the importance of meticulous planning and attention to detail in pool building. They discuss the value of both hand drawings and digital drawings in the design process, highlighting how hand drawings allow for quick adjustments and idea generation, while digital drawings facilitate communication with architects and engineers. They introduce D180, a course focusing on drawing principles and communication techniques, suitable for those without prior drawing education. The conversation delves into what should be included in a pool plan, such as title pages, site plans, layout details, and equipment lists. They stress the significance of thorough review processes before finalizing plans. Additionally, they emphasize the importance of early involvement with designers to ensure proper equipment estimation and space planning, ultimately aiming for optimal project performance.

Host Brian Van Bower interviews Mike Farley, Elite Design Consultant at Claffey Pools, focusing on client approach and project collaboration. Farley stresses the importance of defining style and focal points early on, emphasizing the role of architecture in inspiring pool projects. He highlights the necessity of adapting to changes and integrating landscape design for cohesive outdoor spaces. Farley also discusses the value of education and charging for design services, emphasizing their long-term benefits in improving profitability and client commitment. Overall, the episode provides valuable insights into client interactions, collaboration, and professional development in the pool industry.

Host Brian Van Bower and GENESIS co-founder Skip Phillips are joined by special guest Maria Moscato, the newly appointed GENESIS International Design & Wellness Faculty Advisor. Maria discusses her goals for GENESIS students, focusing on European/Italian design and the wellness market within the pool/spa sector. She emphasizes the importance of integrating pool designs with the surrounding landscape to promote wellness and mental calmness. She highlights the significance of global design ideas and discusses the longstanding connection between environment and wellness. Maria also explores the concept of "wellness" and its new meaning of "longevity."

Host Brian Van Bower sits down with GENESIS Design Faculty Advisor Feras Irikat, Director of Design & Marketing at Lunada Bay Tile, to explore the intricate world of color theory and its application in design projects. They delve into the importance of understanding the project's objectives and function, considering elements like sun exposure, shade, and emotional storytelling to create a cohesive environment. Feras emphasizes the role of color in eliciting biological responses and guiding clients through the design process as an expert. They discuss the significance of trends in design but caution against blindly following them without considering the project's unique requirements. Additionally, they highlight the critical role of lighting in enhancing the overall design experience.

Host Brian Van Bower and guest Charlie Claffey, President of Claffey Pools in Southlake, TX, explore the pivotal metric of profitability in running a successful business. They stress the necessity of understanding financial performance and the importance of lead generation tracking for revenue forecasting. Charlie's advice to new pool company owners is to become an expert in financial literacy in order to mitigate risks and ensure sustainability. Ultimately, this episode underscores the imperative of active involvement in financial matters to safeguard your company's success, particularly during challenging times.

Host Brian Van Bower welcomes GENESIS Design Faculty Chair Paul John Boulifard, Architect + LEED AP, to the show. The two discuss the primary factors that shape outdoor environments. Emphasizing the importance of collaboration with clients, the conversation highlights how understanding their needs, vision, and expectations is paramount, positioning professionals as invaluable resources. Moreover, the influence of home architecture on project design is explored, shedding light on the significance of listening to the client and ensuring that everyone involved has a voice in project leadership. This episode also delves into the challenges and benefits of collaboration in outdoor design, underscoring the value of conversation and networking for continual education and learning opportunities.

In this episode, we catch up with Isaac Keselman, Master CBP, founder and president of Aqua Doctor. Keselman started off in the service side of the industry but found they were fequently asked by clients during service visits to solve pool problems created by other companies. They became so good at fixing problems created by other pool builders and construction firms, that it was an easy transition to building their own pools. Listen in to hear how education and curiosity (along with automation and AI) have paved the way to success for this booming company, and why Keselman believes that if you put 16 hours into a design class, you'll get 160 hours back.