PODCAST · business
SaaS Talk with Varun Uday
by Varun Uday
I discover different aspects of SaaS marketing and business with guests who have held various leadership positions in B2B SaaS firms.
Episodes
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Winning as a Sales rep in 2023
This episode of SaaS Talk features Craig Davis, who's spent over a decade and a half selling software to enterprise Life Science companies worldwide. Varun and Craig talk about what it takes to be a successful sales rep in today's market, the importance of networking, and building trust, Craig's...
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ABM and Field Marketing with Nick Bennett
Varun Uday had a chat with Nick Bennett, the Director of Field and Account-Based Marketing at Alyce about the buzz surrounding ABM in SaaS. The conversation touched upon aspects of ABM and Field Marketing such as - Targeting, Personalization, Collaborating with Sales, Events, Gifting and a whole...
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Tales from a Marketer turned SaaS Founder
Swpely spent $0 on their marketing and in less than a month of their launch, have about 1000 users in their kitty! Tech and Marketing people bring very different ideas to the table so when Jay Desai, a marketing genius launched Swpely, I just knew that I had to talk to him about it and he was…
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Everything Micro SaaS with Preetam Nath
We've all heard of SaaS. But Micro SaaS? What's that? Varun Uday uncovers the smaller world of Micro SaaS with the CEO of DelightChat, Preetam Nath. What we spoke about: - What is Micro SaaS and what is it not? - How do you come up with Micro SaaS ideas? - Is revenue generation not important…
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Building an audience first
Audience first of product first? New age SaaS founders are finding themselves in a soup when it comes to this part. Although, after talking to many people, I’ve come to realise there’s no right way to do it. Each approach brings its own goods with it. To find out more, I spoke to Stewart…
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Podcasting for B2B brands
Emily Kingland, the Lead Content Writer at Sweet Fish Media talks to Varun Uday about podcasting in the B2B space and the intricacies of it.
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Making your cold outreach strike gold
Matt Aird, the CEO of Sales Science talks to Varun Uday about the science behind a sales cold outreach campaign and best practices to make it strike gold for you.
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Taking your SaaS product to the Southeast Asian market
In this episode of SaaS Talk, Varun Uday talks to Rohit Srivastav, the Head of Growth @ Netcore Solutions about how to go about conquering the Southeast Asian market. Topics discussed were: 4:55 Why are billions of dollars being invested in the Southeast Asian tech sector in recent years? 6:39…
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Your SaaS content marketing essentials
Content marketing is extremely important in SaaS businesses and it oftentimes acts as the sole lead generation channel in many startups. Here's Varun Uday having a conversation with Sam Grover, a SaaS content strategist, and ex Global Messaging Specialist at Xero about the following topics: 2:39...
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Growth marketing for SaaS startups
In this episode of SaaS Talk, Varun Uday talks to Ashwin Krishna about getting started with growth marketing in an early-stage startup. Topics discussed in this conversation are: @3:45 What is growth marketing and at what stage of a company does a growth marketer get hired @6:50 How does a…
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How marketing is changing in the post pandemic world
This is me, Varun Uday having a conversation with Vyshak Simha, who is the Chief Marketing Officer of Kaizen Institute about how marketing and consumer behaviors have changed in the post-pandemic world. Post Covid-19, marketing has changed drastically given the changes in the economy and the way...
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How to market to Enterprises | Enterprise Marketing | ABM Campaigns
In this podcast I, Varun Uday, talk to Devdutt Manay about marketing software to Enterprise customers and ways to break into the Enterprise segment. There is a marked difference between the way Enterprises and SME customers view the buying process and that's exactly what we're discussing here.…
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What is product marketing and how it helps sales and support teams
This is me Varun Uday, having a conversation with Sahith Krishna, the Product Marketing Manager as well as the Head of Inbound Marketing at Exotel about the importance of Product Marketing and how an effective Product Marketing engine can benefit the sales and support teams. The topics covered in...
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ABOUT THIS SHOW
I discover different aspects of SaaS marketing and business with guests who have held various leadership positions in B2B SaaS firms.
HOSTED BY
Varun Uday
CATEGORIES
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Frequently Asked Questions
How many episodes does SaaS Talk with Varun Uday have?
SaaS Talk with Varun Uday currently has 13 episodes available on PodParley. New episodes are automatically indexed when they're published to the podcast feed.
What is SaaS Talk with Varun Uday about?
I discover different aspects of SaaS marketing and business with guests who have held various leadership positions in B2B SaaS firms.
How often does SaaS Talk with Varun Uday release new episodes?
SaaS Talk with Varun Uday has 13 episodes. Check the episode list to see recent publication dates and frequency.
Where can I listen to SaaS Talk with Varun Uday?
You can listen to SaaS Talk with Varun Uday on PodParley by clicking any episode. We provide an embedded audio player for direct listening, and you can also subscribe via your preferred podcast app using the RSS feed.
Who hosts SaaS Talk with Varun Uday?
SaaS Talk with Varun Uday is created and hosted by Varun Uday.
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