Salon Owners Collective

The AI Mistake Quietly Costing You Clients Every salon owner has access to the exact same AI tools right now. And most of them are using them the exact same way, which means most of them are starting to sound exactly the same. In this episode, Larissa Macleman and Joel Bouzaid of Salon Owners Collective, sit down to unpack the three biggest AI mistakes they're seeing salon owners make right now. The ones quietly costing them clients, credibility, and control of their own business. What you'll discover in this episode: The dead giveaways that instantly tell someone AI wrote your message, and why they matter more than you thinkWhy letting AI become the boss of your decisions is one of the most expensive habits you can buildThe calculator story that perfectly explains the risk of leaning on AI without understanding the business behind itWhy a generic AI tool will only ever get you a generic resultWhat it actually looks like to use AI as a tool that scales your brain, without letting it become your brand   Larissa Macleman is the founder of Salon Owners Collective and creator of Salon Mastery. A 20-year large-format salon owner who built her own business to just under $2M, Larissa now coaches salon owners across Australia, New Zealand, and Canada to stop winging it and start building the business they actually had in mind when they started.  Joel Bouzaid is co-owner of Salon Owners Collective and Boardroom Coach to hundreds of salon owners building high-performing teams and businesses. Resources mentioned: My Salon CEO, the industry-specific AI tool built by Salon Owners Collective for salon owners. APPLY FOR SALON MASTERY: Ready to build a real strategy for your salon instead of winging it? Apply for Salon Mastery here: https://bit.ly/ApplySMRiss

The Real Reason Your Best People Keep Leaving You've raised your prices. Possibly more than once. And yet the book still has white space, the roster still feels gappy, and you're left wondering if the market has genuinely turned against you. It hasn't. Something else has shifted, and most salon owners are only seeing one piece of it. In this episode, Larissa Macleman, founder of Salon Owners Collective and Salon Mastery, breaks down three shifts happening across the industry right now, and what they mean for the salons that will still be thriving by 2030. What you'll discover in this episode: Why five-star team members will not work in your salon, even with a genuinely strong cultureThe five dead giveaways that tell people instantly when AI wrote it for youThe real reason your best people leave the second they run out of futureWhat it actually takes to become the kind of mentor your team is waiting forWhy systems and processes, not hustle, are the thing that finally sets you free Resources mentioned: The Three-Step Behavior Reset (link to be confirmed), and Jemima, the salon-specific AI mentoring tool referenced in this episode. Flag for team: this is the first content pack where 'Jemima' appears as a named, salon-facing AI tool in a transcript. Please confirm the correct public name, positioning, and link before this goes out, in case it's still an internal-only name. APPLY FOR SALON MASTERY: Ready to build a real strategy for your salon instead of winging it? Apply here: https://bit.ly/ApplySMRiss 3 Reasons Every Salon Owner Should Listen to This Episode ✅ Discover the real reason five-star team members choose someone else, even when your culture is strong ✅ Find out the five giveaways quietly telling your clients and team that AI wrote it, not you ✅ Uncover the real reason your best people leave, and what it means for how you lead from here

Are you leading your team into the next level, or waiting for them to find it on their own? This is where so many Salon CEOs get stuck: You hire the team. You train the team. You pay the wages. You carry the emotional load. Then you quietly wonder why they are not stepping up, rebooking properly, lifting their column, or acting like the business matters. The gap is not always skill. The gap is leadership. And that does not happen by accident. In this episode, Joel Bouzaid takes you inside one of our Salon Mastery intensive workshops, where Salon CEOs doing between half a million and over three million in revenue worked through what it really means to become the 100K Mentor inside their salon. 3 Reasons Why Every Salon Owner Should Listen  Why your future salon requires an elevated version of youThe leadership shift that creates $100K stylists or beauty therapistsThe five traits your team needs from YOU before THEY can truly step up 👉 Click here to watch the $1 Million Salon Growth Plan now Want us to build your own custom million-dollar salon roadmap? That’s exactly what we can do for you inside of the Salon Mastery program… ✨ Click here to apply now.

The Final Four (and a Half) Lessons - Continuation of the 500th Episode Ten years. Five hundred episodes. And the same handful of sentences Larissa and Joel still say more than anything else. Last week, on the 500th episode, they got through the first five (and a half). This week, they're finishing the job with the final four and a half truths that have carried Salon Owners Collective from a handful of stuck salon owners to a decade-long movement. What you'll discover in this episode: Why “do better” might be the most useful two words in your whole business, and how to use them without burning outThe real reason a rising tide doesn't lift every boat, even in salons with genuinely good cultureThe question Joel asks so often he's lost count, and why most salon owners can't actually answer itWhy treating your to-do list like an elephant changes how you get through the weekThe moment Larissa stopped chasing a “finished” business, and what she built instead This episode is for every salon owner who's still waiting to feel like they've arrived. That feeling isn't coming. What comes instead is better. RESOURCES MENTIONED: Want help with what comes next for you and your salon, and how to reach the $1 million milestone without burning out? That's exactly what the Double Double Goal inside Salon Mastery is built for. Click here to apply now: https://bit.ly/StrategyCallYT   3 Reasons Why Every Salon Owner Should Listen to This Episode: ✅ Discover the two words that quietly change how you run your whole business ✅ Find out why your team's culture might be lifting some boats and sinking others ✅ Uncover the one question that exposes exactly why you keep feeling stuck

The 9 Things We've Said Every Single Week for 10 Years   500 episodes. Ten years. And the only way to mark that is with the truths that made it possible.   This isn't a highlight reel. Larissa Macleman and Joel Bouzaid, founders of Salon Owners Collective, sat down for the 500th episode and did something far more useful than looking back. They looked inward. They asked: what are the nine things we say every single week? In coaching sessions, on stage, in strategy calls, in the hallways of Salon Mastery events.   The phrases that have shaped hundreds of salon owners into Salon CEOs. The fundamentals that never go out of fashion. The truths that every growing salon needs to hear, and keep hearing.   What you'll discover in this episode: Why consistency isn't just a discipline, it's the single greatest brand-building tool you haveWhat the numbers are trying to tell you about your next move (and why most salon owners refuse to look)The three financial seasons every salon moves through, and why misreading which one you're in costs you everythingWhy the thing that got you here is quietly working against you nowThe systems principle that will stop your growth depending on one person's brainWhat 'do better' actually means when you're the CEO   This episode is for any salon owner who has ever felt like they're doing everything and still not getting ahead. Who knows they're capable of more but can't quite see the path.   The fundamentals aren't boring. They're the foundation of every million-dollar business ever built.   Are you actually doing them?   FREE STRATEGY CALL: Ready to build a full strategy for your salon? Book your free call here: https://bit.ly/ApplySMRiss   3 Reasons Every Salon Owner Should Listen to This Episode Discover the one financial season most salon owners rush through, and why it's silently undoing their growthFind out which of the 9 fundamentals you already know but aren't actually doingUncover why what got your salon to this level will not be what takes it to the next one Listen to Part One here

If your salon doubled tomorrow, would it actually feel easier? Or would the same problems simply get bigger? More revenue does not fix team drama. More clients do not fix retention. More growth does not fix a salon built around one person. In this episode, Larissa Macleman is talking about the part most Salon CEOs skip before they chase the next level. Because the goal is not a bigger business that burns you out. The goal is a salon that runs as if you were there, even when you are not in the room. 3 Reasons Why Every Salon Owner Should Listen Why growth can amplify the problems you already haveThe hidden reason clients leave (and why it’s putting your salon at risk) What makes a salon brand strong enough to scale to $1M. 👉 Click here to watch the $1 Million Salon Growth Plan now Want us to build your own custom million-dollar salon roadmap? That’s exactly what we can do for you inside of the Salon Mastery program… ✨ Click here to apply now.

One salon works. So two must mean double the profit… right? Not always. A second location can grow your brand, your team and your opportunities. But it can also expose every weak spot in your systems, leadership and margins. In this episode, Larissa Macleman is joined by Sophie Anquetil, a Salon Mastery coach, to unpack what really happens when you make the move from one successful salon to two. Before you add another lease, another team and another set of expectations, listen to this conversation. 3 Reasons Why Every Salon Owner Should Listen ✨The copy-and-paste mistake that catches salon owners out ✨The hidden costs most CEOs underestimate before signing another lease ✨ Why your current salon may still have more growth inside it before you expand 👉 Click here to watch the $1 Million Salon Growth Plan now Want us to fix your salon’s structures before opening a second location? That’s exactly what we can do for you inside of the Salon Mastery program… ✨ Click here to apply now.

Your salon does not need more hours of you. In this episode, Larissa shares the 3 queen moves that help you step into the Salon CEO role, so you can build the right business structure and grow a salon that no longer depends on you holding everything together. If you have built the team, grown the clientele and done the hard yards, but your salon still depends on you to hold everything together- this episode is what you’ve been looking for. These 3 queen moves can transform your salon from an overwhelming monster into a successful, profitable business that can actually scale without constantly demanding more of you. But every new level will cost you the old version of yourself. Your old identity… Your old way of being needed. But these 3 queen moves also give you something back. Momentum. Confidence. A salon that can grow without every single thing running through you. 3 Reasons Why Every Salon Owner Should Listen. Discover- Which 1 queen move stops your team relying on you for every decisionThe salon manager mistake that creates more pressure instead of freedomWhat stepping off the salon floor really asks of you (that most CEOs never expect). Are you ready to finally break through… or stay where you are? If you want the same roadmap we’ve used to help scale hundreds of salons from $500K–$700K to $1M+, that’s exactly what we help salon owners do inside Salon Mastery. Using our proven 9-Part Salon Strategy, we help you build sustainable growth without more chaos, stress, or longer hours. ✨ Click here to apply now.

For the first time ever, Larissa Macleman is sharing the founder story behind opening her salon at 20 years old  - and the hard lesson that changed the way she saw salon growth forever. She was the best stylist in the salon. Fully booked. Highest revenue column. Working harder than everyone else. And somehow… she was taking home the least. In this episode, Larissa opens up about the moment she realised the business could not outgrow her while she was still behaving like the busiest stylist in it. Because the truth is: The version of you that built the salon is not always the version that can scale it. This is the episode for every salon owner who feels stuck carrying the pressure, holding the standard, and wondering why growth still relies on them. 3 Reasons Why Every Salon Owner Should Listen ✨ The #1 mistake that keeps you trapped behind the chair ✨ Why salons start breaking as they get bigger ✨ The decision every Salon CEO must make before the business can move toward $1M 👉 Click here to watch the $1 Million Salon Growth Plan now Want us to build your own custom million-dollar salon roadmap? That’s exactly what we can do for you inside of the Salon Mastery program… ✨ Click here to apply now.

Right now, the salons that are pulling ahead aren't doing more. They're doing different.  3 things, specifically. Most owners know about them. Very few will actually do them In this episode, we unpack the 3 behaviours most Salon CEOs probably won’t do, and why those behaviours matter if you want a salon that keeps growing while others pull back. This is not about adding more chaos. It is about installing the right structure at the right stage. Key Topics The communication shift most salons are missingWhy SMS could become one of your strongest revenue toolsHow to make team numbers simple enough to create actionThe daily gap your team needs to see before the day beginsWhy Instagram likes are not the metric to obsess overThe Reel number that shows whether your content is actually cutting through 3 Reasons Why Every Salon Owner Should Listen Discover the behaviour that could help your salon stand out while others blend inLearn what your team needs to understand before they can own their targetsFind out which content metric could change how you sell offers, roles and services Want to unlock more Salon CEO behaviours, secrets and strategies that will make you thousands of dollars? That’s exactly what we can do for you inside of the Salon Mastery program… ✨ Click here to apply now.

You've said it. Your fellow salon owners have said it. The industry has been nodding along for two years now: "There's just no one out there." It's time to stop agreeing with that story. Because it's not true. And it's costing you far more than an empty column. JOIN THE LIVE WORKSHOP WITH LARISSA MACLEMAN: The Always-Recruiting Salon Playbook | Tuesday 26 May ✨  Auckland: 1 PM | Sydney: 11 AM | *Los Angeles: 6 PM* previous day* Walk away with a custom audit of why you're not getting applications right now ✓ , a real working recruitment ad ✓, and an Always-Recruiting plan mapped out for your salon. ✓  So you'll never have an empty chair again. 💪✨ Click here to join the workshop. Spots are limited. In this episode, Larissa shares the conversation she's been needing to have for the last 12 months. The stylist shortage isn't a market problem. It's a salon problem - specifically, a brand problem.   What you'll discover in this episode:   Why around 75% of stylists who are passively open to moving salons right now aren’t landing in your inboxThe real cost of panic-hiring the wrong person - and why the number will stop you coldWhat five-star stylists are actually looking for before they ever hit applyWhy your salon could have an extraordinary culture and still be invisible to the people you want mostThe moment that changed how Larissa thought about recruitment forever - and what she did next   This episode is for the salon owner who has posted an ad and gotten silence. Who has gone back to full-time on the floor. Who is covering a column they can't fill and feeling the resentment building.   The right stylists are out there. They're just not choosing you yet.   Hit play to find out why   FREE STRATEGY CALL: Ready to build a full strategy for your salon? Book your free call here.   3 Reasons Every Salon Owner Needs to Hear This Episode ✅ Discover why your empty column is about something far deeper than the job market✅ Find out what the stylists who aren't applying to you are actually seeing when they land on your page✅ Uncover the silent cost that keeps compounding every week that column stays unfilled   Using our proven 9-Part Salon Strategy, we help salon owners build sustainable growth - without the overwhelm, stress, or longer hours. 👉  Click here to apply now.

If your salon is sitting somewhere between $500K and $700K… and no matter what you try, the revenue just won’t budge… This episode is for you. Because on paper, everything looks like it should be working. You’ve done the hard yards. You’ve built the team. You’ve got clients choosing your salon over the others. You’re no longer in the early survival stage. 👉 But somehow… your revenue has flatlined.  And it’s frustrating because you know your salon should be making more money by now… but something keeps holding it back.  In this episode, Larissa & Joel reveal the 3 key shifts they’ve used to help hundreds of Salon CEOs break through the plateau stage… and what actually needs to happen to finally reach that $1M salon milestone.  Tune in to discover: ✨ Why more marketing is not always the answer when your salon growth stalls ✨ What’s silently capping your revenue right now ✨ What needs to change before $1M becomes your new normal — and why most salons never make the shift Are you ready to finally break through… or stay where you are? If you want the same roadmap we’ve used to help scale hundreds of salons from $500K–$700K to $1M+, that’s exactly what we help salon owners do inside Salon Mastery. Using our proven 9-Part Salon Strategy, we help you build sustainable growth without more chaos, stress, or longer hours. ✨ Click here to apply now.

When your salon hits $1M, it’s not the finish line. In this episode, Larissa Macleman and Joel Bouzaid unpack whether your next move should be to buy, sell or expand, and the costly mistake too many salon CEOs make when they choose too soon. Because once you reach that million-dollar milestone, suddenly there’s a whole new question… “WHAT COMES NEXT?” 👉Should I buy another salon? 👉Sell and finally escape the pressure? 👉Expand the one you already have? This is where so many salon owners make expensive, exhausting decisions. In this episode, Larissa and Joel unpack the 3 big paths Salon CEOs face once growth starts getting serious:       ✨ Buy       ✨ Sell       ✨ Expand And the one question you must answer before choosing any of them. 3 Reasons You Need to Listen Discover the hidden trap behind multi-site salons.Learn why selling doesn’t automatically create freedom (unless you’ve done this 1 thing).Understand how to avoid making the wrong move, so you can keep your profit and peace of mind. So before you sign another lease, start dreaming of an exit, or convince yourself you’ve maxed out… 🎧 Listen now and get clear on your options. Want a proven pathway to make your salon worth buying, even if you never sell it? That’s exactly what we can do for you inside of the Salon Mastery program… ✨ Click here to apply now.

54% of salons won’t make it through to 2030. The rules of the game have completely changed, but so many hard-working, talented Salon CEOs are stuck doing more in 2026…  More hours on the floor. More admin behind the scenes. More pressure. But not more profit… And certainly not more freedom. And that’s exactly what Larissa Macleman unpacks inside this episode. How to stop being stuck and start building a salon that supports the life you want. There’s a massive divide happening in the salon industry right now between the salons that are growing and the salons that are quietly falling behind.  3 Reasons You Need to Listen ✨What it really means to be “stuck in the middle” of this industry divide ⚠️(and why that’s such a dangerous place to stay)✨What the top-performing salons understand that others don’t 💡✨The brutal reason your salon revenue is stagnant 💥 (and the 9 drivers you need to fix this). The game has changed… Hit listen now and see what needs to change before your salon gets left behind. Do you want to future-proof your salon? Are you ready for expert coaching to guide you through the 9 drivers of salon growth - so your business can be successful & profitable throughout 2026-2030? That’s exactly what we can do for you inside of the Salon Mastery program… ✨ Click here to apply now.

Owning a salon can feel incredibly rewarding… and brutally hard.  When you’re carrying the weight of your team, your clients, your profit, and your future, it’s easy to start asking yourself the question most salon owners are too scared to say out loud… Why am I still doing this? Inside this episode, Joel unpacks the 3 powerful reasons Salon CEOs should NOT give up… even when leadership feels heavy and business feels relentless.   3 Reasons You Need to Listen Why your work in the salon industry is more meaningful than you realiseWhat owning a salon is secretly doing to you (that no one talks about)Why walking away wouldn’t actually solve what you think it would (and the moment where everything starts to feel purposeful again) This one will hit if you’ve been feeling tired, stretched, or disconnected from the bigger picture of what you’re building. 💛✨   And hey, if you want to reconnect with your salon business dreams… And get the coaching, tech tools + business support to bring it to life? You might be who we’re looking for to join the Salon Mastery program… ✨ Click here to apply now and see if we’re the right fit.

You didn’t build your salon to become the most overworked person in it. But for so many salon CEOs, that’s exactly what happens. You start out doing what you love. Serving clients. Leading from the front. Making it work.  Then before you know it, you’re wearing every hat, making every decision, solving every problem, and holding the entire business together with your own time, energy, and brain… And that’s exactly where SO many owners get STUCK.  Busy. Needed. Responsible for everything. And quietly wondering why the business still feels so heavy. In this episode, Larissa Macleman and Joel Bouzaid unpack the 3 hats every salon owner must learn to wear if you want more profit, more freedom, and a salon that can actually grow without you carrying it on your back. 3 Reasons You Need to Listen The 3 hats required to GROW your salon (1 of them keeps owners trapped for years…)The role you haven’t stepped into yet (and it’s costing you profit)A powerful mindset shift that changes how you lead, pay yourself, and grow.   Do you want to future-proof your salon business model, so you can grow your profit and freedom without the overwhelm? That’s exactly what we can do for you inside of the Salon Mastery program… ✨ Click here to apply now.

Something BIG is shifting in the salon industry… and most CEOs haven’t caught up yet. In this episode, Larissa Macleman unpacks why the old financial model is breaking, why talented team members are leaving salons, and what salon CEOs must do now to future-proof their business. If you own a salon, this is your moment to pay attention. Because staying busy is no longer enough. And the salons that don’t evolve their structure, team strategy, and financial model are going to feel it first. 3 Reasons You Need to Listen Understand your top talent might be outgrowing your businessLearn the truth behind what’s really squeezing your profit (even when your salon is busy 🤔)The 3 shifts every salon CEO must make to stay relevant through 2030   Do you want to future-proof your salon business model, so you can keep your top team members and grow your profit? That’s exactly what we can do for you inside of the Salon Mastery program… ✨ Click here to apply now.

What if you could see exactly what’s happening in your salon… in real time? Joel Bouzaid reveals the 5 shifts AI will create for Salon CEOs, and what you must fix now to win. This isn’t about robots cutting hair. It’s about what happens when your salon becomes fully visible… your numbers, your team performance, your systems… all in real time. Because AI isn’t here to replace you or your team. It’s here to separate the salons who are organised and decisive… from the ones who are still guessing. If your salon feels even a little messy behind the scenes, this is your wake-up call. 3 Reasons You Need to Listen You’ll understand the 5 operational shifts that will change salons over the next 3 years (and how to stay ahead).You’ll learn why your team won’t rely on you the same way anymore.You’ll see where your salon might be exposed and what to tighten immediately (so AI works for you, not against you). 👉 Want more salon business tools to get ahead of the competition? Apply for Salon Mastery now...  Click here ✨

One of the most frustrating experiences as a Salon CEO is telling your team what to do… and watching it slowly disappear. The consultation script? Not followed. The rebooking process? Slipping again. The retail conversation? Gone after 3 days. Welcome to the “professional repeater” problem. In this episode, Larissa Macleman is joined by coach Greta Veint to unpack why salon systems often fail to stick inside a business. After seven years coaching Salon CEOs inside Salon Mastery, Greta sees the same frustration come up again and again. Owners create the system. Teams start strong. And then… everything slowly fades. This conversation dives into the real reason salon systems fail and the three elements that transform systems into living habits inside your team. If you’re tired of repeating yourself and want a team that follows the systems you’ve built, this episode will shift how you lead your salon Because your systems should create freedom… Not more frustration. 3 Reasons You Need to Listen Why a hidden leadership gap keeps the CEO as a professional repeaterThe exact moment when a system starts slipping away from your team3 things that make a system actually stick inside a salon   Do you want to steal the systems that $1M Salon CEOs are using to attract, retain, and develop rockstar team members? Unlock it inside Salon Mastery ✨ Click here to apply now. 

Most Salon CEOs are stuck being the walking, talking version of the manual no one reads. Larissa breaks down a simpler, smarter way to build systems your team will actually use, so your salon can grow without you being the answer to everything. You wrote it all down. The process. The steps. The expectations. Maybe it’s beautifully laid out and colour-coded and you were quite proud of it, honestly. And yet… Your team still comes to you! They ask the same question, do it differently anyway, and then wait for you to step in. So now you’re stuck! In this episode, you’ll discover why the traditional way of creating systems keeps you trapped, even when you’ve already done the work. 3 Reasons You Need to Listen Why some salon teams adopt systems instantly… and others ignore or even resist them.The one approach that makes systems actually stick.What needs to change before your salon can truly run without you.   👉Ready to grow a systemized salon business in 2026? Want an operating system that operates without you, that you can have complete control over… but don't have to be the one that is controlling every moment of every day? ✨ Salon Mastery might be the perfect next step for you to get there. Apply now.

If your salon still relies on you for every decision, the problem may not be your team: it may be your systems. In this episode, Larissa Macleman and Joel Bouzaid unpack how repeatable salon systems create consistency, accountability and true freedom for salon owners ready to step into CEO leadership. 🚨 “Can I swap my shift?” 🚨“How do I do this consultation again?” 🚨 “Hey, can I take Saturday off?” With every question you get... There’s another decision you need to make… and the business lands right back on your shoulders. This is an (exhausting) sign that your salon is missing 1 critical part. 3 Reasons You Need to Listen The easy process that frees you from decision fatigueWhy most Salon systems or Manuals die in a drawer collecting dust, and how to actually engage your teamThe simple shift that transforms you as a leader.. not lost in the noise of your team   Salon CEOs don’t burn out because they lack passion. They burn out because they built a business that still depends entirely on them. Systems change that. And the moment you install the right ones, everything gets a little easier   👉 If you’re an ambitious CEO and your Salon is making $10K+ per week, this is for you… The $1Million Salon Growth Plan for 2026…. Watch Here✨ Do you want more profit, more confidence and a crystal-clear direction heading into 2026? We can make it happen✨ Click here to apply for Salon Mastery now. 

Who is the brand: You or your salon?  Maybe you’ve realised that you built something fragile that only works when YOU show up EVERY DAY… As the most booked stylist. As the superstar every client asks for. As the everything. Because the problem is? That business model has a ceiling. If you’re stuck between $300K and $500K and can’t seem to scale… Or you’ve hit $1M but still feel like the business relies on you more than you’d like… This episode breaks down the shift from personality-led to system-led growth (that can still have your trademark vibes 😉)... and how you can build a salon brand that doesn’t revolve around you. You’ll learn: Why personality-led salons struggle to scale 👀The real shift required to break through the $1M mark 🚀✨ (and give you some freedom back) The structure required to double profit without doubling your workload 💪 Simplicity Scales. Complexity Fails. So if you’re ready to build a salon that supports your life instead of consuming it, this episode is for you 💛 3 Reasons You Need to Listen Why personality-led salons struggle to scale 👀The real shift required to break through the $1M mark 🚀✨ (and give you some freedom back)The structure required to double profit without doubling your workload 💪   👉 If you’re an ambitious CEO and your Salon is making $10K+ per week, this is for you… The $1Million Salon Growth Plan for 2026…. Watch Here✨ Do you want more profit, more confidence and a crystal-clear direction heading into 2026? We can make it happen✨ Click here to apply for Salon Mastery now. 

It’s inevitable that your salon will have challenges. Staff drama, cash flow dips, growth plateaus…  Joel Bouzaid unpacks the uncomfortable truth about leadership when you’re under pressure and feeling exhausted, and how you can master the CEO skill of reframing difficulty in your salon. Because what will truly drain your energy is what happens inside you when it hits 👇 The tightening in your chest. The mental spiral. The replaying conversations at night. The tone that slips out sharper than you intended. The weight you carry home. And in all of those moments… Your team is watching. 3 Reasons You Need to Listen Discover the invisible pattern you default to when under stressHow the A → C → R model changes everythingThe 1 question you need to ask yourself the next time something goes wrong Pressure does not build character. It reveals it. Listen now and decide who you want to be the next time it gets hard. 👉 If you’re an ambitious CEO and you want to know how to reach the next level of your business, this is for you… The $1Million Salon Growth Plan for 2026 ✨Watch Here✨

Most million dollar salons are operating on pressure, not profit.  Full books. Full teams. Hitting revenue milestones that should mean you’re crushing it? Right? This episode is for the salon owner who hit growth… and realised it didn’t feel like relief.  You did what you were told - Grow the revenue. Build the team. Keep the salon busy. Only to realise the reward never came… Just more wages.. More decisions.. More responsibility. In this episode, Larissa Macleman has the step-by-step strategy to fix this once and for all. 3 Reasons You Need to Listen Discover the real reason why your salon’s growth made things heavier instead of easier..😳The #1 way your profit disappears (even when revenue increases!)A simple strategy to create relief, and put you on the fast-track to real financial success✨   Do you want a proven profit-plan to grow a million-dollar salon business? We make it happen inside Salon Mastery✨Just Click Here to book in your free Salon Strategy Call with Larissa to get started. 👉 Watch the $1Million Salon Growth Plan workshop, to successfully scale your business without working more hours…. Watch Here✨

What would you do if your team told you they don’t want targets, incentives or KPIs? This episode was inspired by a real question from a salon owner navigating some tricky conversations…  Some of her team members have said they just want to come to work, do their job, and that earning more money doesn’t motivate them. She’s constantly getting messages about time off... And now she feels stuck between holding standards and the risk of losing her team. Tune in to find out: 3 Reasons You Need to Listen Why a team saying they “don’t want targets” is rarely about money (what it’sactuallysignalling instead will surprise you…)What your role is as a Salon CEO when expectations start feeling negotiable1 simple focus so performance conversations stop feeling personal or awkward This episode is a must-listen if you’re feeling overwhelmed about how to lead your team into the next stage of growth… Because removing targets doesn’t remove pressure. It just hands it back to you.   Get the Guide - 5 Salon Meetings That Rule Them All 🗓️ 👑 Click here to grab your free copy now 👉 If you’re an ambitious CEO and your Salon is making $10K+ per week, this is for you… The $1Million Salon Growth Plan for 2026…. Watch Here✨

If you’re repeating yourself weekly and still not getting traction from your team, this episode explains why and what to fix. Most salon owners don’t have a people problem. They have a communication problem with no structure behind it. In this episode, Larissa breaks down the 5 meetings that rule them all. A simple communication rhythm that gives expectations a place to land, holds standards without micromanaging, and removes you as the bottleneck in your salon. 3 Reasons You Need to Listen Learn how to stop explaining the same thing to your team like it’s Groundhog DayGet the 1 leadership shift that stops your salon relying on you physically being there to hold standardsDiscover the5 Meetings That Rule Them Allso your communication finally has a structure that works. Get the Guide - 5 Meetings That Rule Them All 🗓️ 👑 Click here to grab your free copy now Put these 5 Meetings into Action in Your Salon with Larissa Book a Strategy Call Now 💛 Inside Salon Mastery, you'll get exclusive access to the My Salon CEO™ app, which has the 5 meeting structures and agendas all in one place ✨ , and a complete coaching program to grow a million-dollar salon in 2026 👀 Let’s kick-start it in your first 45 days of working with us. Are you ready? ✨ 👉  Click here to book in your free Salon Strategy Call now and let's make it happen.

Struggling to balance team happiness and performance? This episode reveals the fast-track framework salon CEOs use to build a high-performing team culture. Because when you’re a Salon CEO it feels like you’re constantly choosing between the two… Be too nice, and performance drops. Be too focused on numbers, and culture cracks. In this episode, Joel Bouzaid breaks down exactly what’s missing when your team’s energy is positive but performance hasn’t caught up. 3 Reasons You Need to Listen Why you’re stuck with good vibes and average resultsThe leadership mistake almost every “nice” salon owner makes without realising it.The fast-track framework we use inside Salon Mastery to reset team culture in just one hour.  👉 If you’re an ambitious CEO and your Salon is making $10K+ per week, this is for you… The $1Million Salon Growth Plan for 2026…. Watch Here✨   👉 Click here to grab your copy of the CEO Cheat Sheet…. What the Top 1% of Salon Owners Will Do Differently in 2026✨ Do you want more profit, more confidence and a crystal-clear direction heading into 2026? We can make it happen✨ Click here to book in your free Salon Strategy Call with Larissa before it’s too late.

If you don’t change how you lead and where you spend your time, this year will look exactly like the last one.In this episode, Larissa Macleman invites you to pause, reset, and design your year like a true Salon CEO. This is for salon owners who feel overwhelmed, stretched thin, and ready for a different kind of year - one with more focus, better results, and confidence in every decision.Grab a pen and paper and play along as you reset your leadership, define your targets, and lay the big rocks into your calendar before everything else takes over.3 Reasons to Listen:A CEO reset that actually clears your head (finally a good nights sleep)Clarity on what to stop, start, and continue in 2026Real targets that make sense foryourstage of business so this time next year your Successful, profitable… And living your best life👉 Ambitious Salon CEOs this is for you… The $1 Million Salon Growth Plan for 2026 is what you’ve been looking for…. Watch Here✨👉 Click here to grab your copy of the CEO Cheat Sheet…. What the Top 1% of Salon Owners Will Do Differently in 2026✨Do you want more profit, more confidence and a crystal-clear direction heading into 2026? We can make it happen✨ Click here to book in your free Salon Strategy Call with Larissa before it’s too late.44

In 2026, there are 7 Queen moves that will separate the booked-out, profitable, in-demand Salons… from the ones drowning, still trying to keep up using strategies from 2020 😬. 2026 is the turning point - and we want you to win big. In this episode, Larissa and Joel unpack the 7 Queen Moves that future-ready Salon CEOs are making right now- because the beauty industry is shifting fast. We’re talking about raising standards, stepping out of survival mode, and growing your first $7K stylist so your profit (and your people) can THRIVE. If you know deep down that your Salon and your team are capable of so much more this year… Here’s your blueprint to make it happen. 3 Reasons to Listen: Learn how to stop chasing clients, and attract them instead 🌼🐝 become the flower, not the bee!Discover 1 queen move that will lift your team out of low performance and into real impactUncover the roadmap to becoming a Top 1% Salon CEO by 2030.  👉 Click here to grab your copy of the CEO Cheat Sheet…. What the Top 1% of Salon Owners Will Do Differently in 2026✨ Do you want more profit, more confidence and a crystal-clear direction heading into 2026? We can make it happen✨ Click here to book in your free Salon Strategy Call with Larissa before it’s too late.

What if 2026 is the year your Salon joins the top 1% and crosses $1 million (or more) in revenue? In this podcast episode, Larissa Macleman reveals exactly what our top-performing Salon CEOs are doing differently heading into 2026, and how you can steal their strategies so this year feels calmer, more profitable, and way more intentional. 3 Reasons to Listen: How to create a salon experienceclients happily pay more forWhysmaller, smarter teamsare making more money in 2026 (sorry, bigger is not better!)1 salon system you needto stop answering the same question 47 times a day   This episode isn’t about fixing everything overnight. It’s about getting ahead and feeling confident about where you’re going.  👉 Click here to grab your copy of the CEO Cheat Sheet…. What the Top 1% of Salon Owners Will Do Differently in 2026✨ Do you want more profit, more confidence and a crystal-clear direction heading into 2026? We can make it happen✨ Click here to book in your free Salon Strategy Call with Larissa before it’s too late.

2025 delivered some of the most defining lessons for Salon Owners. You’ll hear the real talk that shifted owners from overwhelmed to empowered, from reactive to proactive, and from busy to intentional. Because something interesting happened this year. Across hundreds of salons, we kept seeing the same pattern play out… Some CEOs grew fast, confidently, almost effortlessly. Others stayed stuck - even though they were working just as hard. And most Salon Owners didn’t notice it until the impact was already showing up in their team, their time, or their bank account. So what was the difference? Tune in to find out - the best advice and lessons from 2025 that shaped the strongest salon CEOs I’ve ever worked with.   3 Reasons to Listen: What really drives a client to chooseyoursalon (and it’s not what you think)What moves your business when motivation dropsHow to get your team to stepforwardinstead of waiting   Here are the full episodes of the advice featured:  11 Queen Moves You Need to Make in 2025 Why Your Salon Feels Stuck- And How to Fill Your Books Fast The Storm Is Here: Why Salons Are Struggling & What to Do About It Buy Back Your Time The CEO Shift You’ve Been Avoiding  High Vibe, High Performance: Lift Team Morale Fast Why You’re Babysitting Your Team and How to Stop P.s…. Do you want more profit, more confidence and a crystal-clear direction heading into 2026? We can make it happen ✨ Click here to book in your free Salon Strategy Call with Larissa before it’s too late.

You give your team everything. You squeeze in one more client. You answer messages at night. You are the first to sacrifice your own time and the last one to stop thinking about the business. But your salon doesn’t just need your effort - it needs your energy. In this week’s episode, Joel unpacks why being the most exhausted, most available, most "plugged in" person in the room - is exactly what is keeping you stuck.  Deep down you know you cannot keep leading like this… So this episode is your strategic reset to return in 2026 as the leader your salon needs.   3 Reasons to Listen: Understand exactly why the old formula of "most exhausted person wins" eventually stops workingLearn how to properly unplug over the holidays - without the guiltGet the 3 principles for a powerful CEO reset (that elite athletes, artists and entrepreneurs use to stay at the top of their game)   Do you want more profit, more confidence and a crystal-clear direction heading into 2026? We can make it happen✨ Click here to book in your free Salon Strategy Call with Larissa before it’s too late.

The salon industry is splitting in two. And the gap will only get bigger in 2026. On one side, you have Salon Owners stuck in the weeds, exhausted, overthinking every move, hoping “next year” will be different.  On the other side, you have Salon CEOs who are quietly installing systems, building strong teams, and creating real freedom and profit. And it all comes down to just 3 core truths that almost every salon owner overlooks… until it’s too late. Get clear on exactly what they are in this week’s episode with Larissa and Joel. 3 reasons to listen Understand why the GAP between salons is about to widen (faster than anyone realises..)Discover the invisible habits shaping your 2026 results right nowThe one shift you need to make like aTop 1% Salon Owner   Which side of the Salon Industry are you going to find yourself next year? Are you ready to feed your ambitions and rise to the challenge? Want to lock in the strategy, the systems, and the support you need - so you can have the freedom and profit of Salon CEOs?   ✨Apply for Salon Mastery and build your million-dollar roadmap with us. We only accept 5 new Salon Owners at a time… So if you’re generating over $10K in revenue and are ambitious & ready to reach the next level, click here to find out more and see if you’re eligible.

Our industry has changed more in the last five years than anyone expected - and 2026 is shaping up to be the year that separates the exhausted salon owner from the empowered Salon CEO. In this episode, Larissa breaks down the three pillars every salon must strengthen if you want to grow profitably, lead with confidence and build a team who can truly perform. You’ll hear what’s been happening in the industry, what’s coming next, and how salons can finally step out of the “busy but broke” cycle.   3 Reasons to Listen: Uncover the real reason client behaviour has shifted so dramatically (and why 2026 will flip the script again)Learn the secret to growing revenuewithoutgrowing your teamKnow which leadership shifts will reward the top 1% next year   Do you want more profit, more confidence and a crystal-clear direction heading into 2026? We can make it happen✨ Click here to book in your free Salon Strategy Call with Larissa before it’s too late.

A truly irreplaceable salon manager doesn’t just “run the floor.” They amplify you. They protect your energy. They drive results, steer culture, and keep the salon moving forward - even when you’re nowhere in sight. If you're ready for a manager who actually frees you from the daily grind- Joel will show you exactly what to look for, what to develop, and what must change. 3 Reasons to Listen: You’ll unlock the real reason some managers thrive - and others flatlineYou’ll get clarity on 5 ways a manager can transform from helpful → to invaluableLearn the one mindset shift that instantly elevates a manager’s performance   So the real question is: Are these traits alive in your salon… or missing? Hit play and find out. Want a complete Manager strategy designed for your salon? Click here to book a strategy call.

Ever wondered what a L’Oréal executive would do if she opened a salon from scratch?  Alishia Smart reveals the real journey of becoming a Salon CEO after 25 years at L’Oréal - the mistakes, the rebuild, and the systems that saved her! 3 reasons to listen Learn how she grew rebooking from 60% to85%with only one 5 minute strategyUnlock the secret to building a team that thrives without you thereFind out what freedom off the floor reallylooks like for a salon owner (and how to get there). Apply Now to Join our Salon Mastery Program! 💛✨ ✨ Double Your Salon Growth. Double Your Profits. Generating $10K+ in weekly revenue but feeling stuck? We’ve got your back. Salon Mastery helps ambitious salon owners:      💰Double revenue → scale from $500k to $1M without overworking or burning out.      💰Double profit → once you hit $1M, we help you optimise and lock in real profit.      💰Double your impact → with a clear 12-month Game Plan and the coaching to bring it to life.   This isn’t just coaching, and it’s definitely not another course. It’s a 12-month growth system: step-by-step strategy, the right business tools, and expert coaching. Designed for salon CEOs who want to hit big results in half the time. ⚡ Success shouldn’t wait another year. We haven’t got time for that.   💡 The Double Double Goal: Together, we’ll build your 12-month strategy and roll it out with you... so you can grow faster, lead with confidence, and finally have the team, profit, and freedom you set out to create. 👉 Book your Free Strategy Call today: https://bit.ly/SalonMasterySuccess

From teenage mum. To leading L’Oréal New Zealand. To Salon CEO 🔥  Imagine running a $200 million beauty brand. Huge team. Tight targets. Constant pressure to grow. Now imagine taking everything you learned from that world - and applying it to your salon. That’s exactly what Salon Owner Alishia Smart did. Inside this powerful episode, Alishia shares how she turned judgement into fuel, mastered the art of leadership, and built the resilience that every Salon CEO needs.   ✨ 3 Reasons Why a Salon Owner Should Listen How to lead with authenticity (and why most leaders get this wrong)The biggest lessons from inside one of the world’s top beauty companiesWhat itreallytakes to rise from chaos to confidence  

Every salon owner hits a point where growth stalls - not because you’re doing something wrong, but because you’ve simply outgrown your current stage of leadership. So… where are you on the Salon Leadership Ladder? Are you the Operator, the Manager, the Leader, or the CEO? Inside this episode, you’ll discover: 3 reasons to listen  What these 4 stages of the Leadership Ladder mean - and which one you’re in The hidden traps that cause burnout and flatlined growth The exact shifts you need at each stage to unlock freedom, profit, and momentum Once you know where you are, you’ll know exactly what to do next. Book a free Strategy Call to see if Salon Mastery is right for you: https://bit.ly/ApplySMRiss

What if your manager could lead your salon so smoothly… it felt like magic?   Our Lead Salon Mastery Coach GG reveals how to unlock “Manager Magic”- the perfect blend of clarity, structure, and confidence that empowers your manager to truly lead.   You’ll learn how to delegate the right way, communicate like a CEO, and create a leadership system that frees you from daily chaos - while your salon thrives.   3 reasons to listen Learn the secret behind “Manager Magic” and how to create it in your salonDiscover how to give your manager the tools, not just the titleFind out the one meeting that transforms trust and communication Book a free Strategy Call to see if Salon Mastery and our Motivating Manager program is right for you: https://bit.ly/ApplySMRiss

You don’t get a dream team by accident. You build it by giving clear direction with clarity, holding high standards, and hiring with the right mindset..   In this episode, Joel reveals the 3 rules that transform an average team into a badass, high-performing salon culture.   3 reasons to listen Learn how to define your salon’s culture clearly, so everyone knows the standard How to spot and hirebar raisers (not team drainers) who lift your whole culture You need a clear, repeatable culture playbook to grow to $1M without more chaos.  Book a free Strategy Call to create your plan and see if Salon Mastery is right for you: https://bit.ly/ApplySMRiss

If your team “just don’t care” anymore… You need to try this before it’s too late. Larissa and Joel get real about extreme ownership and the leadership shift that reignites a flat team.    We’ll show you how to stack simple systems so motivation stops being the bottleneck, and why a relentless season might be the move that changes everything. Real salon owner stories, clear steps, and the mindset that powers million-dollar salons.   3 reasons to listen: You want your team to care again.You’re ready to inspire (and pay) top performers their worth- while still increasing your profit.You’re done with chaos and want simple systems that scale. THE SALON MANAGER SCORECARD📝✨ Discover if your salon’s ready for a manager, or if hiring now would cost you time, money, and sanity. It’s free, takes 3 minutes, and will give you instant clarity on the right leadership move for you and your salon’s future. https://bit.ly/SOC-Manager-Scorecard 

Freedom. Balance. Profit. That’s what you dreamed of when you started your salon… not 60-hour weeks and constant chaos. If your salon can’t function without you, it’s not because you’re doing something wrong- it’s because you’re missing the leadership support your business needs.   In this episode, Larissa dives into why hiring and training a Salon manager isn’t just about delegation- it’s about building stability, freedom, and profit that lasts.   Learn how to know if your salon is ready for a manager, the exact 5-step process to hire one right, and how to build a power duo between CEO and manager that drives growth- without burning you out. 3 Reasons to Listen: 1️⃣ You’re tired of being the glue that holds everything together 2️⃣ You want more freedom without losing control 3️⃣ You’re ready to build a salon that runs without you   THE SALON MANAGER SCORECARD📝✨ Discover if your salon’s ready for a manager, or if hiring now would cost you time, money, and sanity. It’s free, takes 3 minutes, and will give you instant clarity on the right leadership move for you and your salon’s future. https://bit.ly/SOC-Manager-Scorecard 

When Salon Owner Ben Oxlade took over his family salon, he inherited more than just a business - he inherited the overwhelm, the burnout, and the belief that working harder behind the chair was the only way to survive.   Fast forward 18 months, and Ben has completely rewritten that story. He has nearly doubled his salon’s revenue without doubling his team, built managers who he can trust, and stepped off the salon floor to reclaim his freedom.   In this episode, Ben shares the pivotal strategies and mindset shifts that turned his salon around - and how he’s building a business that not only thrives, but allows him to live life on his terms.   3 Reasons to Listen The 2 game-changing strategies that nearly doubled Ben’s revenueHow to create role clarity and empower your managersGet inspired by how freedom and profit are possible when you step into your CEO role   Make sure to go follow Ben's salon Sube Hair on instagram and let him know we sent you!✨ @sube_hair ✨💛 👉 Ready to step out of daily operations and into your role as CEO? Book a FREE Strategy Call with Larissa to map out your path to $1 million salon success and see if Salon Mastery is the right fit.

Are you paying for a salon manager but still doing their jobs & tasks, yourself? Most salon owners- even the best ones- make the same mistakes when choosing or hiring and leading managers. These mistakes quietly drain sanity, profit, weaken culture, and keep you stuck in the weeds. In this episode, Larissa and Joel unpack the costly mistakes salon owners make with managers and show you exactly what to do instead. You’ll discover the difference, how to create role clarity, and why over-communication is your secret weapon. If you’re ready to stop paying for mistakes and start building a manager you can rely on- this episode is for you.    Learn the #1 mistake owners make when “handing things over” to a manager.  How to create role clarity that your manager desperately needs from you.  A simple perspective shift to help you stop doing it all yourself, empower her to take the reins (without feeling like you’re losing control) so you can start leading like a CEO.

Is the energy in your salon dragging everyone down? Motivation is low, the vibes are flat, and before you know it- one person’s average, uninspired, “meh” attitude will spread through the whole team. If left unchecked, that kind of energy will slowly sabotage your culture, your results, and yep… your profits. That’s why Joel’s sharing his 10 Culture Commandments- a simple, powerful framework to reset attitudes, raise the standards, and bring back that spark your salon needs. If you want a team that shows up with accountability, drive, and energy that raises the entire salon culture- this is the episode for you. 3 Reasons to Listen:      ✅ Discover why your team defaults to “average” unless you change this 1 thing      ✅ The hidden root of most performance problems (it’s not what you think..)      ✅ The upgrade that get your team showing up stronger every day 

Are you stuck babysitting your team instead of leading your salon with confidence?   If you’re tired of walking into your salon and instantly sensing the drama, chasing staff to do the things they should already know, or carrying the weight of accountability on your shoulders - this episode is for you.    It’s time to step out of referee mode and into CEO leadership.   3 Reasons Why You Should Listen: Learn the 2 biggest leadership headaches salon owners face Why “more staff” doesn’t equal “less drama” (it actually multiplies it) Discover the 3 systems that stop drama before it spreads.

Is your most creative ideas locked away? In this episode, we uncover the one ingredient most Salon Owners are missing: CEO white space.You’ll discover: Why your brain needs rest to make smarter CEO decisions How CEO white space accelerates growth (and why burnout slows it down) The surprising way your team actually benefits when you step away (without ‘cats away - mice will play’) If you’re ready to fast-track your next million, it might be time to rethink how you spend your time.3 Reasons to Listen: Discover the missing ingredient keeping your salon (and your creativity) stuck Learn how to create space without losing momentum Unlock the secret to faster, better CEO decisions

Could your team secretly be dysfunctional without you even realising it?   In this episode, Joel unpacks the 5 key signs that reveal whether your salon team is cohesive, competitive, communal, or toxic. Discover how dysfunction quietly creeps into culture, how to measure it, and most importantly -  how to shift your salon into high trust, accountability, and performance.   Because your team isn’t just part of the salon… they ARE the machine that drives your million-dollar vision forward. 3 Reasons to Listen:      ✅ Learn the 5 hidden signs of team dysfunction      ✅ Discover the difference between communal, competitive, cohesive, and toxic cultures      ✅ Find out how to shift your team into high trust and performance

Are you or your team the reason your salon isn’t growing?   In this episode of the Salon Owners Collective Podcast, Larissa unpacks the 3 biggest roadblocks that stop salons from scaling- and the one powerful strategy that can help you break free and unlock unstoppable growth.   If you’ve ever felt resentful being stuck on the floor, worried about your top stylist planning their exit, or frustrated by clients not returning, this conversation will show you a new way forward.   You’ll discover how to:      ✅ Recognise if YOU are the bottleneck in your business      ✅ Spot when your team has flatlined and what to do about it      ✅ Fix low client retention and stop the churn      ✅ Install the Client Flow Method for long-term, sustainable growth   This might be the queen move your salon has been waiting for.   3 Reasons You Should Listen: Discover the hidden growth roadblocks in your salon. Learn a game-changing method to stop client and team stagnation. Unlock the strategy that could transform your salon into a $1M business.

Sick days. Gossip. Disengagement. They’re not the root problem - they’re a symptom of a bigger leadership gap.   In this episode, Larissa Macleman and Coach Joel Bouzaid break down why your team might be quietly side-eyeing you, what they’re waiting for you to do, and how to reset your culture without endless “hard” conversations. We’ll cover how to spot the real cause of draining team behavior, stop tolerating what’s holding you back, and lead your salon with clarity, confidence, and purpose.   3 Reasons You Should Listen to This Episode:   Learn why “sickies” and drama are a sign of something deeper in your culture Discover the mindset shift that turns hard conversations into easy ones Find out how to rebuild trust and engagement with your team