PODCAST · business
SEO for Ecommerce Podcast
by Glen Chamisa
Welcome to the SEO for Ecommerce Podcast! Here to bring you insightful conversations with some of the top minds in SEO, all focused on strategies for scaling your online store. In each episode, I chat with SEO professionals who share their expert tips and proven tactics for building a profitable ecommerce business. Whether you’re a store owner, a digital marketer, or just eager to learn more about SEO, this podcast will give you the knowledge and tools you need to drive organic traffic, boost sales, and grow your online store.
Episodes
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How Ecommerce Brands Can Win With Google Business Profiles - Mike Martin
Can Google Business Profiles help ecommerce businesses attract more customers and increase their local visibility? In this episode of the SEO for Ecommerce Podcast, host Glen Chamisa is joined by Mike Martin, local SEO specialist and founder of GBPly, to explore how ecommerce brands can make…
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Ecommerce Taxonomy: Building Category Structures That Scale with Michael Witbooi
In this episode of the SEO for Ecommerce Podcast, host Glen Chamisa speaks with Michael Witbooi from Blink SEO about building an effective eCommerce taxonomy that can scale alongside your product catalogue. They discuss how online stores can create logical category structures around customer...
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How to Improve Ecommerce Site Search & Increase Sales with Aashish Khakhar
In this episode of the SEO for Ecommerce Podcast, Glen Chamisa is joined by Aashish Khakhar from HealthSpark PR to discuss how ecommerce businesses can improve their internal site search and make it easier for customers to find the products they’re looking for. We discuss the limitations of…
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How Search Is Changing for Ecommerce Brands with Christine Corbin
In our latest episode of the SEO for Ecommerce Podcast, Glen sits down with Christine Corbin from Thread & Co to discuss how the search landscape is evolving and what that means for ecommerce brands. Search is no longer just about Google rankings. Today, shoppers discover products through…
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Managing SEO at Scale for Large Ecommerce Websites - With David Vernon & Travis Robbins
In this episode of the SEO for Ecommerce Podcast, we are joined by David Vernon and Travis Robbins from Search Theory to discuss what it takes to successfully manage large-scale ecommerce SEO projects. From prioritising SEO across thousands of products and categories to managing stakeholders,...
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What Good Ecommerce SEO Really Looks Like in 2026 - With Leona Storet Slythe
What does good ecommerce SEO really look like in 2026? In this episode of SEO for Ecommerce, we sit down with Leona Storet Slythe from Climb Agency to chat on what has genuinely changed in search and what is simply a rebrand of solid fundamentals. Leona unpacks why most ecommerce brands still see...
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AI & Retention Marketing for Ecommerce Brands: With Tarun Kamath
In our latest episode, we chat with Tarun Kamath, from Arcady Media on how AI is changing retention marketing for ecommerce brands. We discuss why retention is one of the most powerful profit levers in ecommerce in 2026, why it’s significantly easier to sell to existing customers than acquire new...
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Preparing for E-commerce SEO in 2026: AI, Funnels and Customer Journeys
As e-commerce SEO heads towards 2026, the rules are changing fast. In this episode of SEO for Ecommerce, we’re joined by Nik Vujic from Get Stuff Digital. In this episode, we unpack how AI, shifting search behaviour and evolving customer journeys are reshaping how brands need to think about...
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The Foundations Every Product and Category Page Needs - With Freddie Chatt
In this episode, we sit down with Freddie Chatt to discuss the core foundations of ecommerce SEO and why product and category pages. We break down how these pages drive traffic, how larger brands structure their setups, and why focusing on fundamentals will always outperform chasing the latest...
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When Ecommerce Sites Outgrow Their SEO: Scaling Technical Foundations With Joe Fisher
As ecommerce stores grow, so do the technical challenges that come with it. In this episode, we sit down with Joe Fisher to unpack what really happens when a site outgrows its SEO foundations, and how to scale without losing visibility in the process. We dive into how you can recognise the early...
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Showcasing SEO Value Through Data with Lucia Dello
In this episode of SEO for Ecommerce, we’re joined by Lucia Dello, founder of Dello Insights, to explore how we can showcase the true value of SEO through data and reporting that actually resonates with decision-makers. We discuss how we can: Turn complex performance data into clear, actionable...
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Building Topical Authority in Niche Ecommerce Markets - With Matt Pyke
In this episode of the SEO for Ecommerce Podcast, we’re joined by Matt Pyke, founder of Fly High Media, to unpack how ecommerce brands in niche markets can build topical authority that drives visibility, trust, and conversions. We chat through what “authority” really means in practice, how to...
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Brand Visibility in the Age of AI – With Connor Dowling
In this episode, we’re joined by Connor Dowling, SEO Manager at Tank. We discussed how AI and large language models are changing the way brands show up in search. Some of the key areas that dived into included: • The shift from traditional search to AI-driven discovery • Why brand trust and…
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Effective Content Strategy and the Future with AI - With Aline Rossi
In this episode of SEO for eCommerce, we’re joined by Aline Rossi, SEO Manager at Hugo Boss, to explore what it really takes to scale SEO in a fast-moving ecommerce environment. We dive into the role of SEO as a connector across departments, the impact of AI on content strategy, and why...
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Getting Product Variants Right for SEO and UX - With Nikki Halliwell
Product variants can make or break your ecommerce SEO. In this episode, Nikki Halliwell joins us to unpack the complexities of product variants, from managing duplicate content to designing better mobile experiences. We talk about the most common mistakes retailers make, how to structure variants...
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Data Tracking for eCommerce Success - With Chloe Christine
In this episode of the SEO for eCommerce podcast, we’re joined by digital data expert Chloe Christine to explore the importance of accurate tracking for online stores. We unpack common misconceptions around analytics, walk through how to set up reliable tracking from the start, and highlight the...
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Winning Ecommerce Content Strategy with Sara Kavanagh
How do ecommerce brands build content that ranks, converts, and stays relevant in the age of AI? In this episode, we’re joined by Sara Kavanagh from Candidsky. We dive into what it takes to create a high-impact content strategy for online stores, one that supports SEO, drives conversions, and...
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How to Optimise Product Pages - With Naomi Francis-Parker
In this episode, we’re joined by Naomi Francis-Parker as we look at what really makes an e-commerce product page perform. From compelling content to smart UX choices, we dive into the strategies that can turn browsers into buyers. We discuss why product imagery matters more than ever, how reviews...
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Global Markets: International SEO With Natalia Witczyk
In this episode of the SEO for Ecommerce Podcast, we dive into the complexities of International SEO with Natalia Witczyk, founder of Mosquita Digital, exploring what it takes to succeed in multiple markets. We discuss: ✔️ How to determine if a business is ready for international expansion ✔️ The...
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Building an Effective SEO Strategy for E-commerce with Michael Witbooi
In this episode, we sit down with Michael Witbooi from SEO Sherpa to uncover the key elements of building a successful SEO strategy for e-commerce stores. We explore why understanding the customer journey is crucial and how to prioritise SEO tasks to maximise impact. Michael shares insights on...
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Ecommerce SEO: Optimising Category Pages with Liam Quirk
Ecommerce SEO: Optimising Category Pages with Liam Quirk In this episode of the SEO for E-commerce Podcast, we sit down with Liam Quirk from Quirky Digital to dive into the crucial role of category pages in e-commerce SEO. We explore how to optimise these pages for both search engines and user...
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Mastering Content Clusters for SEO Success
The SEO for eCommerce Podcast explores strategies to help online stores grow through sustainable SEO, reducing reliance on paid ads. In this episode, Flavio Amiel from Swat SEO joins the conversation. With 17 years of experience, Flavio began his career in journalism before transitioning into…
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Understanding Canonicals for Ecommerce Stores and Best Practices
In this episode of the SEO for Ecommerce Podcast, I sit down with Luke Carthy to dive deep into the world of canonical tags. We explore their crucial role in consolidating URLs, managing duplicate content, and improving crawl efficiency for online stores. Luke shares expert insights from his...
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Hreflang Tags and Best Practices for Online Stores
Hreflang tags are essential for ensuring the right content reaches the right audience. In this episode of SEO for Ecommerce Podcast, Andrew Cock-Starkey breaks down the role of hreflang tags in global SEO, common implementation mistakes, and best practices for maximising their impact. We discuss...
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Seasonal SEO: Strategies to Rank and Optimise Your Seasonal Pages
In this episode of the SEO for Ecommerce Podcast, I sit down with Sammy Thuillier to explore how to make the most of seasonal product pages in your e-commerce SEO strategy. We dive into why these pages are so important for driving high-intent traffic during key shopping periods and how you can...
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Positioning Your Ecommerce Store for Success With SEO
In this episode of the SEO for Ecommerce Podcast, I sit down with Jack Salmon, founder of Search Flex, as he discusses the everyday challenges eCommerce store owners face when trying to grow their organic traffic. From struggling with low visibility on search engines to figuring out how to…
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Ecommerce Website Migrations: SEO Best Practices
In this episode of the SEO for Ecommerce Podcast, we get into the complexities of SEO migrations for online stores with seasoned SEO expert Daniel Foley Carter, founder of SEO Stack and SEO Audits IO. Whether you're planning a platform switch, redesign, or domain change, understanding how to...
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Scaling Online Stores Through SEO: Best Practices for Every Growth Stage
In this episode of the SEO for Ecommerce Podcast, Peter Rota joins us to share his insights on scaling online stores with SEO. From startups to established brands, Peter discusses the strategies and tactics that work best at different stages of growth. Learn how to prioritize your SEO efforts,...
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Keyword Strategy & Product Page Optimisation: Tips for New and Established Online Stores
In this episode of the SEO for Ecommerce Podcast, Tom Gandhi shares his expertise on building an effective keyword strategy and optimizing product pages to drive traffic and conversions. He discusses how to select the best keywords, structure product and category pages, and address common...
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Building Traffic with On-Site Content: Strategies for E-commerce Success
In this episode of the SEO for Ecommerce Podcast, we sit down with Vladi Kriulin to explore how e-commerce brands can use on-site content to drive traffic and boost search rankings. From crafting engaging blog posts to optimizing product and category pages, we share actionable strategies for...
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Ecommerce SEO Audits and Best Practices for Businesses
In this episode of the SEO for Ecommerce Podcast, we explore the transformative potential of a well-executed SEO audit and how it can elevate your online store's performance. SEO audits are more than just a checklist—they're a powerful tool for identifying hidden opportunities and fixing critical...
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ABOUT THIS SHOW
Welcome to the SEO for Ecommerce Podcast! Here to bring you insightful conversations with some of the top minds in SEO, all focused on strategies for scaling your online store. In each episode, I chat with SEO professionals who share their expert tips and proven tactics for building a profitable ecommerce business. Whether you’re a store owner, a digital marketer, or just eager to learn more about SEO, this podcast will give you the knowledge and tools you need to drive organic traffic, boost sales, and grow your online store.
HOSTED BY
Glen Chamisa
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Frequently Asked Questions
How many episodes does SEO for Ecommerce Podcast have?
SEO for Ecommerce Podcast currently has 31 episodes available on PodParley. New episodes are automatically indexed when they're published to the podcast feed.
What is SEO for Ecommerce Podcast about?
Welcome to the SEO for Ecommerce Podcast! Here to bring you insightful conversations with some of the top minds in SEO, all focused on strategies for scaling your online store. In each episode, I chat with SEO professionals who share their expert tips and proven tactics for building a profitable...
How often does SEO for Ecommerce Podcast release new episodes?
SEO for Ecommerce Podcast has 31 episodes. Check the episode list to see recent publication dates and frequency.
Where can I listen to SEO for Ecommerce Podcast?
You can listen to SEO for Ecommerce Podcast on PodParley by clicking any episode. We provide an embedded audio player for direct listening, and you can also subscribe via your preferred podcast app using the RSS feed.
Who hosts SEO for Ecommerce Podcast?
SEO for Ecommerce Podcast is created and hosted by Glen Chamisa.
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