PODCAST · business
Seriously Social Podcast
by Sociallyin
Presented by Sociallyin, introducing "Seriously Social" - a podcast hosted by Kaushal Kakadia and Lorenzo Johnson, where they dive into the ever-evolving world of social media platforms, AI, and how brands leverage influencers, creators, and more!
Episodes
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Episode 110 | Social's Billion Dollar Shift
Seriously Social Podcast | Episode 110 Want your free social audit?Visit: https://www.sociallyin.com/ Welcome to Seriously Social!Social platforms are turning into entertainment studios, news hubs, shopping channels, and AI-powered ad engines. In this episode we break down what changed, why it...
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Episode 109 | The Accountability Era For Social
Seriously Social Podcast | Episode 109 Want your free social audit? Visit: https://www.sociallyin.com/Welcome back to Seriously Social!LinkedIn doubles down on creators and ad trust while Facebook Shops and AI-first agencies push social closer to conversion. In this episode we break down what...
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Episode 108 | Social’s Nostalgia Pendulum
Want your free social audit? Visit: https://www.sociallyin.com/ Welcome back to Seriously Social 🎙️ In this episode, we take a trip down memory lane to explore the full evolution of social media, from Six Degrees and MySpace to TikTok, Threads, and beyond. As trends resurface and platforms rise...
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Episode 107 | Where to Invest in Social Media for 2026
Want your free social audit? Visit: https://www.sociallyin.com/Welcome back to the Seriously Social Podcast, your go-to spot for everything social media. Today, we’re diving into 2026. Things are moving so fast, if you’re not thinking ahead, you’re already behind.Let’s talk Q1 2026 and where it’s...
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Episode 106 | Social Media Myths, Busted
Think you need to post every day or go viral to succeed online? 💥 Think again. In this episode of Seriously Social, Keith, Kaushal, and Nisha debunk the biggest myths in social media — from hashtags and Facebook to TikTok trends and posting frequency. 🎙️ Expect data, insights, and a few laughs…
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Episode 104 | Cracking the Code on Social Media ROI
How do you really measure the ROI of social media? 🎯 In this episode of Seriously Social, Keith, Kaushal, and Nisha unpack what social ROI means, why it matters, and how brands can prove real business impact — not just likes and views. 💡 Learn how to: Define and track meaningful ROI Align…
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Ep. 103 | The Creator Economy: From Influence to Empire
In this episode of the Seriously Social Podcast, Keith, Kaushal, and Nisha dive deep into the world of the creator economy—an ever-evolving landscape where creators build audiences, monetize their influence, and launch their own brands.From MrBeast and Emma Chamberlain to local influencers making…
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Seriously Social: Social Engine Optimization - Episode 2
Want your free social audit? Visit: https://www.sociallyin.com/Welcome to Episode 2 of Seriously Social 🎙️In this episode, Keith, Kaushal, and Nisha dive into Social Engine Optimization (Social SEO) — the art of optimizing your social profiles and content so they’re not only engaging but also...
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Seriously Social: Social Commerce - Episode 1
Want your free social audit ? Visit: https://www.sociallyin.com/In this episode of Seriously Social, Keith, @kaushalkakadia, and Nisha unpack the rise of social commerce—from TikTok Shop dominating the market to livestream shopping changing how we buy online. They explore what’s fueling the…
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Reddit’s IPO, AI Adoption Challenges, and Fringe Platforms | Seriously Social PODCAST Episode 23
In this episode, join Lorenzo Johnson and Kaushal Kakadia as they share their insights on Reddit’s IPO, the rise of fringe social media platforms, and the integration of AI in social media. Explore the balance between shareholder interests and user experience, the impact of shifting to paid…
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TikTok Ban, Social Commerce, and Social Media ROI Strategies | Seriously Social PODCAST EP 22
In this episode, join Lorenzo and Kaushal Kakadia as they share their thoughts on the looming TikTok ban, the rise of social commerce, and Social Media ROI strategies. Discover the power of first-party data, embrace the trend towards longer content, and dive into the essence of authenticity in…
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Social Media Updates, Surprise & Delight Strategy and, Super Bowl Ads, | Seriously Social PODCAST EP 21
In this episode, join Lorenzo and Kaushal as they unpack the latest social media updates and insights, explore Amazon's potential social platform, YouTube Shorts' continued relevance, and the concept of surprise and delight strategy in marketing. Discover the concept of surprise and delight...
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Lessons Learned from 2023 and Tips for Thriving in 2024 | Seriously Social PODCAST Episode 20
In this episode, delve into 2023's pivotal lessons with Kaushal and Lorenzo. From the resurgence of organic social media to the surge in short-form videos, explore key trends shaping 2024. Gain insights on AI integration, mental health awareness, and privacy concerns while discovering tips for...
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Effects of AI on Business, Employment, and Marketing with Andrew Eklund | Seriously Social PODCAST EP 19
In this episode, Lorenzo, Kaushal, and special guest Andrew Eklund explore the impact of AI on businesses, employment, its evolving dynamics with human interaction, and its role in precision marketing.
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Navigating the Metaverse, AI Insights, and Social Media Strategies for Business Success | Seriously Social PODCAST EP 18
In this episode, Kaushal and Lorenzo delve into a variety of topics, including the Meta Connect Conference 2023, advancements in AI implementation on social platforms and six quick tips for businesses to thrive on social media.
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LinkedIn AI, Elon Musk's X Impact, and TikTok Live Strategies | Seriously Social PODCAST EP 17
Welcome to "Seriously Social," a podcast hosted by Kaushal Kakadia and Lorenzo Johnson. In this episode, Lorenzo and Kaushal delve into a variety of pressing issues and captivating advancements in the realm of social media. Join the conversation as they share their insights on Elon Musk's...
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Hottest Topics: Threads, Barbie Marketing, TikTok Live | Seriously Social PODCAST Episode 16
Welcome to "Seriously Social," a podcast hosted by Kaushal Kakadia and Lorenzo Johnson. In this episode Lorenzo and Kaushal discuss some of the hottest topics, trends and exciting developments in the world of social media. Their initial thoughts on Threads, its potential and strategic use for...
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Beyond The Likes - Insider Tips on Social Media & Entrepreneurship | Seriously Social PODCAST EP 15
Welcome to "Seriously Social," a podcast hosted by Kaushal Kakadia and Lorenzo Johnson. In this episode, they dive into the dynamic world of social media, exploring current happenings, noteworthy brands, and the essential lessons learned from entrepreneurship. They also discuss the impact of…
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Latest Trends Shaping The Social Media Landscape | Seriously Social PODCAST EP 14
Join Kaushal Kakadia and Lorenzo Johnson on "Seriously Social" as they navigate the dynamic world of social media and AI, providing insights, updates, and practical strategies for businesses, brands, and individuals. Stay ahead of the curve and uncover the latest trends shaping the social media...
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How Brands Leverage Social Media | Seriously Social PODCAST EP 13
Introducing "Seriously Social" - a podcast hosted by Kaushal Kakadia and Lorenzo Johnson, where they dive into the ever-evolving world of social media platforms, AI, and how brands leverage influencers and creators. In this episode Kaushal and Lorenzo, provide valuable discussions around those...
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TikTok Ban? The Future of Twitter and role of AI on Social Media | Seriously Social PODCAST EP 12
From Twitter's future when Elon Musk's acquisition to the looming TikTok Ban. Kaushal and Lorenzo of Sociallyin cover a range of topics in this Seriously Social Podcast episode, including the role of AI and chatbots and navigating layoffs and company culture.
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What's Trending on Social Media (Meta, TikTok, Twitter and more) | Seriously Social PODCAST EP 11
Kaushal and Lorenzo of SociallyIn discuss what’s trending and significant industry updates in the big platforms in social media from Meta, Tiktok, Youtube, and Twitter) in the latest episode of Seriously Social Podcast!
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Turning an Internship into a Career
Greg McCarthy took one of the first college-level social media classes offered back in 2013 and from there his career took flight. Listen to Greg discuss how he turned an internship into an opportunity that set his career on the path he is on today.
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Reaching the Five Thousand: An In-Depth Glance at Social Media From a MegaChurch Perspective
Alana Sharp dives into the ins and outs of being the social media director at Church of the Highlands in the latest episode of the Seriously Social Podcast!
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Even Non-Profits Need Profits: Utilizing Social Media Marketing for Donations
In this episode, Director Of Marketing and Communications at NTI, Mike Sanders, discusses the innovative ways NTI has developed an online presence. From influencer engagements with Portugal the Man and the cast of Breaking Bad, to more traditional medias like TV and radio, Mike has leveraged it…
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They may develop video games, but when it comes to social media, Schell is not playing around
Dive into the video game marketing landscape with guest speaker Dwayne Waite Jr. of Schell Games on the latest episode of the Seriously Social Podcast. Find out what Dwayne’s day-to-day life in video game marketing looks like and how he approaches the landscape in an innovative way. You’ll get a...
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Putting the Focus on Funds: Raising Money on Social with The American Cancer Society
After spending over a decade in the social media space, Laura DePeters of the American Cancer Society is sharing her incredible social media insight, including a wealth of information about how the American Cancer Society is utilizing social media for brand awareness and fundraising through a...
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Sip happens: How this Birmingham bar is pivoting their social media strategy to stay relevant in 2020
Biomedical Neuroscience PhD Candidate turned bar owner, Rylie Hightower, reveals her motivation behind opening a space where educational and professional development is encouraged! Hear about how Rylie tackled the complicated world of social media marketing to pack the house and turn Lumbar into…
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Global Marketing Campaigns Explained by an Expert in Social Media
From copywriting for brands on Myspace to becoming Experian's first social media manager to running global campaigns, Mike Delgado has done it all! In the episode, Mike delves deep into the challenges of marketing and social listening amidst a global health crisis and in the face of outward…
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How to market one of the largest universities in the U.S.
Take a look inside the mind of the woman behind the social media for the University of Michigan, Nikki Sunstrum. The University of Michigan is among the greatest academic institutions in the world. Attracting top-tier faculty and researchers, Umich stands out as a leader in biomedical science,...
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How Samford University Rode the Rise of Social Media
The United States' 87th-oldest institution of higher learning tackles the newest form of communication - Social Media! Social Media Manager, Charissa Carnall, goes into detail about what it takes to build and run a well-known university's social presence. From strategy, to different platform...
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How e.l.f. Cosmetics got over 3 Billion views on Tik Tok with the “Eyes, Lips, Face” challenge
Seriously Social's first guest is the incredible Samantha de Castro - the Social Media Manager for e.l.f. Cosmetics! In this episode, Samantha talks about what it takes to get to where she is today, what it's like working with a brand like e.l.f., and discusses the details of the brand's VERY...
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Trailer
Meet Keith - Founder and CEO of Sociallyin and host of the Seriously Social Podcast! Be on the lookout for a new episode of Seriously Social every 2 weeks starting Monday, June 8th!
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ABOUT THIS SHOW
Presented by Sociallyin, introducing "Seriously Social" - a podcast hosted by Kaushal Kakadia and Lorenzo Johnson, where they dive into the ever-evolving world of social media platforms, AI, and how brands leverage influencers, creators, and more!
HOSTED BY
Sociallyin
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Frequently Asked Questions
How many episodes does Seriously Social Podcast have?
Seriously Social Podcast currently has 33 episodes available on PodParley. New episodes are automatically indexed when they're published to the podcast feed.
What is Seriously Social Podcast about?
Presented by Sociallyin, introducing "Seriously Social" - a podcast hosted by Kaushal Kakadia and Lorenzo Johnson, where they dive into the ever-evolving world of social media platforms, AI, and how brands leverage influencers, creators, and more!
How often does Seriously Social Podcast release new episodes?
Seriously Social Podcast has 33 episodes. Check the episode list to see recent publication dates and frequency.
Where can I listen to Seriously Social Podcast?
You can listen to Seriously Social Podcast on PodParley by clicking any episode. We provide an embedded audio player for direct listening, and you can also subscribe via your preferred podcast app using the RSS feed.
Who hosts Seriously Social Podcast?
Seriously Social Podcast is created and hosted by Sociallyin.
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