The Agent Attraction Playbook Podcast with Jon Pugh

In this episode of The Agent Attraction Podcast, Jon Pugh sits down with former eXp Realty President Dave Conord to unpack the incredible growth story behind one of the fastest-growing brokerages in real estate history. Dave shares what initially caught his attention about eXp when the company had only 400 agents, why he believed the model could change the industry, and how leadership, community, culture, and long-term thinking fueled massive expansion. The conversation dives deep into agent attraction, creating value for people, building authentic relationships, leadership development, overcoming industry skepticism, and why the future belongs to agents who focus on contribution instead of competition.Chapters00:00 Introduction to Dave Conord and eXp Growth02:30 Discovering eXp at Just 400 Agents07:07 Why Community Matters in Agent Attraction13:21 The Power of Authentic Leadership19:34 How to Attract the Right Agents26:11 Long-Term Thinking and Legacy Building33:23 Serving Agents at a Higher Level39:52 Revenue Share, Stability, and Opportunity46:58 Leadership Lessons and Collaboration52:46 Navigating Challenges and Industry Headwinds58:45 The Future of Agent Attraction and Real Estate

Joshua Smith joins Jon Pugh for an in-depth conversation about building a massive agent attraction organization, creating residual income, and why he believes most agents are focused on the wrong things. Joshua shares how selling over 7,000 homes led him to realize he was constantly starting over every year, why he ignored eXp for nearly a decade, the costly mindset mistakes that delayed his growth, and the systems he used to grow one of the fastest-expanding organizations in the industry. The episode dives into leadership, mentorship, recruiting, long-term wealth creation, motivation, and the mindset required to build a business that creates true freedom.Connect with Joshua Smith:Instagram: https://www.instagram.com/joshuasmithgsd/Partner with Joshua Smith: https://go.oncehub.com/PartnerwithJoshuaSmithGSDGSD YouTube Channel: https://www.youtube.com/c/JoshuaSmithGSDModeChapters: 00:00 Introduction To Joshua Smith01:08 Building A Top Real Estate Career03:35 Why Teams Weren't The Answer04:44 The Vision For 40,000 Agents06:10 Work Ethic, Freedom, And Obsession11:46 The Truth About Fast Growth14:14 Mentors, Models, And Success Frameworks17:47 Why Joshua Said No To eXp For Years21:42 The Future Of Real Estate And Industry Threats28:18 eXp vs Real And Choosing A Platform35:19 Why Agent Attraction Creates More Leverage37:09 The Most Rewarding Part Of Leadership40:06 Real Success Stories From Agent Attraction47:25 The Power Of Residual Income48:24 Why Motivation Is Useless57:24 Leadership, Clarity, And Long-Term Success59:15 The Joshua Smith Success Formula