The Aligned Entrepreneur

In this episode of The Aligned Entrepreneur with Jenni Petersen, Jenni continues the story of Skivvy's growth from a small virtual assistant business in South Africa to a thriving global team serving clients around the world. She shares how the business evolved beyond simply providing administrative support and became a platform for empowering women, creating opportunities, and building a values-driven culture rooted in excellence and integrity. Jenni also opens up about the challenges that came with growth, including relocating her family to the United States, navigating uncertainty, and facing moments when she questioned whether she should continue. Through each season, she reflects on how faith, perseverance, and surrender have shaped her leadership journey and strengthened her trust in God's provision. This episode is a powerful reminder that true success is not measured by milestones alone, but by remaining aligned with your purpose through every stage of the journey. What You'll Learn: • How Purpose Attracts the Right People Discover how building a business around clear values and purpose helped Jenni attract team members who shared her commitment to excellence, integrity, and service. • Why Growth Often Requires Surrender Learn how international expansion, relocating countries, and navigating uncertainty required faith, trust, and a willingness to let go of control. • The Transition from Doer to Leader Understand the mindset shift required to move from doing all the work yourself to leading a team, casting vision, and empowering others to step into their gifts. Connect with Jenni: LinkedIn Personal: https://www.linkedin.com/in/jennipetersen/ Skivvy LinkedIn: https://www.linkedin.com/company/10290303/admin/dashboard/ Instagram: Skivvy Virtual Assistants (@skivvy_va) Facebook: Skivvy Email: [email protected] 

In this episode of The Aligned Entrepreneur with Jenni Petersen, Jenni takes listeners back to the 2015 road trip to Cape Town where the idea for her global virtual assistant agency, Skivvy, was first born. She candidly shares the "messy middle" of her journey, from the silence of a failed initial launch to the pivotal realization that clients value partnership and trust over anonymous task completion. It is a story of divine alignment, showing how small beginnings and a leap of faith can evolve into a thriving business that empowers women to find purpose and flexibility. What you'll learn: The Power of the Pivot: Why Skivvy moved away from a purely task-based website to offering personalized administrative support built on human connection.Building a Value-Driven Team: How Jenni transitioned from a solo operation to a partnership by finding a teammate who shared her core values and heart for the business.Leading with Faith: The importance of trusting God’s timing and redirection, even when faced with business challenges like client departures or team resignations.Connect with Jenni: LinkedIn Personal: https://www.linkedin.com/in/jennipetersen/ Skivvy LinkedIn: https://www.linkedin.com/company/10290303/admin/dashboard/ Instagram: Skivvy Virtual Assistants (@skivvy_va) Facebook: Skivvy Email: [email protected]