The Amy and Joe Show
by Joe Herrera & Amy Youngren
The Amy and Joe Show is an honest, no-pitch conversation about moving to Real Broker, whether you're a solo agent, team leader, or brokerage owner. Hosts Amy Youngren and Joe Herrera have made the move and built thriving businesses across North America. Each episode breaks down the opportunities and strategies behind a transition to Real: the economics, revenue share, ownership, attraction and retention, partnerships, and the pitfalls to avoid. Real conversations to help you make the smartest decision for you, your business, and your people. New episodes weekly. Connect with Amy: @amyyoungren_ Connect with Joe: @joeherrera Join the free UNTD Community on Skool: https://www.skool.com/untdcommunity
Episodes
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I Left REAL and Then Came Running Back (ft. April Williams)
April Williams joined REAL in 2022, left for a traditional brokerage, and came back about a year later. In this episode she tells Amy and Joe exactly why. It started the night she sat down with her business coach and finally looked at what she was paying her brokerage. "I sat there and cried."...
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We’re Obsessed With Our Partners!
If there were such a thing as the Amy & Joe Show Oscars, this would be it. One of the most overlooked parts of being at REAL is who you get to build with, so in this episode Amy and Joe shout out six partners who are crushing it: Betsy Tinervin, Raquel Quinet, Shaleni Henriquez, Erin Ethridge…
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REAL Mythbusters
“Real is an MLM.” “There’s no support.” “It’s a discount brokerage.” Amy and Joe have heard every myth about REAL, and they believed some of them before they joined. In this episode they take on seven of the most common ones with real numbers. Only 14% of REAL’s 37,000 agents have ever sponsored…
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Agents Leave TOO MUCH Money on the Table
Most agents treat their brokerage like a ferry boat: a way to get from point A (a transaction) to point B (a commission check). Joe Herrera makes the case that REAL is a cruise ship, an economic platform where the same work that closes a deal can also build profitability, ownership, and wealth in...
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Do NOT Join REAL Unless…
Most people won't tell you this: Real Broker isn't for everyone. Joe Herrera and Amy Youngren get brutally honest about who Real is NOT for — the agents, teams, and brokers who don't succeed here, and exactly why. If you're cost-obsessed, allergic to revenue share, or expecting leads to magically...
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Agents REFUSE to Leave Our TECH
Why Real's technology has become the reason agents stay — and how AI is changing the game. Joe Herrera and Amy Youngren break down the tech behind Real's growth: why owning your own proprietary tech beats the white-labeled tools every brokerage promises, how it let them cut a full-time salary…
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Your Revenue Share Needs A Prenup
Stacking done right, and the partnership mistakes that follow you forever. Joe Herrera and Amy Youngren break down "stacking" at Real: how naming the right sponsor can make your move twice as profitable, why you can never undo it once it's set, and the legal and relationship pitfalls that sink…
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Same Work… WAY More Profit!
How revenue share actually works, and who it does (and doesn't) pay off for. Joe Herrera and Amy Youngren break down the real economics of revenue share: why it's the most profitable model in real estate, why production is the only attraction tool that works, and the honest "unless" cases where…
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I Don't Pay My Brokerage. It Pays Me!
The real economics of moving your team to Real, broken down. Joe Herrera and Amy Youngren tackle the first question every team leader asks: what does the money actually look like? Splits, caps, what you recoup, and why Joe says he doesn't pay his brokerage — it pays him. ⏱️ TIMESTAMPS 0:00 —…
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Your Broker Will HATE This
Why teams are finding more profitability at Real than in their current situation. Joe Herrera and Amy Youngren drop the sales pitch and have the honest conversation most team leaders never get to hear: why staying at a traditional brokerage might be quietly costing you your business. ⏱️…
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About this show
The Amy and Joe Show is an honest, no-pitch conversation about moving to Real Broker, whether you're a solo agent, team leader, or brokerage owner.
Hosts Amy Youngren and Joe Herrera have made the move and built thriving businesses across North America. Each episode breaks down the opportunities and strategies behind a transition to Real: the economics, revenue share, ownership, attraction and retention, partnerships, and the pitfalls to avoid.
Real conversations to help you make the smartest decision for you, your business, and your people.
New episodes weekly.
Connect with Amy: @amyyoungren_ Connect with Joe: @joeherrera Join the free UNTD Community on Skool: https://www.skool.com/untdcommunity
Hosted by
Joe Herrera & Amy Youngren
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