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All Episodes

The Andrew Faris Podcast — 294 episodes

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Title
1

Building In Public: Patrick & I Try To Figure Out What Service To Add Next.

2

Breaking Down Grüns' Offer Building Strategy With Their Team

3

The Complete Guide To Customer Research For Meta Ads Creative (With Alex Cooper)

4

He Sold $700,000 Worth Of Pretzels On TikTok Shop In One Month. Here's How You Can Too.

5

How To Fix The Most Common Bid Cap & Cost Cap Mistake I See

6

The Right Way To Test Landing Pages On Meta Ads In 2026 (With Brad From Scalability School)

7

11 Exact Steps To Product Development That Drives Huge Profit - Mehtab Bhogal

8

You Should Be Wasting More Money In This One Part Of Your Business

9

New York Just Outlawed AI Actors In Your Ads. What Should You Do?

10

60% ROI, 40% Brand: How 8-Figure Brands Budget Influencer Spend

11

Real Meta Ad Account Breakdown: Fixing Zollie's Declining Spend

12

The $400M Fashion Accessories Brand That Has 0 Manufacturers

13

Stop Saying "Meta Is Broken" — It's Almost Never True

14

The #1 Cultural Habit Separating Great Businesses From Average Ones

15

My 5 Biggest Takeaways From The 2026 Meta Performance Marketing Summit

16

Ezra Firestone: Nothing Has Changed In Ecom In 20 Years

17

Is CPMr The Hidden Meta Ads Metric That Predicts Account Collapse? With Phil Kiel.

18

How The Heck Are We Supposed To Keep Up With All The AI Tools? (With Patrick Coddou)

19

The 4 Marketing Functions My $10M+ Ecom Brands Master

20

How Creative Diversity Leads To More Reach And Better Performance For Our Meta Ads Accounts

21

How She's Birdie Went From 7-Figure Debt To All-Time High Revenue & Profits

22

Most Brands Should Ignore CPMr

23

I Was Wrong About LTV In DTC Businesses

24

70% Of Her Influencer Revenue Comes From One Strategy Most Brands Ignore

25

Meta Just Launched Their TikTok Shop Clone — Here's What DTC Brands Need To Know

26

"Media Buying Is Dead" Is The Biggest Lie In Ecommerce

27

Ecom Profit Fell From 17.7% To 10.6% In A Decade (With Andrew Youderian)

28

My COO Replaced 7 Software Tools With One Vibe-Coded App. Here's How It's Changing Our Business.

29

Cody Plofker Media Buying Deep Dive: Reach, Value Optimization, & Reels-First Creative

30

How The War In Iran Is Affecting Your Supply Chain (And What To Do About It)

31

Sampling, Bundling, & Subscriptions: How Offers Drive DTC Growth (With Cherene Aubert)

32

Only 11% Of Agencies Have Produced Winning AI Ads. Here's What's Actually Happening.

33

This $30M Brand Spends Less On Ads Than You — And Grows Faster

34

Why The Best Meta Ads Agencies Are About To Dominate (And The Rest Will Disappear)

35

He's Seen 1000s Of Split Tests. Here's What Almost Everyone Gets Wrong. (With Drew Marconi)

36

The Biggest Threats Facing Our Agency Right Now (With Patrick Coddou)

37

How To Build A Lean Ecom Team With Offshore Talent + AI (With Gregg Carey)

38

The Biggest Margin Opportunity In Ecom Right Now — And For The Foreseeable Future

39

Outway Socks Grew To $20M And 4x'd Profit By Removing Growth Targets

40

Connor MacDonald's Channel Diversification Framework For Scaling Past $100M

41

6 Ad Types Every Meta Ads Account Should Have Right Now

42

How We Vibe-Coded Software That 3x'd Our Productivity

43

Taylor Holiday: Your Ecom Brand Is Ignoring Powerful Revenue Streams

44

The Complete Guide To Influencer Marketing For DTC Brands In 2026 (With Josh Durham)

45

He Runs A 7-Figure Brand As A Side Gig (With 6 Kids)

46

Why Most DTC Brands Never Make Real Money (And How To Fix It)

47

The Real Reason Your Meta Ads Aren't Scaling (It's Not The Tactics)

48

She Took A Brand From $30K/Month To $600K/Month In 6 Months

49

How To Actually Build Your Meta Ads Creative Supply Chain

50

Curtis Matsko's $175M Leather Empire Was Planned One Day At A Time

51

The Creative Process I Use To Make Winning Meta Ads Over And Over Again

52

Jess Bachman Tears Apart My AI Creative Process & Shares What Works Better

53

9 Takeaways From Running Meta Ads For 8-Figure Brands In 2025

54

He Quit His Job After Watching 200 Of My Podcast Episodes (And Now He Makes More Money)

55

8 Ways To Break Through Your DTC Revenue Plateau In 2026

56

Would You Keep Working If You Had Enough Money To Quit? (With Olivia Kory From Haus)

57

He Grew His DTC Brand 240% In One Year Using My Strategies

58

I Sold 45% Of My Company To Patrick Coddou. Here Are All The Details.

59

Cost Caps Are Too Volatile (And 6 Other Myths You Should Stop Believing)

60

From $40,000/Day To Collapse To 100% YoY Growth — Mixed By Nasrin's Wild Ride

61

Is Your Ecommerce Business Really Just A Gambling Addiction? (With Fan Bi)

62

5 Meta Ads Features You SHOULD Be Using (And 3 You Should Be Testing)

63

She Visited 28 Chinese Manufacturers For 15 DTC Brands In One Trip. Here's What Changed In A Year.

64

Exactly How We Use AI To Make Meta Ad Creative That Scales (With Patrick Coddou)

65

The EXACT Product Strategy Powering This 9-Figure 6,000 SKU Brand (With Katy Mimari From Caden Lane)

66

You've Never Even Heard Of My Favorite Meta Ads Creative Metric

67

Popsmith Was 2 Weeks From Bankruptcy. Then Oprah Called.

68

The Smartest DTC Operator You Haven't Met Is Optimizing With Data You Aren't Even Looking At

69

Am I Wrong About Creative Testing & Manual Bids? Jordan Menard Thinks So.

70

Building An 8-Figure DTC Brand By Ignoring The Rocket Ship Growth Story (With Edward Wimmer IV)

71

AI Made Our Agency Better — and Harder to Run

72

This 8-Figure Brand Has A 10.68 MER And 40% Market Penetration

73

Taylor Holiday Says Growth Is the CEO’s Job: Systems, Incentives, Accountability

74

What It REALLY Takes To Build A $400M Business (With Sunil Agrawal)

75

Meta vs. Margin: Why Reasonable Goals Win Long-Term

76

AI Hooks for Meta Ads: Sora 2 and a Repeatable Process

77

60% Price Drop: Sales Exploded, Reorders Collapsed

78

Natural CAC & the Meta Auction: Scale Without Killing ROAS

79

How TikTok Shop Turned 40M Views Into Retail Deals

80

Lessons From Living Inside China’s Supply Chain For 5 Years

81

Maybe Your DTC Brand SHOULD Raise Money After All (w/Drew Fallon From Iris)

82

Simple Modern Took Their AOV From $18 To $80. Here's How (w/Bryan Porter)

83

Beardbrand Lost Money In 2023 & 2024. Here's How Bandholz Fixed It.

84

My Complete Guide To Meta Ads For BFCM

85

Should You Launch Your BFCM Sale Early? Here's The Data-Driven Answer

86

6 Tactical Takes On The Current State Of DTC

87

How To Make Literally The Best Ad In The History Of The World

88

The Foundations Of Meta Ads Creative Testing You HAVE To Get Right

89

A Complete Guide To Creators & Influencers For Meta Ads

90

You Should Take Your DTC Brand Into Wholesale (W/Jared Mehr From Pura Vida)

91

The Reason AI Ad Creative Is So Disappointing (With Alex Cooper)

92

How $150M Made Mike Beckham Rethink Money & Happiness

93

My New Brand Has 91% Gross Margin. Here's How (With Lara Guevara)

94

How We 10X'd Ad Spend in 4 Days (and Why It Worked)

95

Every Financial Detail Of The Ecommerce Brand I'm Starting

96

Taylor Holiday Sold CTC. Here's Everything He Learned.

97

I Know The Biggest Problem In Your Business–And How To Solve It

98

From Stalled Growth to Record Profit: A Deep Dive

99

Why This 8-Figure Founder Is Joining My Agency (Ft. Patrick Coddou)

100

8 Steps To Fixing A Broken Meta Ads Account

101

How One Creator Drove $250K in Sales with Under 10K Followers (Ft. Jordan West)

102

This eCom Operator Is Quietly Making 8 Figures in Profit (Ft. Roman Khan)

103

Inside An 8-Figure Dog Brand Exit – What Made It Sellable (Ft. Bill D'Allesandro)

104

The AI Ad Creative Opportunity Isn't What You Think It Is

105

7 Meta Ads Tactics I've Changed My Mind About

106

Matt Bertulli: Building A Business Is Spiritual

107

Why Most 3PLs Fail Brands—and What to Do Instead (With Chad Carelton)

108

5 Takeaways from Meta’s Performance Summit

109

From $5M Profit to 200K…Then Back Again (With Bear Handlon From Born Primitive)

110

Real P&L Breakdown: The Hidden Costs Destroying Profits

111

Taylor Holiday Thinks Ecom Is A TERRIBLE Business

112

He Built Janji To 8 Figures By Narrowing His Focus (Not Expanding It)

113

Meta Ads Are NOT Volatile (And Believing They Are Is Costing You Money)

114

He Grew His Ecommerce Brand 120% By Doing Less Stuff (With Sam Mendelsohn)

115

The Staggering PROFITABLE Growth Of IQBAR (With Will Nitze)

116

5 Things You're Not Doing That Will Add Profitable Growth

117

What 9-Figure Omnichannel Brands Know That Startups Don’t (With Cherene Aubert From Ilia Beauty)

118

50% Of Shopify Businesses Are Worth $0 (With Fan Bi)

119

Even With Tariffs, I'm STILL Bullish On DTC

120

The Meta Advertiser's Guide To YouTube Ads (With Brett Curry)

121

Inside Original Grain's 8-Figure Product Launch Playbook (With Nate Lagos)

122

The Exact AI Creative Tools Alex Cooper Uses Daily (And What They Can't Do)

123

Advanced Meta & Google Ads Media Buying Principles (From A Math Ph.D.)

124

What Smart Brands Are Doing About Tariffs (And You Should Too)

125

The No-Debt Playbook Behind Flux Footwear’s Growth

126

Brutally Honest Lessons That Made Ben Perkins Profitable in E-Commerce

127

How To Build A HUGE Volume Of High Performing Meta Ads (For Cheap)

128

This $100 Million Brand Released 1300 Products Last Year. Their CMO Explains How. (W/MacCoy Merkley)

129

7 Meta Ads Mistakes Costing You Insane Amounts Of Money

130

My EXACT Guide To Ecom Forecasting For Profitable Growth

131

E-Commerce Is A Business Model. Kelcey Lehrich Disagrees (And Why It Matters)

132

How Chris Kresser Effectively Uses AI In E-Commerce

133

YouTube Ads Underreport Revenue By 70%. Here's What To Do About It.

134

My $10M+ Clients Spend Most Of Their Meta Budget On tROAS Bidding. Here's How.

135

YouTube Ads Perform 342% BETTER Than Google Says – Olivia Kory Shares The Data

136

Cuts Clothing Scaled Past $50M With His Operations Playbook (With Sean Christman)

137

10 Hard Truths About Ecommerce No One Tells You - My 10 Year Journey

138

AI Is Making Creative Testing Campaigns Obsolete

139

The Data Doesnt Lie: E-Commerce Has Never Been Better (With Jeremiah Prummer)

140

Why Do Fire Team's Ads Perform So Much Better Than Mine?

141

The True Path To 50% Growth For $10 Million+ Businesses

142

Why You SHOULDN'T Hire In The Philippines

143

Attribution For Meta Ads & Omnichannel Brands Is Simpler Than You Think

144

2 Opposing Perspectives On How To Maximize Ad Success In Meta (With Barry Hott)

145

7 Ways You're BLOWING Money In Your Ecommerce Business

146

Crappy Customer Research Is Hurting Your Ecom Business (With Sarah Levinger)

147

8 A/B Tests Your DTC Brand Should Run RIGHT NOW

148

Why Is This $200M/Year Brand Starting From Scratch?

149

The 4 Hardest Things About Cost Caps (And What I Do About Them)

150

The Creative Process I Use To Scale Past $10,000,000 With Meta Ads

151

The Biggest E-Commerce Stories Of 2024

152

He Went From $5M to $100M In 2 Years By Building A Brand Intelligently

153

The Bear Case For E-Commerce In 2025

154

The Details Of Managing Cost Caps Day To Day

155

The 5 Step Path From $10M To $30M For Your E-Commerce Business

156

The Bull Case For ECommerce In 2025

157

The Most Inefficient Part Of E-Commerce Has Been Fixed

158

How I Add 10% More Profit To The Brands I Invest In

159

Lessons From The #1 TikTok Shop Store In The US

160

Taylor Holiday's Vasectomy Went Amazing

161

How To Know If TikTok Shops Is Right For Your DTC Brand (w/ Jordan West)

162

Are Our Jobs Meaningless? (With Alex Greifeld)

163

Definitive Proof That Cost Caps Work At Scale (With Taylor Lagace)

164

How I Turn 1 Idea Into 300 Ads

165

The Complete Guide To Driving More LTV In Your DTC Business

166

How The Meta Ads Algorithm Really Works

167

The Sneaky Simple Way To Build A $50M Ecommerce Business

168

How To Design Your P&L For Profit

169

Rabah Rahil Surveys The Evolving Landscape Of Ecommerce

170

The Surprising Creative Key For Making Creative That Scales

171

How Cost Caps Will Perform At BFCM (And What To Do About It)

172

The Best Guide To Ad Channel Diversification I've Ever Heard

173

Exactly How To Use Humor To Build A More Profitable Brand

174

Agency Vs In House: What Every Brand Needs To Know

175

How Obvi's Ad Spend Doubled When Ash Went International

176

This Is The AI Tool That Will Revolutionize Ecommerce (With Jacob Posel)

177

I Made 3,500 Meta Ads In One Month. Here's What I Learned.

178

6 Ways You're Undervaluing Your Ad Spend

179

Your Media Buying Is A Way Bigger Problem Than You Think

180

Merchant Cash Advance Showdown: Bill D'Alessandro vs. Drew Fallon

181

Your Brand Is Too Boring. Lianna Can Help You Fix It.

182

Are We Sure AI Can Make High Performing Ads?

183

Your Ad Creative Is Too Expensive. And Also Too Cheap.

184

Alex Greifeld Tells Me And Nasrin How To Grow A DTC Fashion Brand

185

To Make Higher Performing Ads, Know What Your Customers REALLY Want (With Sarah Levinger)

186

How To Unlock Scale In A Plateaued, Cost-Controlled Meta Ads Account

187

Taylor Holiday Interrogates My Bad Business Decisions

188

AMA #2: Meta Ads Creative Strategy

189

Mehtab Bhogal Has 8 Actionable Ways To Juice DTC Profits RIGHT NOW

190

How Original Grain Is Generating Huge Profits Apart From Meta Ads (With Nate Lagos)

191

I Made A Major Change To My Media Buying Method

192

Exactly How Supply Chain Executives From The Philippines Completely Changed This 8-Figure Brand

193

Should This 8-Figure CEO Start A DTC HoldCo?

194

Don't "Test Everything"

195

Opening The Books: Zollie

196

The 3 Stages Of Facebook Ads Growth

197

The Power Of Relentlessly Pursuing Profit

198

You Send Too Much SMS & Not Enough Email (With Joel Biery)

199

The Financial Roadmap For DTC Success (With Drew Fallon)

200

Seasonality Is Way More Important For Your Revenue Than You Realize

201

Nasrin's Apparel Brand Is Growing Fast & Profitably

202

The 5 Categories Of DTC Businesses (And Why It Matters)

203

The Power Of The Marketing Calendar For Driving Growth

204

Taylor Holiday Says You MUST Grow Your Business

205

Opening The Books: PrettyBoy

206

Which Product Should You Advertise Next?

207

What Every Great DTC Operator Has In Common

208

Jack Rubin's $50M Playbook? Extreme Focus.

209

Ugly Ads Work. Trust Barry Hott (And Me).

210

Creative Testing Campaigns May Be The Biggest Cost Center In Your Business

211

Opening The Books: Beardbrand

212

Take A Full Day Completely Off Every Week

213

Cody Plofker On Ad Messaging, Contribution Margin, and Forecasting DTC Brands

214

How Changing Your Offer Can Overhaul Your Ad Performance

215

Briefing A Longform Explainer Ad For Bambu Earth Live (With Dave Rekuc)

216

Let's Fix Your Supply Chain And Save You A Ton Of Money (With Lara Guevara)

217

Your Winning Ads Cost $0 And You Already Made Them

218

Kirk Williams' DTC Google Ads Strategy Actually Works

219

How To Sell Your Business For Maximum Value (With Fan Bi)

220

The Best Performing Meta Ads I Run

221

Ju Rhyu Had A $630MM Exit. Is She Happy Now?

222

7 Lessons From Black Friday Cyber Monday 2023

223

Cody Plofker Goes DEEP On Meta Media Buying

224

My Exact Creative Testing Method For Meta Ads

225

AMA #1: Bid Caps

226

Why Percentage Of Spend Is The Best Pricing Model For Agencies

227

How A Viral Smash Hit Product Took Over Wondery's Business

228

Dan McCormick Is Taking "Build In Public" To A Whole New Level

229

Building The Process For Meta Ads Success

230

Exactly 10 Reasons Original Grain Is Growing So Much This Year (With Nate Lagos)

231

Does AOV Actually Matter?

232

Sarah Moret Grew Curie 1000% In One Year And Sold Into Every Walmart

233

My 4-Step Method To High Performing Creative

234

Patrick Coddou, One Year After The Exit

235

The Compounding Value Of Focus

236

Jess Bachman Lights Creative Strategy On Fire

237

How To Turn 3 Crucial Concepts Into Actual Operational Processes

238

Ezra Firestone's Prescription For REAL Profit

239

You Should Consider A Quiz

240

Opening The Books: Mixed By Nasrin

241

Jack Rubin's Subscription Behemoth Will Cross $70M While Growing 300%

242

Care About Profit? Get Serious About Forecasting.

243

Dave Rekuc Beat Cancer, Cash Conversion Cycles

244

What It's REALLY Like To Be A Filipino Ecom Employee (With Lara Guevara)

245

7 Reasons Your Bid Caps Aren't Spending

246

The Hidden Place Your Business Is Losing TONS Of Money

247

Panagiota Hatzis Built The Hiring, Onboarding, & Tech SOPs For My Business

248

What Should Your ROAS Target Be?

249

The #1 Skill In Media Buying Right Now

250

Bobbie Baby Co Passed $100m In 2 Years. It Could Have Been 2x That. (With Cherene Aubert)

251

There's No Such Thing As "Revenue"

252

Driveline Baseball Revolutionized Pro Sports. Now They're Growing An Incredible Business.

253

Sean McGinnis Is A Team Leadership Master

254

The Answer To The Single Most Important Question In Your Business

255

Bryan Porter Didn't Get To $100M On Amazon With Just Tips & Tricks

256

Your Worked Hard On Your Product. Now Tell People About It.

257

Don't Tell Kelcey Lehrich Aggregators Don't Work

258

You Have To Bridge The Digital Gap

259

Gregg Carey's Business Was Transformed By Employees In The Philippines

260

Andrew Youderian Surveys The Ecommerce Landscape

261

The Definitive Case For Cost Controls On Meta (In 6 Arguments)

262

Panagiota Hatzis Knows How To Scale

263

4 Media Buying Rules Most People Get Wrong On Meta

264

Aaron Orendorff Is Saving Customers From Hell

265

What To Do When You Have Great LTV

266

With $10M In Revenue And $0 In Ad Spend, Isaac Medeiros Is In A Class Of His Own

267

You Don't Need An Attribution Tool

268

Matt Bertulli (Lomi, Pela Case) Is All About Customer Experience

269

The 6 Biggest Factors In Retention, In Order

270

Bill D'Alessandro Hates Your Bad Ecom Debt

271

It's The CEO's Job To Be Pessimistic

272

The Most Surprising Turnaround Story I've Ever Heard

273

Born Primitive Just Did $1.2M In Two Hours

274

Taylor Holiday & Richard Gaffin Reflect On Failure & Wisdom (Ecommerce Playbook Colab!)

275

The Easiest Way To Ensure Your DTC Business Is Unscalable

276

Stop Testing New Ad Creative

277

Bill D'Alessandro Is Obsessed With Contribution Margin

278

The Hidden Driver Of Profitable Customer Acquisition

279

Andrew Campbell, OpenStore's Quant

280

Don't Diversify Your Ad Spend

281

BFCM 5: Taylor Holiday From Common Thread Collective

282

BFCM 5: Cherene Aubert From Bobbie Baby

283

BFCM 5: Lauren Schwarz From The Loft 325

284

BFCM 5: Sean Frank From The Ridge

285

BFCM 5: Jess Bachman From Fire Team

286

Want Ads To Perform? Be More Specifc.

287

Mandi Moshay Has A Bone To Pick With Me

288

The Business Case For Relationship Building

289

Bonus: Bryan Porter's New Channel Growth Framework

290

Simple Modern Is An Omnichannel Monster

291

The Black Friday Episode

292

Bonus: Patrick's Insights On The Market For Ecom Brands

293

Patrick Coddou Sold Supply

294

Welcome To The Andrew Faris Podcast