PODCAST · business
The Brand Believer | Branding, Marketing, Faith and Business for Christian Women Entrepreneurs
by Lisa Lord (aka LiLo)
Welcome to Brand Believer, the podcast for faith fueled business owners and entrepreneurs who are ready to harness the power of their brand. Join Lisa, a passionate business cheerleader and faith-driven entrepreneur, as she shares inspiring stories, practical tips, and actionable strategies to build an irresistible brand that reflects your values and purpose in the world. Discover how to navigate branding and marketing while staying true to your self. Tune in to unlock your brand's potential to inspire and serve others. Subscribe now and join our community of like-minded entrepreneurs!
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96: Just Because You Can Doesn't Mean You Should
AI can do more than ever. The world says diversify, scale, grow, build, launch. And if you're a driven business owner, you probably can do all of it. But just because you can doesn't mean you should. This episode is about setting down the weight you were never meant to carry in the first place.In this episode, we talk about:Why doing it all is not the calling God has for you or your businessWhat 1 Corinthians 12 has to say about gifts, callings, and trying to be the entire bodyThe questions that help you find what you're actually assigned toWhat it looks like when you're carrying things that were never yours to carryWhy going deep in one thing beats going wide in everything every single timeSomeone else's calling is not evidence of your inadequacy. This episode will remind you of that.Book a free call and let's figure out what you're actually called to build. Book it here.About The Brand BelieverI'm Lisa (aka LiLo) and I help business owners build full, strategic brands from the start to finish. Whether you're building a brand from scratch or rebranding your business for the next level, I guide you through the entire process. I help with brand strategy, logo design, brand photography, and website creation. I create cohesive, high-impact brands that help you show up, stand out, and grow with clarity and confidence. Book a Free Branding Call | Follow on InstagramHelpful Links: Free Website Report Card Free Instant Brand Guide Sign Up for The Weekly Newsletter Book a Free call with Lisa Leave a review on Apple Podcasts
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95: If I Had One Hour with Your Brand, Here's What I'd Do
You don't have a branding problem. You probably have a clarity problem. And the reason it's so hard to fix is because you're too close to it to see what's actually there. This episode is about what happens when someone finally holds up a mirror... and what I'd do first if we had one hour together with your brand.In this episode, we talk about:Why branding is so hard and why it has nothing to do with designThe first questions I ask every single person I work with on their brandWhat vision and value actually mean and why they're the foundation of everythingHow to start getting clarity on your brand even if you can't afford one-on-one help yetThe Next Level Brand Experience... what it is, how it works, and how to get beta accessIf you've been feeling stuck on your brand and not sure where to start, this episode is your starting point.Join the waitlist for the Next Level Brand Experience and get beta access at a discount plus a call with me. Join here.About The Brand BelieverI'm Lisa (aka LiLo) and I help business owners build full, strategic brands from the start to finish. Whether you're building a brand from scratch or rebranding your business for the next level, I guide you through the entire process. I help with brand strategy, logo design, brand photography, and website creation. I create cohesive, high-impact brands that help you show up, stand out, and grow with clarity and confidence. Book a Free Branding Call | Follow on InstagramHelpful Links: Free Website Report Card Free Instant Brand Guide Book a Free call with Lisa Leave a review on Apple Podcasts
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94: The Real Cost of DIYing Your Business
DIY feels free. But the unoptimized content, the unconverted ads, the brand that still doesn't feel right after three rebuilds... none of that is actually free. At some point the thing that got your business started starts to slow it down, and this episode is about how to know when that moment is and what to do about it.In this episode, we talk about:Why DIY has a hidden cost most business owners never add upThe truth about freebies and low-ticket offers that won't move the needleHow to know when it's time to stop DIYing and start investingWhy investing more money actually gets you better results fasterHow to pick one thing, commit to ninety days, and finally break the cycleJust because you can do it doesn't mean you should be the one doing it.Ready to stop DIYing your brand? Book a free call and let's figure out your next step. Book it here.About The Brand BelieverI'm Lisa (aka LiLo) and I help business owners build full, strategic brands from the start to finish. Whether you're building a brand from scratch or rebranding your business for the next level, I guide you through the entire process. I help with brand strategy, logo design, brand photography, and website creation. I create cohesive, high-impact brands that help you show up, stand out, and grow with clarity and confidence. Book a Free Branding Call | Follow on InstagramHelpful Links: Free Website Report Card Free Instant Brand Guide Book a Free call with Lisa Leave a review on Apple Podcasts
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93: How to See Your Business Problems Differently
Feeling stuck between two options that both feel wrong? That might not actually be the real problem. Sometimes the answer to your biggest business decision isn't either of the choices you've been staring at... and this episode is about how to find the one you haven't seen yet.In this episode, we talk about:Why our brains default to black and white thinking and how it keeps us stuckHow asking better questions opens up options you never consideredA real conversation with a listener who found her third option on a free callWhy getting outside perspective is often the fastest way through a hard decisionHow to invite God into your decisions in a way that expands your thinkingThe answer you've been waiting for might not be behind either door. Let's find the third one.Book a free call and let's work through it together. Book it here.About The Brand BelieverI'm Lisa (aka LiLo) and I help business owners build full, strategic brands from the start to finish. Whether you're building a brand from scratch or rebranding your business for the next level, I guide you through the entire process. I help with brand strategy, logo design, brand photography, and website creation. I create cohesive, high-impact brands that help you show up, stand out, and grow with clarity and confidence. Book a Free Branding Call | Follow on InstagramHelpful Links: Free Website Report Card Free Instant Brand Guide Book a Free call with Lisa Leave a review on Apple Podcasts
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92: Ways to Use AI to Save Time in Your Business
Everyone's talking about AI but most business owners are still just using it to write emails. There is so much more it can do for you... and this episode is a real, honest look at how I'm actually using it to save time, solve problems, and grow my business right now.In this episode, we talk about:Simple and not-so-simple ways to use AI to save time in your businessReal examples of AI doing things in minutes that used to take hoursThe difference between beginner AI tools and more advanced ones like Claude CodeHow I've used AI to run ads, fix SEO issues, build tools, and moreWhere to start if you feel overwhelmed or behind on all of thisAI is not as scary as it looks. And if you're not using it yet, this episode will help you take the first step.Book a free 15-minute call to brainstorm how AI can work in your specific business. Book it here. And if you want to learn how to get started with Claude Code, this workshop is $27 and takes less than an hour to get all set up. About The Brand BelieverI'm Lisa (aka LiLo) and I help business owners build full, strategic brands from the start to finish. Whether you're building a brand from scratch or rebranding your business for the next level, I guide you through the entire process. I help with brand strategy, logo design, brand photography, and website creation. I create cohesive, high-impact brands that help you show up, stand out, and grow with clarity and confidence. Book a Free Branding Call | Follow on InstagramHelpful Links: Free Website Report Card Free Instant Brand Guide Book a Free call with Lisa Leave a review on Apple Podcasts
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91: When You're Weary and God Feels Far Away
This one is different. No business advice. No strategy. Just a really personal story about a season of weariness, silence from God, and what happened when he finally broke through in a way I still can't fully explain.In this episode, I share:What almost a year of feeling like God was silent actually taught meThe difference between trying to achieve hearing from God and being open to receive himA miracle that unfolded across two states, two churches, and one songThe prayer that was prayed over me by a pastor who had never met meWhy I finally decided to share a story I almost kept to myselfIf you're in a weary season right now, this episode might be exactly what you needed to hear today.If this resonated with you, I'd love to hear your story. Book a call or reach out directly. Book it here.About The Brand Believer:I'm Lisa (aka LiLo) and I help business owners build full, strategic brands from the start to finish. Whether you're building a brand from scratch or rebranding your business for the next level, I guide you through the entire process. I help with brand strategy, logo design, brand photography, and website creation. I create cohesive, high-impact brands that help you show up, stand out, and grow with clarity and confidence. Book a Free Branding Call | Follow on InstagramHelpful Links: Free Website Report Card Free Instant Brand Guide Book a Free call with Lisa Leave a review on Apple Podcasts
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90: Are You in a Mid-Business Crisis?
You built a successful business. You've made real money. And now you're scrolling LinkedIn wondering if it's time to just go get a job. That's not burnout. That might be a mid-business crisis... and this episode is going to help you figure out what to do about it.In this episode, we talk about:What a mid-business crisis actually is and why it happens to successful entrepreneursThe symptoms that tell you you're in one right nowWhy feeling stuck after success doesn't mean something is wrong with youThe reframe that changes everything about how you see this seasonThe two questions that help you start getting unstuck fastYou haven't failed. You've just outgrown the business that got you here. Let's figure out what comes next.Book a free call and let's talk through it together. Book it here.About The Brand BelieverI'm Lisa (aka LiLo) and I help business owners build full, strategic brands from the start to finish. Whether you're building a brand from scratch or rebranding your business for the next level, I guide you through the entire process. I help with brand strategy, logo design, brand photography, and website creation. I create cohesive, high-impact brands that help you show up, stand out, and grow with clarity and confidence. Book a Free Branding Call | Follow on Instagram
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89: 4 Signs You've Outgrown Your Brand
Thinking about a rebrand? Before you spend a dime, you need to know if it's actually necessary or just creative restlessness talking. There are 4 clear signs you've outgrown your brand, and this episode breaks down exactly what they are.In this episode, we talk about:Why apologizing for your own brand is a major red flagHow to know if your brand has stopped matching your growthWhy raising your prices requires your brand to keep upWhat inconsistency across platforms is really costing youHow to know if it's time for a full rebrand or just a few tweaksIf you're feeling even one of these signs strongly, it's worth paying attention to.If any of these are hitting close to home, I'd love to help. Book a free 15-minute call, or join the waitlist for the Next Level Brand Experience... my hands-on tool built to help you implement all of this yourself. Book a call here.About The Brand BelieverI'm Lisa (aka LiLo) and I help business owners build full, strategic brands from the start to finish. Whether you're building a brand from scratch or rebranding your business for the next level, I guide you through the entire process. I help with brand strategy, logo design, brand photography, and website creation. I create cohesive, high-impact brands that help you show up, stand out, and grow with clarity and confidence. Book a Free Branding Call | Follow on InstagramHelpful Links: Free Website Report Card Free Irresistible Brand Templates Book a Free call with Lisa Leave a review on Apple Podcasts
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88: Are Courses Dead?
I built a course. I could not sell it. And after a lot of frustration, I figured out why... and what that means for every business owner looking for a second stream of income in 2026.In this episode, we talk about:Why the course industry boom of the last decade has slowed way downWhat people actually want now instead of more informationWhy I turned my entire course into an AI-powered tool insteadThe anomaly creator who's making millions with a $297 courseHow to start building tools and experiences for your own business using AIAre courses dead? Maybe. But what's coming next is even more exciting. If you want help figuring out your next revenue stream, book a free call in the show notes. Book it here.About The Brand BelieverI'm Lisa (aka LiLo) and I help business owners build full, strategic brands from the start to finish. Whether you're building a brand from scratch or rebranding your business for the next level, I guide you through the entire process. I help with brand strategy, logo design, brand photography, and website creation. I create cohesive, high-impact brands that help you show up, stand out, and grow with clarity and confidence. Book a Free Branding Call | Follow on Instagram
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87: Your Brand Is Talking Behind Your Back. Here's How to Fix It
You updated your profile picture and called it done. But your brand exists in way more places than that... and the ones you forgot about are still out there saying things you didn't approve.In this episode, we talk about:Why inconsistency across platforms quietly erodes trust with potential clientsThe real reason people spend thousands on photos and never use themHow many places your brand actually lives online (hint: it's probably 67)The obvious and not-so-obvious spots you need to update after a rebrandHow to get through all of it without the overwhelmWant to know more about the Brand Alignment Checklist? It walks you through all 67 places, includes a brand voice prompt to help your AI tools actually sound like you, and checks things off as you go. Grab more info here.About The Brand BelieverI'm Lisa (aka LiLo) and I help business owners build full, strategic brands from the start to finish. Whether you're building a brand from scratch or rebranding your business for the next level, I guide you through the entire process. I help with brand strategy, logo design, brand photography, and website creation. I create cohesive, high-impact brands that help you show up, stand out, and grow with clarity and confidence. Book a Free Branding Call | Follow on Instagram
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86: The One Meeting That Changed My Whole Business
For years I avoided my numbers and dreaded December because of it. Then I started doing one thing every single month that completely changed how I run my business... and grew my income by 30% in a single year.In this episode, we talk about:The one meeting I now protect on my calendar every monthWhat I actually track during my financial and marketing reviewThe simple change that finally made this habit stickHow knowing my numbers turned into knowing my next movePractical tools you can steal to build your own version of thisThis is the meeting that changed my whole business. I think it might change yours too.If you want help building out your own systems and numbers, book a free call in the show notes. Book it here.About The Brand BelieverI'm Lisa (aka LiLo) and I help business owners build full, strategic brands from the start to finish. Whether you're building a brand from scratch or rebranding your business for the next level, I guide you through the entire process. I help with brand strategy, logo design, brand photography, and website creation. I create cohesive, high-impact brands that help you show up, stand out, and grow with clarity and confidence.Book a Free Branding Call | Follow on InstagramHelpful Links:Free Website Report CardFree Irresistible Brand TemplatesBook a Free call with LisaLeave a review on Apple Podcasts
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87
Rooted Reflections- Release
A great question to ask: Have you been released from it? This question has been monumental in the last 2 years for our family. About Lisa (aka The Brand Believer)I help ambitious entrepreneurs build brands that get them seen through strategy, messaging, websites, photography, and visibility. I'm passionate about helping people gain clarity, show up with confidence, and build businesses that align with who they are and where they're headed. Along the way, I share lessons from business, life, and faith, always looking for practical ways to grow, think differently, and step into what we were created to do. Because success means more when it's rooted in purpose.Learn More About Me | Book a Free Branding Call | Follow on Instagram
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86
Using AI to Make Your Brand More Human
Everyone's talking about AI like it's either going to save your business or destroy it. But the real question is... how do you use it without sounding like everyone else and losing what makes you you?In this episode, we talk about:Why AI is the industrial revolution of our time and what side you want to be onHow to use AI without letting it swallow your voice and your brandThe trick for training your AI to actually sound like you over timeWhat AI has permanently taken away from faceless marketingHow to use the time AI saves you to be more human, not more digitalYour face and your voice are your biggest competitive advantage right now. This episode will help you protect them while still using every tool available to grow.Follow along on Instagram at @lilobrandstudio for the most current ways I'm building AI into my business while keeping it human.About The Brand BelieverI'm Lisa (aka LiLo) and I help business owners build full, strategic brands from the start to finish. Whether you're building a brand from scratch or rebranding your business for the next level, I guide you through the entire process. I help with brand strategy, logo design, brand photography, and website creation. I create cohesive, high-impact brands that help you show up, stand out, and grow with clarity and confidence. Book a Free Branding Call | Follow on Instagram
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Rooted Reflections- Wesley Quote
I am content to fill a little space if God be glorified- Suzanna Wesley (mother of John Wesley).About Lisa (aka The Brand Believer)I help ambitious entrepreneurs build brands that get them seen through strategy, messaging, websites, photography, and visibility. I'm passionate about helping people gain clarity, show up with confidence, and build businesses that align with who they are and where they're headed. Along the way, I share lessons from business, life, and faith, always looking for practical ways to grow, think differently, and step into what we were created to do. Because success means more when it's rooted in purpose.Learn More About Me | Book a Free Branding Call | Follow on Instagram
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84
The Glass Isn't Half Full. It's Refillable.
Half full or half empty? Wrong question. What if the glass is just... refillable? That one shift has changed how I think about scarcity, competition, comparison, and where I'm actually getting my energy from in business and in life.In this episode, we talk about:Why the half full vs. half empty mindset is keeping you stuck in scarcityWhere you might be filling your cup from the wrong sourcesWhat scripture says about using what's already in your handHow abundance thinking changes the way you show up in your businessPractical ways to start refilling from the right places starting todayYour future isn't determined by how full your glass is right now. It's determined by where you go to refill it.If you want help seeing what's already possible in your business, book a free call in the show notes. Book it here.About The Brand BelieverI'm Lisa (aka LiLo) and I help business owners build full, strategic brands from the start to finish. Whether you're building a brand from scratch or rebranding your business for the next level, I guide you through the entire process. I help with brand strategy, logo design, brand photography, and website creation. I create cohesive, high-impact brands that help you show up, stand out, and grow with clarity and confidence. Book a Free Branding Call | Follow on Instagram
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Rooted Reflections- Praying Over You
I hope that God blesses you with this prayer for you, your life and your business in the midst of the summer chaos.About Lisa (aka The Brand Believer)I help ambitious entrepreneurs build brands that get them seen through strategy, messaging, websites, photography, and visibility. I'm passionate about helping people gain clarity, show up with confidence, and build businesses that align with who they are and where they're headed. Along the way, I share lessons from business, life, and faith, always looking for practical ways to grow, think differently, and step into what we were created to do. Because success means more when it's rooted in purpose.Learn More About Me | Book a Free Branding Call | Follow on Instagram
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83: The Difference Between a Hobby Mindset and a CEO Mindset
You started your business because you loved something. But loving what you do and running it like a CEO are two very different things. And the gap between a hobby mindset and a CEO mindset might be costing you more than you realize.In this episode, we talk about:The real difference between how a hobbyist and a CEO think and act every dayWhy collecting information without implementing it keeps you stuckThe one question that changed how I show up in my businessWhat a CEO monthly meeting is and why it's one of the most powerful free tools I useHow to start making the shift even if you've been in hobby mode for yearsReady to put on your CEO pants and actually grow this thing? Book a free call in the show notes and let's get you moving. Book it here.About The Brand BelieverI'm Lisa (aka LiLo) and I help business owners build full, strategic brands from the start to finish. Whether you're building a brand from scratch or rebranding your business for the next level, I guide you through the entire process. I help with brand strategy, logo design, brand photography, and website creation. I create cohesive, high-impact brands that help you show up, stand out, and grow with clarity and confidence. Book a Free Branding Call | Follow on InstagramHelpful Links: Free Website Report Card Free Irresistible Brand Templates Book a Free call with Lisa Leave a review on Apple Podcasts
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Rooted Reflections- Curiosity
It is time to stop thinking it has to be black and white, right or wrong or one way. It is time to start getting curious in your faith, in your relationships and in your business. About Lisa (aka The Brand Believer)I help ambitious entrepreneurs build brands that get them seen through strategy, messaging, websites, photography, and visibility. I'm passionate about helping people gain clarity, show up with confidence, and build businesses that align with who they are and where they're headed. Along the way, I share lessons from business, life, and faith, always looking for practical ways to grow, think differently, and step into what we were created to do. Because success means more when it's rooted in purpose.Learn More About Me | Book a Free Branding Call | Follow on Instagram
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82: Your Business Isn't the Problem. It's Your Visibility
If your business feels stuck, it's tempting to blame the market, your pricing, or your marketing strategy. But most of the time the real issue is simpler and harder to admit... you're not visible enough, and you're not showing up as yourself.In this episode, we talk about:Why competing on price is a race to the bottom and how to get out of itWhat visibility actually means and why it doesn't require oversharingHow to figure out your value and why it changes everythingThe hidden cost of staying invisible in your businessHow to start showing up with more confidence even if you have zero followersReady to stop hiding and start showing up? Book a free call in the show notes and let's figure out your value together. Book it here.About The Brand BelieverI'm Lisa (aka LiLo) and I help business owners build full, strategic brands from the start to finish. Whether you're building a brand from scratch or rebranding your business for the next level, I guide you through the entire process. I help with brand strategy, logo design, brand photography, and website creation. I create cohesive, high-impact brands that help you show up, stand out, and grow with clarity and confidence. Book a Free Branding Call | Follow on Instagram
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81: I Forced Myself to Show Up. Here's What Happened to My Revenue.
You already know you should be showing up on social media. But do you know what actually happens to your revenue when you stop? This episode is the honest answer to that question... and it might change the way you think about social media completely.In this episode, we talk about:Why social media confidence and revenue are more connected than you thinkThe cycle of hiding that quietly tanks your incomeWhat happened to my revenue during one of my busiest personal months everWhy social media is really about practice, not just visibilityHow to start showing up consistently even when you really don't want toAbout The Brand BelieverI'm Lisa (aka LiLo) and I help business owners build full, strategic brands from the start to finish. Whether you're building a brand from scratch or rebranding your business for the next level, I guide you through the entire process. I help with brand strategy, logo design, brand photography, and website creation. I create cohesive, high-impact brands that help you show up, stand out, and grow with clarity and confidence. Book a Free Branding Call | Follow on InstagramHelpful Links:If you want a fast, honest look at whether your online presence is actually working for you, grab the free website report card in the show notes. It gives you a letter grade, tells you what to fix first, and rewrites one of your headlines. It takes five minutes and it's completely free. Grab it here. Can you help a girl out?? Reviews are so important for podcasts. Leave a review and write a few words on iTunes to help others find the podcast.
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80: What to Do Before You Build Your Website
If your website feels off, or you've been putting off building one because it feels overwhelming... this episode is going to change how you think about the whole process. Because what you do before you build your website matters more than the website itself.In this episode, we talk about:Why most websites don't convert and what's actually missingThe 5 V's of branding you need before you touch your websiteWhy copy is harder than design and how to get it rightHow to build a website in a week when the right pieces are in placeHow to use the free website report card to know exactly what to fix firstA pretty website without strategy behind it won't make you money. Let's fix that.About The Brand BelieverI'm Lisa (aka LiLo) and I help business owners build full, strategic brands from the start to finish. Whether you're building a brand from scratch or rebranding your business for the next level, I guide you through the entire process. I help with brand strategy, logo design, brand photography, and website creation. I create cohesive, high-impact brands that help you show up, stand out, and grow with clarity and confidence. Book a Free Branding Call | Follow on InstagramHelpful Links:Not sure why your website isn't converting? The free website report card gives you a letter grade, tells you exactly what to fix first, and even rewrites one of your headlines. Grab it here.Want a website in a week? It's possible when the right pieces are in place. Book a free call and let's see if we're a good fit to build yours together.Can you help a girl out?? Reviews are so important for podcasts. Leave a review and write a few words on iTunes to help others find the podcast
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79: Overcoming Pivot Anxiety
Your business was never supposed to look the same forever. But knowing that doesn't make pivoting any less terrifying. Overcoming pivot anxiety is something almost every entrepreneur struggles with... and almost nobody talks about honestly.In this episode, we talk about:Why nobody is paying as close attention to your pivots as you thinkHow to make changes in your business even when you're scaredWhy chasing money instead of calling keeps you stuckHow to know when it's actually time to make a pivotWhat happens when you finally stop making fear-based decisionsChange is not failure. It's how you grow. And this episode will help you finally move forward.About The Brand Believer- Lisa Lord (aka LiLo)I'm Lisa (aka LiLo) and I help business owners build full, strategic brands from the start to finish. Whether you're building a brand from scratch or rebranding your business for the next level, I guide you through the entire process. I help with brand strategy, logo design, brand photography, and website creation. I create cohesive, high-impact brands that help you show up, stand out, and grow with clarity and confidence.Book a Free Branding Call | Follow on InstagramHelpful LinksI just updated my FREE website report card and it is better than ever! In less than 5 minutes you get a customized report card of your website delivered straight to your email. Check it out. Can you help a girl out?? Reviews are so important for podcasts. Leave a review and write a few words on iTunes to help others find the podcast. Want more Brand Believer podcast information? Check this out!
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78: This Is How I Pray For My Business
For a long time I kept my faith and my business completely separate. I didn't realize they could... or should... work together. This episode is about how that changed and the practical prayer system I've been using for four years that has transformed both my faith and my business.In this episode, we talk about:Why so many faith-filled entrepreneurs keep their faith and business in separate boxesHow to start praying for your business even if you don't know where to beginThe simple day-by-day prayer system I built and how you can build your ownHow to make your prayers more focused and intentional without making it complicatedHow to grab the free Google spreadsheet to start your own prayer guide todayIf you've ever wanted to invite God more into your business but didn't know how... this is your starting point.About The Brand BelieverI'm Lisa (aka LiLo) and I help business owners build full, strategic brands from the start to finish. Whether you're building a brand from scratch or rebranding your business for the next level, I guide you through the entire process. I help with brand strategy, logo design, brand photography, and website creation. I create cohesive, high-impact brands that help you show up, stand out, and grow with clarity and confidence. Book a Free Branding Call | Follow on InstagramHelpful Links:Want to start praying for your business but don't know where to begin? This free prayer guide spreadsheet will walk you right through it. Just make a copy and start filling it in with your words to pray daily and monthly.I just updated my FREE website report card and it is better than ever! In less than 5 minutes you get a customized report card of your website delivered straight to your email. Check it out.
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Rooted Reflections- How Good Can It Get?
What if the problem isn’t your circumstances… it’s the way your mind is wired to expect the worst? In this episode, I’m sharing the simple shift that’s been changing everything for me, and the question I’ve been asking God daily that’s opening my eyes to how good life and business can actually get.About The Brand BelieverI'm Lisa (aka LiLo) and I help business owners build full, strategic brands from the start to finish. Whether you're building a brand from scratch or rebranding your business for the next level, I guide you through the entire process. I help with brand strategy, logo design, brand photography, and website creation. I create cohesive, high-impact brands that help you show up, stand out, and grow with clarity and confidence. Book a Free Branding Call | Follow on Instagram
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77: Imposter Syndrome Is Lying to You
You've been doing this for years, helped real people and you've built something real. So why does it still feel like you're faking it?Imposter syndrome is lying to you... and this episode is going to call it out.In this episode, we talk about:Why imposter syndrome shows up no matter how successful you getThe signs you might be stuck in it right now without realizing itWhat scripture actually says about being unqualified and used anywayPractical ways to fight back when the lies get loudWhy action beats imposter syndrome every single timeYou are not a fraud. You are not behind. And you were never meant to do this alone.About The Brand BelieverI'm Lisa (aka LiLo) and I help business owners build full, strategic brands from the start to finish. Whether you're building a brand from scratch or rebranding your business for the next level, I guide you through the entire process. I help with brand strategy, logo design, brand photography, and website creation. I create cohesive, high-impact brands that help you show up, stand out, and grow with clarity and confidence. Book a Free Branding Call | Follow on InstagramHelpful LinksCan you help a girl out?? Reviews are so important for podcasts. Leave a review and write a few words on iTunes to help others find the podcast. Want more Brand Believer podcast information? Check this out!
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73
Rooted Reflections- Fear
Fear is something we all deal with often in life and business. This episode is how I am learning to deal with fear in a godly way.About The Brand Believer:I'm Lisa (aka LiLo) and I help business owners build full, strategic brands from the start to finish. Whether you're building a brand from scratch or rebranding your business for the next level, I guide you through the entire process. I help with brand strategy, logo design, brand photography, and website creation. I create cohesive, high-impact brands that help you show up, stand out, and grow with clarity and confidence.Book a Free Branding Call | Follow on Instagram
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76: Indecision Is Costing You
That decision you've been putting off? It's not just sitting there quietly. It's taking up space in your brain, slowing you down, and costing you more than you think.In this episode, we talk about:Why not deciding is actually one of the most expensive things you can do in businessHow decision fatigue shows up and what it's really costing youThe mindset shift that makes it easier to stop second-guessingWhy collecting more opinions usually makes things worse, not betterPractical tips to start making faster, more confident decisions todayProgress comes from movement, not perfection. And it all starts with deciding.About The Brand Believer:I'm Lisa (aka LiLo) and I help business owners build full, strategic brands from the start to finish. Whether you're building a brand from scratch or rebranding your business for the next level, I guide you through the entire process. I help with brand strategy, logo design, brand photography, and website creation. I create cohesive, high-impact brands that help you show up, stand out, and grow with clarity and confidence.Book a Free Branding Call | Follow on InstagramHelpful LinksBeen spinning your wheels on a decision that just won't resolve itself? Book a free call with Lisa and walk away with clarity, options, and a little tough love to finally move forward. Book a Free call with LisaFree Website Report Card Leave a review on Apple Podcasts
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71
Rooted Reflections- Use Your Voice
This was exactly what I needed to hear this week. Hopefully it ministers to you as well. It is time to use your voice and let the Holy Spirit guide.About The Brand BelieverI'm Lisa (aka LiLo) and I help business owners build full, strategic brands from the start to finish. Whether you're building a brand from scratch or rebranding your business for the next level, I guide you through the entire process. I help with brand strategy, logo design, brand photography, and website creation. I create cohesive, high-impact brands that help you show up, stand out, and grow with clarity and confidence.Book a Free Branding Call | Follow on Instagram
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75: Who is Really Running Your Business
You're in your business every day... but have you stopped to ask who's actually making the decisions? If it's fear, imposter syndrome, other people's opinions, or the latest trend, your business is not going where you actually want it to go.In this episode, we talk about:The 4 things that quietly take control of your business (and how to spot them)Why building around approval is one of the most dangerous things you can doHow fear has probably already cost you moneyWhat it looks like to lead from purpose and calling instead of pressurePractical questions to ask yourself to take back the wheelIt's time to find out who's really running your business... and make sure it's actually you.About The Brand Believer: I'm Lisa (aka LiLo) and I help business owners build full, strategic brands from the start to finish. Whether you're building a brand from scratch or rebranding your business for the next level, I guide you through the entire process. I help with brand strategy, logo design, brand photography, and website creation. I create cohesive, high-impact brands that help you show up, stand out, and grow with clarity and confidence. Book a Free Branding Call | Follow on InstagramHelpful Links:Not sure where your business is headed or what's holding you back? Book a free 15-minute call with Lisa and get the outside perspective that actually helps you move forward. Book a Free call with Lisa Leave a review on Apple Podcasts
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69
Rooted Reflections- Lift Your Eyes Up
This devotional podcast is about how to help anxiety and how to focus your eyes on what really matters.About Lisa (aka The Brand Believer)Want practical tips and encouragement for building a brand that actually works? Tune into my podcast, Brand Believer. I’m Lisa (aka LiLo), and each week I share real strategies on branding, photos, websites, and messaging- plus the faith and encouragement you need to keep showing up. Your business was created with purpose... now let’s make sure the world sees it.Branding Services | Get to Know Me | Follow on Instagram | More About the Brand Believer Podcast
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74: Sales Calls Without Feeling Salesy
Sales calls can feel really uncomfortable, especially when you don’t want to come across as pushy or awkward.If you’ve been avoiding them, overthinking them, or trying to do everything over email instead… you’re not alone. But sales calls are one of the fastest ways to grow your business and start charging more.In this episode, we’re talking about:Why sales calls feel so hard in the first place The mindset shift that makes them feel natural How to talk about your offer with more confidence What to actually say and ask on a call How to end the call and ask for the saleIf you’ve ever thought, “I don’t want to feel salesy”, this episode will completely change the way you approach sales calls.About The Brand Believer- Lisa Lord (aka LiLo)I'm Lisa (aka LiLo) and I help business owners build full, strategic brands from the start to finish. Whether you're building a brand from scratch or rebranding your business for the next level, I guide you through the entire process. I help with brand strategy, logo design, brand photography, and website creation. I create cohesive, high-impact brands that help you show up, stand out, and grow with clarity and confidence.Book a Free Branding Call | Follow on InstagramHelpful LinksIf you’re ready to move your business (and brand) from DIY to CEO, this is your next step. Book a free call with me and let’s look at your brand, your messaging, and what’s going to get you to the next level.Can you help a girl out?? Reviews are so important for podcasts. Leave a review and write a few words on iTunes to help others find the podcast. Want more Brand Believer podcast information? Check this out!
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67
Rooted Reflections- Walking Each Other Home
This episode is all about how we are on this journey of life (and spiritual journey as well) together. I am talking about how to walk with one another and how different seasons have different walking companions. Emma Nissen Song: Walking Each Other Home.About Lisa (aka The Brand Believer)Want practical tips and encouragement for building a brand that actually works? Tune into my podcast, Brand Believer. I’m Lisa (aka LiLo), and each week I share real strategies on branding, photos, websites, and messaging- plus the faith and encouragement you need to keep showing up. Your business was created with purpose... now let’s make sure the world sees it.Branding Services | Get to Know Me | Follow on Instagram | More About the Brand Believer Podcast
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73: Is My Brand Attracting Budget Buyers?
Have you ever clicked on a website and instantly known how much something was going to cost before you ever saw the price?That’s not an accident because your brand is constantly communicating for you. And whether you realize it or not, it’s shaping the kind of buyers you attract.In this episode, we’re talking about:How your brand signals your pricing before you ever say itWhy you might be attracting budget buyers without realizing it The disconnect between your visuals, messaging, and pricingHow to shift from price focused buyers to value driven buyersWhat might be quietly cheapening your brandIf you’re getting asked for discounts or attracting people who don’t see your value… this is something you need to hear.About The Brand Believer- Lisa Lord (aka LiLo)I'm Lisa (aka LiLo) and I help business owners build full, strategic brands from the start to finish. Whether you're building a brand from scratch or rebranding your business for the next level, I guide you through the entire process. I help with brand strategy, logo design, brand photography, and website creation. I create cohesive, high-impact brands that help you show up, stand out, and grow with clarity and confidence.Book a Free Branding Call | Follow on InstagramHelpful Links:If you’re starting to realize your brand might be sending the wrong message, it might be time to take a closer look at how it’s showing up. If you want help figuring that out, you can book a free branding call with me here and we’ll walk through what’s working, what’s not, and how to start attracting the right buyers.If you want a quick, honest look at what your website is communicating, grab my free website report card. It will show you exactly what’s working, what’s confusing, and where you might be losing higher paying clients.
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65
Rooted Reflections- Be the Light
This quick devotional podcast is to encourage you to be the light in this dark world. About Lisa Lord- The Brand BelieverI'm Lisa (aka LiLo) and I help business owners build full, strategic brands from the start to finish. Whether you're building a brand from scratch or rebranding your business for the next level, I guide you through the entire process. I help with brand strategy, logo design, brand photography, and website creation. I create cohesive, high-impact brands that help you show up, stand out, and grow with clarity and confidence.Book a Free Branding Call | Follow on Instagram
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72: The Lonely Side of Business
If you’ve ever felt alone in your business… you’re not the only one.The lonely side of business is real, and it’s something most entrepreneurs experience but don’t talk about. From making every decision on your own to constantly wondering if you’re doing it right… it can feel isolating fast.In this episode, I’m sharing my own experience with the loneliness that comes with running a business, why it happens, and what you can do to change it.We talk about: Why entrepreneurship can feel so isolatingThe mental toll of doing everything on your ownHow self doubt and comparison grow in isolationWhy community is essential for growth Simple ways to stop doing business aloneIf you’ve been feeling stuck in your own head or like you’re the only one figuring this out… this episode is for you.You’re not alone… even if it feels like it.About The Brand Believer- Lisa Lord (aka LiLo)I'm Lisa (aka LiLo) and I help business owners build full, strategic brands from the start to finish. Whether you're building a brand from scratch or rebranding your business for the next level, I guide you through the entire process. I help with brand strategy, logo design, brand photography, and website creation. I create cohesive, high-impact brands that help you show up, stand out, and grow with clarity and confidence.Book a Free Branding Call | Follow on InstagramHelpful LinksIf you’re craving connection and don’t want to do business alone, I am hosting a faith + business retreat for purpose driven women who want community, clarity, and growth. Join the waitlist to be the first to hear details and get early access.Can you help a girl out?? Reviews are so important for podcasts. Leave a review and write a few words on iTunes to help others find the podcast. Want more Brand Believer podcast information? Check this out!
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63
Rooted Reflections- I Am With You
Isaiah 43:2-3 When you pass through the waters, I will be with you; and when you pass through the rivers, they will not sweep over you. When you walk through the fire, you will not be burned; the flames will not set you ablaze. For I am the Lord your God, the Holy One of Israel, your Savior. About Lisa Lord- The Brand BelieverI'm Lisa (aka LiLo) and I help business owners build full, strategic brands from the start to finish. Whether you're building a brand from scratch or rebranding your business for the next level, I guide you through the entire process. I help with brand strategy, logo design, brand photography, and website creation. I create cohesive, high-impact brands that help you show up, stand out, and grow with clarity and confidence.Book a Free Branding Call | Follow on InstagramNumbers 6:24-26 May the Lord bless you and protect you. May the Lord smile on you and be gracious to you. May the Lord show you his favor and give you his peace.’
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71: Before You Run Ads, Listen to This First
Running ads can feel really intimidating… especially when it’s your money on the line.There’s so much noise around ads right now… like you should be running them, like that’s the next step to grow your business. But the truth is, that ads don’t fix your business. They just amplify what’s already there.In this episode, I’m walking you through how to know if you’re actually ready to run ads, what needs to be in place first, and how to think about ads in a way that doesn’t feel like you’re just throwing money away.We talk about: Why ads don’t work if your foundation isn’t solid What you need before you spend a dollar Why boosting posts usually isn’t the answer How to start small without wasting moneyWhat it really looks like to “let it ride”If you’ve been thinking about running ads, or feeling like you should be, this will help you figure out your next step.About The Brand Believer- Lisa Lord (aka LiLo)I'm Lisa (aka LiLo) and I help business owners build full, strategic brands from the start to finish. Whether you're building a brand from scratch or rebranding your business for the next level, I guide you through the entire process. I help with brand strategy, logo design, brand photography, and website creation. I create cohesive, high-impact brands that help you show up, stand out, and grow with clarity and confidence.Book a Free Branding Call | Follow on InstagramHelpful LinksIf you’re craving connection and don’t want to do business alone, I am hosting a faith + business retreat for purpose driven women who want community, clarity, and growth. Join the waitlist to be the first to hear details and get early access.Can you help a girl out?? Reviews are so important for podcasts. Leave a review and write a few words on iTunes to help others find the podcast. Want more Brand Believer podcast information? Check this out
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61
Rooted Reflections- Obedience
I hope this blesses you today!About Lisa Lord- The Brand BelieverI'm Lisa (aka LiLo) and I help business owners build full, strategic brands from the start to finish. Whether you're building a brand from scratch or rebranding your business for the next level, I guide you through the entire process. I help with brand strategy, logo design, brand photography, and website creation. I create cohesive, high-impact brands that help you show up, stand out, and grow with clarity and confidence.Book a Free Branding Call | Follow on Instagram
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70: Stop Saying “I’m Just”- with Jocelyn Espejo
This week I’m sharing a conversation I had with my friend Jo on her podcast. We’re both branding photographers who have built businesses the messy way, learning through mistakes along the journey.In this episode we talk about:• Why women often say “I’m just…” when describing their work • How that one word quietly shrinks your authority • The early business mistakes we both made • What changed as our businesses started to grow • How the language you use shapes your brandIf you’ve ever caught yourself downplaying what you do, this conversation will challenge you to own your expertise.Click here to join the Branded with Purpose Retreat waitlist if you want deeper connections around faith, business, and purpose driven work.About The Brand Believer- Lisa Lord (aka LiLo)I'm Lisa (aka LiLo) and I help business owners build full, strategic brands from the start to finish. Whether you're building a brand from scratch or rebranding your business for the next level, I guide you through the entire process. I help with brand strategy, logo design, brand photography, and website creation. I create cohesive, high-impact brands that help you show up, stand out, and grow with clarity and confidence.Book a Free Branding Call | Follow on InstagramHelpful LinksLearn more about JoJoin the waitlist for the Branded with Purpose Retreat.
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59
Rooted Reflections- A Prayer for You
I hope this prayer blesses you today.And if you have a specific prayer request, I would love to pray for you! Send me an email at [email protected] or send me a DM on Instagram @lilophotographyandbranding
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69: Start Before You Are Ready
If you could see the backend of my business, you might be surprised. Pages built and never launched. Funnels created and never used. Ideas that stayed hidden because I was waiting to feel ready.In this episode, we’re talking about why waiting for readiness keeps you stuck, how to stop building things no one sees, and what messy action actually looks like in real life.You’ll hear: • Why you’re never going to feel fully ready • How to break big ideas into doable steps • What “messy action” really means • Why standing in the hallway waiting for a door to open might be holding you backIf you’ve been planning, building, organizing, and preparing… but not launching, this is your nudge.Start before you’re ready.And if this episode sparks something, email me and tell me the step you’re taking this week. I would love to cheer you on.About The Brand Believer- Lisa Lord (aka LiLo)I'm Lisa (aka LiLo) and I help business owners build full, strategic brands from the start to finish. Whether you're building a brand from scratch or rebranding your business for the next level, I guide you through the entire process. I help with brand strategy, logo design, brand photography, and website creation. I create cohesive, high-impact brands that help you show up, stand out, and grow with clarity and confidence.Book a Free Branding Call | Follow on InstagramHelpful LinksIf this episode lit a little fire under you, I want to know. What is one step you’re going to take this week? Send me an email and tell me. Seriously. I would love to cheer you on and hold you accountable. You can email me at [email protected] and tell me what door you’re going to try.If you need help getting unstuck and actually moving, book a free brand call with me. We’ll talk through where you are and see if coaching is the right next step.
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57
Rooted Reflections- How are you really?
This quick, devotional style podcast is all about how to be vulnerable and how to let others into your life. It also talks about what it takes to be a good friend and how to find those friends that ask "how are you really".I hope this helps you in your journey with God!
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68: The Free Marketing Tool You Aren’t Using
There is a free marketing tool that can increase trust, strengthen your SEO, and help you make more money… and most business owners are barely using it.Reviews.In this episode, I break down why reviews often matter more than pricing, where you should be collecting them, the best time to ask for them, and how to build reviews into your workflow so you are not awkwardly chasing people.We also talk about: • Why Google reviews are so powerful • How to eliminate friction so people actually leave reviews • When to ask so you get a yes almost every time • How to use reviews on your website, social media, and email marketing • A simple system to organize your reviews so they are easy to reuseReviews are free advertising working for you 24/7. If you are not actively collecting and using them, this is one of the easiest upgrades you can make in your business.And if you love this podcast, I would be so grateful if you left a five star review on iTunes. Those words matter more than you know.About The Brand Believer- Lisa Lord (aka LiLo)I'm Lisa (aka LiLo) and I help business owners build full, strategic brands from the start to finish. Whether you're building a brand from scratch or rebranding your business for the next level, I guide you through the entire process. I help with brand strategy, logo design, brand photography, and website creation. I create cohesive, high-impact brands that help you show up, stand out, and grow with clarity and confidence.Book a Free Branding Call | Follow on InstagramHelpful LinksCan you help a girl out?? Reviews are so important for podcasts. Leave a review and write a few words on iTunes to help others find the podcast. Want more Brand Believer podcast information? Check this out!
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55
Rooted Reflections- Breath Prayers
This episode is all about how to invite more of the Holy Spirit into your life.Here are the breath prayers I talk about in the episode:Spirit of the living God, move mightily in my mayhem. Spirit of the living God, help me hear from you both day and night. Spirit of the living God, use what I do to make a difference. Spirit of the living God, wear me like a garment. Spirit of the Living God, be ever on my lips. Spirit of the Living God, sustain me while I wait.Spirit of the Living God, all I have is yours. Spirit of the Living God, wherever you lead, I will go. Spirit of the Living God, use me to bring healing to this divided world.These are based by the book "The God You Need to Know" By Margaret Feinberg.
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67: Is God Speaking While You Sleep?
Have you ever woken up from a dream that felt meaningful and wondered if it was just random… or something more? There is a lot of cultural conversation around manifestation and symbolism, but not much grounded discussion about how to discern sleeping dreams from a biblical perspective.In this conversation, I walk through a simple four step framework to process a dream.Give the dream a title.Identify the main theme instead of every strange detail.Notice the dominant feeling. What were you actually feeling in the dream.Ask what question the dream is raising for you.Then we go deeper with discernment questions that help you stay rooted in truth.Does the interpretation align with Scripture.Does it reflect the character of God.Does it align with the work God is already doing in your life.Is it connected to prayers you have been praying.Does your response increase your dependence on God.Do the message and your response cause you to love God and others moreDoes your response align with wise, Christ centered counsel in your life.Not every dream is spiritual. Sometimes it is stress, hormones, or your brain solving problems while you sleep. But when something feels weighty, this gives you a thoughtful and grounded way to process it.If you have ever wondered whether God might be speaking while you sleep, this conversation will help you lean in with wisdom instead of fear.About The Brand Believer- Lisa Lord (aka LiLo)I'm Lisa (aka LiLo) and I help business owners build full, strategic brands from the start to finish. Whether you're building a brand from scratch or rebranding your business for the next level, I guide you through the entire process. I help with brand strategy, logo design, brand photography, and website creation. I create cohesive, high-impact brands that help you show up, stand out, and grow with clarity and confidence.Book a Free Branding Call | Follow on InstagramHelpful LinksThe God You Need to Know: By Margaret FeinbergCan you help a girl out?? Reviews are so important for podcasts. Leave a review and write a few words on iTunes to help others find the podcast. Let’s be friends on Instagram! Follow me here and let me know you came from the podcast. I would love to connect.
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53
Rooted Reflections- Staying Silent
The current world events are causing more and more business owners (and people) to speak out. I have really struggled with this and this episode dives into my thoughts and feelings about what God is calling ME to do. It also gives some quick, helpful hints about how you can decide how, when and if you are going to speak out. I hope this helps take the pressure off and causes us all to think before we speak and why sometimes staying silent is what God is calling us to.
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66: Your Brand is Dictating Your Pricing
People are forming opinions about your business faster than you realize. Before they read your copy or understand your offer, they are already making assumptions based on what they see. In this conversation, we are talking about how your visual brand is dictating your pricing and why first impressions matter so much.This is not about looking perfect or trendy. It is about looking clear, intentional, and trustworthy to the people you want to work with. Your brand photos, website, and overall visual presence communicate value long before you ever say a word.If you have ever felt like people hesitate at your pricing or question your value, this episode will help you understand what might really be happening and how your visuals play a bigger role than you think.About The Brand Believer- Lisa Lord (aka LiLo)I'm Lisa (aka LiLo) and I help business owners build full, strategic brands from the start to finish. Whether you're building a brand from scratch or rebranding your business for the next level, I guide you through the entire process. I help with brand strategy, logo design, brand photography, and website creation. I create cohesive, high-impact brands that help you show up, stand out, and grow with clarity and confidence.Book a Free Branding Call | Follow on InstagramHelpful LinksIf you want to see how your website is performing, grab your free Website Report Card. It shows what is working, what is confusing, and how you can improve your message and design.Can you help a girl out?? Reviews are so important for podcasts. Leave a review and write a few words on iTunes to help others find the podcast. Want to be part of the cool kids club? Join my email list for podcast reminders, behind the scenes thoughts, and things I only share there. No spam. No pressure. Just good conversations and encouragement in your inbox.
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51
Rooted Reflections- Miracles
Do you believe in miracles? Like REALLY believe? What are you praying for and do you believe that God can do it?This Rooted Reflection looks at the miracles of the Bible and encourages you to look for miracles every day.
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65: Personal Brand or Business Brand?
One of the biggest branding decisions business owners face is whether to build a personal brand or a business brand. It sounds simple, but it often feels confusing once you are actually trying to make the decision.This conversation breaks down the real differences between a personal brand and a business brand, what each one requires, and how to think about long term goals, flexibility, and growth. It is not about choosing the right answer. It is about choosing the option that fits your season, your strengths, and the future you want to build.If your branding feels unclear or you have been trying to do both at the same time, this will help you slow down, gain clarity, and move forward with more confidence.About The Brand Believer- Lisa Lord (aka LiLo)I'm Lisa (aka LiLo) and I help business owners build full, strategic brands from the start to finish. Whether you're building a brand from scratch or rebranding your business for the next level, I guide you through the entire process. I help with brand strategy, logo design, brand photography, and website creation. I create cohesive, high-impact brands that help you show up, stand out, and grow with clarity and confidence.Book a Free Branding Call | Follow on InstagramHelpful LinksCan you help a girl out?? Reviews are so important for podcasts. Leave a review and write a few words on iTunes to help others find the podcast. Want more Brand Believer podcast information? Check this out!
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49
Rooted Reflections- Rest
This quick devotional talks about how we don't have to "earn" our rest.It also discussed the 7 different types of rest and how we need to figure out what kind of rest that we need. Read the book Sacred Rest for more information. About Lisa (aka The Brand Believer)Want practical tips and encouragement for building a brand that actually works? Tune into my podcast, Brand Believer. I’m Lisa (aka LiLo), and each week I share real strategies on branding, photos, websites, and messaging- plus the faith and encouragement you need to keep showing up. Your business was created with purpose... now let’s make sure the world sees it.Branding Services | Get to Know Me | Follow on Instagram | More About the Brand Believer Podcast
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ABOUT THIS SHOW
Welcome to Brand Believer, the podcast for faith fueled business owners and entrepreneurs who are ready to harness the power of their brand. Join Lisa, a passionate business cheerleader and faith-driven entrepreneur, as she shares inspiring stories, practical tips, and actionable strategies to build an irresistible brand that reflects your values and purpose in the world. Discover how to navigate branding and marketing while staying true to your self. Tune in to unlock your brand's potential to inspire and serve others. Subscribe now and join our community of like-minded entrepreneurs!
HOSTED BY
Lisa Lord (aka LiLo)
CATEGORIES
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