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The Catalyst Effect with Rich Keller

by Rich Keller

I spent 25 years as a brand marketing executive at Nabisco, Kraft Foods, Cadbury and Godiva. Throughout my career, I crafted identities, using just ‘One Word’, for some of the world’s most iconic brands such as Planters, Chips Ahoy!, Dentyne and Godiva to name a few. I now travel the country as a motivational speaker challenging people to craft their personal brands using just ‘One Word’. Episodes will include conversations with thought-leading entrepreneurs, emotionally intelligent business leaders and college and high school trailblazers who have accepted my challenge, discovered their ‘One Word’ and are sharing it with the world in ways that are helping them Stand-out Conquer Obstacles and Reach Excellence, in other words, SCORE. I’ll also talk directly to you and reveal the ‘One Word’ for brands such as Starbucks, Apple, SPANX and Oreo. I’ll even throw into the mix my branding concepts for some influential people like Ashley Graham, Kelly Clarkson, Gary Vee, Brene Brown and many mo

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Episodes

  1. BEATING THE ODDS - THE SIRI LINDLEY STORY

    Siri Lindley knows what it means to fight for the life you want. A two-time World Champion triathlete, world-renowned coach, author, and cancer survivor, Siri has reached extraordinary heights. But behind those accomplishments is a deeply human story of self-doubt, resilience, courage, love, and...

  2. Ella's Journey of COURAGE: The Night That Almost Ended Her Story!

    Turning disruptive moments into defining ones. I amplify stories of people who turn their disruptive moments into defining ones, using them to Stand- out, Conquer Obstacles, Reach Excellence, and SCORE by creating new possibilities that serve others. Here are the 5 Things You Need to Know About...

  3. In Honor Of Hallie: Myles' Journey Through Loss & Discovery

    Myles Grossman is a passionate advocate for living life to the fullest, driven by the desire to reach his highest potential and inspire others to do the same. In the wake of a family tragedy, Myles faced profound grief and uncertainty about his new reality. To process his emotions and find…

    more

  4. Sally Joy Wolf: Gratitude in the Face of Metastatic Cancer

    Episodes will include conversations with people from all walks-of-life who share how their struggles and disruptive moments (both big and small) become pivot points in their lives. While each person's journey will be unique, the one common thread is that their triumphs will inspire you to seek…

    more

  5. Happy Jack: A Mom's Quest to Continue Her Son's Legacy

    Episodes will include conversations with people from all walks-of-life who share how their struggles and disruptive moments (both big and small) become pivot points in their lives. While each person's journey will be unique, the one common thread is that their triumphs will inspire you to seek…

    more

  6. Brooke Eby: Fighting 'ALS' With Humor!

    Episodes will include conversations with people from all walks-of-life who share how their struggles and disruptive moments (both big and small) become pivot points in their lives. While each person's journey will be unique, the one common thread is that their triumphs will inspire you to seek…

    more

  7. Leslie Weirich: Sharing her son Austin's story to wage war against youth suicide!

    Episodes will include conversations with people from all walks-of-life who share how their struggles and disruptive moments (both big and small) become pivot points in their lives. While each person's journey will be unique, the one common thread is that their triumphs will inspire you to seek…

    more

  8. How my 𝐓𝐄𝐃𝐱 experience made me believe I have an idea worth sharing!

    I've always had a bucket list item that I thought would never happen in my lifetime…giving a 𝐓𝐄𝐃 talk! Well five years after making a spur-of-the-moment decision to quit my corporate career, that crazy dream became a reality when I spoke at 𝐓𝐄𝐃𝐱 𝐌𝐚𝐧𝐡𝐚𝐭𝐭𝐚𝐧 𝐁𝐞𝐚𝐜𝐡 on November…

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  9. Dolly Parton: Disrupting "COUNTRY MUSIC" utilizing her 'One Word' personal brand!

    I spent 25 years as a brand marketing executive at Nabisco, Kraft Foods, Cadbury, and Godiva. Throughout my career, I crafted identities, using just 'One Word', for some of the world's most iconic brands such as Planters, Chips Ahoy!, Dentyne, and Godiva. In these episodes, I will challenge...

  10. Franzi Ibscher: What is her 'One Word' personal brand ?

    Episodes will include conversations with thought-leading entrepreneurs, emotionally intelligent business leaders and college and high school trailblazers who have accepted my challenge, discovered their 'One Word' personal brand and are sharing it with the world in ways that are helping them...

  11. Maria Gilfoyle: How discovering her 'One Word' personal brand transformed her life!

    Episodes will include conversations with thought-leading entrepreneurs, emotionally intelligent business leaders and college and high school trailblazers who have accepted my challenge, discovered their 'One Word' personal brand and are sharing it with the world in ways that are helping them...

  12. 8 strategies that will turn a product or service into a brand!

    I spent 25 years as a brand marketing executive at Nabisco, Kraft Foods, Cadbury, and Godiva. Throughout my career, I crafted identities, using just 'One Word', for some of the world's most iconic brands such as Planters, Chips Ahoy!, Dentyne, and Godiva. In these episodes, I will challenge...

  13. Brian Ondrako: Developing "JUST GET STARTED" utilizing his 'One Word' personal brand!

    Episodes will include conversations with thought-leading entrepreneurs, emotionally intelligent business leaders and college and high school trailblazers who have accepted my challenge, discovered their 'One Word' personal brand and are sharing it with the world in ways that are helping them...

  14. The 3 key principles of marketing using a house analogy!

    I spent 25 years as a brand marketing executive at Nabisco, Kraft Foods, Cadbury, and Godiva. Throughout my career, I crafted identities, using just 'One Word', for some of the world's most iconic brands such as Planters, Chips Ahoy!, Dentyne, and Godiva. In these episodes, I will challenge...

  15. Alexa Gambardella: How discovering her 'One Word' personal brand transformed her life!

    Episodes will include conversations with thought-leading entrepreneurs, emotionally intelligent business leaders and college and high school trailblazers who have accepted my challenge, discovered their 'One Word' personal brand and are sharing it with the world in ways that are helping them...

  16. Cheerios: Disrupting "CEREAL" using just 'One Word'!

    I spent 25 years as a brand marketing executive at Nabisco, Kraft Foods, Cadbury, and Godiva. Throughout my career, I crafted identities, using just 'One Word', for some of the world's most iconic brands such as Planters, Chips Ahoy!, Dentyne, and Godiva. In these episodes, I will challenge...

  17. Rob Lawless: Developing "ROBS 10K FRIENDS" utilizing his 'One Word' personal brand!

    Episodes will include conversations with thought-leading entrepreneurs, emotionally intelligent business leaders and college and high school trailblazers who have accepted my challenge, discovered their 'One Word' personal brand and are sharing it with the world in ways that are helping them...

  18. Google: Disrupting "INTERNET SEARCH" using just 'One Word'!

    I spent 25 years as a brand marketing executive at Nabisco, Kraft Foods, Cadbury, and Godiva. Throughout my career, I crafted identities, using just 'One Word', for some of the world's most iconic brands such as Planters, Chips Ahoy!, Dentyne, and Godiva. In these episodes, I will challenge...

  19. Warby Parker: Disrupting the "EYEWEAR INDUSTRY" using just 'One Word'!

    I spent 25 years as a brand marketing executive at Nabisco, Kraft Foods, Cadbury, and Godiva. Throughout my career, I crafted identities, using just 'One Word', for some of the world's most iconic brands such as Planters, Chips Ahoy!, Dentyne, and Godiva. In these episodes, I will challenge...

  20. Pret A Manger: Disrupting "FAST-FOOD" using just 'One Word'!

    I spent 25 years as a brand marketing executive at Nabisco, Kraft Foods, Cadbury, and Godiva. Throughout my career, I crafted identities, using just 'One Word', for some of the world's most iconic brands such as Planters, Chips Ahoy!, Dentyne, and Godiva. In these episodes, I will challenge...

  21. Dove: Disrupting "BEAUTY CARE" using just 'One Word'!

    I spent 25 years as a brand marketing executive at Nabisco, Kraft Foods, Cadbury, and Godiva. Throughout my career, I crafted identities, using just 'One Word', for some of the world's most iconic brands such as Planters, Chips Ahoy!, Dentyne, and Godiva. In these episodes, I will challenge...

  22. Klondike Bars: Disrupting "ICE CREAM" using just 'One Word'!

    I spent 25 years as a brand marketing executive at Nabisco, Kraft Foods, Cadbury, and Godiva. Throughout my career, I crafted identities, using just 'One Word', for some of the world's most iconic brands such as Planters, Chips Ahoy!, Dentyne, and Godiva. In these episodes, I will challenge...

  23. BRENE BROWN: Disrupting "SELF-PERCEPTION" utilizing her 'One Word' personal brand!

    I spent 25 years as a brand marketing executive at Nabisco, Kraft Foods, Cadbury, and Godiva. Throughout my career, I crafted identities, using just 'One Word', for some of the world's most iconic brands such as Planters, Chips Ahoy!, Dentyne, and Godiva. In these episodes, I will challenge...

  24. Aditya Desai: Landing a "COLLEGE ACCEPTANCE" utilizing his 'One Word' personal brand!

    Episodes will include conversations with thought-leading entrepreneurs, emotionally intelligent business leaders and college and high school trailblazers who have accepted my challenge, discovered their 'One Word' personal brand and are sharing it with the world in ways that are helping them...

  25. KIND: Disrupting the "SNACK FOOD INDUSTRY" using just One Word!

    I spent 25 years as a brand marketing executive at Nabisco, Kraft Foods, Cadbury, and Godiva. Throughout my career, I crafted identities, using just 'One Word', for some of the world's most iconic brands such as Planters, Chips Ahoy!, Dentyne, and Godiva. In these episodes, I will challenge...

  26. American Idol: Disrupting the "MUSIC INDUSTRY" using just One Word!

    I spent 25 years as a brand marketing executive at Nabisco, Kraft Foods, Cadbury, and Godiva. Throughout my career, I crafted identities, using just 'One Word', for some of the world's most iconic brands such as Planters, Chips Ahoy!, Dentyne, and Godiva. In these episodes, I will challenge...

  27. Mastercard: Disrupting "CREDIT CARDS" using just One Word!

    I spent 25 years as a brand marketing executive at Nabisco, Kraft Foods, Cadbury, and Godiva. Throughout my career, I crafted identities, using just 'One Word', for some of the world's most iconic brands such as Planters, Chips Ahoy!, Dentyne, and Godiva. In these episodes, I will challenge...

  28. Dentyne: Disrupting "BAD BREATH" using just One Word!

    I spent 25 years as a brand marketing executive at Nabisco, Kraft Foods, Cadbury, and Godiva. Throughout my career, I crafted identities, using just 'One Word', for some of the world's most iconic brands such as Planters, Chips Ahoy!, Dentyne, and Godiva. In these episodes, I will challenge...

  29. Brittany Fleck: Developing "PERENNIAL" utilizing her 'One Word' personal brand!

    Episodes will include conversations with thought-leading entrepreneurs, emotionally intelligent business leaders and college and high school trailblazers who have accepted my challenge, discovered their 'One Word' personal brand and are sharing it with the world in ways that are helping them...

  30. Carson Sweezy: Developing "SWEETZ&SAVORYZ" utilizing his 'One Word' personal brand!

    Episodes will include conversations with thought-leading entrepreneurs, emotionally intelligent business leaders and college and high school trailblazers who have accepted my challenge, discovered their 'One Word' personal brand and are sharing it with the world in ways that are helping them...

  31. Sesame Street: Disrupting "EDUCATION" using just 'One Word'!

    I spent 25 years as a brand marketing executive at Nabisco, Kraft Foods, Cadbury, and Godiva. Throughout my career, I crafted identities, using just 'One Word', for some of the world's most iconic brands such as Planters, Chips Ahoy!, Dentyne, and Godiva. In these episodes, I will challenge...

  32. Coca Cola: Disrupting "CARBONATED BEVERAGES" using just One Word!

    I spent 25 years as a brand marketing executive at Nabisco, Kraft Foods, Cadbury, and Godiva. Throughout my career, I crafted identities, using just 'One Word', for some of the world's most iconic brands such as Planters, Chips Ahoy!, Dentyne, and Godiva. In these episodes, I will challenge...

  33. Ben & Jerry's: Disrupting "ICE CREAM" using just One Word!

    I spent 25 years as a brand marketing executive at Nabisco, Kraft Foods, Cadbury, and Godiva. Throughout my career, I crafted identities, using just 'One Word', for some of the world's most iconic brands such as Planters, Chips Ahoy!, Dentyne, and Godiva. In these episodes, I will challenge...

  34. M&M's: Disrupting "CHOCOLATE" using just One Word!

    I spent 25 years as a brand marketing executive at Nabisco, Kraft Foods, Cadbury, and Godiva. Throughout my career, I crafted identities, using just 'One Word', for some of the world's most iconic brands such as Planters, Chips Ahoy!, Dentyne, and Godiva. In these episodes, I will challenge...

  35. Why a personal brand leads to a winning brand!

    I spent 25 years as a brand marketing executive at Nabisco, Kraft Foods, Cadbury, and Godiva. Throughout my career, I crafted identities, using just 'One Word', for some of the world's most iconic brands such as Planters, Chips Ahoy!, Dentyne, and Godiva. In these episodes, I will challenge...

  36. Build-A-Bear: Disrupting "TEDDY BEARS" using just 'One Word'!

    I spent 25 years as a brand marketing executive at Nabisco, Kraft Foods, Cadbury, and Godiva. Throughout my career, I crafted identities, using just 'One Word', for some of the world's most iconic brands such as Planters, Chips Ahoy!, Dentyne, and Godiva. In these episodes, I will challenge...

  37. Kelly Clarkson: Disrupting the "MUSIC INDUSTRY" utilizing her 'One Word' personal brand!

    I spent 25 years as a brand marketing executive at Nabisco, Kraft Foods, Cadbury, and Godiva. Throughout my career, I crafted identities, using just 'One Word', for some of the world's most iconic brands such as Planters, Chips Ahoy!, Dentyne, and Godiva. In these episodes, I will challenge...

  38. Hayden Humphrey: Developing "UNSCRIPT YOUR LIFE" utilizing his 'One Word' personal brand!

    Episodes will include conversations with thought-leading entrepreneurs, emotionally intelligent business leaders and college and high school trailblazers who have accepted my challenge, discovered their 'One Word' personal brand and are sharing it with the world in ways that are helping them...

  39. Why free work is a smart strategy for personal branding!

    I spent 25 years as a brand marketing executive at Nabisco, Kraft Foods, Cadbury, and Godiva. Throughout my career, I crafted identities, using just 'One Word', for some of the world's most iconic brands such as Planters, Chips Ahoy!, Dentyne, and Godiva. In these episodes, I will challenge...

  40. Personal branding is NOT personal bragging!

    I spent 25 years as a brand marketing executive at Nabisco, Kraft Foods, Cadbury, and Godiva. Throughout my career, I crafted identities, using just 'One Word', for some of the world's most iconic brands such as Planters, Chips Ahoy!, Dentyne, and Godiva. In these episodes, I will challenge...

  41. Gatorade : Disrupting "BEVERAGES" using just 'One Word'!

    I spent 25 years as a brand marketing executive at Nabisco, Kraft Foods, Cadbury, and Godiva. Throughout my career, I crafted identities, using just 'One Word', for some of the world's most iconic brands such as Planters, Chips Ahoy!, Dentyne, and Godiva. In these episodes, I will challenge...

  42. Caleb Guilliams: Developing "BetterWealth" utilizing his 'One Word' personal brand!

    Episodes will include conversations with thought-leading entrepreneurs, emotionally intelligent business leaders and college and high school trailblazers who have accepted my challenge, discovered their 'One Word' personal brand and are sharing it with the world in ways that are helping them...

  43. Charmin: What is this brand's 'One Word'?

    I spent 25 years as a brand marketing executive at Nabisco, Kraft Foods, Cadbury, and Godiva. Throughout my career, I crafted identities, using just 'One Word', for some of the world's most iconic brands such as Planters, Chips Ahoy!, Dentyne, and Godiva. In these episodes, I will challenge...

  44. Amanda McCreight: How discovering her 'One Word' personal brand led her to living a life full of color!

    Episodes will include conversations with thought-leading entrepreneurs, emotionally intelligent business leaders and college and high school trailblazers who have accepted my challenge, discovered their 'One Word' personal brand and are sharing it with the world in ways that are helping them...

  45. Ashley Graham: Disrupting the "MODELING INDUSTRY" utilizing her 'One Word' personal brand!

    I spent 25 years as a brand marketing executive at Nabisco, Kraft Foods, Cadbury, and Godiva. Throughout my career, I crafted identities, using just 'One Word', for some of the world's most iconic brands such as Planters, Chips Ahoy!, Dentyne, and Godiva. In these episodes, I will challenge...

  46. Andrew Feinstein: What is his 'One Word' personal brand?

    Here are the 5 things you need to know about today's guest, Andrew Feinstein: Number 1: Andrew is a graduate of Georgetown University's McDonough School of Business. Number 2: In this episode, Andrew shares the one misperception about Entrepreneurship he wants to dispel. Number 3: He is the...

  47. FedEx: Disrupting "DELIVERY" using just 'One Word'!

    I spent 25 years as a brand marketing executive at Nabisco, Kraft Foods, Cadbury, and Godiva. Throughout my career, I crafted identities, using just 'One Word', for some of the world's most iconic brands such as Planters, Chips Ahoy!, Dentyne, and Godiva. In these episodes, I will challenge...

  48. Lexi Godlewski: What is her 'One Word' personal brand?

    Episodes will include conversations with thought-leading entrepreneurs, emotionally intelligent business leaders and college and high school trailblazers who have accepted my challenge, discovered their 'One Word' personal brand and are sharing it with the world in ways that are helping them...

  49. Amazon: What is this brand's 'One Word'?

    I spent 25 years as a brand marketing executive at Nabisco, Kraft Foods, Cadbury, and Godiva. Throughout my career, I crafted identities, using just 'One Word', for some of the world's most iconic brands such as Planters, Chips Ahoy!, Dentyne, and Godiva. In these episodes, I will challenge...

  50. Rachel Leigh Gross: What is her 'One Word' personal brand?

    Episodes will include conversations with thought-leading entrepreneurs, emotionally intelligent business leaders and college and high school trailblazers who have accepted my challenge, discovered their 'One Word' personal brand and are sharing it with the world in ways that are helping them...

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ABOUT THIS SHOW

I spent 25 years as a brand marketing executive at Nabisco, Kraft Foods, Cadbury and Godiva. Throughout my career, I crafted identities, using just ‘One Word’, for some of the world’s most iconic brands such as Planters, Chips Ahoy!, Dentyne and Godiva to name a few. I now travel the country as a motivational speaker challenging people to craft their personal brands using just ‘One Word’. Episodes will include conversations with thought-leading entrepreneurs, emotionally intelligent business leaders and college and high school trailblazers who have accepted my challenge, discovered their ‘One Word’ and are sharing it with the world in ways that are helping them Stand-out Conquer Obstacles and Reach Excellence, in other words, SCORE. I’ll also talk directly to you and reveal the ‘One Word’ for brands such as Starbucks, Apple, SPANX and Oreo. I’ll even throw into the mix my branding concepts for some influential people like Ashley Graham, Kelly Clarkson, Gary Vee, Brene Brown and many mo

HOSTED BY

Rich Keller

CATEGORIES

business

Frequently Asked Questions

How many episodes does The Catalyst Effect with Rich Keller have?

The Catalyst Effect with Rich Keller currently has 75 episodes available on PodParley. New episodes are automatically indexed when they're published to the podcast feed.

What is The Catalyst Effect with Rich Keller about?

I spent 25 years as a brand marketing executive at Nabisco, Kraft Foods, Cadbury and Godiva. Throughout my career, I crafted identities, using just ‘One Word’, for some of the world’s most iconic brands such as Planters, Chips Ahoy!, Dentyne and Godiva to name a few. I now travel the country as a...

How often does The Catalyst Effect with Rich Keller release new episodes?

The Catalyst Effect with Rich Keller has 75 episodes. Check the episode list to see recent publication dates and frequency.

Where can I listen to The Catalyst Effect with Rich Keller?

You can listen to The Catalyst Effect with Rich Keller on PodParley by clicking any episode. We provide an embedded audio player for direct listening, and you can also subscribe via your preferred podcast app using the RSS feed.

Who hosts The Catalyst Effect with Rich Keller?

The Catalyst Effect with Rich Keller is created and hosted by Rich Keller.
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