PODCAST · business
The Customer XP Crew
by MoreKeting
Go customer-centric or go home. Wrongly allocating a few bucks into paid ads? Not a problem. Wasting one more minute of your priceless time on not growing your business, HUGE deal.Industry experts join every Monday, Marketing Director Juan Gomez to hold friendly and casual conversations regarding B2B SaaS businesses and their struggles, opportunities, methodologies, and best practices but also share actual experiences—both achievements & failures— and how those helped pave the way to become who they are today.
Episodes
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Marketing Services (In-House Vs Agency)
Greetings everyone and welcome to another episode of The Customer XP Crew Podcast, your weekly series about everything customer-centric. Today's topic is a pretty spicy one, when it comes to hiring professional digital marketing services, the eternal question always surfaces. "Should I hire...
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Influencer Marketing / Pros & Cons
Hello everyone and welcome to a brand new episode of The Customer XP Crew Podcast, your weekly series about everything customer-centric. This week we're digging a sorta controversial subject and it is no more and no less than 'Influencer Marketing'; we know you want the full picture, benefits,...
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Customer Journey Mapping Part 04
Hello everybody and welcome to a new episode of The Customer XP Crew, your weekly podcast about everything customer-centric! Today is the culmination of our first and very exciting mini-series, this time centered around Customer Journey Mapping, and we cannot be more amazed by the valuable…
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Customer Journey Mapping Part 03
Hello everyone and welcome to a new episode of The Customer XP Crew, your weekly podcast about everything customer-centric. Today we are proudly arriving at the 3rd installment of our "Customer Journey Mapping" mini-series and gotta confess, we're a bit nervous about getting to the finale. But as...
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Customer Journey Mapping Part 02
Hello everybody, and welcome to a new episode of The Customer XP Crew, your weekly podcast about everything customer-centric. Today we're exploring how you can use customer journey mapping to drive business outcomes and how to understand pain points and act accordingly properly. The second part…
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Customer Journey Mapping Part 01
What's up guys and welcome to a new episode of The Customer XP Crew, your weekly podcast about everything customer-centric. As we promised, we crafted a very special mini-series centered around the topic that we're most passionate about, 'Customer Journey', and one of the main tools to execute is...
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B2B Content is Dying (As We Know It)
B2B content may be gone soon! Unless you start putting into practice the key takeaways from this video. Times are changing, and customer behavior is evolving as it adapts to equally innovative technology. Your priority is to review your B2B content strategies but now take a stance from the…
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Cookiepocalypse
Hi guys, please have a cookie and welcome back for another episode of The Customer XP Crew Podcast, your weekly series about everything customer-centric to grow your business. Today we're bringing to the table something more than chocolate chips and sprinkles, and it is the hot discussion that's...
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Twitter & Mastodon
What's up Crew! Time for a new episode of the hottest customer-centric digital marketing podcast out there, The Customer XP Crew! Your weekly podcast about everything that goes round' customer experience, customer journey, and how to improve these. The bird has spread its wings; where is it gonna...
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Artficial Intelligence
What's up Crew? Welcome back to The Customer XP Crew podcast, your weekly source about everything customer-centric. This week we plunge our hands into the vast and fascinating world of AI (Artificial Intelligence), and what this breakthrough has meant for the world as we know it, but more than...
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The Customer XP Crew Podcast: 2022 Recap
What's up guys and welcome to a very special episode of The Customer XP Crew! Your weekly podcast about everything customer-centric. As we told you last week, today we're bringing 2022 wrapped up, what went hot, what got cold, tackled challenges, some predictions, tips & strategies for everything...
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OKRs Recap
What's up Crew? Welcome back to The Customer XP Crew podcast, your weekly source about everything customer-centric. Last week we had the pleasure to have an extraordinary guest as it was Paco Solsona, Regional & Accelerator lead for @google LATAM. Paco was very generous in teaching us and the...
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KPIs & OKRs - Special Guest Episode!
Hey guys! Today we're more excited than usual since we want to proudly present our very first guest and it's such a joy because what better way to have a first than with such an amazing guest. Francisco Solsona, or "Paco" as he likes to be called, plays a crucial role as regional & Accelerator…
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Creating Marketing Impact
Today we talk about something juicy. 'Creating Marketing Impact'. And It's just that we're fully aware that a lot of you have been wondering about this because throughout the series we've been discussing many aspects that compose an ideal Marketing Strategy, but, how to execute and show results?...
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Community Building
What's up Crew? On this new episode of The Customer XP Crew podcast, your weekly source about everything customer-centric, we bring Community to the table. Why the notion of 'Building Community' became paramount to business growth? How does it work or where you should start, these are all…
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Subscription-based Model
What's up Crew? This week, Marketing Director Juan Gomez and Copywriter Sebastian Galarza put the subscription-based models topic on the table. What exactly are these, how do they work, and why are these relevant, these are questions that will be answered on today's episode of The Customer XP…
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Customer Retention
What's up Crew? Today we want to highlight the importance of retaining customers. Whereas it's true attracting new leads is great, only customer retention will take you to actual growth for your business.
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Best Digital Marketing Strategies During Recession
Last week we went around the subject of economic downturn and provided insight on taking things the best possible way and not succumbing to meaningless panic. Today we dig a bit deeper and bring actionable tips & strategies you can implement in your business to get through the recession and…
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Marketing In Times of Recession
Marketing during times of recession sounds a bit tough. Well, worry not! Because the XP Crew is here to debunk myths, clear some things up, offer value bombs on addressing budget concerns, and much more. Tune in to our latest podcast episode and let us help you. Become a member of the Customer XP...
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What is Customer Journey
The customer journey starts at the very first touch point and is a continuous process that a customer goes through, consisting of interactions and experiences with all the touch points a brand will have with them. In this video, we discuss the five essential steps you need to consider when...
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ABOUT THIS SHOW
Go customer-centric or go home. Wrongly allocating a few bucks into paid ads? Not a problem. Wasting one more minute of your priceless time on not growing your business, HUGE deal.Industry experts join every Monday, Marketing Director Juan Gomez to hold friendly and casual conversations regarding B2B SaaS businesses and their struggles, opportunities, methodologies, and best practices but also share actual experiences—both achievements & failures— and how those helped pave the way to become who they are today.
HOSTED BY
MoreKeting
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Frequently Asked Questions
How many episodes does The Customer XP Crew have?
The Customer XP Crew currently has 20 episodes available on PodParley. New episodes are automatically indexed when they're published to the podcast feed.
What is The Customer XP Crew about?
Go customer-centric or go home. Wrongly allocating a few bucks into paid ads? Not a problem. Wasting one more minute of your priceless time on not growing your business, HUGE deal.Industry experts join every Monday, Marketing Director Juan Gomez to hold friendly and casual conversations regarding...
How often does The Customer XP Crew release new episodes?
The Customer XP Crew has 20 episodes. Check the episode list to see recent publication dates and frequency.
Where can I listen to The Customer XP Crew?
You can listen to The Customer XP Crew on PodParley by clicking any episode. We provide an embedded audio player for direct listening, and you can also subscribe via your preferred podcast app using the RSS feed.
Who hosts The Customer XP Crew?
The Customer XP Crew is created and hosted by MoreKeting.
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