PODCAST · business
The Master Integrator Podcast
by Paul Skelton
The Master Integrator Podcast is where Australia’s smart home technology industry gets real. Hosted by Paul Skelton — a longtime industry journalist and current Regional Development Consultant for CEDIA in Australia and New Zealand — this series goes beyond product hype to explore the people, policies, and practices shaping the future of home integration.Each episode features candid conversations with integrators, educators, builders, designers, and policy leaders who are challenging the status quo and building a more professional, sustainable, and inclusive industry.Whether you’re on the tools, running a business, designing the systems, or shaping the rules — this podcast is for you.No fluff. No buzzwords. Just honest, grounded conversations about what it takes to make this industry better.
Episodes
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The trades business that gave away a million dollars: Kat Dekker of Give Industries
Ten years ago, an arts and community worker in Brisbane swiped right on an electrician. On their first date, they got talking about what we owe each other, and how to use privilege for good. Eight years after that conversation turned into a business, Give Industries has given more than a million...
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Are you actually covered? Daniel Webber on the insurance gap and the package built to close it
Almost every integrator carries insurance. Far fewer are actually covered for the work they do. Insurance runs on occupation classifications, and the integration industry has never fit neatly into one. Call yourself an electrician, an IT contractor or an AV installer and you have described a...
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The Future of Master Integrator
Master Integrator is evolving. What began as a podcast is becoming a dedicated industry body for residential, commercial and AV integration professionals across Australia and New Zealand. In this special announcement, founder Paul Skelton explains why Master Integrator has been created, who it...
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The human element: Daniel Grozdan on how integrators sell, market and lead without losing what makes them worth working with
The integration industry is full of technically gifted people who find the business side of their work uncomfortable. Selling feels like a word that applies to someone else. Marketing means spending money they are not sure they have. Leading a team is something they will get to once things settle...
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The qualification we nearly lost: Christina Bradley and Paul Vivian on the new Certificate III/IV in Systems Integration
For years, the Certificate III in Custom Electronics sat on the national register and looked, from a distance, like a pathway. Up close it had no registered training organisations delivering it and no students enrolled in it, and on those numbers alone a Jobs and Skills Council is obliged to…
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The First MP: Aaron Violi on Cyber Security, AI and the Future of the Smart Home Industry
Over the past year, we have written to dozens of federal members and senators. We explained what the smart home and integration industry is, what it does, and how many Australians it employs, and invited them to join us on the show. Almost none of them wrote back. Aaron Violi said yes. The…
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Openness is a Sales Tool, with Andrew 'Gleeo' Gleeson
Andrew Gleeson has spent his career on the supplier side of the Australian integration industry, and he has watched more sales conversations unfold than most integrators have had. He is currently Area Sales Manager for South Australia, Tasmania and Victoria at ADI Global Distribution, and this…
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Should You Build a Showroom? Leslie Shiner on the Business Case Most Integrators Skip
It might be the most common question in this industry. Should I build a showroom? When Paul put it to Leslie Shiner, one of the sharpest financial and business minds working with integrators, her answer was not the one most people expect: "I do not know. Why?" That single question sits at the…
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On with the show, with Soren Norgaard - Integrate 2026 is coming!
Three months out from the biggest week of the year in Australian AV and integration, Soren Norgaard, Event Director of Integrate Australia, joins Paul to walk through what is coming to ICC Sydney from 2-4 September. Integrate started at the Hordern Pavilion in 2009. Seventeen years on, it is the...
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Inside Indonesia’s Smart Home Market with David Ledermann
David Ledermann is one of 3 certified Control4 dealers in all of Indonesia. He runs SGS Design and Integration from Seminyak in Bali, with a team of 15. He arrived from Switzerland 13 years ago for a hospitality job, ended up four hours into the middle of a national park managing a luxury resort,...
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In the hot seat, with Paul Skelton
For this episode, Connected Magazine editor Sean Carroll takes the mic and puts Paul Skelton in the hot seat on his own show. Paul covers a lot of ground: how the podcast went from a couple of hundred listeners to tens of thousands, and why the taboo topics are the ones drawing the crowd. Where…
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Thinking in Systems: How Human-Centric Design Changes Everything with Peter Milojkovic
Most integration projects are built component by component. A screen here. A speaker there. A controller somewhere in the middle. And then, somewhere down the track, it stops working the way the client expected — and nobody can quite work out why. Peter Milojkovic has spent his career thinking...
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ADI Expo & Training Tour 2026 — Exhibitor Preview
This episode is a special preview of the ADI A/NZ Expo and Training Tour 2026 — the region's largest multi-day training and technology event for professional integrators. In place of our usual single-guest format, Paul sits down with exhibitors from across the Tour to find out what they're...
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Doing Good with AV - with Ian Morrish
What happens when an AV industry veteran watches a terminally ill child light up in front of a donated cinema system — and decides to do it again? In this episode of Master Integrator, host Paul Skelton sits down with Ian Morrish — founder of Together for Cinema and the driving force behind the…
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Service That Sells: Building Recurring Revenue and Happier Clients – with Sarah Bradsell
In this episode of Master Integrator, Paul Skelton is joined by Sarah Bradsell, Aftercare Manager at SMC, to explore how structured service and maintenance programs can transform integration businesses. Sarah shares her journey from reception desk to leading a 12-person aftercare team, and…
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Busy, Broke, and Burnt Out: Why Integrators Fail (and How to Avoid It) – with Leslie Shiner
In this episode of Master Integrator, Paul Skelton is joined by Leslie Shiner, a long-time financial management consultant to the CEDIA channel, to unpack the real financial pressures facing integration businesses. Drawing on decades of experience, Leslie explains why many integrators struggle...
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Leadership, Legacy, and Giving Back: A Conversation with CEDIA Chair Amanda Wildman
In this episode of Master Integrator, Paul Skelton is joined by Amanda Wildman, integrator, business owner, and newly appointed Chair of CEDIA’s Global Board. Amanda shares her personal journey into the integration industry, the challenges she faced building confidence and credibility, and the...
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Cybersecurity Is No Longer Optional for AV Integrators – with Jeff Sonnleitner
In this episode of Master Integrator, Paul Skelton is joined by Jeff Sonnleitner, cybersecurity educator and long-time CEDIA instructor, to unpack what cybersecurity really means for professional AV and smart home integrators. Jeff explains why modern AV systems are increasingly targeted, how...
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The State of the New Zealand Integration Market – A New Voice, with Adam Liddington.
In this episode of Master Integrator, Paul Skelton is joined by Adam Liddington from Smarta Automation & AV to discuss the current state of the New Zealand smart home and AV integration market. As a newer entrant to the industry, Adam brings a fresh and grounded perspective on consumer…
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Why Growth Breaks Integration Businesses (and How to Fix It) – with Jason Sayen
In this episode of Master Integrator, Paul Skelton is joined by Lean Six Sigma Black Belt Jason Sayen, founder of I Am Sayen, to unpack why fast-growing integration businesses often feel stuck, chaotic, or overwhelmed. Jason explains why most integration problems aren’t technical — they’re...
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Documenting for Growth: Paul McLean on Scalable Systems and Smarter Integration
Paul McLean joins the podcast to share how his journey from integrator to software founder led to the creation of Kolosseum—a platform revolutionising design documentation for the smart home and AV industries. We discuss the challenges integrators face with quoting and documentation, the business...
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Breaking Down Barriers: Future Lady Tradies and the New Face of the Trades
Taleah Pearson, Aleah Hill, and Kayla Hill join Paul to share the story behind Future Lady Tradies—a national movement supporting young women entering blue collar careers. From school programs to workplace accreditation, these three cousins are changing how the trades are seen, felt, and...
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Skin, Sensors & Saliva: Professor Madhu Bhaskaran on Nearables and Aged Care
In this episode, Paul sits down with Professor Madhu Bhaskaran from RMIT to explore the emerging world of skin-like sensors, saliva-based diagnostics, and invisible health technology that could reshape the future of home-based care. Topics Covered: Wearables vs nearables: what’s the difference?...
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People Before Platforms: Andrew Sispoidis on AI, Privacy and Building Ethical Systems
What happens when your home gets smarter than you? And how do we make sure it doesn’t get smarter at your expense?In this episode, Paul speaks with Andrew Sispoidis, founder of Kynismos, about the urgent need to build AI systems that respect human rights, prioritise consent, and actively reject...
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Wellness is Not a Buzzword: Michael Short on Lighting, AI, and the Future of Feel-Good Integration
Michael Short, VP of Marketing at Crestron, joins Paul to talk about the rise of wellness in smart home technology. From circadian lighting to adaptive automation driven by AI and wearables, Michael shares insights into how integrators can reframe their offering as one that genuinely supports…
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Designing for Safety: Smart Homes and Domestic Violence with Melody Gross
What does it mean to feel safe in your own home, and what role can technology play in that? In this powerful episode of the Master Integrator podcast, host Paul Skelton speaks with Melody Gross, a domestic violence survivor and founder of Courageous SHIFT. Together, they explore how connected…
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Running a Smarter Business as a Sole Trader – with Karan Anand from Hnry
If you’re a sole trader in the smart home or trades industry, there’s a good chance you’ve struggled with tax, GST, deductions, or just figuring out how much money is actually yours. This week, Karan Anand, the Managing Director of Hnry, joins the podcast to explain how sole traders can stop...
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The Rise of Ambient Intelligence – with Amod Agrawal from Amazon Lab126
Imagine a home that doesn't wait for your voice command, your tap, or your routine. It simply understands what’s happening—and adjusts accordingly. In this episode of Master Integrator, host Paul Skelton sits down with Amod Agrawal, Applied Scientist at Amazon Lab126, to explore the emerging…
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Luke Irwin on Cybersecurity, IoT, and Protecting the Smart Home
Every connected device is a potential doorway — but who’s keeping the locks secure? In this episode of Master Integrator, I’m joined by Luke Irwin, a Brisbane-based cybersecurity consultant with more than 20 years in tech and over a decade specialising in cyber risk, to talk about the…
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Dr Stephen Hart on Roboethics, AI, and the Ethics of the Connected Home
Smart homes are getting smarter — but are they getting more ethical? In this episode of Master Integrator, I’m joined by Dr Stephen Hart, founder of Roboethics Australia, to explore the emerging field of roboethics and what it means for integrators, designers, and homeowners. We unpack the…
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Get Paid, Stay Protected: Contracts, Credit and Risk in the Smart Home Industry - with Angela McDonald and Craig Mason
In a tightening economy, it’s not enough to do great work — you need to make sure you get paid for it. In this episode of Master Integrator, Paul Skelton speaks with Angela McDonald, Managing Director of Optimum Recoveries, and Craig Mason, Principal of SMS Law, about how smart home integrators…
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Turning the Mic: Paul Skelton on CEDIA, Industry Reform, and the Road Ahead - with Sean Carroll
In a special role reversal, Connected Magazine editor Sean Carroll joins Master Integrator as interviewer, putting Paul Skelton — the podcast’s host and CEDIA’s Country Manager for Australia and New Zealand — in the hot seat. This episode explores where the smart home integration industry has…
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Skilled Migration: Growing Your Integration Team the Right Way - with Samantha Norman
With Australia’s skills shortage affecting nearly every trade-related industry, smart home integration businesses are feeling the pressure to grow — but struggling to find talent. In this episode, Paul Skelton speaks with Samantha Norman, Senior Migration Specialist at Mapien, about skilled...
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Neurodiversity and Design: Reimagining Tech for Every Brain, with Jacqui Gueye
Jacqui Gueye joins the Master Integrator Podcast to explore how neurodivergence shapes our relationship with technology - from sensory overload to interface complexity and inclusive UX design. Drawing on both lived experience and professional insight, Jacqui unpacks the subtle ways technology can...
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Technical Debt: The Quiet Risk in Every Integration Project - with Richard Mullins
In this episode of Master Integrator, Paul Skelton is joined by Richard Mullins — a systems thinker and experienced integration professional — for a frank and practical conversation about technical debt: what it is, how it happens, and what it costs. Drawing from real-world examples, Richard...
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Lighting, Health, and the Smart Home: A Conversation with Andy Moore
In this enlightening episode of Master Integrator, Paul Skelton is joined by Andy Moore, a lighting industry veteran with more than two decades of experience across commercial, residential, museum, and retail sectors. From working with traditional lighting systems to embracing the evolution of…
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Joining the Design Conversation: Susie Rumbold on Collaboration Between Integrators and Interior Designers
Interior designer, educator, and former president of the British Institute of Interior Design, Susie Rumbold from Tessuto joins Master Integrator to explore one of the most overlooked partnerships in residential design — the relationship between interior designers and technology integrators. In...
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Apprenticeships, Skills and the Smart Home Future — with Steve Hall from Powering Skills Organisation
In this episode of Master Integrator, Paul Skelton speaks with Steve Hall, General Manager - VET and Technical at the Powering Skills Organisation, one of the Jobs and Skills Councils established to reform Australia’s vocational education system. Together, they discuss the development of a…
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Two Speakers and a Dream: Michael Daly on the Hi-Fi Resurgence
At 12 years old, Michael Daly built his first pair of speakers. Now, as the man behind Wired by MJD, he’s helping a new generation rediscover the magic of 2-channel audio. In a market dominated by multi-room and cinema installs, this episode explores why stereo never really went away — and why it...
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Designing with Purpose: Steve Thomas on Assistive Technology, MND, and the Ethics of Integration
When Steve Thomas received a call to help automate lighting for a man with motor neurone disease, he assumed it would be just another small job. But that moment - and the client’s simple but powerful feedback - would spark a complete career transformation. In this heartfelt episode, Steve opens…
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The Business of Letting Go: Chris McCormick on Coaching, Control, and Growing Up as a Leader
Chris McCormick started as an electrician with a love of lighting control. Seventeen years later, he’s built one of Sydney’s most respected integration businesses — and rebranded it to reflect where he’s headed next. In this episode, Chris shares the honest story behind stepping away from the...
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No One Knows You Exist: Salvatore di Muccio on the Real Power of Small Business Marketing
Most integrators are great at what they do but terrible at telling anyone about it. In this episode, communications strategist Salvatore di Muccio joins Paul to talk about why small and family run businesses need to stop waiting for recognition and start making noise. From the difference between...
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Laying the Groundwork: Paul Vivian on Building Australia’s First Smart Home Apprenticeship
The Australian smart home industry has been talking about apprenticeships for more than 20 years. Now, it’s finally happening. In this episode, Paul Vivian from Skills Recognition International joins us to unpack the work happening behind the scenes to create the country’s first national...
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Design with Intent: Shannon Marsh on Values, Ethics, and Smart Home Responsibility
What if the systems we install are doing harm... without us even realising? Shannon Marsh from eQ Technologies introduces integrators to the concept of Value Sensitive Design, which is a practical framework for thinking about ethics in technology. In this episode, we explore how values like...
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Building the Industry: A Conversation with Stuart Robertson
In this debut episode, Paul sits down with Stuart Robertson — one of Australia’s original smart home integrators and a current member of CEDIA’s Certification Commission. Stuart reflects on the early days of the industry, what’s changed (and what hasn’t), and why certification and standards…
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ABOUT THIS SHOW
The Master Integrator Podcast is where Australia’s smart home technology industry gets real. Hosted by Paul Skelton — a longtime industry journalist and current Regional Development Consultant for CEDIA in Australia and New Zealand — this series goes beyond product hype to explore the people, policies, and practices shaping the future of home integration.Each episode features candid conversations with integrators, educators, builders, designers, and policy leaders who are challenging the status quo and building a more professional, sustainable, and inclusive industry.Whether you’re on the tools, running a business, designing the systems, or shaping the rules — this podcast is for you.No fluff. No buzzwords. Just honest, grounded conversations about what it takes to make this industry better.
HOSTED BY
Paul Skelton
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