PODCAST · business
The Ninjas Way
by Ally Johnson, Jake Marshman, Charlie Mitchell
Welcome to "The Ninjas Way," a one-of-a-kind podcast where the worlds of business and athletics meet the exciting realm of the Ninja industry. Tailored for business-minded individuals, sports enthusiasts, coaches, and parents of aspiring young ninjas, our show delves into a rich blend of topics. From insightful business strategies and inspiring athlete stories to innovative coaching techniques for kids and overcoming life's obstacles – we cover it all.
Episodes
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Ep. 37 Lynn Ledford
Families quit because of THIS… and gym owners don’t realize it. What started as one kids program grew into multiple thriving businesses across gymnastics, swim, dance, ninja, and early childhood. In this episode of The Ninjas Way Podcast, I sit down with Lynn Ledford, founder of Cali Kids and...
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Ep. 36 USA Ninja Challenge with Dale Grant and Robin Ann
From a small idea inside a gymnastics gym… to the largest ninja franchise in the world 🥷🔥 USA Ninja Challenge didn’t begin with a business plan or a corporate strategy. It started with a problem no one in gymnastics could solve: Boys were quitting the sport in huge numbers… and no one knew how…
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Ep. 35 F.I.N.A. Federation of International Ninja Athletics
What started as a mission to serve athletes first has grown into one of the most community-driven and coach connected leagues in ninja sport today. In this episode, I sit down with Jen Miller and Kyle Vidovic, co-owners of FINA (Federation of International Ninja Athletics), to explore the story...
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Ep. 34 Jeff Metzger with Small Business Bootcamp
From a church basement… to America’s largest privately owned kids sports center 🥷🏗️ He started with three nights in a rented room and one rule.. never retreat, grow even by 1%. Five decades later, Kids First spans 184,000 sq ft, serves 25,000 weekly visits, and is the playbook gym owners travel...
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Ep. 33 Julie Gelsinger with Pop and Hold and Ninja Logic
The hidden lessons of gym ownership and the surprising story behind Pop and Hold’s fully customized mission. In this episode of The Ninjas Way Podcast, Julie Gelsinger shares what most gym owners overlook when it comes to creating a thriving ninja community from the importance of first…
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Ep. 33 Mike Cook and UBW
From the brink of suicide… to building the most beloved ninja competition in America 🥷✝️ When Mike Cook lost over million and nearly ended his life, he never imagined God would give him a mission that would unite the ninja world. What started as a few obstacles in his backyard has grown into...
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Ep. 32 Reece O'hara and the Ninja Connect Conference
What happens when a preschool gymnastics coach goes all-in on ninja? Reece Ohara helped transform Queen City Ninja from a side program into a thriving 500+ student department, and now he’s leading the charge to bring the industry together with Ninja Connect. The very first ninja specific industry...
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Ep. 31 Justin Conway World Ninja Sport
Justin Conway wasn’t looking to build a business, he just wanted to train like the athletes he saw on G4 with his son. But when there were no ninja gyms, no obstacles, and no community… he built it himself. From late-night ninja sessions in his apartment to launching World Ninja Sport, Justin’s...
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Ep. 30 Ninja Roundtable - The Future of Competitive Ninja Sports
Who really decides the future of Ninja? If you're a gym owner, coach, athlete, or ninja parent, this is a conversation you don't want to miss and be apart of. We hosted the Ninja Industry Roundtable to address one of the most pressing issues in our sport: the World Ninja League’s exclusivity…
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Ep. 29 Glenn and Melissa Davis with The Rig Ninja Gym
When one building closed, Glenn and Melissa Davis opened a new chapter one that would change their community. From Glenn’s decades of gymnastics coaching to Melissa discovering her athletic side at 46, The Rig Ninja Gym is rooted in faith, grit, and community. This episode takes you behind the...
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Ep. 28 Evan White
Can’t find a sport your kid loves? Ninja might be the thing they’ve been waiting for. Evan White didn’t grow up athletic, until he found Ninja. He is now one of the top teen competitors in the country with multiple NNL and UNAA finals and American Ninja Warrior. Evan shares about the long road to...
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Ep. 27 UNAA World Finals Season 10
Meet Robert Clark the man behind one of the largest ninja leagues in the world. As founder and CEO of the Ultimate Ninja Athlete Association (UNAA). In this episode, we strip away the fluff and get real about what's working, what's not, and what needs to change as we enter Season 10. From rule…
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Ep.26 Sean Bryan The Papal Ninja
Meet Sean Bryan the ninja who has created a ninja gym that is a sanctuary for the soul. Sean is a multi-time American Ninja Warrior finalist, founder of Traverse Fitness, and a leader on a mission to redefine what ninja training is really about. In this episode, he shares how his journey from...
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Ep. 25 Diego Bressant with The Wolf's Den
Diego's journey started with a backyard rig and a dream. 🚀 Now, he’s leading The Wolf's Den, a powerhouse Ninja gym in California, built on grit, faith, and community. Overcoming setbacks, doors slammed in his face, and the challenge of turning rejection into resilience. From training at a…
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Ep. 24 Tim Gourlay and Fitset Ninja
Tim never planned to open a Ninja gym.. now he’s leading the charge in growing the sport of ninja across Canada. Tim shares how a failed mobile fitness app led to an unexpected opportunity, transforming into Fitset Ninja, one of Canada’s top Ninja programs. From overcoming setbacks to building a...
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Ep. 23 Chip Howes with Ollo High Performance Sneakers
Born from action sports, built for ninjas. From crafting gear for surfers and snowboarders to engineering the perfect ninja shoe, Chip from OLLO brings decades of design expertise to ninja. In this episode, we dive into the journey of creating the Sapien X, the revolutionary footwear tested by…
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Ep. 22 Elite Ninja Development with Brandon and Bailey
How do two passionate entrepreneurs turn a dream into reality in less than two years? Meet Brandon and Bailey from Elite Ninja Development in Chilliwack, Canada, who started with homemade equipment and backyard events and now lead a thriving ninja gym with nearly 200 kids. 💪 In this episode…
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Ep. 21 Series One Ninja Shoe with Leon Hill
The Shoe That’s Gripping Ninja Athletes Across the Country—Literally. In this episode, we dive into the vision behind Series One with its founder, Leon. Discover how this ninja brand is focusing on the safety of ninja athletes. Leon shares the process of developing the perfect blend of grip,...
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Ep. 20 Karsten Williams the Big Cat Ninja
How could failure fuel the fire of your entrepreneurial spirit? We sit down with Karsten Williams, an American Ninja Warrior All Star, coach, and entrepreneur. Karsten opens up about his journey in the Ninja world, how early failures became his greatest teachers, and what drove him to launch his...
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Ep. 18 Ryan Stratis
What if your greatest obstacle isn’t on the course, but in your own mind? Ryan Stratis, OG Ninja Warrior competitor and commentator for the Ninja Sport Network, shares his powerful journey of overcoming mental barriers. From his early days on the course to the mindset shift that helped him…
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Ep. 17 Ginny MacColl- Strength is Ageless
What if your best years of strength were ahead of you? Ginny’s journey to becoming a Ninja Warrior at 63. Despite never having lifted weights before, Ginny, inspired by her daughter Jesse Graff, pushed past societal expectations and showed that strength knows no age limit. From overcoming…
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Ep. 16 Mikey with the Ninja Lair
How Ninja Lair’s Themed Experience Keeps Kids and Parents Coming Back for More In this episode of the Ninja’s Way Podcast, we dive into the world of Ninja Lair with its owner, Mikey P, a former Ninja Warrior competitor turned gym owner. Mikey shares how his gym’s unique, themed experience has...
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Ep. 15 John Pyne and the USA Ninja Association- Ninja in the Olympics
What does it take to lead Ninja into the Olympics? 🥷 John Pyne from the USA Ninja Association shares the journey behind the organization’s role in elevating Ninja to the Olympic stage. 🏅 Learn how the organization balances tradition with innovation, while ensuring Ninja’s future as an Olympic...
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Ep. 14 Daniel Gil
How does Daniel Gil navigate the transcendent path of faith, family, and entrepreneurship in the world of Ninja Warrior? 🥷 As a celebrated American Ninja Warrior competitor and entrepreneur, Daniel shares how his faith fuels his success, his collaboration with Nike on the next generation of…
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Ep 13. Delano with Barbados Ninja Throwdown
This is what dedication to the ninja community looks like, building a top competition in the Caribbean! Dalano from Barbados Ninja Throwdown shares how he transformed a backyard passion project into a major event that’s putting the Caribbean on the ninja map. 🌍 He discusses what makes this...
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Ep 12. Daniel Rivas with Ninja Athlete
Want to grow your clothing brand with SEO and digital marketing? Daniel reveals how Ninja Athlete did it. Daniel discusses the origins of Ninja Athlete, the digital marketing strategies that fuel its growth, and how he integrates SEO and AI to build a powerful online presence. From the spiritual...
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Ep. 11 Elijah Browning
Ready to dive into the mind of a top Ninja Warrior and entrepreneur? Elijah “The Boss Ninja” Browning shares his journey from backyard training to competing on the big stage, all while building his own business empire. Learn from his experience as he breaks down the mental and physical strategies...
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Ep. 10 Ninja Neighbors and the Ninja Fit Playground
Neighborhood Ninjas is transforming communities with their Ninja Fit playgrounds, and their commitment to safety for minors in Ninja gyms with their Partners and Prevention program. In this episode, we dive into their new Ninja Fit Playground and the journey behind the build. Learn about their...
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Ep. 9 Bob Clark with Ultimate Ninja Athlete Association World Finals
Get the inside details on UNAA World Finals Season 9 from Bob Clark of the Ultimate Ninja Athlete Association. 🥷 In this episode... Discover what’s new for Season 9, the unique challenges athletes will face, and the exciting opportunities that await. Learn about the rising stars, how the...
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Ep. 8 Warped Wally's Ninja Goods
How does Warped Wally's bring pop culture flair to the world of ninja athletes? This is the journey of Jared, a ninja dad and entrepreneur, who founded Warped Wallys to infuse humor and unique references into ninja culture through creative apparel. In this episode... Find out how Jared's daughter...
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Ep. 7 Beastin Easton From Backyard Course to the World Stage.
How does Beaston Easton thrive in the competitive ninja world at just 8 years old? Join us as Beaston Easton, an 8-year-old ninja sensation, and his dad, Chris, share their journey from the World Ninja League Finals. In this episode... Discover Easton's favorite training styles and…
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Ep. 6 Addy Herman Harnessing the power of faith and persistence
Addy Herman, four-time American Ninja Warrior competitor and two-time world champion, shares her insights on training, faith, and the ninja community. Get inspired by her journey and tips for parents and young athletes. 🌟 Learn about her pre-competition rituals, how faith fuels her success, and...
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Ep. 5 Sandy Zimmerman’s Guide to Raising Successful Athletes
What’s the secret to supporting young athletes effectively?🥷 Sandy Zimmerman the first mom to hit a buzzer on American Ninja Warrior, shares her tips for parents, coaches, and gym owners. Learn about maintaining joy in competitive sports, the importance of core values, and the balance between...
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Ep. 4 Inside The Grit Ninja Games: The Future of Ninja Racing
🏅 Can ninja racing become the next big thing in sports entertainment? 🏃♀️🎉 📢 Cara from The Grit Ninja Games shares their mission to elevate ninja racing to a new level of excitement and engagement. Discover how this event will revolutionize the sport with high-intensity, spectator-friendly...
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Ep. 3 Jake from Conquer part 3
In part 3 we conclude our interview here with Jake the Cohost of Ninjas way podcast and founder CEO of Conquer Ninja. One of the largest Ninja Franchises in the US at the time of recording.
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Ep2: Part 2 From Hard Hats to Ninja Mats: Discover how a contractor ma
We pick up where we left off in our interview here with Jake the Cohost of Ninjas way podcast and founder CEO of Conquer Ninja. One of the largest Ninja Franchises in the US at the time of recording.
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Episode: 1 Jake from Conquer Ninja PART 1 of 3
Join us for the first episode of our Ninja's Way podcast where we dive into the world of Ninja! We introduce our cohost through a sit down with Jake Marshman from Conquer Ninja. Don't miss the engaging conversation about Jake's journey in the Ninja industry, from his humble beginnings as a…
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ABOUT THIS SHOW
Welcome to "The Ninjas Way," a one-of-a-kind podcast where the worlds of business and athletics meet the exciting realm of the Ninja industry. Tailored for business-minded individuals, sports enthusiasts, coaches, and parents of aspiring young ninjas, our show delves into a rich blend of topics. From insightful business strategies and inspiring athlete stories to innovative coaching techniques for kids and overcoming life's obstacles – we cover it all.
HOSTED BY
Ally Johnson, Jake Marshman, Charlie Mitchell
CATEGORIES
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