PODCAST · business
The Property Management Show
by The Property Management Show
The goal of the Property Management Show podcast is to deconstruct business success into its key components and invite subject matter experts to help you improve every facet of your property management business. The topics covered here range from property management marketing, industry innovations, success stories, all the way to general best practices on how to run a successful business enterprise. The podcast creators are Brittany Jones and Marie Liamzon-Tepman from Fourandhalf, Inc – a marketing company that works exclusively with fee-based Property Management companies. Fourandhalf Marketing Agency was established in 2012 and has the best and longest track record for helping property management companies grow. They help with both marketing strategy as well as implementation. Their services include property management website design and SEO, content creation to attract and nurture leads, reputation management, online ads, you name it. Visit fahstagingus.wpenginepowered.com to learn
Episodes
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Building an AI-Native Property Management Company
Building an AI-Native Property Management Company How can property managers implement Artificial Intelligence (AI) to make their companies more successful and efficient? The last time you joined us on The Property Management Show, we heard how Ping Hsu from Spotted Properties almost lost his...
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From Property Manager to Trusted Advisor: How Ping Hsu Nearly Lost His Business and What He Learned
How can nearly losing your business help you shift from one mindset to another? Welcome back to The Property Management Show, where we deep dive into the world of property management, marketing, and entrepreneurship. I’m your host, Marie Tepman from Fourandhalf Marketing Agency. Today, we are...
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Portfolio vs. Departmental: Which One is a Better Property Management Team Structure?
Which structure works best for a property management business: Departmental or Portfolio? This is a topic that can be pretty polarizing in the industry. Welcome back to The Property Management Show, where we deep dive into the world of property management, marketing, and entrepreneurship. Today,...
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Google Ads for Property Managers: Expert Insights from Maddie Lushington
Google Ads can be a powerful growth engine for residential property management marketing. But for many business owners, it’s also a source of frustration. Misconceptions, unrealistic expectations, and the complexity of campaign management often leave property managers saying, “Google Ads just...
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Maximize Property Management Revenue Part 3: Educating Owners and the Misuse of AI
The Property Management Show returns with Part 3 of Marie Tepman’s discussion with Todd Ortscheid, which builds off the earlier discussions of fee-maxing and choosing the right revenue model. In the conclusion of this series, we focus on the importance of education when it comes to property...
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Maximize Property Management Revenue Part 2: Churn, Lifetime Value, and Legislation
Most property-management owners focus on adding new doors, or, they’re just concerned with reputation management and they don’t feel like they need to grow their business. But, they ignore the cause of lost revenue and lower customer lifetime values: annual churn that quietly erodes 20–25 % of...
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Maximize Property Management Revenue Part 1: The Truth Behind Fee-Maxing
Welcome back to The Property Management Show! Today kicks off a special three-part discussion on fee-maxing with Todd Ortscheid. In Part One of this important conversation, we will take a look at what responsible fee-maxing looks like, how it can double your revenue, improve your services, and...
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Residential Property Maintenance Metrics and Improving NOI (with Ray Hespen)
Discover how data-driven maintenance metrics can boost resident satisfaction and improve NOI. Learn from Ray Hespen about benchmarking, AI triage, and the latest trends in property maintenance analytics. Transform your property management strategy with actionable insights! e70I3glN4DJYkIiiK6Fd
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AI’s Role in Attracting Owner Leads for Property Managers
Fourandhalf’s Marie Tepman, Interviewed by Marc Cunningham on the PM Build Property Management Business Podcast Marc Cunningham, from Grace Property Management and PM Build, invited Marie onto his podcast to talk about artificial intelligence (AI) and its role in property management marketing....
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PART 2: Why the Vendor Bidding Process Is Broken (and What It’s Costing Property Managers)
Can vendor bidding solutions like RoDevia Brigham’s Proposabid create more transparency and detect fraud? That’s where we left off during Part 1 of this discussion on The Property Management Show. Let’s pick up the conversation about how the bidding process is broken, and how property managers…
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PART 1: Why the Vendor Bidding Process Is Broken (and What It’s Costing Property Managers)
It’s been a long time since we put out an episode of The Property Management Show and today we’re excited to talk with RoDevia Brigham, the founder and CEO of Proposabid. The vendor bidding process is an entire industry on its own, and this is a topic we have not covered before on the podcast.…
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Preparing Your Property Management Company for a Profitable Sale with Scott Duke of OpnRoad
Welcome back to The Property Management Show. On today’s episode, we’re talking to an expert on mergers and acquisitions, who has specific experience in property management. We’re talking to Scott Duke, of OpnRoad. He’s talking about the things that make a difference in the sale of a property...
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Persuasive Copywriting in the Age of AI
Amy Harrison is a sales and marketing copywriter from the U.K. and an expert in storytelling. After hearing her speak at a marketing conference and finding the information invaluable, we invited her onto The Property Management Show to talk about the evolution of marketing content and copywriting...
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Rental MLS: A Threat or a Tool to Help Property Managers?
PJ Clay, the Director of Client and Partner Services at Rental Beast, joins us on The Property Management Show to discuss the company’s role as the rental MLS, and how they provide back-end technology to MLS associations across the United States and Canada. We also discussed whether this type of...
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Legacy Planning for a Property Management Business
Two guests are joining The Property Management Show today, and they are Scott Brady and Garrett Brady from Progressive Property Management in southern California. Scott has been on the show before, and tends to talk about forward-looking topics that involve challenging the status quo. Garrett is...
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The Power of Action Versus Perfectionism in Video Marketing
Marc Cunningham is a property management consultant and he’s also the President of Grace Property Management in Colorado. He’s joining The Property Management Show today not only because he’s a prominent figure in property management, but also because he’s one of the first property management...
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Shifting Tides in Digital Marketing with Rand Fishkin Part 2
Welcome back to The Property Management Show. In our previous episode, we spoke with SEO and marketing guru Rand Fishkin about the shifting tides in digital marketing and the sources of influence that are important today. On the second part of our podcast with this guest, we’re talking about…
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Shifting Tides in Digital Marketing with Rand Fishkin
Marie Tepman and Brittany Jones are on The Property Management Show, interviewing Rand Fishkin, co-founder of Moz and founder of SparkToro, about the changing landscape of digital marketing. This is only Part 1 of our discussion, which includes a look at the shift from SEO-centric strategies to a...
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Property Management Business Owner’s Ticket To Freedom
Welcome back to The Property Management Show podcast, your go-to source for all things property management, entrepreneurship, and marketing. This podcast is proudly brought to you by Fourandhalf, a leading digital marketing agency specializing in property management. Fourandhalf has been...
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Mid-Term Rentals Part 2: Strategies for Success in Managing Furnished Properties
Hello and welcome to The Property Management Show podcast, your go-to destination for exploring the dynamic world of property management, entrepreneurship, and marketing. Brought to you by Fourandhalf Marketing Agency, a leader in the industry since 2012. Fourandhalf helps residential property...
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Maximizing Profits with Mid-Term Rentals: Property Management Blue Ocean Strategy – Part 1
Welcome to The Property Management Show podcast, where we delve into the ever-evolving landscape of property management, entrepreneurship, and marketing. This show is presented by Fourandhalf Marketing Agency. Since 2012, Fourandhalf has been helping residential property managers get more owner...
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Understanding ACH Fees and Payment Fraud with Jordan Bennett from Nacha
Welcome back to ‘The Property Management Show,’ where we deep-dive into the world of property management, marketing, and entrepreneurship. Your hosts are Marie Tepman and Brittany Jones from Fourandhalf Marketing Agency. Since 2012, Fourandhalf has helped hundreds of property managers get more...
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Mastering Owner Lead Generation in Property Management with Jennifer Merritt of RentScale
Welcome to the latest episode of the Property Management Show, presented by Fourandhalf Marketing Agency. Since 2012, Fourandhalf has been helping residential property managers get more owner leads by helping with their website, SEO, online reputation, video and blog content, social media, and…
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How Property Managers Can Deal with Rising Costs and Labor Shortages in Maintenance with Ray Hespen – Part 2
In typical fashion, we ended up covering so much ground with Ray Hespen of Property Meld that we had to split our full conversation into two episodes. In Part 1, we discussed what maintenance analytics is, why it’s important, and what it can do for a property management business. This is Part 2…
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Maintenance Analytics with Ray Hespen – Part 1
On The Property Management Show, we recently had a conversation with Ray Hespen, the CEO and co-founder of Property Meld. We always find ourselves talking to him a lot – and about a lot. This episode is no different. We covered so much ground that we split the interview into two episodes. Here’s...
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Investing and Managing in the Urban Real Estate Market with Byron Thompson
Byron Thompson from Monument Real Estate Management is joining The Property Management Show to talk about a subject we’ve never addressed on this podcast: urban real estate markets. Byron has been a listener for a long time, and we’re happy to have him in the guest seat today to talk about the...
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Current State of the Short Term Rental Market with Heather Nicely – Part 2
During Part One of our conversation with Heather Nicely, we talked about the pros and cons of adding short term rental (STR) properties to an established portfolio of long term rentals. Today, we’re getting more into the state of the STR market and how you can set yourself apart and serve owners...
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Pros and Cons of Adding Short Term Rentals to a Long Term Rental Management Business with Heather Nicely – Part 1
Heather Nicely is a Realtor, broker, and loan officer, and also the president of the Arizona chapter of NARPM. She’s been on all sides of property management and today, she’s joining us to talk about short term rentals and how managing those properties are different from managing long term…
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State of the Podcast Address by Marie and Brittany
Hello to all our loyal listeners and property management enthusiasts! You must be wondering about what’s going on with The Property Management Show podcast. We’re here to give you the scoop! We’ve been busy with pre-production for our upcoming season. After a brief hiatus, Brittany is back with a...
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Building a Rock Solid Property Management Company: Advice from Business Consultant Deb Newell
Our guest on The Property Management Show today is the legendary Deb Newell, of Real Time Consulting Services. She has a lot of experience as a consultant and a property management business owner, so we wanted to get her thoughts on the state of the industry and what property management companies...
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What Matthew Kaddatz Learned Running a Property Management Company Through the ’08 Recession
The Property Management Show is pleased to welcome Matthew Kaddatz onto the podcast. He’s the senior director of product at Appfolio, and before joining Appfolio, he co-founded a property management company in 2006, right before a major recession. We’ve been talking to property management experts...
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2024 Property Management Outlook with Jeff Hacker
We’re talking to one of our long-time clients, Jeff Hacker, who runs Bayside Management and Leasing. He was on The Property Management Show three years ago, and we love talking with him because he’s been in the property management industry for 20 years. He was with Bayside during the great...
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Entrepreneurial Lessons from the ’08 Recession with MaryAnn Hoffman & Andrew Dougill
We’re welcoming MaryAnn Hoffman and Andrew Dougill back on The Property Management Show. They are the couple behind Hoffman Realty in Tampa, Florida, and they were with us on a previous podcast, where they discussed how they got started in the property management industry as a husband and wife...
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How to Market a Property Management Company with Marie Tepman
Kathleen Richards recently interviewed Marie for her PM Tribe coaching group. They talked about the importance of marketing for property management companies, when it makes sense to seek professional help, and the current trends in the property management industry. There was lots of good...
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3 Blue Ocean Strategies for Growing Property Management Companies with Scott Brady
Scott Brady from Progressive Property Management, a successful property management company in southern California, is back on The Property Management Show, talking to us about an updated Blue Ocean Strategy that a property management company can use for the current market. You might remember that...
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Weathering the Storm: How to Recession-Proof A Property Management Business w/ Kim & Scott Hampton
The current economic climate is a double-edged sword for property management companies. On the one hand, we are seeing increasingly high demand for rental property as people look to downsize and move away from homeownership. On the other hand, with reduced job security and income levels, tenants...
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How to Set a Property Management Marketing Budget According to Greg Crabtree, CPA
Greg Crabtree, CPA is back on The Property Management Show to talk about marketing spends and the return on investment (ROI) that property management companies should expect to see on marketing budgets. If you’re not already familiar with Greg, he’s an accomplished entrepreneur, financial expert,...
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Creating Customers for Life
Dave Gorham is back as our guest on The Property Management Show. He is a co-founder of Realty Solutions in New Jersey, and we’re diving into his philosophy around customers for life, and how it’s important to align a business with the idea that you’re going to serve your customers in some…
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Lifetime Value vs. Transactional Value
On The Property Management Show today, we’re speaking with Andrew Smallwood, who is the Chief Customer Officer (CCO) at Second Nature and the host of the Triple Win podcast. We’re diving into the difference between lifetime value and transactional value and how understanding that difference will...
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The Power of Purpose-Driven Property Management
Andrea Hardaway from First Property Management is blazing a path of success as she has published her book, Property Management Freedom, and recently gave an inspiring talk on the topic of market consolidation at PM Grow Summit 2022. Despite hefty acquisition offers by larger management companies...
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Retention in the Face of Acquisition – Part 2
We’re back on The Property Management Show with Kathleen Richards. In Part I, she shared her story about buying and selling a property management business, and how she introduced herself to her new employees and clients. We ended the chat talking about toxic owners and how to deal with them while...
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Retention in the Face of Acquisition – Part 1
The prospect of acquiring a property management business is very exciting. The hard part comes when the deal is done. How can you handle the baggage that comes with a book of business? How do you protect yourself from the potential loss of owners and employees? Our guest on today’s podcast has...
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Retaining Employees and Clients in a Way that’s Purposeful and Profitable
Retaining Employees and Clients in a Way that’s Purposeful and Profitable: A Chat with Jan Leasure from Monterey Bay Property Management Wouldn’t it be nice if you had a team who was in it for the long haul? How do you define the long haul in property management? Is it 10 years or maybe 20 […]…
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Managing Properties in One of the Country’s Toughest Places Without People-Pleasing
Managing Properties in One of the Country’s Toughest Places What does it take to get an amazing reputation, not just on Google, but also on Yelp? Our guests on the podcast today are from R.E.M. Residential. It’s one of the highest-rated residential property management companies in all of New…
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Balancing Profit, People, & Customer Experience
Note: The names in the video are swapped. The first guest shown is Tommy Chambers and the second is Chris Harold. We welcome you back to the Property Management Show with your hosts, Marie Tepman and Brittany Stephens. In Part 1 of our conversation with Chris and Tommy of Chambers Theory, we…
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Expanding Customer Lifetime
Note: The names in the video are swapped. The first guest shown is Chris Harold and the second is Tommy Chambers. The Property Management Show is back with Marie Tepman and Brittany Stephens from Fourandhalf, and today we’re talking about customer lifetime value. When we think about customer...
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Customer Lifetime Insights and Marketing with Marie
Customer Lifetime Insights and Marketing Let me ask you a question. When was the last time you made a big purchase? Imagine you realize that you need a new car. What would you do next? If you’re like most people, you would probably head over to Google or your preferred search engine. What would…
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Customer Analytics with Aurelie Lemmens
Customer Analytics with Aurelie Lemmens Today’s guest on The Property Management Show is Aurelie Lemmens, an Associate Professor of Marketing at the Rotterdam School of Management, Erasmus University in The Netherlands, and Academic Director of the Expert Practice on Customer Analytics at the...
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ABOUT THIS SHOW
The goal of the Property Management Show podcast is to deconstruct business success into its key components and invite subject matter experts to help you improve every facet of your property management business. The topics covered here range from property management marketing, industry innovations, success stories, all the way to general best practices on how to run a successful business enterprise. The podcast creators are Brittany Jones and Marie Liamzon-Tepman from Fourandhalf, Inc – a marketing company that works exclusively with fee-based Property Management companies. Fourandhalf Marketing Agency was established in 2012 and has the best and longest track record for helping property management companies grow. They help with both marketing strategy as well as implementation. Their services include property management website design and SEO, content creation to attract and nurture leads, reputation management, online ads, you name it. Visit fahstagingus.wpenginepowered.com to learn
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The Property Management Show
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