The Scale on Socials Podcast
by Mae Bornillo
This is the podcast for Social Media Managers and Online Service providers to turn your skills into a profitable online business that you love. My name is Mae Bornillo and my aim is to help you use the power of Social Media to get more clients, increase your income, and make more impact. This is an honest and no-BS show about the journey and learnings as a growing entrepreneur. The Scale on Socials Podcast is your daily source of knowledge, motivation, and momentum to stay consistent on your path to your goals.
Episodes
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063: 2 Things That Keep Clients Happy To Stay and To Pay
How can you retain clients and keep them paying happily? These 2 things I share in this episode remain to be my most effective practice. Truth is - clients are happy to stay and pay you when they know they're getting more than what they're paying. Let's talk about it. If you love this episode…
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062: Consistency Through Life's Trials with Metz Miranda
We all see people's wins online. How about what happens behind the scenes? The not-so-instagrammable part? In this episode, Metz graced my podcast with such honesty on her challenges in life and what it took to stay consistent in building her business while navigating through heartbreak and…
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061: You Don't Have to Change Who You Are
Everywhere we look on the internet today, it feels like we've got to be someone else in order to be successful. A certain personality, look the way of acting, or a morning routine. This episode is about honoring who you are, understanding that you can fully be you and be very successful and that...
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60: Money-Making Moves to Grow Your Online Business
Many people struggle with making money in their business because their attention is not on money-making activities. If your desire is to sign clients and make more than a full-time income online, it's important to consistently do what brings in clients. So many out there have great content and…
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059: Before You Buy Any Course or Mentorship
Are you in the loop of buying courses/mentorship, feeling like there's always something missing? I love buying guidance and investing in me through my mentors are some of the most life-changing decisions I made in life, and I will advocate for it forever. But it is important to check in with...
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058: When Things Feel Difficult...
This journey is no joke, and if you've asked yourself once, "Why are things so difficult?" This is for you. In this solo podcast, I talked about the 3 questions to ask yourself whenever you're feeling like life isn't going your way. In the in-between, the ups and downs of life are the beliefs…
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057: Keren Ame - The Riches are in the Niches
People say, "The riches are in the niches." And I know that this isn't an absolute rule and that many people will disagree. But Keren has proven it true. And in this interview, she tells us all about it. Keren and I started working in early 2021, the same time that she started her journey to…
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056: Melanie Montaño on Growing a Business & Raising a Family: A Journey of Self-Discovery
We've all seen how building a business online can look like for many, but how does it look like when you're raising a family, discovering yourself, and learning the ropes of starting up your own online business? Today, my client Melanie is joining me to talk about career pivots, life as a mom...
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055: How to Create a Strategy
In this episode, Mae takes you through a no-BS approach on how to be not only a service provider but a strategist for your clients. Understanding how to be a strategist not only elevates your value but also gives your clients a big reason to keep working with you because of the results that you...
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054: Hazel Mendenilla: Premium Web Designer - Breakthroughs & Breakdowns
Today, we are joined by Hazel, a kickass Website Designer for Beauty Brands and a member of OBS. She went ALL IN and full-time in her business just three years ago, and today, she confidently delivers to dream clients lined up to work with her. But what's behind it? What happened before? This...
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053: Shayne Fenis: Single Mom & Full-time CEO
Today, we're joined by Shayne, a single mom and full-time CEO who recently grew her team to ten. Your business should fit your lifestyle and goals, not the other way around. This has been and will always be the mantra, and Shayne stands by this as she builds a business around the vision of being...
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052: Sheena Gorgonio: Behind Growing a Design Agency & Coaching Biz at 22
Ooof! A woman of focus, drive, and dedication. "I'm ready to do whatever it takes," is what she said when we started working together about two years ago inside my online business coaching program OBS - Online Business Simplified. Today she runs a successful design agency and has more than 60+...
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051: Change is Fckng Scary, and It's Okay
In this episode, I go off the highlight reel, stripping out whatever mask is left and showing you the other side of growing an online business, facing change... the fear, the uncertainty, and the painful process of choosing to trust the unknown. The last few months prior to recording this…
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050: Getting Clients is Easy if You Want It to Be
How does the work of getting clients feel to you? Difficult? Challenging? The world made us believe it to be like that. But in this podcast, I invite you to welcome a new perspective. What if it gets to be easy? What if it's just a process that you can master and repeatedly successfully do? What…
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049: What it Means to Hold the Vision
When you understand the real meaning of HOLDING THE VISION, you become unstoppable. You stop feeling frustrated over the response of people to your efforts and the results of each little thing - you stop getting disappointed. Instead, you start unfolding who you are because it is WHO YOU ARE. You...
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048: Taking the Business Higher with Better Leadership
This episode is a clip from the last call I held for my clients in 2022 inside my Signature Program OBS, where we talked about UPLEVELING. It's a conversation about doing better as the CEO of your business, learning how to hire and fire fast, delegating, and how to cultivate your team members'…
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047: How to Normalize What's on Your Wishlist to Your Reality
Things that are not normal in your life can become normal. You can decide for that to happen. This was the case with me at the start of my business and at the start of 2022 specifically. In this episode, I talk about the two major components of how to create your desires in your reality, so they...
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046: Having the Courage to PIVOT to a New Service
This episode is a clip from the last call I held for my clients in 2022 inside my Signature Program OBS. This is a potent exchange between me and my clients (giving you a bit of how I coach inside my paid programs ;), we talked about what to do when you get bored of your current service, how to...
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045: It Doesn't Always Have to Trend
You have a vision and a goal to succeed... don't let the lack of immediate results stop you. In this episode, we talk about the BELIEF you have to truly believe for you to keep going and working the best you can, even when you don't see the results right away. This is the same belief that pushes...
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044: How to get HELL YES clients
If there's anything more effective than any marketing and sales tactics, it is - knowing how good your offer actually is. When you TRULY truly believe in your offer, you wouldn't wait to talk about it. Your belief and energy IS FELT through your content, and you will take up space effortlessly.…
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043: To YOU who wants the BIG things
This is a message to YOU who wants the big things, who has imagined stepping into a bigger business, higher income, better relationship, the perfect team, the money in the bank account, the dream home, the dream clients, the luxury holiday and all the beautiful things you can imagine. It's an...
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042: It's All Temporary
Take a sec to look at where you were about 4 years ago... Without hearing from you, I'm already sure you've so far from that version of yourself. And just like that, we have a change of perspective and realize how far we've come and how much progress we've made. This episode is about reminding...
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041: 5 Steps to Create Capacity and Increase your Income
Most of the time, online entrepreneurs don't hit their next-level income goal because they do not have the capacity to deliver more service to clients. When you are fully booked and don't have any more hours in a day, you don't have time to work on your own business and handle any more clients -...
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040: When They Say "Your Price is Too High"
How do you react when people say, "your price is too high?" Do you often believe them and walk out of the call feeling like you want to reduce your rates? Do you get the urge to offer a discount to encourage the person to sign up? In the aligned energy of charging premium, it is different. There…
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039: 5 Things to Add $5K to Your Monthly Income
I always think that we are the luckiest nowadays, where we can create unlimited income from our homes with all the online opportunities available for us. In this IG live session, I talked about the 5 things you can do to add $5K to your monthly income and grow it even more. All of these are...
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038: Simple Direct Outreach Strategies to Help you Sign Clients Faster
In this episode, you'll her the Simple Direct Outreach Strategies to Help you Sign Clients Faster Mentioned in this episode: Free Training: Premium Clients Training
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037: Tips, Trick, & Hacks Won't Attract the Premium Clients
Consistent content but not attracting the premium clients you want? This could be why. If you have a premium offer, you're likely selling to people who do not have time to implement DIY tips. This is why tips, tricks, and hacks are the types of content that will attract a premium clients if you…
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036: Detaching from Results and Embracing the Journey
If we are not enjoying this whole journey and every day feels dragging, what's the point? This might be a hard pill to swallow but let's face it - we've paid more attention to numbers more than we should to the point of losing the joy of the process. How do we bring back the joy to our daily life...
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035: Can You Still Get Clients without Pushing So Much Content Out?
Can you still get clients even if you're not yet able to go ALL IN on marketing yourself online? The answer is YES and in this episode, I talk to you about how to do that. I got this question from a lovely lady who wants to build her business on the side of her current full-time job. She plans on...
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034: How to Get High-Ticket Clients Faster Online
If you're wanting to sign high-ticket clients, you're going to need more than just posting content and waiting to do that. Most clients who'd pay premium for done-for-you services don't have time to scroll through Instagram. If you want to get into a conversation with them, instead of waiting for...
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033: How to Create Viral Content and Consistency
It's getting tougher to get seen online nowadays. Putting in so much effort to create quality content can be frustrating when it doesn't give us the best results. Being seen online these days takes more than just quality, it takes quantity too. So how can you maintain both quality and quantity in...
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032: My Best Investment Yet!
Looking back at how life transformed 360 in the last 2 years, this is what I've realized to have made the biggest impact in my life and business. The only difference between us and traditional businesses is that in our online business, WE ARE the first thing we invest in. But why do we have such…
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031: Stop Being Too Hard on Yourself
Are you being too hard on yourself? Many of us ambitious entrepreneurs try things and when we don't succeed right away we subconsciously blame ourselves for it. Sometimes, we expect so much from ourselves that we forget that it is also our first time trying. If you've been finding yourself…
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030: Receiving Abundance Despite Anything
How many times have you felt like you can't succeed now because you're going through something, or facing a family issue, or on vacation, and you're not focused? This episode is about adapting to a new reality where you get to receive more money, joy, time, freedom, and success despite whatever…
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029: This Belief Made Life So Much Easier!
When you receive or experience something great in life, does it feel easy, or does it often feel difficult? Sometimes when things are too easy, we feel like it was just luck. Ease is available, but we often don't get access to it because we are blocked by limiting beliefs that we're not even…
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028: How to Make a Course that People Will Buy
Unlimited students, more income, and more impact - these things are what make courses so special. It opens your expertise to serve more people at once. And if you have been wanting to create your own, this is your sign. In this episode, I'm gonna take you through my flow of creating your own…
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027: Imagine the Work You Put Out at Your Happiest
Ever noticed how easy it is to work and create when you're happy? Making content is easy, your ideas flow, and you finish faster. You birth high-caliber work so effortlessly. This is what happens when you are in the zone. You get in the zone when your mind and body are connected and aligned. And...
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026: Money Making Mini Training
Many people hang out on Instagram stories because it's spontaneous, expires fast, and is not curated. And with over 500 million active story users, it is also one of the great ways to boost engagement with your audience. In today's episode, Mae talks about one of the most powerful forms of...
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025: Building Brand and Personality with Instagram Stories
Building your brand is important for business, and if one of your main platforms is Instagram, you’ll understand that stories are one of the most utilized features. Instagram stories allow you to interact with your audience, building a genuine connection while showing your personality and having...
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024: The Secret Exposed! How Sell-by-Chat Works!
When you start a conversation with a person and sign them to your offer, do you pitch directly without asking them if they have a problem, or do you build trust and create connections first? In today’s episode, Mae reveals how she converts 99% of her premium clients using sell-by-chat. She...
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023: How to Handle Client Objections About Your Premium Price
In your freelancing career, you probably hear this once when a client says, “Your price is too high.” What do you do when the prospect has this objection? How do you handle it? In this episode, Mae talks about what you can do when a client has objections to your premium offer. She explains why…
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022: Powerful Instagram Profiles
Our social media profiles serve as the storefront for our business, it gives potential clients information about us and the service that we offer. But is your Instagram profile business ready? If your answer is No, don’t worry because this episode will help you revamp and make a powerful…
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021: How to Turn Your Instagram into a Client Converting Machine
Instagram has been one of the major parts of our business for the past years. This social media platform gives us leads, clients, confidence, and freedom. Today, Mae shares her knowledge and experience so you can turn your Instagram into a client-converting machine. In this episode, she talks…
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020: Mastering Sales Calls and Converting More
Developing the ability to lead a sales call with a potential client is important. It allows you to understand their needs, build rapport, and set expectations. So start mastering the sales calls and use them as your advantage to convert more. In today's episode, we'll talk about increasing...
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019: Reverse-Engineering the Process of Getting Clients
When it comes to getting clients online, many people assume that the number of clients a person sign is the same as the number of people who hopped on a call. But, the truth is there's no such thing as 100% conversion. In this episode, we're going to talk about reverse-engineering the process of...
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018: Smashing The Year 2022
Are you ready to smash 2022? Did you set your goals and intentions for the year? Let's check-in! I want to make sure that you break down your goals into tasks that will help you bring them into reality. In today's episode, I'm going to guide you in assessing your previous years' strategies so…
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017: Setting Up A Safe Environment on Discovery Calls
When hopping on a Discovery Call, you need to think about the kind of environment you're making. Are you creating a safe and friendly environment or are you being too pushy and convincing to sell your offer? In this episode, we’re going to talk about why people avoid hopping on a call with you....
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016: The Real You vs. Ego
Why are you holding back? If you have a desire in your heart, it is placed there for a reason. Your growth and success are waiting for you. Listen to the real voice inside you and don’t let anything stop you from being the best version of yourself. In this episode, I want to send you a message…
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015: Why Clients Don’t Sign to Your Offer
People need our service and expertise and we need clients. Right? but clients who are unfamiliar with what we offer may find it difficult to sign with us. In today’s episode, I’m going to talk about why clients don’t sign up. I’ll explain some reasons behind their hesitation, excuses, and...
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014: Cold Messaging: Is it a Good or a Bad Idea for Your Business
Is cold messaging not effective to get clients online? Or are we just afraid of rejection that we don't think messaging strangers is a good idea? Today, I’ll answer your questions about cold messaging and if it's a good or a bad idea for your business. In this episode, we're going to talk about...
About this show
This is the podcast for Social Media Managers and Online Service providers to turn your skills into a profitable online business that you love. My name is Mae Bornillo and my aim is to help you use the power of Social Media to get more clients, increase your income, and make more impact. This is an honest and no-BS show about the journey and learnings as a growing entrepreneur. The Scale on Socials Podcast is your daily source of knowledge, motivation, and momentum to stay consistent on your path to your goals.
Hosted by
Mae Bornillo