PODCAST · business
The Socially Savvy Agent
by Carrie Jo Little, Digital Marketing Strategist
Carrie J. Little, BS, MS is the Broker Owner of CARMARC Realty Group and Digital Marketing and Data Stratagist for the real estate industry. Carrie is a 20+ year veteran in the business. Here expertise is showing agents how to generate leads with the tools they pay for from their companies and mls. When you learn how to list, you own the inventory. Carrie also, comes from a technology background, television and residential, commercial and new construction.
Episodes
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Get Over Yourself and Post the Content
In this episode, I’m giving you the push you need to stop overthinking and start posting. Your voice, your appearance, and worrying about what other people think can keep you from showing up. But waiting until you feel ready isn’t a social media strategy. I’m sharing seven steps to build your…
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The One-Lead-a-Week Plan
Does the market feel different? It doesn't. We've been here before. Carrie takes you back to the basics of lead generation, starting with one new lead every week. She opens her MLS and RPR live and shows where the leads are right now: Expireds and cancels: 12 expireds and 78 cancels in the last…
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If Your Broker Paid You a Salary, Would You Still Have a Job?
Goals don't generate leads. Your actions do. If your broker paid you a salary or an hourly wage, how many hours of your week would actually hold up? In this episode, Carrie J. Little asks the question that made a room full of managing brokers stop and think, and it's one every real estate agent...
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7 Reasons Why You Don’t Reach Your Real Estate Goals and How to Fix it!
In this episode, 7 Reasons Why You Don’t Reach Your Real Estate Goals and How to Fix It, I break down why real estate agents struggle to reach their goals, including inconsistent lead generation, poor time management, lack of follow-up and working without a clear business plan. If you’re ready to...
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The Scariest Place to Be Is the Same Place as Last Year: 10 Moves to Make Before 2027
In this episode, The Scariest Place to Be Is the Same Place as Last Year: 10 Moves to Make Before 2027, I am sharing the steps real estate professionals should take now to prepare for the year ahead. We will talk about reconnecting with your why, reviewing your 2026 results, cleaning up your...
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Expired, Canceled or Pre-Foreclosure: Find Your Next Listing
In this episode, Expired, Canceled or Pre-Foreclosure: Find Your Next Listing, I share how real estate agents can use MLS data and tools like Realist, Remine and RPR to uncover potential listing opportunities. We will talk about expired and canceled listings, pre-foreclosures, homeowners with...
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AI-Powered Listing Leads
In this episode, I share how Generating listing leads does not have to be complicated. In this episode, I share how real estate professionals can combine AI, MLS data, RPR, Realist, Remine, and their existing databases to uncover seller opportunities and create effective marketing faster. From...
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How to Turn Market Data Into Business
Market data alone will not win the listing. People do. But when you know how to explain the numbers, you can create stronger opportunities, set realistic seller expectations, and convert more conversations into clients. In this episode of The Socially Savvy Agent, Carrie J. Little explains how…
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From One Video to $1.9 Million in Closed Volume
Can social media actually generate real estate business? Absolutely. Carrie J. Little shares how one two-minute video led to $1.9 million in closed real estate volume and why consistency matters more than having thousands of followers. In this episode of Coffee with Carrie, you’ll learn how to...
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Stop Buying Leads: The Tools You Already Have Can Grow Your Real Estate Business
In this episode of Coffee with Carrie, we're tackling one of the biggest myths in real estate: you have to buy leads to grow your business. The truth? Many agents already have access to powerful lead generation tools through their MLS, local association, brokerage, and REALTOR® membership—but...
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The seller leads checklist
Coffee with Carrie is where real estate, lead generation, social media, AI, and real conversations collide. In this episode, Carrie breaks down why listings matter more than ever and why the agents who can consistently generate and convert seller leads will control the inventory and the income....
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Your Database Is Your Paycheck: 6 AI Hacks
If your pipeline feels inconsistent, it’s time to look at what you already have. Your database, your data, and your visibility online are the foundation of your business—and AI can help you use all three faster and smarter. In this episode, I break down six practical ways to generate leads using...
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Your Next Deal Is Already in Your Phone
If your sphere doesn’t know what you do, you’re unemployed. And I’m not sugarcoating it. In this episode of Coffee with Carrie, I’m breaking down the 7 reasons you need a real client list before your next deal closes. Your next transaction is not hiding in the MLS — it’s sitting in your contacts....
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First-Time Buyers = Your Best Buyers (Here’s Why)
In this episode of Coffee with Carrie, I’m breaking down why the best buyer in today’s market is the buyer who doesn’t own a home yet—no house to sell, no contingencies, and way fewer delays. We’ll talk first-time homebuyers, first-generational buyers, and why new construction + down payment...
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Stop Winging It: The Buyer Commitment Blueprint
Grab your coffee—today I’m calling out the “winging it” agents (with love 😄) and walking you through my 15-step Buyer Commitment Blueprint so you can convert leads without fumbling the follow-up. We’re talking first contact like a consultation, buyer agency early, disclosures, financing, showing...
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Buyer Leads Aren’t Magic — They’re Built
Buyer leads don’t come from guessing or gimmicks—they come from intention, education, and consistency. In this episode, Carrie breaks down how to stop chasing leads and start building a buyer pipeline using your database, social media, and simple systems that actually convert. If you want buyers...
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This Is Why You’re Invisible on Instagram
If you’re posting consistently and still getting crickets, this episode is for you. Instagram isn’t broken—but the way most people are using it is. In this Coffee with Carrie episode, I break down why visibility has changed, why video is no longer optional, and what you need to do differently if...
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Before You Hang Your License: Do This First
Thinking about quitting real estate? Before you hang your license, hit play. I’m walking you through the exact “reality check” I give agents—how to review your year, get honest about your time and finances, and decide whether you need to quit… or pivot smarter. You’ll also get simple lead gen…
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Relationships Close More Deals Than Reels
In this episode of Coffee with Carrie, I’m breaking down a hard truth: your “tiny” network is not the problem—your effort is. I share how I built my business before Instagram, TikTok, and Reels ever existed: one phone call at a time, one relationship at a time, closing a deal a month in my first…
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Holiday Hustle Mode: How to Win the Last 30 Days of the Year
In this episode of Coffee with Carrie, I’m breaking down exactly how to enjoy the holidays and still treat December like a revenue month. We talk about blocking time for shopping and family, then flipping the switch into business mode with expired listings, pre-foreclosure mailers…
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Avatars & Animation: Should You Build a Digital Version of Yourself?
In this episode of Coffee with Carrie, I’m diving into the wild world of AI twins, animation, and digital avatars—and asking the real question: should you actually build an AI version of you? I walk through the tools I’m using (Sora, Midjourney, Canva, Descript, HeyGen, Hedra, D-ID, and more)…
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The “Already Paid For” Playbook for Real Estate Agents
In this episode, "The “Already Paid For” Playbook for Real Estate Agents" we motivate agents, stop collecting shiny objects and start collecting results. In this roundtable, Carrie J. Little and Justin Letheby show you how to squeeze more listings and buyers out of the tools you already pay…
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The Tenant-to-Buyer Playbook: Turn Renters into Homeowners
In this episode, I break down a simple three-list strategy to turn renters into buyers—starting with your sphere, pulling a 9-month “rented” list from the MLS, and finding hidden sellers among downsizers and move-up owners. We’ll talk fall-market realities, why “light, bright, and clean” still...
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Lead Gen with Remine, Realist, and RPR
In this Coffee with Carrie mini-session, I walk you step-by-step through six fast ways to generate leads using Remine—plus how to mirror the strategy in Realist and RPR. We cover off-market filters, equity and mortgage age, absentee owners, subdivision targeting, multi-units, and…
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Numbers Don’t Lie: Data That Drives Seller Decisions
In this episode of The Socially Savvy Agent, I’m diving deep into why data is the key to converting sellers and generating consistent leads. From understanding inventory and market time to breaking down InfoSparks and RPR reports, I’ll walk you through the exact metrics you need to master to…
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From Prompt to Profit: 7 Ways Real Estate Agents Can Use AI Right Now
In this episode of Coffee with Carrie, I break down how you can use ChatGPT5 to go from prompt to profit. Whether you’re struggling with consistency, follow-up, or creating content, I’ll walk you through 7 practical ways to automate, generate, and stay focused using AI. From morning priority…
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Step-by-Step Process of How to LIST a home in 2025
Step by Step Process of How to LIST a Home in 2025 🏡 Want to know EXACTLY what to do when a seller calls you to list their home? In this video, I walk you through my proven 14-step checklist that keeps the process professional, efficient, and client-focused. From fact-finding to setting the...
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No Plan B: My 12-Month Leap from $30K to $100K
In this episode of The Socially Savvy Agent, I’m joined by powerhouse real estate agent Sheena Baker, who shares how she went from earning $30K to breaking the $100K mark in just 12 months — all by eliminating backup plans and going all in. Sheena tells it like it is: “There was no second hustle.…
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Beat Top Producers at Their Own Game — Without Playing It
In this episode of Coffee with Carrie, I’m sharing 7 powerful ways you can beat a top-producing real estate agent—without playing their game. From leveraging your niche and dominating digital platforms to offering a boutique client experience and staying consistent when it gets boring, I’ll show...
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“Real Talk: Why Your Ego Is Killing Your YouTube Channel”
🎙️ In this episode of “Real Talk: Why Your Ego Is Killing Your YouTube Channel,” Carrie J. Little sits down with YouTube powerhouse and real estate pro Shaheedah Hill, who breaks down exactly why most agents are stuck and struggling on YouTube. From the truth about niching down and beating the...
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The Only Way to Win: Lead Generation You’ll Actually Do Daily
In this episode, we’re getting real about what it actually takes to generate consistent leads in real estate. If you've ever felt stuck, unmotivated, or distracted, this one’s for you. I’m breaking down my follow-up formula, sharing why having a strong why matters more than ever, and giving you...
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Get Out in These Streets: Real Estate Lead Gen with Your MLS
In this episode of Coffee with Carrie, we’re getting real about real estate lead generation—with a little help from Marc’s bold sidewalk strategy and Carrie’s data-driven MLS tips. From handwritten note cards to mining expired listings, Carrie drops 10+ lead generation tactics you can implement...
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Social Media Strategy Made Simple: Commit, Create, Convert
In this episode, we’re diving into how to simplify your social media strategy so it actually works. From setting weekly goals to creating consistent content that converts, I’ll walk you through the exact steps I use — and teach — to generate leads online. Whether you're just starting or need a...
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Scaling with Social: When DIY Stops Working and It’s Time to Hire
In this episode, Scaling with Social: When DIY Stops Working and It’s Time to Hire, I’m breaking down when it’s time to stop doing your own social media and hire help. We talk about audits, engagement, scaling your business, and why consistency beats perfection. Ready to grow your brand and your...
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The Power of Showing Up with Event Based Marketing
In this inspiring episode, Carrie J. Little chats with top-producing real estate agent Sheena Baker to unpack the secret to her success—showing up. From childhood basement parties to becoming the go-to agent in her community, Sheena shares how authentic relationships and consistency built her...
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AI Tools We Can't Ignore!
In this episode, we dive into how AI, especially ChatGPT, is reshaping industries like education, real estate, and business. Discover the surprising stats behind who's embracing AI and why there's still hesitation. Join us as we reveal practical ways to leverage AI tools daily for efficiency and...
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Unlocking the AI Funnel
In this episode, we dive deep into the transformative power of AI, exploring how tools like ChatGPT can streamline your decision-making and daily tasks. Dr. Mina reveals her "funnel effect" strategy for turning scattered information into actionable insights. Carrie shares practical tips for real...
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Memory, Projects & AI Hacks
In this episode, "Memory, Projects & AI Hacks" Mina and I dive into the latest ChatGPT updates and how they can revolutionize the way you work. We break down the new Memory feature, how Projects can help you stay organized, and share AI hacks that will save you time and boost productivity.…
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A Real Estate Agent’s Focus Formula
Do you ever feel stuck or off track as a real estate agent? In this episode, Carrie J. Little shares four essential strategies to regain focus and build consistency in your business. Whether you're new to the industry or just need a reset, these practical tips—ranging from using checklists to...
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Social media leads, brand building, followers, and engagement
In this episode, we’re diving deep into the power of social media for real estate agents. It’s not just about posting—it’s about building relationships, establishing trust, and creating content that converts followers into clients. I’ll break down engagement strategies, the importance of brand...
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TikTok Shutdown - Lessons Learned
Imagine this: a world without social media. In this episode of Twinfluence, Carrie J. Little dives into the recent TikTok shutdown and its ripple effects on users, businesses, and social media strategies. Learn essential lessons from the ban, explore actionable steps to diversify your online...
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Stop Buying Leads! Use These Seller Lead Hacks Today
Discover how to find seller leads without spending money on buying them! In this video, Carrie J. Little, Managing Broker of Caremark Realty Group, shares her top five lead-generation strategies for real estate agents. Learn how to leverage your sphere of influence, predictive analytics, canceled...
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AI's Big Leap 2025 Insights
In this episode, AI's Big Leap 2025 Insights, we dive into the future of AI in real estate, education, and business for 2025. Carrie and Mina share how AI tools like ChatGPT and Canva are revolutionizing efficiency, creativity, and strategy. We discuss AI-powered trends, ethical integration, and...
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Stay Ahead with AI: ChatGPT's Latest Features
"Welcome to the Sunday Morning Show with Carrie J. Little and Dr. Mina Jo Blazy! In this episode, we dive into the latest updates from ChatGPT and discuss how these innovations are shaping the AI landscape. Join us as we explore practical applications, highlight new features, and share insights…
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Get Comfortable with AI and Social Media
In this engaging conversation, Carrie J. Little and Dr. Mina Jo Blazy discuss their recent experiences teaching classes, using AI tools, and tackling video creation for social media. They highlight the challenges of stepping out of one’s comfort zone and the value of embracing new technologies in...
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Building Brand Awareness as an Agent
In this episode, we dive into the art and strategy of building brand awareness, especially for real estate agents looking to stand out in a competitive market. Carrie J. Little shares her personal journey of overcoming challenges like content creation and video production, emphasizing the...
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Canva & ChatGPT: Fun AI Experiments
In this episode, Mina and I dive into the world of AI creativity, testing out Canva’s latest features and ChatGPT’s capabilities. We share tips, laughs, and insights on how these tools can spark new ideas, boost productivity, and even help create a children’s book! Tune in for a fun and inspiring...
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"Streamline, Strategize, Succeed with AI"
particularly ChatGPT, is transforming the way we work, think, and strategize. From leveraging AI as a powerful thought partner to refining everyday tasks, they explore how AI helps professionals streamline their processes and take control of their time. Whether you’re a seasoned expert or just...
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Strategy of a Top Producer
In this energizing episode of Coffee with Carrie, I dive into the mindset and strategies of top real estate producers. Grab your coffee and a notebook as I share insights on what it takes to succeed in today’s competitive real estate market. From goal setting, lead generation, and creating…
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ChatGPT Graphs and Charts
Leveraging ChatGPT Graphs and Charts with Dr. Mina J. Blazy. www.instagram.com/carriejolittle www.instagram.com/minajblazy www.SmartGirlMedia.com https://www.tiktok.com/@carriejolittle www.tiktok.com/@minablazy Subscribe to my YouTube Channel
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ABOUT THIS SHOW
Carrie J. Little, BS, MS is the Broker Owner of CARMARC Realty Group and Digital Marketing and Data Stratagist for the real estate industry. Carrie is a 20+ year veteran in the business. Here expertise is showing agents how to generate leads with the tools they pay for from their companies and mls. When you learn how to list, you own the inventory. Carrie also, comes from a technology background, television and residential, commercial and new construction.
HOSTED BY
Carrie Jo Little, Digital Marketing Strategist
CATEGORIES
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Frequently Asked Questions
How many episodes does The Socially Savvy Agent have?
The Socially Savvy Agent currently has 203 episodes available on PodParley. New episodes are automatically indexed when they're published to the podcast feed.
What is The Socially Savvy Agent about?
Carrie J. Little, BS, MS is the Broker Owner of CARMARC Realty Group and Digital Marketing and Data Stratagist for the real estate industry. Carrie is a 20+ year veteran in the business. Here expertise is showing agents how to generate leads with the tools they pay for from their companies and mls....
How often does The Socially Savvy Agent release new episodes?
The Socially Savvy Agent publishes regularly with 203 episodes available. Check the episode list for the typical release schedule.
Where can I listen to The Socially Savvy Agent?
You can listen to The Socially Savvy Agent on PodParley by clicking any episode. We provide an embedded audio player for direct listening, and you can also subscribe via your preferred podcast app using the RSS feed.
Who hosts The Socially Savvy Agent?
The Socially Savvy Agent is created and hosted by Carrie Jo Little, Digital Marketing Strategist.
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