The Tom Ferry Podcast Experience
by Tom Ferry
Greatness lives within us all. But have you tapped into yours – or is it stuck inside you? Top-ranked real estate and business coach Tom Ferry’s life’s work is all about helping people fulfill their vast untapped potential. The Tom Ferry Podcast Experience will give you the knowledge, support, motivation and tools to succeed in business and achieve your true potential. Every Monday, you’ll get a quick (under 5-minute) dose of all-important Mindset and Motivation. On Tuesdays, you’ll receive audio from the legendary weekly #TomFerryShow. Each Wednesday brings you the Tom Ferry Podcast Experience, in-depth original episodes spanning everything from illuminating guests to inspiring keynote speeches to hands-on business training. We’ll wrap up the week every Thursday with some fun and enlightening #TBT lessons and guidance that are as relevant today as when first presented. The Tom Ferry Podcast Experience is designed to help you grow, achieve more, earn more and ultimately, fulfill the gr
Episodes
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What’s Really Happening in the Fall 2026 Housing Market?
What’s really happening in the Fall 2026 housing market—and what should real estate agents be telling their clients? In TFPE 345, Tom Ferry and David Childers break down the market headlines, the waiting-for-rates conversation, and how to help buyers and sellers understand what this market means...
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Private Listings vs. Open Real Estate: What Agents Need to Know
One topic has dominated real estate for the past few weeks: Compass’s private exclusives on one side, and on the other, Open Real Estate, a new shared listing system announced by the next four largest brokerages. Agents are confused, and the stakes are high at a time of historically low…
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How to Turn the Low-Rate Objection Into a Listing Opportunity
You’re about to learn a new term that will majorly impact your business… and it’s just two, simple words courtesy of author and 30-year mortgage industry veteran JJ Mazzo: “Life rate.” Millions of homeowners feel stuck in their low mortgage interest rate. You hear it all the time – “Our rate is...
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Building a Brand That’s Authentically YOU
“I just like a little bit of ridiculousness in my life.” That’s a direct quote from today’s podcast guest, Cassandra Marks, a highly successful agent from Vancouver, Washington. To understand what she’s referring to, I strongly suggest you watch this episode instead of just listening. And yeah,...
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Are You Suppressing Your Own Success? 3 Ways to Break Through
I’ve got a quick but powerful message about breaking through and tapping into your full potential on today’s podcast. In just 12 minutes, I’ll share three areas of your life and business that warrant closer examination – and some strategic suggestions to spark your transformation. I’m talking…
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The Social Media Blueprint for Real Estate Agents: How to Turn Content Into Business
If you’ve ever wondered what successful real estate agents are actually doing on social media to generate business, this episode of the #TomFerryPodcastExperience is for you. My guest is eight-year real estate veteran Faith Barrett, who closed 126 transactions in 2025 and doesn’t hold anything…
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The Formula for Turning Great Ideas into Massive Action
Today’s podcast is dedicated to missed opportunities from all the great ideas you never implemented. You know the story… you get a new business idea, get excited, scribble it on a “to-do” list somewhere, and then… sink right back into your routine and forget all about it. Let’s change that. To...
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Difference Makers: 5 Traits That Define Outliers
What separates the best from the rest? In any profession, you have your elite performers… the top 5%... who seem to naturally differentiate themselves from everyone else. The question then becomes, “What makes them special?” I got the answer from Rockstar sports psychologist Gio Valiente, and…
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Less Friction, More Connection: The Control Selling Method, Explained
It’s likely you’ve never thought as deeply about the sales process as you will in the next 52 minutes – especially if you’re among the 82 percent of people who came into real estate with no formal sales training. My guest on today’s podcast is not only a powerhouse Baltimore team leader, but also...
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The YouTube Tips for Real Estate Agents That Turned 1000 Subscribers Into 3 Deals a Year
Every 1000 YouTube subscribers generates between 1 and 3 real estate transactions a year. Here are the YouTube tips for real estate agents that make that math work in your favor. READY TO GROW YOUR REAL ESTATE BUSINESS ON YOUTUBE? Schedule a free call with a Tom Ferry...
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How to Sell 100 Homes a Year as a Young Real Estate Agent | Anthony Anselmo
He skipped college. He got his real estate license. And he started making phone calls. Year 1: 6 homes. Year 2: 30 homes. Year 3: 75 homes. Year 5: On pace for 100. All before the age of 24. In this episode of Tom Ferry's Outliers series, Anthony unpacks exactly how he did it — the lead sources,...
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From $10M to $143M, Luxury Real Estate Tips From Manhattan's Top Agent | Michael Franco
From $10M to almost quitting — to $143M in one year. These are the luxury real estate tips Manhattan's top agent wishes he knew sooner. Michael Franco started in real estate in 2008 with a law degree, 14 years of closing experience, and zero idea how to actually build a business. He sold $25...
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A $30M Copywriter's Client Communication Tips for Realtors that Actually Work
Most realtors sound like everyone else — and it's costing them clients every single day. Joanna Wiebe built a $30M business on client communication tips for realtors that actually work. Everything a realtor does every day is writing. Emails. Texts. Listing descriptions. Offer letters. Your bio....
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How Kelley Blue Book Is Changing Every Agent's Real Estate Lead Generation Strategy
A 100-year-old brand you already know and trust is about to revolutionize real estate lead generation strategy forever. And their August 1st launch might be the biggest listing lead opportunity of 2026 — but only for the right agents. If I asked you how much your car is worth, there's one name…
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Pivot, Don't Push | Mindset Monday
Sometimes the answer isn't to try harder. It's to try differently. We've all seen the fly that keeps slamming into the window. More effort. More force. More frustration. And yet, no breakthrough. The same thing happens in business. When something isn't working, our instinct is often to push…
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You're Not Failing. You're Just Not Taking the Shot.
Most people don't fail because they took the wrong shot. They fail because they never took one at all. The call. The email. The video. The conversation. The opportunity. Too many people get stuck waiting for certainty before they act. But clarity doesn't come before action. It comes from action....
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The AI Army That Helps You Sell More Homes In Less Time
Most agents are layering AI on top of an already overwhelming workload — and wondering why they feel busier than ever. This week on the podcast, TF Coach Emily Terrell breaks down what separates agents who drown in AI tools from the ones who use AI to actually buy back their time. Emily runs a…
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You Need To Let Go Of The Noise | Mindset Monday
This real estate market is filled with noise. Some people are spreading fear, talking trash, and ghosting their agents. So what are you going to do about it? Get mad? Get discouraged? How about you change the way you look at things? That’s what this Mindset Monday will help you do.
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How A 25-Year-Old Agent Sells 200 Homes A Year | Outliers
Tom Ferry's Outliers series is back — this week with an agent who went from selling knives in college to selling 200 homes a year before his mid-twenties. At just 25, Caleb Monroe is on track to close 200 homes this year. He started in 2020 as a community college student, and his transaction…
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1 Habit = 85% Success Rate | Mindset Monday
The habits you install directly shape the results you’re able to achieve. So, does that mean you should go install a bunch of habits right now? Not so fast. Watch this Mindset Monday first. Want to zone in on the exact best habit for you and your business? Schedule a call with my office: 📞...
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The Death of Generalist Agents: Why You’re Being Replaced by Experts
The generalist agent is disappearing. The ones winning right now aren't trying to be everything to everyone — they're becoming the undeniable expert in one thing. Valerie Upham, a Compass agent in San Diego, did exactly that. By committing to a single, high-need specialty most agents won't touch,...
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Real Estate is About Cultural Relevancy | Mindset Monday
What does it mean to be culturally relevant as a real estate agent? That’s what this whole game is about, and it’s what I’m answering in this Mindset Monday. But heads-up… The times aren’t just changing—they’ve already changed. If you’re serious about being relevant and profitable in this…
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How to Break Buyer and Seller Paralysis FAST
This week on the podcast, you'll hear from a coach who closes consistent deals in the exact market everyone else is calling "stuck." Kristi Jencks is a Tom Ferry coach who guides 40 coaching clients, sells 20+ homes a year, and is raising eight children — and she still treats every listing as a…
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It’s Time To Unfollow Some Socials | Mindset Monday
When you scroll through social media, how does it make you feel? If the answer is angry, exhausted, or scared, that’s not going to help you in business or life. On this Mindset Monday, I’ll take you through why it’s time to start cleaning up what you follow on social.
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The New Trend in Video: Moving Beyond Polished Reels to Storytelling | Outliers
Welcome back to Tom Ferry's Outliers Series—where we study the disciplines of agents who are doing extraordinary things. What does it take to go from no clients and no money to leading the top-producing medium-sized team in the country at Real Broker? In this episode, Tom Ferry sits down with...
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The 2026 Market: What to Tell Your Clients Right Now
How's the market? It's the question every agent gets asked. And in Summer 2026, no two markets give the same answer. This week, Tom sits down with David Childers, CEO of Keeping Current Matters, for the data and context agents need to give clients the right answer right now. David brings the…
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Building a $10 Million Luxury Brand from Scratch
This week on the podcast, you’ll hear from an agent who defied all the rules of real estate and came back more profitable than ever. At just 30 years old, Avi Becker of Santa Barbara, CA, has already scaled to $30 million in annual production. But after reaching the top, he did the unthinkable…
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Where I Get Advice | Mindset Monday
It doesn’t matter how smart you are — going it alone isn’t a good idea. You need to have mentors to bounce ideas off, get outside perspectives, and help you see what you’re missing. In this Mindset Monday, I’m talking about the mentors who keep me on track. Looking for a top-tier mentor to guide...
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The Ultimate Strategies for Real Estate YouTube
Most agents are either ignoring YouTube — or posting videos nobody is searching for. Both are costly mistakes. In this episode, Tom sits down with Aaron Cuha, a YouTube coach, real estate veteran, and host of Listing Velocity—YouTube Edition — a revolutionary new YouTube training program only for...
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“Someday” Is Too Late | Mindset Monday
Episode Description: If it’s not in your calendar, then how much longer are you really going to keep putting it off? This Mindset Monday is a reminder that you don’t have as much time as you think you do. Want to really make the most of your life and not look back with regrets? That’s what we…
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From Lyft Driver to $30M Real Estate Producer
This week on the podcast, you’ll hear from an agent who defied all the rules of real estate and came back more profitable than ever. At just 30 years old, Avi Becker of Santa Barbara, CA, has already scaled to $30 million in annual production. But after reaching the top, he did the unthinkable…
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How to Discover Your Purpose | Mindset Monday
What do Steve Jobs, Walt Disney, and all the great entrepreneurs have in common? They’ve answered five questions. If you answer and live by these questions, your life will change. So why doesn’t everyone do it? It’s not as easy as it seems. Need help in getting real clear on what’s important in...
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Age 24. 300 Deals. Here's How He Did It. | Outliers
This week on Tom Ferry’s Outliers series, you’ll hear from an agent whose story will inspire agents at any level. At just 24 years old, Elio Alanis of Houston, TX, is already pacing 300 transactions a year. He closed 11 deals in his first year and built his entire business without a sphere of...
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3 Words. 1 Idea. Total Freedom | Mindset Monday
If you're hesitating to post that video, send that text, or make that hire... The only person you're hurting is yourself. When fear or doubt strikes, there are three words I always come back to. They're the absolute truth, and knowing them will set you free. Ready to truly move past fear and…
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The AI & Marketing Behind a $100M+ Team-Style Brokerage | Outliers
Tom Ferry’s Outliers series continues with a masterclass in high-volume scaling. Doug Edrington doesn't just run a team; he runs a "team-ridge"—a brokerage that operates with the tight-knit culture and lead-generation power of a team. After 21 years in the business, Doug has cracked the code on...
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Boomer or Doomer? | Mindset Monday
Real estate is not a business for doomers. Your mindset is the foundation of everything – your income, your quality of life, and the opportunities you attract. Need help? That’s what we do at Tom Ferry Coaching. Check out this free video that shows you the real systems that agents are using to...
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How To Run A $100M Real Estate Business From Anywhere | Outliers
Tom Ferry's Outliers series is back — this time with a deep dive into the world of luxury real estate. Lourdes Maestres runs a $100 million luxury team out of Fort Lauderdale with a team of just 15 people. And she travels four months out of the year. Where most agents hustle harder to earn more,...
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Why Your Business Feels Unstable
What’s the material your business is made out of? That’s the question of the week. Because if a market shift can blow your house down, it’s time to start laying some real bricks. If your business feels unstable, inconsistent, and fragile in any way, Tom Ferry has the free trainings, podcasts, and...
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How to Get Out of Production & 2X Sales Every Year | Outliers
Tom Ferry’s Outliers series is back, with a special focus on building and leading extraordinary real estate teams! Kyle Zene was just 27 years old when he opened his own brokerage in February of 2020—a few weeks before the world shut down. Where most leaders would’ve panicked, Kyle pivoted his...
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This is Why Most Agents Lose Opportunities | Mindset Monday
How long does it take you to write the perfect email or send the perfect text? By the time you're done, someone else will probably already have that listing appointment. Real estate isn’t about perfect. It’s about first and fast. Are you serious about growing your business FAST? Coaching is the...
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Update: How I Would Handle Every Paycheck Today
13 million views. 8 years later. And it still hits a nerve. Back in 2017, Tom posted a video about how the wealthy manage their money, and the internet lost its mind. Now he's back to react to it. Not because he had to. Because he couldn't not. Most of what he said back then? Still dead-on. But...
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An Unpopular Fact About Business | Mindset Monday
This is something that a lot of business owners don’t want to hear. And if you’re one of them, then you especially need to hear it. The easy way is the easiest way to keep wasting time and money. Ready to choose a better way? Tom Ferry's Coaching doesn’t make the things you do easier — it makes…
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The 3 Emotional States of Business—And How to Climb to Greatness
Stop guessing and start generating. In this impromptu masterclass, Tom Ferry reveals why most real estate businesses are currently in a state of "disease"—and the exact, unapologetic steps required to move past "wellness" and into "greatness." If you feel like you're "waiting" for the market to...
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3 Things You Need to Stop NOW! | Mindset Monday
There are three things killing your happiness and success. You probably do them every day, but if you stop them now, I promise that everything in your life will improve. Give it a shot now. Need help getting your mind & business in check? Schedule a free business strategy session and learn how to...
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How to Go from Dis-Ease to Wellness to Greatness | Mindset Monday
Does it ever feel like everything in your life is all mixed up (finances, health, discipline, etc.)? Most agents focus on moving from a state of “dis-ease” to “wellness,” but I’ll tell you, wellness isn’t where you want to be. Greatness is achievable, and in this Mindset Monday, I’ll let you know...
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How to Win the Market When Rates Skyrocket | Outliers
Welcome back to Tom Ferry's Outliers Series—where we unpack the mindset and disciplines of agents doing extraordinary things. This week, Tom sits down with Chris Wolf — a former home builder and house flipper who made a career pivot into real estate sales just 14 months ago. He knew no one in his...
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She Set a $250K GCI Goal – Then Made $750K | Outliers
Welcome back to Tom Ferry's Outliers Series—where we unpack the mindset and disciplines of agents doing extraordinary things. This week, Tom sits down with Joy Lynn, a Salt Lake City agent who started last year with a $250,000 GCI goal… then blew past it so fast she had to keep raising the…
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How to Emulate Success | Mindset Monday
Want to know how to emulate success as a real estate agent? In this Mindset Monday, I’ll show you exactly how it’s done, so you can stop reinventing the wheel and start seeing results. You’ll learn exactly what to do, what to observe, and how to get out of your own way. Watch it now!
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How One Agent Turned $100 into $1.25M | Outliers
Welcome back to Tom Ferry’s Outliers Series—where we unpack the mindset and disciplines of agents doing extraordinary things. This week, Tom sits down with Mario De Santes, an Italian immigrant who arrived in the U.S. with $100, no English, and a willingness to do whatever it took. Fast forward…
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The Truth You Don’t Want (But Need) To Hear | Mindset Monday
Sometimes the best advice you can possibly get is exactly the thing you don’t want to hear. It’s the truth you’ve been avoiding – the realization that stings. But once you accept it, everything shifts. Suddenly, you’re free. In this Mindset Monday, I’ll share the three words that changed how I...
About this show
Greatness lives within us all. But have you tapped into yours – or is it stuck inside you? Top-ranked real estate and business coach Tom Ferry’s life’s work is all about helping people fulfill their vast untapped potential. The Tom Ferry Podcast Experience will give you the knowledge, support, motivation and tools to succeed in business and achieve your true potential. Every Monday, you’ll get a quick (under 5-minute) dose of all-important Mindset and Motivation. On Tuesdays, you’ll receive audio from the legendary weekly #TomFerryShow. Each Wednesday brings you the Tom Ferry Podcast Experience, in-depth original episodes spanning everything from illuminating guests to inspiring keynote speeches to hands-on business training. We’ll wrap up the week every Thursday with some fun and enlightening #TBT lessons and guidance that are as relevant today as when first presented. The Tom Ferry Podcast Experience is designed to help you grow, achieve more, earn more and ultimately, fulfill the gr
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Tom Ferry
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