The YourLIVINGBrand.live show podcast artwork

PODCAST · business

The YourLIVINGBrand.live show

The YourLIVINGBrand.live show is about what makes you unique as a brand. What you do, why you do it, who you do it for, and why you are valuable to them. Every brand has a story. Something that sets them apart and engages their audience in a positive way. Every week, we have another guest that tells us their story and how they find ways to interact with their particular audience.Bio for Ben Baker:I am the corporate storyteller of your brand. Let me help you engage your audience in meaningful ways.

  1. 359

    The Last Hurrah: Bringing Down The Curtain On Your Living Brand Live With Ben Baker

    We’ve been on a long journey together, but our journey is about to end. This show has been an incredible learning experience for everyone. This episode is where we should think about where we are going and where we’ve been because when we understand where we have been, we will be successful in getting to where we need to go. Ben Baker extends his appreciation to everyone, for he learns a lot from his guests and audience to get him where he’s heading. Tune in to this episode, and let’s find common ground to move forward together.Love the show? Subscribe, rate, review, and share! https://yourbrandmarketing.com/yourlivingbrand-live-show/

  2. 358

    Getting Out Of Your Own Way While Negotiating With Moshe Cohen

    Negotiation isn't an easy task. It's highly emotional and there is so much fear behind it. It can be as simple as negotiating for a raise. You don't want your self-esteem to get hurt, but you also don't want to get fired. If you want to negotiate, you need to learn how to manage your emotions and be self-aware of what might happen to you. Know how to value the other person and respect their perspectives. If you want to learn more about negotiations, listen to today's episode where Ben Baker talks to the founder of The Negotiating Table, Moshe Cohen. Learn how to manage your emotions in real time during a negotiation. Know how to negotiate around interests. Find out the different types of fear around negotiation. Listen in if you want to win all your negotiations.Love the show? Subscribe, rate, review, and share! https://yourbrandmarketing.com/yourlivingbrand-live-show/

  3. 357

    What do Employees Need to be Loyal and Engaged at Work?

    Employees are one of the pillars that keep our business growing; without them, our business will cease to exist. So what do employees need to keep them in your company? In this episode, our guests, Erica Parisi, a Senior Consultant in HRIS Transformations, and Imtiaz Khan, a computer engineer, identify what employees need to be loyal and engaged at work. Money may be essential for us but money alone is not enough to keep employees at work; employees also seek opportunity to grow. Erica and Imtiaz also share what kind of leaders they want to work with and how they like to communicate with them. This episode has in store so much more insights from Imtiaz Khan and Erica Parisi, so tune in now and learn more from The YourLivingBrand.Live Show!Love the show? Subscribe, rate, review, and share! https://yourbrandmarketing.com/yourlivingbrand-live-show/

  4. 356

    Being A Long-Term Thinker In A Short-Term World With Dorie Clark

    Achieving goals requires one to be willing to work hard in the present to see the results in the future. However, being a long-term thinker in a short-term world no easy thing. The pandemic made us realize that we can make long-term plans but might have to take unexpected detours. Today, Ben Barker sits down with Dorie Clark as they talk about long-term thinking in a fast-paced, short-term world. Dorie is a communication coach and bestselling author who helps people and companies figure out how they can successfully get their message heard in a noisy and crowded environment.Love the show? Subscribe, rate, review, and share! https://yourbrandmarketing.com/yourlivingbrand-live-show/

  5. 355

    Red Team Thinking With Bryce Hoffman

    What is Red Team Thinking, and how can it help and elevate your organization? In this episode, Bryce G. Hoffman explains his model of Red Team Thinking, inspired by the Red Team concept from the military. He joins host Ben Baker to break down the concept using real-world examples to help leaders navigate the decision-making process with their team. This is not just a tool. This is a mindset that should be practiced by each member so that you can come up with the best strategies and solutions. Learn more about it and how it can be applied to your team and your business by tuning in!Love the show? Subscribe, rate, review, and share! https://yourbrandmarketing.com/yourlivingbrand-live-show/

  6. 354

    HR Sucks. . .But It Doesn’t Have To With Annissa Deshpande

    The majority of people agree that HR sucks, but it doesn't have to. HR leaders have to think modern. They have to break away from the traditional way of thinking. They have to learn how to align themselves with the goals and objectives of the business. Business leaders have no time to teach new recruits about their company. It's up to HR to do that. HR is responsible for the success of a business. Join Ben Baker as he talks to Annissa Deshpande about adopting the modern HR mindset. Annissa is a former HR executive of a Fortune 500 where she oversaw the successful hiring of 20k people in 150 countries annually. She is the founder of lōglab where she helps teams think bigger, align to business goals, and create great experiences for employees. Learn how to align with business goals so that you can succeed together as one company. Find out how curiosity plays a role in being an HR leader. Discover the importance of business partnerships and more today!Love the show? Subscribe, rate, review, and share! https://yourbrandmarketing.com/yourlivingbrand-live-show/

  7. 353

    Being Naked And Afraid With Wes Harper

    Do you know how much you can take and push through? Ben Baker sits with Wes Harper, owner of LightWire, Inc. Wes talks about the premise of the show, “Naked And Afraid,” where a man and a woman meet for the first time with no clothes. All they have are survival-type items to make it through 21 days in a jungle. The show has a huge appeal to people because they can’t imagine themselves doing it. Participants need to mentally prepare for discomfort and suffering – where so much growth and self-discovery happens. Dive in! Love the show? Subscribe, rate, review, and share! https://yourbrandmarketing.com/yourlivingbrand-live-show/

  8. 352

    The Power Of Strategic Thinking With Pat Fiore

    For most women, a traditional upbringing means growing up to find love, marry, and have kids. But Pat Fiore defies this notion with her strategic thinking skills. At a young age, Pat had already involved herself in the world of business. She knew that growing up, she wanted to pursue her career and break free from the norms of society as a woman. She sits with Ben Baker today to talk about her journey through the fashion industry and what she learned along the way. Listen in as Pat shares how problem-solving and strategic thinking helped her build her name and emerge as a woman in business.Love the show? Subscribe, rate, review, and share! https://yourbrandmarketing.com/yourlivingbrand-live-show/

  9. 351

    Rock And Roll Fantasy Camp With David Fishof

    Music can change people's lives. It gives them passion. And this episode's guest moved with his love for music to change his life and of others. Like other well-known artists, comedians, and singers, David Fishof's blossomed in the Catskills. This is where he began to organize and assemble artists for exciting live shows. The greatest production that stands out from the rest was the Rock' n' Roll Fantasy Camp. Discover what goes on behind the camp. Find out how it delivers an exceptional musical experience to people worldwide. Join David as he shares about his journey in the industry and passion for music.Love the show? Subscribe, rate, review, and share! https://yourbrandmarketing.com/yourlivingbrand-live-show/

  10. 350

    What Is Your BHAG (Big Hairy Audacious Goal) With Martin Stark

    The LGBTQ’s inclusion in boxing is a big hairy audacious goal. But guess what, Martin Stark is close to bringing that goal into reality. Martin is the founder and CEO of the World Gay Boxing Championships who’s passionate in making everyone feel they belong. Martin talks with Ben Baker about how situations and plans may change, but you need to stay true to your vision. If you want to bring your vision to fruition, inspire others to rally to you. Community is always the key to making big things happen. Tune in!Love the show? Subscribe, rate, review, and share! https://yourbrandmarketing.com/yourlivingbrand-live-show/

  11. 349

    Being An Influencer Vs. Being Influential With Ahmad Imam

    One of today’s most buzzworthy word, and something marketing mavens are always on the lookout for, is an influencer. But what does being an influencer mean, and what is the difference from being influential? We try to answer those questions and more, as Ben Baker sits down for an interview with Ahmad Imam, influencer and ambassador at Success Resources Australia. Ahmad discusses influence, how influencers work and why they need to have a positive impact on the world. Learn more about how influencers can change the world by tuning in.Love the show? Subscribe, rate, review, and share! https://yourbrandmarketing.com/yourlivingbrand-live-show/

  12. 348

    Why Do We Hide Behind Titles And Labels With Kim-Adele Randall

    Why do we hide behind titles and labels? It’s because it gives us an illusion that from titles alone, we can get the respect we want. Ben Baker’s guest in this episode is Kim-Adele Randall, the Chief Executive Officer of MasterMindSet. Kim talks with Ben about how we need to learn to live up to our titles. Leading with kindness, humanity, and courage, is an excellent way to do that. We need to share vulnerability without losing credibility. And to give people support when learning new skills because change is uncomfortable. Sit back, relax, and enjoy this episode!Love the show? Subscribe, rate, review, and share! https://yourbrandmarketing.com/yourlivingbrand-live-show/

  13. 347

    Where Is Leadership Going With Tom Ziglar

    What does a great coach leader do? The first thing that a great leader should do is craft the vision for the organization's future. Today, we have Tom Ziglar to discuss how leaders create solutions and deliver results. He spent his entire life surrounded by world-class leaders, innovators, and motivators mainly because the world’s TOP motivator Zig Ziglar is his father. As a result, he has gained a lot of knowledge into developing leadership skills. Tune in to learn what top performers do to scale an organization up!Love the show? Subscribe, rate, review, and share! https://yourbrandmarketing.com/yourlivingbrand-live-show/

  14. 346

    Organizational Effectiveness For Growth And Success With Paul Hevesy

    Are you looking for ways to transform your company for growth and success? Then listen to this episode as Paul Hevesy discusses the importance of organizational effectiveness. Companies have different organizational goals and strategies. But one thing that is common among them is measuring and being mindful of their objectives. Paul shares his career and experience in sales, operations, general management, and HR at Stanley Black & Decker, and how he views organizational effectiveness in the said company. What are the different aspects that contribute to organizational success? Stay tuned and find out more!Love the show? Subscribe, rate, review, and share! https://yourbrandmarketing.com/yourlivingbrand-live-show/

  15. 345

    Best of 2021 Replay: How to Become an Effective Leader with Alan Huskins

    Leadership has come so far since the industrial age, and yet, many are still stuck leading the old way that it's not effective anymore. In this episode, Ben Baker interviews someone who has cracked the leadership code, particularly in this day and age. He sits down with the author of Cracking the Leadership Code, Alain Hunkins. Here, Alain shares his thoughts on the future of leadership while giving some of his great insights into what it takes to be an effective leader where people can thrive, do great work, and feel great about it. He also breaks down the things he found that are working and the things that are not in leadership while also revealing the secrets to building strong leaders: connection, communication, and collaboration. This conversation is surely jam-packed with all the knowledge you need about being an effective leader, one that the team needs to survive, so don't miss out! Love the show? Subscribe, rate, review, and share! https://yourbrandmarketing.com/yourlivingbrand-live-show/

  16. 344

    Fixing The Gaps In Leadership Development With Michael Norton

    The world is rapidly changing, and leaders need to change with it. To facilitate that change, we need to identify and fix the gaps in leadership development before we can develop the leaders we need. In this episode, Ben Baker discusses leadership and how to fill the gaps with Michael Norton, the Executive Vice President at Xinnix. Michael talks about what he learned about developing leaders from some of the best in the world, including the renowned Zig Ziglar, and discusses what we need to do to develop leaders today. Tune in and learn more about leadership from Michael and Ben.Love the show? Subscribe, rate, review, and share! https://yourbrandmarketing.com/yourlivingbrand-live-show/

  17. 343

    Miracles On The Hardcourt: Lessons In Leadership With Coach Jim Johnson

    No one could have predicted what would happen on February 15, 2006, when Coach Jim Johnson sent in his basketball team manager, a student on the autism spectrum named James MacElwain to play in their division finals game. What followed was a miracle that taught Coach Jim powerful lessons on leadership. In this episode, Ben Baker sits down and talks to Coach Jim about this miraculous moment and what lead to it. Coach Jim also shares what he’s learned over the years as a leader and how to bring a team to success.Love the show? Subscribe, rate, review, and share! https://yourbrandmarketing.com/yourlivingbrand-live-show/

  18. 342

    Leadership Lessons From The Firehall With David Hollenbach

    Effective leaders know how to get their people’s trust, allowing them to feel valued and put their best selves forward in what they do. How do you do that? In this episode, we're going to learn how as we talk about the lessons in leadership from the firehall. Ben Baker and David Hollenbach dive deep into the leadership style that's going to help us scale and succeed. Retired Battalion Chief David Hollenbach is an experienced, decorated Chief Officer with a 23-year history of working in the public safety industry. David started with reading leadership books, consuming every piece of information from military leadership to fire service leadership and corporate leadership. He explains the fundamentals in his leadership programs and how we could shape those lessons and apply them to our businesses. Let's listen to learn how we could be the best versions of leaders in this society.Love the show? Subscribe, rate, review, and share! https://yourbrandmarketing.com/yourlivingbrand-live-show/

  19. 341

    DON'T CHASE EVERYTHING - DO WHAT MATTERS With Tim Kubiak

    Focusing on what matters is what every business should be delivering. Instead of always going for that new shiny penny, your sales team should know who your customers are and make sure that their needs are met. Ben Baker’s guest today is Tim Kubiak, the CEO of Zepol Productions. Tim discusses how we should be chasing clients that are willing to have those conversations with us and help figure out what they need to grow or profit. He also highlights the importance of stepping away and pointing them in the right direction should we fail to help them meet those needs.Love the show? Subscribe, rate, review, and share!Here’s How »Join the YourLivingBrand.Live ShowCommunity today:yourbrandmarketing.comLinkedInTwitterFacebookYouTube

  20. 340

    How Finding Your Why Awakens Your Passion With Gary Sanchez

    Finding your why is the missing key that will help your business take off. Ben Baker’s guest today is Gary Sanchez, the founder of WHY Institute. Gary shares with Ben the two most important lessons he learned in his journey. The first is if you talk about what you do you’ll blend in with everybody who does what you do. The second is if you talk about why you do what you do, you stand out from everybody who does what you do. Eager to find out your why? Then this episode’s for you. Tune in!Click here to DISCOVER YOUR WHY and use coupon code BENBAKER at checkout.Love the show? Subscribe, rate, review, and share!Here’s How »Join the YourLivingBrand.Live ShowCommunity today:yourbrandmarketing.comLinkedInTwitterFacebookYouTube

  21. 339

    Culture As A Competitive Advantage With Siobhan (Shiv-wan) McHale

    Having the right culture in your business gives you a significant competitive advantage. This notion is gradually being accepted into the mainstream and culture change has become a must for every organization. Ben Baker’s guest today is Siobhan McHale, author of The Insider's Guide to Culture Change. Siobhan shares with Ben her experience of helping transform Banking Group Limited (ANZ) in Australia and New Zealand from the lowest-performing bank in the country into one of the highest-performing in the world. The key? Culture change. Join in the conversation and discover how you can instill a growth culture within your workplace to enable the delivery of your growth agenda. Dive in!Love the show? Subscribe, rate, review, and share!Here’s How »Join the YourLivingBrand.Live ShowCommunity today:yourbrandmarketing.comLinkedInTwitterFacebookYouTube

  22. 338

    The Secrets To Running A Successful Service-Based Business Remotely With Spencer Shaw

    Running a service-based business remotely can be a difficult prospect, but PodKick found an ingenious way to do it. The company has been running their operations remotely for years and have been successful in the podcast production scene. In this episode, Ben Baker interviews Spencer Shaw, the CEO of PodKick. Spencer talks about setting up a remote business, what he has learned from the experience and what tools work for remote businesses. He also discusses the hiring process, choosing the right people and what kind of employees he wants on his team. Love the show? Subscribe, rate, review, and share!Here’s How »Join the YourLivingBrand.Live ShowCommunity today:yourbrandmarketing.comLinkedInTwitterFacebookYouTube

  23. 337

    Effective Storytelling: All Great Story Ideas Start From Somewhere With John David Mann

    When writing your own personal life story, you want to include everything. Every experience, every moment, every joke. But sometimes it's better to leave some on the cutting-room floor. It's better to focus on one thing rather than two at the same time. Because when it comes to storytelling, you can get so much more story by removing all the clutter. This is what New York Times Bestselling author, John David Mann believes in. John is the bestselling author of several books such as Steel Fear, The Go-Giver, Out of the Maze, and many more. John also writes blogs, novels, memoirs, and just about anything. Learn all about good storytelling and how to write it with your host, Ben Baker and his guest John David Mann. Find out John's secrets to writing and how all great story ideas start from somewhere.Love the show? Subscribe, rate, review, and share!Here’s How »Join the YourLivingBrand.Live ShowCommunity today:yourbrandmarketing.comLinkedInTwitterFacebookYouTube

  24. 336

    Creating A Category With Bonnie Sussman Strominger

    Have you ever gone to a movie house only to spill your popcorn on the floor or God forbid onto someone else? Or did you ever react quick enough to that nasty bump on the road that would end up spilling your drink? If only you had a GoLidZ. In this episode, Ben Baker sits down with Bonnie Sussman Strominger, the Founder and CEO of GoLidZ—the product that revolutionized cup lids. Discover the a-ha moment that made Bonnie realize why she wanted to make all-in-one lids. Also, learn what it takes to create a brand-new category as an entrepreneur and how she inserted her business into the QSR industry.Love the show? Subscribe, rate, review, and share!Here’s How »Join the YourLivingBrand.Live ShowCommunity today:yourbrandmarketing.comLinkedInTwitterFacebookYouTube

  25. 335

    Liz Sara On How Entrepreneurial Women Can Get Their Businesses Off The Ground

    Did you know that in the United States, 90% of the 12 million female entrepreneurs have no employees and half of them make less than $10,000 a year? This sounds fake but it’s true. It’s shocking because it shows just how little of a piece of that economic pie business women are getting, and there are a lot of business women in the United States! Looking into this problem, Ben Baker speaks with experienced entrepreneur, business leader, and angel investor Liz Sara, the Founder and CEO of BestMarketing and the Chairperson of the National Women's Business Council. Tune in as Liz talks about her career as an entrepreneurial woman, and learn about the common mistakes that new businesses tend to make. Don’t miss this episode to find out how women can earn a bigger piece of that economic pie.Love the show? Subscribe, rate, review, and share!Here’s How »Join the YourLivingBrand.Live ShowCommunity today:yourbrandmarketing.comLinkedInTwitterFacebookYouTube

  26. 334

    Level Up In The Game Of Life With L. Scott Ferguson

    Look at yourself in the mirror and then look at yourself again the next day. Did you become a better version of that person you saw in the mirror a day before? If your answer is yes, then you have reached one step closer to leveling up. Join your host Ben Baker and his guest, good friend, fellow podcaster, and founder of Time to Shine Today podcast, L. Scott Ferguson. Come and sit back with Scott as he talks about his life from his crazy upbringing, his service with the navy, and his reason as to why you should level up today. Love the show? Subscribe, rate, review, and share!Here’s How »Join the YourLivingBrand.Live ShowCommunity today:yourbrandmarketing.comLinkedInTwitterFacebookYouTube

  27. 333

    How To Become An Effective Leader: Cracking The Code On The Future Of Leadership with Alain Hunkins

    Leadership has come so far since the industrial age, and yet, many are still stuck leading the old way that it's not effective anymore. In this episode, Ben Baker interviews someone who has cracked the leadership code, particularly in this day and age. He sits down with the author of Cracking the Leadership Code, Alain Hunkins. Here, Alain shares his thoughts on the future of leadership while giving some of his great insights into what it takes to be an effective leader where people can thrive, do great work, and feel great about it. He also breaks down the things he found that are working and the things that are not in leadership while also revealing the secrets to building strong leaders: connection, communication, and collaboration. This conversation is surely jam-packed with all the knowledge you need about being an effective leader, one that the team needs to survive, so don't miss out! Love the show? Subscribe, rate, review, and share!Here’s How »Join the YourLivingBrand.Live ShowCommunity today:yourbrandmarketing.comLinkedInTwitterFacebookYouTube

  28. 332

    Brand Activation On An Olympic Scale With Pete Canalichio

    Imagine a finance guy having his break at marketing doing brand activation for Coca Cola in the middle of the Olympics. By some combination of luck, hard work and genius, Pete Canalichio pulled it off during the 1998 Nagano Olympics and it launched his fruitful career in brand activation and expansion. Many Olympic stints later, Pete has become a global authority on brand expansion, a licensing expert, TEDx speaker and award-winning author of the bestselling book, Expand, Grow, Thrive. At BrandAlive, Pete uses his global branding experience to help emerging brands reach their full potential. Listen in to his conversation with Ben Baker and get a glimpse of the ins and outs of such a massive undertaking in marketing that few other people will ever get to experience.

  29. 331

    What Makes A Good Podcast Great With Billy Samoa Saleebey

    A study shows that 50% of all US homes are fond of podcasts. After all, it's always a delight to tune into your favorite podcast while working, driving, or doing routine tasks. But what makes a good podcast great? Joining Ben Baker on the show today is Billy Samoa Saleebey, the host of the amazing podcast called For the Love of Podcast, a show dedicated to helping podcasters create world-class podcasts. With millions of podcasts out there, it can be easy to get swallowed up by the noise. Tune in to this episode to learn what makes a good podcast great so you’ll stand out from the crowd.

  30. 330

    Geoffrey Stern: How To Create Memories Through Sound Technology

    The five senses are emotional triggers, and therefore it is only natural for businesses to tap unto them to better connect with their target audience. For Geoffrey Stern, he chooses to tread the less chosen path and create memories through sound. He sits down with Ben Baker to share how his company, Voice Express, integrates sound technology in their products to send across messages in a much more meaningful and impactful way. He also underlines the importance of listening when the power of speaking is utilized. Furthermore, Geoffrey explains the secrets of creating engaging content in the digital world, particularly the use of QR codes.

  31. 329

    Being Imperfectly Perfect With Shelly St. John

    Most people die out on their passions because they are afraid to take risks or they do not want to hear what other people will say. But failing is part of our humanity, as well as our flaws and mistakes, making us imperfectly perfect beings. Ben Baker talks with Shelly St. John, dubbed as The Auction Diva, about the importance of being true to yourself and how to gather confidence in doing what you truly love, all while upholding your values and goals. Shelly explains why we must focus on the people who appreciate us instead of going for public fame and how embracing our passion can influence others in finding their own paths.

  32. 328

    REPLAY Finding Uniqueness Through Weakness With David Rendall

    Being unique can go both ways, either people love you or they don’t. Weakness can be seen as an opportunity to be unique through the mind of professional speaker, David Rendall. He advocates that people don’t necessarily need to improve their weakness because sometimes, amplifying it can lead to better results. It may sound too good to be true, but David shares the stories of real people who have made it work. He goes deep into the fundamentals of making your weakness a tool for your success.

  33. 327

    Communicating Successfully In A Digital Age With Mark Mitchell

    In light of what has been going on because of COVID, we find ourselves not going face-to-face and having that personal interaction with people as often as we normally have been. The question then is, how do we communicate, build relationships, and enable conversations to happen and trust to be built when we can't shake hands and look at each other eye to eye? On today’s show, Ben Baker brings on Mark Mitchell from Whizard Strategy to talk about communication in a digital age, especially in terms of conducting meetings, managing clients, and building business relationships. Mark is a sales and marketing growth consultant and the lead strategist behind Whizard Strategy.

  34. 326

    Content Marketing Is KING! With Darrin Mitchell

    Haven't you ever wondered what unique companies are making the United States that we don't even think about? In this episode, Ben Baker interviews Darrin Mitchell to talk about their company, and the value add of content marketing. He starts off by narrating how Trout River Industries began and how it became what it is today. He goes on to stress the importance of trust in digital marketing and its effects on business. He warns about listening to wrong and outdated advice that's no longer applicable to business today. Darrin and Ben also talk about the benefits of having your own podcast. What have you done for your business when it comes to content marketing?Love the show? Subscribe, rate, review, and share!Here’s How »Join the YourLivingBrand.Live ShowCommunity today:yourbrandmarketing.comLinkedInTwitterFacebookYouTube

  35. 325

    Marketing That's Seen, Heard And Felt With Ray Ziganto, Allison DeFord, Mark Mitchell, Mark Roberts, and Chris Luecke

    Nothing beats experience as a teacher. How much more when you are in a room full of brilliant minds with a combined 100 years of experience? Ben Baker welcomes you to the Game Changers series. In this first part of four, he brings together the minds of Ray Ziganto, Allison DeFord, Mark Mitchell, Mark Roberts, and Chris Luecke to talk about marketing that is seen, heard, and, most importantly, felt. This series was produced in August 2020 with the goal of talking about where we are today in terms of sales and marketing, where we are going, and how we are going to get there. Together, they break down the misconceptions surrounding marketing and discuss how to bring your customers into the conversation and speak their language. People will forget what you say, but they will never forget how you made them feel. Follow along this great discussion to find out how you can achieve that in your marketing.Love the show? Subscribe, rate, review, and share!Here’s How »Join the YourLivingBrand.Live ShowCommunity today:yourbrandmarketing.comLinkedInTwitterFacebookYouTube

  36. 324

    People-Centric Leadership With Deborah Coviello, Drop In CEO

    No matter how sophisticated your processes are, you will still run into problems with your business if you don’t pay more attention to the people side of things. The Drop In CEO herself, Deborah Coviello, graces today’s episode with Ben Baker to talk more about this. Deborah is the Founder of Illumination Partners and the host of the Drop In CEO podcast. For more than twenty years, she has been transforming businesses from within, elevating the talents of their organizations to new performance levels. Her experience has taught her to put tremendous value on people, whom she considers as the heart of every business. Learn how to become a more effective leader in your pack by listening to this interview.Love the show? Subscribe, rate, review, and share!Here’s How »Join the YourLivingBrand.Live ShowCommunity today:yourbrandmarketing.comLinkedInTwitterFacebookYouTube

  37. 323

    Making The Customer Experience Exemplary With Jeffrey Victor

    Customers are, without doubt, the center of every business. Thus, giving people true customer experience shows your dedication to scale your ventures. Today, Ben Baker talks to Jeffrey Victor of Luminary Learning Company about the importance of customer service in all aspects of your buhttp://www.linkedin.com/in/jeffreyvictorsiness. Going back to his humble beginnings, Jeffrey shares how he managed to move his way up the ladder from being an actor, a concierge, and eventually owning his own company. Keep in mind, it is critical to spend on training your staff how to value their positions as front liners - those who put interactions above transactions. After all, creating the most incredible experience for our customers is what keeps our business thriving.Love the show? Subscribe, rate, review, and share!Here’s How »Join the YourLivingBrand.Live ShowCommunity today:yourbrandmarketing.comLinkedInTwitterFacebookYouTube

  38. 322

    Communicating Vs Connecting - Episode 11 - Creating the New Normal

    This series is a conversation between Claire Chandler and Ben Baker about what is next in terms of leadership. How leaders are needed with vision, creativity, communication skills, the ability to inspire and enable people to see the direction that the company is headed. To get in touch with Ben: https://yourbrandmarketing.com/get-started/ To get in touch with Claire: https://www.talentboost.net/

  39. 321

    Sprint Vs Marathon Mentality - Episode 10 - Creating the New Normal

    This series is a conversation between Claire Chandler and Ben Baker about what is next in terms of leadership. How leaders are needed with vision, creativity, communication skills, the ability to inspire and enable people to see the direction that the company is headed. To get in touch with Ben: https://yourbrandmarketing.com/get-started/ To get in touch with Claire: https://www.talentboost.net/

  40. 320

    MFG Out Loud Episode #14 – Leading Your Team in the New Normal

    "Your brand is only as valuable as your unhappiest employee on their worst day" ---Ben Baker Sit back and listen to hear how Ben Baker helps companies develop better leaders to succeed in the new normal. You can reach Ben at www.yourbrandmarketing.com/the-leader-in-you

  41. 319

    Telling Your Story To Grow And Survive In Business With Ben Baker

    Business and People Podcast With Walt Bayliss Episode #55 Telling Your Story To Grow and Survive in Business with Ben Baker. Designing your business to suit your life needs and engaging your customers and employees to create a better, more harmonized group and more success for all. Enjoy!

  42. 318

    4 Keys To Building a Personal Brand - 1220 Ben Baker B2B

    Without understanding who you are, who you are valuable to and why how will you gain trust? How will you be able to get hired, promoted, lead a team or an organization? How will you gain friends, a companion for life or be part of a team? That is what your personal brand does for you. It gives you the confidence to understand who you are and what you are passionate about. You can find Ben at www.yourbrandmarketing.com Purchase his book on Personal Branding at www.powerfulpersonalbrands.com or take his complimentary course at https://courses.yourbrandmarketing.com

  43. 317

    ODN: Measuring Risks For Safer Roads With Carey Anne Nadeau

    There is no predicting of what may happen on the road. The best thing we can do is take precautionary measures. Taking that to heart, Carey Anne Nadeau founded ODN—a company that builds AI products that augments what insurance carriers know about who their customers are with information about where they drive and their risk exposures on the road. In this episode, Carey explains further to us how they do this and the risk rating methods they use to measure environmental hazards on the road. She also taps into the use of big data, shedding light on how far we’ve come in terms of the technologies we have to predict and protect ourselves. With technologies like this, the future is bright for the taking. All we need is to take advantage of services like that from Carey’s ODN. Love the show? Subscribe, rate, review, and share!Here’s How »Join the YourLivingBrand.Live ShowCommunity today:yourbrandmarketing.comLinkedInTwitterFacebookYouTube

  44. 316

    Lee After Dark Ep40 Ben Baker Golf as a Metaphor for Life January 23 2020

    PAUSE Lee After Dark Ep40 - Ben Baker Lee After Dark JAN 24 23 MINS LEFT Today, I'm interviewing Ben Baker. This is a gentleman who understands what it takes to live a good life, and he's passionate about helping others do the same. You're going to love Ben's lighthearted humor and positive take on life. You can find out more about Ben here: www.yourbrandmarketing.com www.powerfulpersonalbrands.com www.yourlivingbrand.live www.benbakerspeaks.com www.linkedin.com/in/yourbrandmarketing https://insnerds.com/author/benbaker/ Want to know more about your bow-tied host? LeeRowley.com! All full episodes available at LeeAfterDark.com!

  45. 315

    Stepping Into The Spotight: Your Guide To Being Noticed With Tsufit

    Being noticed has become a necessity in this modern day and age. One of the key persons who can share her genius about how to get noticed is former lawyer, singer, and comedienne Tsufit. Through her unique expertise, she has recently been featured in Forbes and is the author of the award-winning book, Step Into the Spotlight!: A Guide to Getting Noticed. Her life has become a topic of interest for many mainly because of how she has gracefully transitioned from a stable law practice with four small children to leaving all that behind and going on the road to become an actress and a comedienne.Love the show? Subscribe, rate, review, and share!Here’s How »Join the YourLivingBrand.Live ShowCommunity today:yourbrandmarketing.comLinkedInTwitterFacebookYouTube

  46. 314

    Y2mate.com - Personal Branding Influence On Big Organizations Ben Baker Sept 6 2019

    I was privileged and honoured to have been a guest on Kody Bateman's podcast September 6th, 2019. Over a 40 minute conversation Kody and I discussed relationship management, communicating value and understanding your personal brand to enable you to grow within a company. The full show notes can be found at: https://kodybateman.com/personal-branding-influence-done-the-right-way/ and you can always reach me at: www.yourbrandmarketing.com

  47. 313

    Designing a brand to swim against the current and stand out. Ben Baker

    The power of a developing your brand with Ben Baker ​ Ben Baker - author, keynote speaker, and consultant - helps develop stories for clients in compelling ways. Every brand (personal or company) needs a unique story that should engage their audience, draw them in, and help them understand the value of the brand. Ben’s job is to help us find that story and tell it in ways that are compelling, authentic, and memorable. In this show, we cover the essential characteristics of a great marketer and how we, as a brand, can use our story to stand out. Here's what we cover. Here's what we discuss in this week's show:​​​​​​​​​​​​​​​​​​ When people ask Ben what he does, how does he like to reply? Are comparisons and our easy access into the world of other people putting pressure on today's worker? “Who I am as a person, and who you are as a person, should not be determined by the things in our lives.” For many, do things define their brand? What does the future look like for personal branding? "Why fit in if you were born to stand out," Dr Suess. Is it getting harder to swim against the current and stand out? Growing up, Ben was expected to sit at the table and converse with the friends of his parents. Why does he believe this is valuable? Why do we continuously get disappointed by companies and salespeople who don’t truly listen? What does history tell us about what is likely to happen in the future? What are the key characteristics of a great marketer? How does Ben record his learnings from books, podcasts, blogs, video? Why does Ben choose articles to read more than books? What is Ben still trying to discover about his brand? What is Ben most nervous about today? Was there a moment in time when Ben trusted his voice? When targeting your perfect customer, it’s about focussing on champions. Ben describes a champion. When did Ben last say no? Ben was in a Mastermind, how does that work, what’s the format? How can our mistakes build trust? ​ ​The Mojo Radio Show - © Gary Bertwistle & Darren Robertson ​ Products or companies we discuss are not paid endorsements. They are not sponsored by, nor do we have any professional or affiliate relationship of any kind with any of the companies or products highlighted in the show.... sadly! It’s just stuff we like, think is cool and maybe of interest to you our listeners. “Life should not be a journey to the grave with the intention of arriving safely in a pretty and well preserved body, but rather to skid in broadside in a cloud of smoke, thoroughly used up, totally worn out, and loudly proclaiming "Wow! What a Ride!” ― Hunter S. Thompson, The Proud Highway: Saga of a Desperate Southern Gentleman, 1955-1967

  48. 312

    Jeanette Y. Martin on the May 29th, 2019, YourLIVINGBrand.live show

    Our conversation with Jeanette Martin focused around how do you show up? Are you the same person or company online and off? Is your brand, message and value that you provide seen as consistent no matter the touch point? Tune in to find out more and you can connect with Jeanette at www.mybcconsulting.com

  49. 311

    Ira Bowman February 27th, 2019 on the YourLIVINGBrand.live show

    Ira Bowman is an amazing man. As he said on the show, he wants to live his life to the fullest, be a positive influence along the way and help people where he can. Ira is the founder of #ProjectHelpYouGrow and 9-5 Monday to Friday he helps his clients, in the greater San Francisco area, succeed through large format printing. Ira can be reached at: www.ProjectHelpYouGrow.com https://www.csdsinc.com/

  50. 310

    Taylor Grant February 20th, 2019 on the YourLIVIGBrand.live show

    Taylor Grant is a passionate advocate for his clients. As he says in the interview Bellator is Latin for Warrior and that is exactly what he is. As a Public Adjuster, He works on behalf of commercial and residential owners against insurance companies to make sure that the amount paid out is fair and represent that actual damage done. Taylor can be found at www.BellatorClaims.com.

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ABOUT THIS SHOW

The YourLIVINGBrand.live show is about what makes you unique as a brand. What you do, why you do it, who you do it for, and why you are valuable to them. Every brand has a story. Something that sets them apart and engages their audience in a positive way. Every week, we have another guest that tells us their story and how they find ways to interact with their particular audience.Bio for Ben Baker:I am the corporate storyteller of your brand. Let me help you engage your audience in meaningful ways.

HOSTED BY

Ben Baker

Produced by Your Brand Marketing

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Frequently Asked Questions

How many episodes does The YourLIVINGBrand.live show have?

The YourLIVINGBrand.live show currently has 50 episodes available on PodParley. New episodes are automatically indexed when they're published to the podcast feed.

What is The YourLIVINGBrand.live show about?

The YourLIVINGBrand.live show is about what makes you unique as a brand. What you do, why you do it, who you do it for, and why you are valuable to them. Every brand has a story. Something that sets them apart and engages their audience in a positive way. Every week, we have another guest that...

How often does The YourLIVINGBrand.live show release new episodes?

The YourLIVINGBrand.live show has 50 episodes. Check the episode list to see recent publication dates and frequency.

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Who hosts The YourLIVINGBrand.live show?

The YourLIVINGBrand.live show is created and hosted by Ben Baker.
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