Too Long Didn't Listen

It’s the season finale. Please hold your applause. Or don’t. We could use it. For the final episode of season one, we’ve raided the TLDL archives, brought back some familiar faces and even snuck in a couple of new ones.In this episode of Too Long Didn't Listen, we revisit some of the big questions from across the series. Saskhia Menendez explains why podcasting can still provide a space for honest, human conversations. Abi McNeil looks at why brands should think about podcasts as an extension of the communities they already have. Candace Wilson explains why every good podcast needs a clear north star.Then Doug Downs tackles one of the most common problems he sees with new podcasters: making the show they want to make without thinking enough about the journey their listener is actually on.And because it’s the finale, Josh gets one last recommendation in with Redemption Man, an audio documentary from Christopher Mitchell about the mysterious man who spent decades carrying a large white cross through West London before disappearing.That’s season one done. Will there be a season two? We haven’t actually decided yet. So if you’d like us back, let us know. If you think we should go away forever, you can technically let us know that too.Chapters:00:00 - Intro00:48 - Saskhia Menendez (Podcast Host, Innovator & Artist)01:42 - Abi McNeil (Podcast Producer)02:26 - Candace Wilson (Podcast Producer)03:04 - Doug Downs (Founder of Stories and Strategies Podcast)04:28 - A Podcast We Should All Listen To: Redemption Man05:03 - Season One Outro05:57 - Too Long Didn't ListenGuests:Saskhia Menendez - Podcast Host, Innovator & Artist Abi McNeil - Podcast Producer Candace Wilson - Podcast Producer Doug Downs - Founder of Stories and Strategies PodcastPodcast Recommended:Redemption Man - Christopher MitchellIn This Episode:What podcasts can offer that other content can’tWhy brands should use podcasts to build on existing communitiesWhat makes a good podcastWhy every podcast needs a clear north starOne of the most common mistakes new podcasters makeWhy understanding your listener mattersHow a real estate podcast succeeded by not talking about real estateOne final podcast recommendationWhether Too Long Didn't Listen should come back for season twoAbout The Show:Too Long Didn't Listen is a short-form podcast where podcasters answer one big podcasting question in 60 seconds each. Every episode features practical podcasting advice, podcast production tips and insights from experienced podcast creators.Produced by Dubble Audio:https://www.dubbleaudio.com/Hosted by Josh Craggs.Follow & Contact:Instagram - Dubble Audio:https://www.instagram.com/dubbleaudio/Instagram - Too Long Didn't Listen:https://www.instagram.com/tldlshow/LinkedIn - Dubble Audio:https://www.linkedin.com/company/dubble-audio/

Need a new podcast? Excellent. Because apparently there weren’t enough already.We asked five podcasters and producers to recommend a podcast they think we should all listen to. And, to be fair, they came back with some very good answers.In this episode of Too Long Didn't Listen, our guests raid their podcast libraries for the shows they genuinely love. There’s comedy from Faking Adulthood, meticulously crafted audio in WNYC’s 10 Things That Scare Me, investigations from Tortoise, true crime, history and some essential listening for anyone who actually makes podcasts for a living.Some guests followed the brief and picked one. Others interpreted “a podcast” more as a starting point. We’re not complaining. It means more recommendations for you.So, if you’ve finished your current podcast and are now staring blankly at your app waiting for something to happen, here you go.Chapters:00:00 - Intro00:52 - Sefa Nkyi (Podcast Executive Producer & Founder of 4C Voices)01:23 - Salman Ahad Khan (Executive Producer of More Muslim)02:09 - Dee Safieh (Writer & Host of Switchblade Sisters Social Club & Britain Palestine Project)02:53 - Katie Stokes (Host of Floating Space & Freelance Audio Producer)03:44 - Kevyah Cardoso (Narrative Podcast Producer & Director at SomeSay)03:56 - OutroGuests:Sefa Nkyi - Podcast Executive Producer & Founder of 4C VoicesSalman Ahad Khan - Executive Producer of More MuslimDee Safieh - Writer & Host of Switchblade Sisters Social Club & Britain Palestine ProjectKatie Stokes - Host of Floating Space & Freelance Audio ProducerKevyah Cardoso - Narrative Podcast Producer & Director at SomeSayPodcasts Recommended:Faking Adulthood with Rita Bhttps://podcasts.apple.com/gb/podcast/faking-adulthood/id172572577810 Things That Scare Me - WNYChttps://www.wnycstudios.org/podcasts/10-things-scare-meSwitchblade Sisters Social Clubhttps://podcasts.apple.com/gb/podcast/switchblade-sisters-social-club/id1700711556Britain Palestine Projecthttps://britainpalestineproject.org/Empire - William Dalrymple & Anita Anandhttps://podcasts.apple.com/gb/podcast/empire/id1639561921Murder Most Irishhttps://podcasts.apple.com/gb/podcast/murder-most-irish/id1516362673Search Engine - PJ Vogthttps://www.searchengine.show/Who Trolled Amber? - Tortoise Investigateshttps://podcasts.apple.com/gb/podcast/who-trolled-amber/id1745882010Creation Mythhttps://www.cbc.ca/listen/cbc-podcasts/2065-creation-mythShamelesshttps://shamelessmediaco.com/podcast/shameless/Sound School with Rob Rosenthal – Transomhttps://transom.org/topics/sound-school/In This Episode:Podcast recommendations from people who make podcastsComedy, true crime, history and investigative podcast recommendationsGreat examples of podcast storytelling and sound designPodcasts that might change how you see the internetEssential listening for podcast producersAbout The Show:Too Long Didn't Listen is a short-form podcast where five podcasters answer one big podcasting question in 60 seconds each. Every episode features practical podcasting advice, podcast production tips and insights from experienced podcast creators.Produced by Dubble Audio:https://www.dubbleaudio.com/Hosted by Josh Craggs.Follow & Contact:Instagram - Dubble Audio:https://www.instagram.com/dubbleaudio/Instagram - Too Long Didn't Listen:https://www.instagram.com/tldlshow/LinkedIn - Dubble Audio:https://www.linkedin.com/company/dubble-audio/

Do podcasts need video? The internet has an opinion.We asked five podcasters, producers and editors whether video is essential for podcast success, or whether audio is still enough.In this episode of Too Long Didn't Listen, five podcast creators share their take on one of podcasting's biggest debates. Some believe video is invaluable for discoverability and social media. Others argue it should only exist when it genuinely improves the experience, not because an algorithm says so.Not everyone agrees, though. One guest compares podcast video to a music video: great when it adds something, unnecessary when it doesn't. Another reminds us that many podcast listeners are driving, cooking or cleaning, making audio the format that matters most. Whether you're launching your first show or deciding if video is worth the investment, this episode will help you make the right decision for your podcast.Chapters:00:00 - Intro00:35 - Abi McNeil (Podcast Producer)01:27 - Kevyah Cardoso (Narrative Podcast Producer & Director at SomeSay)02:34 - Katie Stokes (Host of Floating Space & Freelance Audio Producer)03:57 - Adrian Bradley (Freelance Podcast Producer & Consultant)04:26 - Candace Wilson (Founder of Your Podcast Producer Limited)05:17 - OutroGuests:Abi McNeil – Podcast ProducerKevyah Cardoso – Narrative Podcast Producer & Director at SomeSayKatie Stokes – Host of Floating Space & Freelance Audio ProducerAdrian Bradley – Freelance Podcast Producer & Consultant https://www.linkedin.com/in/adrian-bradley-5b8b1779/Candace Wilson – Founder of Your Podcast Producer LimitedIn This Episode:Does a podcast really need video?When video helps podcast discoverabilityWhy social clips matter more than full video episodesThe extra cost and work involved in video podcastsWhen audio is still the better formatHow to decide if video is right for your audienceAbout The Show:Too Long Didn't Listen is a short-form podcast where five podcasters answer one big podcasting question in 60 seconds each. Every episode features practical podcasting advice, podcast production tips and insights from experienced podcast creators.Produced by Dubble Audio: https://www.dubbleaudio.com/Hosted by Josh Craggs.Follow & ContactInstagram: @dubbleaudio @toolongdidntlistenLinkedIn: Dubble Audio

How long should a podcast be? 20 minutes? 45 minutes? Three hours and a sincere apology to your editor?FOLLOW TLDL: https://tldl.dubbleaudio.com/showWhat is the ideal podcast length? We asked five experienced podcasters and producers to find out.In this episode of Too Long Didn't Listen, five podcast creators share their advice on how long a podcast episode should be. Some prefer podcasts between 30 and 45 minutes because they fit naturally into commutes, exercise and everyday routines. Others argue that aiming for a specific episode length misses the point entirely.Instead, podcast length should be determined by your audience, your content and whether the episode is still interesting. One guest argues that every minute should earn its place, while another warns against adding filler just to reach an arbitrary runtime. From audience retention and listener habits to production capacity and editing costs, this episode explores how to find the right podcast length for your show.Chapters:00:00 - Intro00:37 - Katie Stokes01:36 - Dee Safieh02:27 - Adrian Bradley (Freelance Podcast Producer & Consultant)02:56 - Elsie Escobar (Community Manager at Captivate)03:52 - Candace Wilson (Founder of Your Podcast Producer Limited)04:51 - OutroGuests:Katie Stokes - Host of Floating Space & Freelance Audio ProducerDee Safieh - Writer & host of Switchblade Sisters Social ClubAdrian Bradley - Freelance Podcast Producer & ConsultantElsie Escobar - Community Manager at CaptivateCandace Wilson - Founder of Your Podcast Producer LimitedIn This Episode:How long should a podcast be?What is the ideal podcast episode length?Why podcast length should depend on your audienceHow audience retention can help determine episode lengthWhy you shouldn't add filler to make a podcast longerWhen to cut a podcast episode shorterHow podcast length affects production and editing costsWhy sustainable podcast production mattersAbout The Show:Too Long Didn't Listen is a short-form podcast where five podcasters answer one big podcasting question in 60 seconds each. Every episode features practical podcasting advice, podcast production tips and insights from experienced podcast creators.Produced by Dubble Audio 👉 https://www.dubbleaudio.com/Hosted by Josh Craggs.Follow & ContactInstagram: @dubbleaudio @toolongdidntlistenLinkedIn: Dubble Audio#podcasting #podcast #podcaster #podcasttips #podcastproduction #podcasteditor #podcastlength #contentcreator #contentmarketing #tldl

There are over 4.5 million podcasts in the world. Statistically, some of them have to be bad.What makes a bad podcast? We asked five experienced podcasters, producers and editors to find out.In this episode of Too Long Didn't Listen, five podcast creators share the biggest podcast mistakes they see time and time again. Some believe poor audio quality is enough to lose listeners instantly. Others argue that a lack of planning, structure and clear purpose is what really makes a podcast fail.Not everyone agrees, though. One guest argues there isn't really such a thing as a bad podcast if you've found your audience. Another believes every successful podcast starts with knowing exactly who it's for. Whether you're starting your first podcast or looking to improve an existing show, these podcasting tips will help you avoid the most common mistakes.Chapters:00:00 - Intro00:37 - Candace Wilson (Founder of Your Podcast Producer Limited)01:20 - Elsie Escobar (Community Manager at Captivate)02:33 - Adrian Bradley (Freelance Podcast Producer & Consultant)03:03 - Sefa Nkyi (Podcast Executive Producer & Founder of 4C Voices)03:48 - Kevyah Cardoso (Narrative Podcast Producer & Director at SomeSay)04:29 - OutroGuests:Candace Wilson - Founder of Your Podcast Producer Limited: https://yourpodcastproducer.com/Elsie Escobar - Community Manager at Captivate: https://www.linkedin.com/in/elsieescobar/Adrian Bradley - Freelance Podcast Producer & Consultant: https://www.linkedin.com/in/adrian-bradley-5b8b1779/Sefa Nkyi - Podcast Executive Producer & Founder of 4C Voices: https://4cvoices.com/Kevyah Cardoso - Narrative Podcast Producer & Director at SomeSay: https://www.somesaymedia.com/In This Episode:What makes a bad podcast?The biggest podcast mistakes to avoidWhy podcast audio quality mattersHow planning and structure improve a podcastWhether bad podcasts actually existHow to grow a podcast by understanding your audienceAbout The Show:Too Long Didn't Listen is a short-form podcast where five podcasters answer one big podcasting question in 60 seconds each. Every episode features practical podcasting advice, podcast production tips and insights from experienced podcast creators.Produced by Dubble Audio 👉 https://www.dubbleaudio.com/Hosted by Josh Craggs.Follow & ContactInstagram: @dubbleaudio @toolongdidntlistenLinkedIn: Dubble Audio#podcasting #podcast #podcaster #podcasttips #podcastproduction #podcasteditor #contentcreator #contentmarketing #tldl

Should you start a podcast in 2026? Some people think podcasting is oversaturated. Others think that's nonsense.In this episode of Too Long Didn't Listen, five podcasters explain why they'd still recommend starting a podcast in 2026.One guest says podcasts are one of the best ways to build connection and community. Another argues most people should think a lot harder about format before hitting record. One says podcasting can become a content engine for your business. Another says don't even bother unless you've actually got the time for it. So yeah. A fairly balanced conversation.Chapters:00:00 - Intro00:28 - Candace Wilson (Founder of Your Podcast Producer Limited)01:16 - Chris Stone (Founder of Podcast Crew)02:35 - Kevyah Cardoso (Narrative Podcast Producer & Director at SomeSay)03:34 - Dee Safieh (Writer & host of Switchblade Sisters Social Club)04:23 - Katie Stokes (Host of Floating Space & Freelance Audio Producer)05:25 - OutroGuests:Candace Wilson - Founder of Your Podcast Producer LimitedChris Stone - Founder of Podcast CrewKevyah Cardoso - Narrative Podcast Producer & Director at SomeSayDee Safieh - Writer & host of Switchblade Sisters Social ClubKatie Stokes - Host of Floating Space & Freelance Audio ProducerIn This Episode:• Is podcasting oversaturated?• Why format matters before you hit record• The reality of podcast growth and monetisation• How podcasts can become a content engine• Why you probably don't need video to start• Why podcasting still feels accessible in 2026About The Show:Too Long Didn't Listen is a short-form podcast where five podcasters answer one big podcasting question in 60 seconds each.Produced by Dubble AudioHosted by Josh Craggs.Follow & Contact:Instagram: @dubbleaudio @toolongdidntlistenLinkedIn: Dubble Audio

What actually is a podcast? Sounds like a simple question. But it seems there’s no simple answer.In episode one of Too Long Didn't Listen, we asked five podcasters to define podcasting in 60 seconds or less. The result is a mix of perspectives on storytelling, connection, creativity, video, audio and why podcasting feels different from every other medium online.Some see podcasts as an evolving media that can live across audio, video and live experiences. Others focus on intimacy, passion and the power of telling stories through sound alone.Chapters00:00 - Intro00:33 - Thuy Dong (Junior Producer at Dream Jobs of the Future)01:33 - Dee Safieh (Writer & host of Switchblade Sisters Social Club)02:36 - Adam Batty (Producer of MF DOOM: Long Island to Leeds)03:41 - Kevyah Cardoso (Narrative podcast producer and Director at SomeSay)04:48 - Em (Host of Verbal Diorama)05:57 - OutroGuestsThuy Dong - Junior Producer at Jimmy's Jobs of the FutureDee Safieh - Writer and host of Switchblade Sisters Social ClubAdam Batty - Producer of MF DOOM: Long Island to LeedsKevyah Cardoso - Narrative podcast producer and Director at SomeSayEm - Host of Verbal DioramaIn This EpisodeWhether video podcasts are still podcastsWhy podcasting feels more personal than other mediaWhy podcasting remains such an accessible mediumThe difference between content and storytellingHave Netflix changed the podcast definition?Why podcasting keeps evolvingMentioned In This EpisodeSwitchblade Sisters Social ClubMF DOOM: Long Island to LeedsVine: Six Seconds That Changed the WorldVerbal DioramaBuffy the Vampire SlayerAbout The ShowToo Long Didn't Listen is a short-form podcast where five podcasters answer one big podcasting question in 60 seconds each.Produced by Dubble AudioHosted by Josh Craggs.Follow & ContactInstagram: https://www.instagram.com/tldlshowYouTube: https://www.youtube.com/@TooLongDidntListenShowIf you enjoyed this episode (or found it useful) then consider sending it to a podcasting friend (as they’ll likely enjoy it more!).

What is a podcast? How long should a podcast be? And is video podcasting worth it?Podcasting is either having an identity crisis or doing better than ever. Depends who you ask.Too Long Didn’t Listen aims to cut through the noise.Inspired by the host’s own experience of trying to develop his own podcasting skills and wading through more arguments on LinkedIn than useful resources - this series curates trusted industry voices and gets their takes on the questions of the moment. It’s a podcast about podcasts and the people who love and make them (meta, we know). Now, they are answering the questions the industry can’t agree on..Series 1 guests include: Kevyah Cardoso, Chris Stone, Thuy Dong, Katie Stokes, Em McGowan, Adam Batty, Candace Wilson, Dee Safieh, Saskhia Menendez, Salman Ahad Khan, Adrian Bradley, Abi McNeil, Elsie Escobar, Sefa NkyiStart with Episode 1: What Is A Podcast?If you're starting a podcast, growing one, or using podcasts as a marketing tool this is for you.Topics include: podcast tips, podcast growth, podcast marketing, starting a podcast, video podcasting.Follow Too Long Didn’t Listen for quick answers to the biggest questions in podcasting.Produced by Dubble Audiowww.dubbleaudio.com