PODCAST · business
Top Agents Playbook
by Ray Wood
Top Agents Playbook is a podcast for future-focused real estate agents.
Episodes
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How To Explode Your Market Share In A Changing Market. Ep 247.
Here's your 500 words for Ep 247: How To Explode Your Market Share In A Changing Market The real estate market you built your business in five years ago doesn't exist anymore. Portals are declining — Zillow, REA, CoStar are all bleeding value as sellers and buyers route around them. Google's...
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Only 5% Of Agents Do This! Episode 246.
Most real estate agents still rely on inconsistent prospecting rather than a permanent lead-generation system. In this episode, Ray Wood explains why generating leads on autopilot is becoming essential for agents who want to build a more predictable and scalable business. Ray breaks down how AI…
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Turn Your Database Into an Automatic Prospecting Machine 🤖📞. An Interview with Kristian Russell
What if your past clients, old buyers and open-home contacts could be called automatically—every day—so you never miss the next listing opportunity hiding in your database? In this episode, Ray Wood speaks with Kristian Russell from K2X Auto about AI-powered calling technology that can contact…
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Why Top Agents Are Choosing Sales Over Stress. An interview with Wayne Maguire
A rapidly growing number of agents are turning their back on the stress and expense of running a business and leveraging their experience and skills to make big money by focusing exclusively on listings and sales. In this episode, Ray Wood catches up with respected New Zealand agent, auctioneer…
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Autopilot Real Estate Leads Are Finally Here! How AI Just Unlocked The Holy Grail Of Real Estate Success. TAP. 242
Welcome back to the show. I’m Ray Wood. Today, I need to be a little blunt—because I am genuinely worried for a lot of agents. Not worried because real estate is disappearing. It is not. I’m worried because a massive shift is happening right now, in plain sight, and too many good agents are still...
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You're Not a Real Estate Agent Anymore — You're a Media CEO Here's What That Actually Means. An Interview with Joe Wilson. TAP 242
Joe Wilson has spent 12 years in the trenches of real estate — as a top producer, national coach, and now Growth Director for eXp Realty's US West. He's the guy in the room that other top agents call when they want the real answer, not the generic one. In this episode, Joe gets direct about…
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From Hole in the Wall to 41 Offices: Andrew Coronis on What It Actually Takes. TAP 241
What We Cover in This Episode: How Andrew started in a 60 square meter "hole in the wall" office in 1988 alongside his father and partner Craig Gillies — and what finally made them get serious The turning point conversation in 1995: "Get good at this or get out" How they went from 4–5 sales a…
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Is the Traditional Real Estate Model Costing Agents Too Much? An Interview with Chris Janzon, eXp Australia National Director. TAP. 240
Chris Janzon, eXp Australia National Director, explains why more entrepreneurial agents are exploring freedom, equity, revenue share and a lower-cost way to build their real estate business. Is the traditional real estate model costing agents too much? It’s a question more and more agents are...
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How Real Estate Agents Can Win Attention, Build Trust and Use AI More Effectively. Ep 239. The 4 U’s of Digital Engagement.An Interview with Dr Tim Stafford
In this episode of Top Agents Playbook, Ray Wood speaks with Dr. Tim Stafford, a professor, learning strategist, futurist and specialist in online learning and digital engagement. Tim shares a powerful framework for understanding how people engage in crowded digital spaces — something every real...
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Tough Love For A Tough Market. How to prepare your sellers to SELL! Ep 238.
The market is changing right now. Maybe not in your area, but in most. Buyers have lost their urgency, and the list-to-sell-time is starting to blow out. So how are agents getting buyers and sellers together? In this episode, I'm taking a close look at the best way to prepare your sellers for a...
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How to vibe code beautiful web pages, landing pages, report and newsletters in your CRM. Ep 237.
In this episode, I talk about offering a prompt, but I completely forgot to share. Here's a prompt I asked Listing Engine to create for a landing page. Prompt: [Location] is ...insert your city. You are a world-class direct response landing page designer, conversion copywriter, and Go High Level…
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How to take over your real estate territory. Ep 236. An interview with Christian Bartley
I know Barwon Heads, Victoria (Australia) very well. It's a beautiful coastal town about ninety minutes from Melbourne, nestled into the dunes where the Barwon River runs into Bass Straight. It's also a very popular target for Melbourne families looking for the ultimate beach house retreat. There...
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What's happening in real estate advertising? Ep 235. An interview with Greg McDaniel.
It's always fun catching up with Greg McDaniel because he's always up to something cool. Here's a summary of our session: Absolutely, Ray. Here’s a detailed summary shortened to roughly 20% of the original wording. Podcast Interview Summary: Ray Wood with Greg McDaniel Ray welcomes longtime…
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What's the best real estate lead generation ad?. We spent $2M and 3 years testing to find out! Ep 234.
What's the best ad for generating motivated seller leads? After working with more than 500 real estate professionals and agencies, testing thousands of ads, and tracking over $2 million in client ad spend across the last 3 years, we’ve seen exactly what gets attention, what drives clicks, and…
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How Independent Agents Build A Beautiful Brand. Ep 233. An Interview with Peter Hutton
Episode Summary My Interview with Peter Hutton If you’re thinking about taking the plunge and launching your own independent real estate agency, then this interview with industry legend Peter Hutton is a must-listen. And even if you’re not, you’ll still take away a stack of value and plenty of...
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TAP 232. How to stand out and get noticed in your local market. An interview with Ann Carden
I'm part of a coaching mastermind group and one BIG benefit is that I get to meet some inspirational entrepreneurs. This week I connected with Ann Carden. Ann is a best-selling writer, podcaster, and speaker who is brilliant at motivating and inspiring others to reach their goals. You can connect...
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TAP 231. How to start a massive social media following from zero. An interview with Rachel Adams-Lee
Hi everyone and welcome back to the show. Special thanks to Rachel Adams Lee for such a great interview! LOTS of gold here. BIO: She is a small-town girl making moves! Top 1000 Realtor in the US, multi-passionate entrepreneur & a boy Mama of 3. She runs multiple 6 & 7-figure companies with her...
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TAP 230. How Raine & Horne are innovating in changing times. An interview with Mindy Powell-Hodges
Mindy Powell-Hodges is Head of Network at Raine & Horne. The 140-year-old household name is still a family business and currently run by fourth-generation family member, Angus Horne. Mindy brings a fresh approach to a proven traditional model and I'm always happy to profile innovation and...
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TAP 229. The 'Magic' Window. How to increase your strike rate at every listing presentation.
Are you using the 'Magic Window' to win more listings at the presentation? The 'Magic Window' refers to the time between when the listing appointment is made with the seller and when you meet. Might be a couple of hours, might be a week. In this episode, I share a strategy that works beautifully...
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TAP 228. From 14 year-old 9/11 survivor and homeless to real estate investing authority
At the age of 14, Ray Glymph's world was thrown into turmoil. The chaos following the World Trade Centre attacks on September 2001 left Ray and his family homeless for months. This experience left its mark on Ray and he decided to never be homeless again. Today he heads up his own property...
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TAP 227. The decision against the National Association of Realtors for price-fixing and what's next?
The recent finding against the National Association of Realtors (NAR) is a huge bump in the road for the 116-year-old industry body. In this episode, Ray explains the finding and what might happen next. He also delivers a quick summary on how real estate professionals are leveraging the power of…
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TAP 226. One agents global business. An interview with Barry Pulver
Let's continue down the eXp road a little further as it's opening some very interesting doors! Barry Pulver is a former international journalist and radio show host with experience in all aspects of journalism from the largest media corporation in the world. Writing for newspapers reaching a…
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TAP 225. New real estate model attracting top performers. Keep more of what you make.
PLEASE NOTE: I’m offering a special marketing package to eXp agents. Please email me for full details: [email protected] When RE/MAX launched in the early 70s it was something of a game changer. The RE/MAX model gave agents a much larger share of the commission in return for a monthly ‘desk...
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TAP 224. New real estate app makes you the photo pro! ...how Brad made a killer app!
Every time I catch up with Box Brownie Founder Brad Filliponi, I learn something new. This time he blew me away with a photo app they've just released that turns anyone with a smartphone into a pro photographer! It's no wonder the sale of high-end and fancy digital cameras is has been plummeting...
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TAP 223. Get Listings Using our AI-Powered Platform.
Here's an opportunity to experience the raw power of AI to grow our business. Join the Real Easy Ads Free Trial and 30 Day Challenge If you’re 200% serious about automating genuine seller leads using AI marketing then I’m inviting you to join me and my team for our 30-Day Challenge. You'll be…
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TAP 222. The raw power of personal accountability. An Interview with Athena Brownson
I've just connected with a fabulously interesting woman. Her name is Athena Brownson and she's a realtor from Denver Colorado. I came away from this interview with so much inspiration and motivation and if you don't mind, I'm just going to brain-dump the ideas and strategies Athena shared right...
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TAP 221. Super-Coach and Luxury Agents Shares Her Success Ideas. An Interview with Debbi DiMaggio
G'Day team. I'd like you to meet Debbi DiMaggio, a seasoned Independent contractor, top producing Realtor since 1989, business owner, marketing director, coach, 4 x author, social media guru, master networker, consummate connector, serial entrepreneur, producer, mentor and philanthropist — with…
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TAP 220. The NEW Financial Advisor has arrived! An interview with Dan Thompson
Here's a fresh approach to getting your financial house in order. Meet Dan Thompson, president at Wide Money Tools, Idaho USA. Dan Thompson Wise Money Tools, President Office: 208.939.5910 Website: www.wisemoneytools.com YouTube: https://www.youtube.com/@wisemoneytools What does Dan do? Wise…
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TAP 219. 2023 Wrapped! (Part 2) more tech, US politics, interesting facts :-) Ray + Joel unplugged
Hello loyal listeners and I hope this finds you well and enjoying a break over the holidays. This episode happened when my producer Joel called me to say we needed some content to finish off the year which was when I said "I don't have anything lined up so why don't you and I just create some"😎…
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TAP 218. 2023 Wrapped! (Part 1) Best tech, listing leads, marketing ideas, video, Youtube and my new song! Ray + Joel unplugged
Hello loyal listeners and I hope this finds you well and excited for a over the holidays. This episode happened when my producer Joel called me to say we needed some content to finish off the year which was when I said "I don't have anything lined up so why don't you and I just create some"😎...
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TAP 217. How to tell your brand story. An interview with Tim Wood (Part 2)
In this episode, which follows on from Episode 216, my brother Tim goes deep with his best ideas and shares some memorable brand-building examples and strategies. Buy Tim's book at Amazon.com Listen on Spotify Mentioned in this episode: Social Media Ad Machine Wherever You Find Podcasts! What if...
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TAP 216. What does your real estate brand do for you? An interview with Tim Wood (Part 1)
For the last few years, an increasing number of agents have been messaging me with questions about their career options and in particular, the importance of the 'brand' they work with. In the last ten years, the steady rise of cloud-based real estate corporations has challenged the traditional...
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TAP 215. The Top 5 Buyer Qualifying Questions Of All Time!
Hi everybody and welcome back to the show. In this episode, I’m going to share my top 5 buyer qualifying questions plus help you avoid the most common mistakes agents make when talking to buyers. You only need to ask 5 questions to qualify your buyers and I'll get to them in a sec, but first hear...
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TAP 214. If you HAD to get a listing today.
This idea came up quite by accident so Lisa and I decided to run with it. I sent a last-minute email out to my list and got some awesome responses. Thanks everybody for participating. There are no longer any excuses to not have a bunch of listings and a full pipeline. Dream big and take names 😎...
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TAP 213. The market has changed. What now?
How are agents adapting to the changing real estate market? In this episode, I re-connect with Owner/Broker Trent Pool to take a look at the strategies working best for he and his teams in a very different real estate environment 😎 Let's get you in front of more clients! RealAds is a Full-Suite...
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TAP 212. The DUMBEST Thing New Real Estate Agents Do!
Amazingly, many so-called real estate training legends 'preach' this idea and have been doing it for years. It's blows me away how this ridiculous career-crippling piece of advice continues to be touted by so-called real estate training 'gurus' Getting started in real estate is hard enough…
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TAP 211: The 7 Specific Tasks + Actions That Guarantee Real Estate Success
I'm BACK! With this episode, I take you step-by-step through the 7 Specific tasks and actions that guarantee success. So what's my guarantee? I share that in the video at the start! Sarah is just getting into her third year in real estate. When she started, listings were plentiful and selling…
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TAP 210. How to tell your story with video. An interview with Robert Kennedy III
Telling your story on video and sharing it with the world is fast becoming the #1 way to make the very best connections and, in my opinion, the very best way to leverage social media and grow your business. It was my pleasure to host as my guest for this week's show Robert Kennedy III from…
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TAP 209. A brilliant hack for changing your state-of-mind. An interview with Nicole Davidson.
I want you to try this because it works! Our thinking controls our lives. It determines how we love, live, earn, play, create and work. In fact, our state of mind is obviously central to all decisions made and, at the end of the day, our quality of life. So what if you could 'hack' your thinking…
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TAP 208. The power of confidence and focus. An interview with Trent Pool.
I always feel great after a call with Trent Pool! ...and I love the way he has the optimism and confidence to power through and get results regardless of what's going on around him. After following Trent's success for more than 10 years, I'm blown away by his ability to build and lead both real...
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TAP 207. The best ideas for great results in a changing real estate market. An interview with Right At Home co-founder Howard Drukarsh
A few weeks back, my friend Danny Wood tapped me on the shoulder while I was watching a speaker at Toronto's REALiTY+ Conference and told me I had to meet someone. I followed Danny out into the foyer and was delighted to meet Howard Drukarsh, a fellow podcaster, career real estate legend and...
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TAP: 206. What's going to happen to the real estate market in 2023? An interview with John Michailidis
What started out as an everyday interview between an author and a podcaster, ended in a very frank and revealing discussion about the current property market, some interesting economic warning signs and perhaps, most importantly, one experienced investor's informed view as to what might happen in...
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TAP 205. Is farming the future of real estate success? An interview with Launch Your Farm founder, Ryan Smith
I'm a BIG fan of setting up your farm to win more listings and make more sales. But where do you start? How big should it be and what are you doing to reach out and connect with the folks that live there? To get the answers to these questions and more, I went to Ryan Smith from Launch My Farm.…
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TAP 204. Troy Kincaid's Price Drive Formula Revealed
Last year, Troy Kincaid (Colac Victoria) cracked the magic $1 Million in GCI. In fact, Troy recorded gross commission of $1.2 Million and he says it's largely due to the 2 PRICE DRIVE campaigns he and his team commit to twice this each year. In this video, Troy takes us step-by-step through the...
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TAP 203. New York City power broker navigates the changes. An interview with Louise Phillips Forbes
For over three decades, Louise has been an industry leader in New York City’s residential real estate market. With career sales expected to exceed $5 billion in 2022, she is considered one of the elite Power Brokers in Manhattan. With a list of accolades to her credit, she has been able to foster...
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TAP 202. How real estate agents can cash in on the short-stay rental boom. An interview with Jessica Larsen
This is happening and it's happening now! Savvy realtors are cleaning up helping property owners short term rent their properties with the help of some amazing technology. Okay Okay, Airbnb is huge and has massive market penetration but did you know there are dozens of other players in this…
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TAP 201. Finally ...A Real Estate CRM That Does Everything! An Interview with Realia.me Co-Founder Zach Koerber
One CRM to rule them all! If you’re sick and tired of ‘Frankenstiening’ digital platforms together to automate your real estate funnel and generate leads on autopilot then I have an idea. I bet you want to FULLY AUTOMATE your business but getting all your online platforms to seamlessly connect is...
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TAP 200. The Funnel King. An Interview with Trent Pool
McGrath agent Trent Pool is smashing it right now with his funnels. Here's episode 200 featuring Trent! Mentioned in this episode: Social Media Ad Machine Wherever You Find Podcasts! What if you could create hundreds of social media ads in just minutes? And what if you paid as low as 2 cents a...
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TAP 199. Going all-in with YouTube. An interview with Levi Lascsak
I'm confident this is one of the most important interviews of the year to date. Meet Levi Lascsak. A Dallas Texas Realtor who made the decision on day one to go all-in with just one social media platform. Levi's YouTube Channel iPhone 11 with the wide-angle lens Note: Levi suggests filming…
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TAP 198. From Special Forces Green Beret to Real Estate Super Agent. An Interview with Levi Rodgers
Afghanistan in 2009 must seem a long time ago for former special forces Green Beret, Levi Rodgers but I would bet what happened on that day is never far from his thoughts. When the military vehicle in which Levi and four of his teammates were traveling, detonated a 400-pound bomb, Levi was the…
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ABOUT THIS SHOW
Top Agents Playbook is a podcast for future-focused real estate agents.
HOSTED BY
Ray Wood
CATEGORIES
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