PODCAST · business
Transaction Layer
by Blake Saunders
The Transaction Layer is a podcast that dissects how leading founders, investors, and strategists turn engaged audiences into durable enterprise value across media, consumer, and lifestyle sectors. Hosted by Blake Saunders, each episode spotlights proven operators and deal-makers, unpacking the capital structures, growth levers, and M&A tactics shaping the next generation of revenue-driven digital businesses—your essential edge in a rapidly evolving market.
Episodes
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E1: Caley-Rae Pavillard (ShopMy)
ShopMy is rethinking influencer marketing and VP of Creators Caley Pavillard breaks down how. We talk about creators evolving into performance-driven partners through affiliate tech, detailed analytics, and emerging AI, and why social commerce is now a must-have growth channel for consumer brands.
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E10: Stephen Regenold (GearJunkie & AllGear Digital)
In this episode, we speak with Stephen Regenold, a seasoned journalist and entrepreneur with over 15 years of experience in building and scaling media companies. Stephen shares his journey from starting his career as a writer for The New York Times to founding GearJunkie, a leading media company…
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E9: Lauren Newman (Red Ventures - CNET)
Lauren Newman, EVP of Revenue at Red Ventures, discusses her background in media and publishing and her experience in direct ad sales and commerce. She emphasizes the importance of innovation and relationship management in both areas. Newman shares her success in taking back influence in the…
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E8: Jamie Miles (Penske Media)
In this episode of the Smooth Operator Podcast, we chat with Jamie Miles, Vice President of Penske Media’s commerce division. Jamie shares her journey from a journalism graduate to leading e-commerce operations across multiple brands, detailing the strategic shifts from traditional content...
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E7: Emily Welsh (WSJ - Buy Side)
In episode seven, Emily Welsh discusses her rich background in publishing, tracing her journey from the bustling newsrooms of Advertising Age to her innovative contributions at Vogue and Conde Nast. Transitioning into the digital realm, Emily has played a pivotal role in navigating the challenges...
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E6: Amro Naddy (U.S. News - 360 Reviews)
In episode six, Amro discusses his unconventional path into performance marketing and his role in transforming Agent Ace, a real estate startup that merged data-driven decision-making with ethical consumer practices. He highlights his collaboration with Chad Smolinski in launching 360 Reviews at...
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E5: Camilla Cho (Vox & NY Mag)
In the fifth episode of Smooth Operator, we engage with Camilla Cho, SVP of e-commerce at Vox Media. With an extensive career spanning nearly two decades, Camilla has adeptly shifted from business development to mastering the art of commerce and affiliate marketing. This episode offers an…
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E4: Paige Hart-Smith (Daily Beast & PCH)
In Episode 4 of Smooth Operator, Paige Hart-Smith, VP of Performance Marketing at The Daily Beast, delves into her journey in shaping Scouted, the publication’s shopping and e-commerce vertical. Drawing from her experiences at Publisher’s Clearing House and Slate Magazine, Hart-Smith highlights…
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E3: Breton Fischetti (Recurrent & Insider)
In episode three, Breton Fischetti, VP of Commerce at Recurrent Ventures, discusses his career evolution and the pivotal role he played in scaling affiliate programs, first at Business Insider and now at Recurrent. He emphasizes the importance of value-driven content in the competitive space of...
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E2: Bryce Widelitz (Impact & CNN)
In this episode of the Smooth Operator Podcast, host Blake interviews Bryce Widelitz, a seasoned performance and affiliate marketing expert. Bryce shares his journey from founding DesignYourDorm.com to his time at CNN, where he revolutionized monetization strategies and created CNN Underscored.…
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E1: Jackie Goldstein (NYPost & Vox)
In the first episode of the Smooth Operator podcast, host Blake Saunders engages in a compelling conversation with Jackie Goldstein, VP of Commerce at the New York Post. They delve into the transformation of traditional publishers into the realm of commerce. Goldstein shares her experience as the...
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ABOUT THIS SHOW
The Transaction Layer is a podcast that dissects how leading founders, investors, and strategists turn engaged audiences into durable enterprise value across media, consumer, and lifestyle sectors. Hosted by Blake Saunders, each episode spotlights proven operators and deal-makers, unpacking the capital structures, growth levers, and M&A tactics shaping the next generation of revenue-driven digital businesses—your essential edge in a rapidly evolving market.
HOSTED BY
Blake Saunders
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