PODCAST · technology
UX & Growth Podcast
by Austin Knight
Stories, debates and advice. Austin Knight, a designer at Google (formerly HubSpot), sits down with friends from around the world to discuss User Experience and Growth tactics.This show is entirely non-profit and independent, to ensure that the content is always of the highest quality. It does not have ads, is not associated with any business or organization, and does not accept donations. It is privately funded by the host.To learn more, visit us at www.austinknight.com/podcast
Episodes
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Necessity, Innovation & Rapid Launches with Cambria Davies (Product Manager at Ro)
What factors breed innovation? How do you take a product from zero to one, launching and iterating quickly? What does it mean to create sustainable growth? In this episode, Cambria Davies (Product Manager at Ro) tells us the story of launching one of HubSpot's flagship products from scratch, and...
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Podcast Mastery with Jason Ogle (Host of User Defenders)
So you've started a podcast. Now, how do you book guests? What about sponsors and affiliates? Where should you be promoting your show? In this episode, I sit down with Jason Ogle (Host of User Defenders) to discuss the intricacies of being a podcast host. This episode was originally recorded in...
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Design Portfolios with Martijn van den Broeck (Designer at Google)
What are the key pieces of a great portfolio? What are the best tools for building and launching one? And what are the pitfalls to avoid? In this episode, Martijn van den Broeck (Designer at Google) joins me to talk about the art and science of design portfolios. For years, Martijn has closely...
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Designer at Scale with Joel Beukelman (Designer at Google)
What do designers do after they've achieved their career goals? Why aren't designers typically founders, and why is creative burnout so common? In this episode, I sit down with Joel Beukelman (Designer at Google) for a raw and honest conversation about career growth, goal attainment, and the...
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Starting & Growing A Podcast
What are the basic steps to take when starting a podcast? And how do you grow it? In this episode, Matt, Geoff and I recap what we've done to run the UX & Growth Podcast. We talk format, guests, equipment, hosting, distribution, promotion and more. From the best mics to the most unexpected growth...
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Side Projects & Incremental Growth with Lee Munroe (Director of Design at OneSignal)
How do side projects impact a designer's career? What are the incremental growth tools that can turn a side project into something bigger? In this episode, I sit down with Lee Munroe (Director of Design at OneSignal) to talk about his numerous side projects, the various growth tools that he's…
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Design at Planet Scale with Hannah Lee (Designer at Google)
The UX & Growth Podcast is back, and we’re kicking things off right. In this episode, I sit down with Hannah Lee (Designer at Google) to discuss how she audited Chrome’s entire UI and introduced a new design system in time for its tenth birthday, reducing the application size by megabytes in the...
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Freemium Growth with Dexter Zhuang (Growth Manager at Dropbox)
How do companies like Dropbox, Spotify, Slack, and HubSpot leverage freemium strategies to grow? What are the different approaches to freemium, and when should (or shouldn't) they be used? In this episode, I sit down with Dexter Zhuang (Growth & Monetization Manager at Dropbox) to take a deep…
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WebVR & A-Frame with Casey Yee (UX Engineer at Mozilla)
WebVR is Virtual Reality that runs in the browser, on anything from a smartphone, to a laptop, to an HTC Vive. And it's much easier to build for than you'd think. In this episode, I sit down with Casey Yee (UX Engineer at Mozilla and one of the early pioneers of WebVR) to talk about the future of...
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Growth in Emerging Economies with Daniel Patiño (Co-founder, Digifianz)
Emerging economies are expected to contribute up to 70% of global GDP growth between now and 2025. The opportunities to internationalize have never been better. But how do you select the right market to enter? And once you do, how should your design and growth strategies change? In this episode…
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Re-Engaging & Retaining Users (Plus, an Announcement)
What is the best way to define churn and how should this affect your retention techniques? What are the right and the wrong ways to re-engage users? In this episode, we get serious about understanding what churn actually is, and determining the best tactics to bring users back into an app. Plus…
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Remote Work & Digital Nomadism
Is remote work possible in design? How can designers transition to remote work, and what are the pros and cons of doing so? In this episode, we cover the statistics around remote work, the potential pitfalls for companies and employees, the types of individuals that do best with remote work, and...
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Balancing Design & Conversion with Dr. David Darmanin (CEO of Hotjar)
What is the relationship between design and conversion? Is one more important than the other? Is it possible to quantify the aesthetics of a design? In this episode, we sit down with Dr. David Darmanin (CEO of Hotjar) to discuss these difficult problems, and ultimately rethink everything we’ve…
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Creating & Measuring Delight
What is delight, beyond the buzzword? How should it really be used and can it be measured? In this episode, we examine how delight fits into the hierarchy of user needs and where it should sit in a product roadmap. "The best way to delight your users is to deliver on the core value that you...
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Keys to Running Successful Experiments & Documenting Results
What should you do if your experiments are regularly failing? How can you turn every experiment into a success and scale those benefits across all of your company? In this episode, we talk about the importance of paying less attention to quantitative results and more attention to core learnings,...
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Technical Debt & Design Debt
What are Technical Debt and Design Debt, and why they so important in the experimental process? What can we do to identify and combat them? In this episode, we discuss the critical experimentation downfall that they don’t mention in the A/B testing handbook. "Having a cohesive and consistent...
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Building a UX Team & Educating Designers with Aarron Walter (VP of Design Education at InVision)
What does it mean to build a strong UX team and when should a company look to do that? With no formal education path, how should designers be cultivating their abilities? In this episode, Austin sits down with Aarron Walter (VP of Design Education at InVision) to discuss what it was like to build...
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Virtual Reality, Augmented Reality, & the Internet of Things
With the dawn of VR, AR, and IoT, how will things change for designers? What opportunities could lie within these emerging technologies? In this episode, we speculate on the possibilities and implications that the changing technological landscape could bring. "I think that there are a lot of...
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Design Leadership with Tim Merrill (Director of Product Design at HubSpot)
What are the important qualities that go into design leadership? What can design leaders do to help their teams collaborate and grow? In this episode, we sit down with Tim Merrill (Director of Product Design at HubSpot) to discuss the unexpected intricacies and challenges of leading a design…
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Why Accessibility Matters & How to Design for It
What is Accessibility and why should businesses care about it? How difficult is it to design for disabled audiences? In this episode, we discuss the myths and misconceptions around Accessibility, why it’s so important to incorporate it into products (and the unexpected benefits that come from…
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Effective Design Reviews with Tom Greever (Author of Articulating Design Decisions)
What makes for an effective design review? And how should designers be preparing for them? In this episode, we sit down with Tom Greever (Author of Articulating Design Decisions) to take a deep dive on the components of design meetings, and how designers should communicate their decisions. "I've...
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The Next Frontier of Competition: Data Security, Privacy, and User Trust
What makes Apple’s recent customer letter on iPhone privacy so important? How will data security play into future business strategies and customer purchase decisions? In this episode, we discuss the importance of encryption, the opportunity for companies to compete on security and trust, and the...
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Lean UX & Organization Design with Jeff Gothelf (Author of Lean UX & Sense and Respond)
What is Lean UX and how does it change the way that designers work? What are the most effective ways for design organizations to be structured? In this episode, Austin interviews Jeff Gothelf (Author of Lean UX & Sense and Respond) to take a deep dive on UX in the modern workplace and the future…
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SEO with Matthew Barby (Global Head of Growth and SEO at HubSpot)
What are the most effective SEO plays today and what are the best tools available? If you're running a business, how should you build your SEO strategy and hire talent to execute it? In this episode, we sit down with SEO expert Matthew Barby to discuss the tactics that he's seeing work best and...
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Personas, Content, and Growth Marketing with Anum Hussain (Senior Growth Marketer at HubSpot)
What is Growth Marketing and what are the most effective ways to do it? How does content, SEO, and persona creation play into growth? In this episode, we sit down with growth expert Anum Hussain to discuss the tactics that she's seen work best in her impressive career at HubSpot, where she took…
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Big Learnings in 2015: Experiments & Culture
What were our biggest learnings in 2015? And how can they be applied in the coming years? In this episode, we cover what we've learned about factorial experiments, namespacing, A/A experiments, placebo tests, new user experience (NUX), work culture in the tech industry (and how it contrasts to…
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Why Site Speed Matters & How To Improve It
How important is site speed and what can you do to improve yours? As it turns out, the average user will abandon a site if it does not load within 3 seconds. So, what does this mean for you? In this episode, we discuss the importance of site speed and the ways in which anyone can quickly improve...
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Design Machines & The Death of Creativity in Web Design
Are data-driven design and copycat culture destroying creativity on the web? Are designers oppressed by terrible content and templated frameworks? Or are we all complaining in an echo chamber? In this episode, we discuss the common sentiment that everything on the web looks the same. "This is…
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Project Comet with Demian Borba (Product Manager at Adobe)
What makes Adobe's new UX tool, Project Comet, so awesome for designers? What are the details behind the tool and it's unique features that are aimed at disrupting the entire UX toolset? In this episode, Austin sits down with Demian Borba (Product Manager at Adobe) to get an early look at Project...
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Importance of Education & Other UX Myths
Is a college education really a prerequisite to working in UX and Tech? Is it acceptable to copy design ideas from best-in-class companies and direct competitors? In this episode, we discuss some of the biggest myths in UX and share our thoughts on the bold philosophy behind Google's hiring...
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Statistical Significance & Getting Data You Can Trust
What is statistical significance and why is it so critical to the success of experiments? What are some things that you can do to ensure that you're collecting reliable, true data? In this episode, we break down statistical significance and quality data collection. Plus, an update on the LinkedIn...
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Launching HubSpot.com & Running Effective Experiments
We're back from INBOUND! What is it like to design and launch a site seen by millions of people every month? And how do you run the highly effective experiments that can get you to that level? In this episode, we discuss the new HubSpot.com home page and the battle-tested experiments that push...
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Hiring & Getting Hired with Mike Gaiss (Founder of ThinkB1G)
What are the qualities and skillsets that the world's best companies look for in candidates? How can you position yourself or your company to win in the recruiting game? In this episode, recruiting expert and ThinkB1G founder Mike Gaiss shares insider tips for hiring the best talent and getting...
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The Death of the Popup & Rise of the Modal
What are the differences between popups and modals? More importantly, why are they so widely used despite the fact that they're so ineffective? In this episode, we'll discuss the history of popups and modals, what makes them ineffective, and how anyone can create an effective modal with the right...
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Growth vs. UX Tools & Processes
What are the best UX and Growth tools at our disposal today and what are the differences between them? How does the UX process differ from the Growth process and what should you be doing in your organization? In this episode, we answer these questions and more by giving an overview of our own…
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Startup Growth Tactics with Brian Balfour (VP of Growth at HubSpot)
Why do startups fail? What are the best ways to scale up and grow your customer base? How do you test and verify new business ideas? In this episode, we're joined by Brian Balfour (VP of Growth at HubSpot) to discuss different user acquisition and growth tactics, as well as the major mistakes…
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Human to Human UX
User Experience exists not only in the digital medium, but also in the human interactions that companies have with their customers. Personal phone calls, notes, and even tweets can be defining moments in a purchasing experience. In this episode, we discuss different ways that companies practice...
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Onboarding Best Practices
Onboarding is the process of introducing a user to a new software, app, website, or feature update. It is commonly cited as the most critical component to retaining users and is essential to the success of businesses of any size. In this episode, we share our thoughts and expertise on the best...
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Design Trends: Good or Bad?
As technology and devices have evolved, many new trends have made their way into design. How should we think about these trends? When should we use them? What makes them effective or ineffective? In this episode, we break down everything from parallax to the hamburger menu, and discuss the right...
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The Data Behind Why Apps Fail
A shocking study published by comScore found that most smartphone users download an average of zero apps per moth. What does this mean for app developers and entrepreneurs? In this episode, we bust out the cold hard facts and take a look at what the app market really looks like. “Let’s pretend…
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ABOUT THIS SHOW
Stories, debates and advice. Austin Knight, a designer at Google (formerly HubSpot), sits down with friends from around the world to discuss User Experience and Growth tactics.This show is entirely non-profit and independent, to ensure that the content is always of the highest quality. It does not have ads, is not associated with any business or organization, and does not accept donations. It is privately funded by the host.To learn more, visit us at www.austinknight.com/podcast
HOSTED BY
Austin Knight
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Frequently Asked Questions
How many episodes does UX & Growth Podcast have?
UX & Growth Podcast currently has 41 episodes available on PodParley. New episodes are automatically indexed when they're published to the podcast feed.
What is UX & Growth Podcast about?
Stories, debates and advice. Austin Knight, a designer at Google (formerly HubSpot), sits down with friends from around the world to discuss User Experience and Growth tactics.This show is entirely non-profit and independent, to ensure that the content is always of the highest quality. It does not...
How often does UX & Growth Podcast release new episodes?
UX & Growth Podcast has 41 episodes. Check the episode list to see recent publication dates and frequency.
Where can I listen to UX & Growth Podcast?
You can listen to UX & Growth Podcast on PodParley by clicking any episode. We provide an embedded audio player for direct listening, and you can also subscribe via your preferred podcast app using the RSS feed.
Who hosts UX & Growth Podcast?
UX & Growth Podcast is created and hosted by Austin Knight.
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