PODCAST · business
World Class Real Estate
by Mark Worrall and Ian Macbeth
Each week Mark Worrall, Ian Macbeth and a special guest real estate agent take you through the strategy, advice, tips and tricks that will help you go from a great to a world-class real estate agent.Featuring interviews with leading agents in Australia, the UK and beyond, each conversation delivers actionable value and brings a positive change to your mindset and a positive change to your real estate business.
Episodes
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Cheating, Seaside Magic & The Economy Reviewed
Cheating, karma, business culture, seaside communities and the economy… this episode goes in a few different directions. 👀 Mark Worrall and Ian Macbeth are back for another episode of the World Class Real Estate Podcast, looking at what estate agents can learn from some very different…
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This Market Will Expose Average Estate Agents
The market is getting tougher and this is exactly where the best estate agents start to stand out. 🏡 In this episode of the World Class Real Estate Podcast, Mark Worrall and Ian Macbeth break down what agents need to be doing differently as affordability tightens, buyers become more cautious and...
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Stop Being Average: Identity, Discipline & Growth with Rob Brady
What separates an estate agency that simply operates from one that genuinely stands out? 🔥 In this episode of the World Class Real Estate Podcast, Mark Worrall and Ian Macbeth are joined by Rob Brady from Iceberg Digital for his third appearance on the show. Rob has spent years working directly...
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Michael Barnes: Building a Premium Estate Agency That People Remember
🏡 In this episode of the World Class Real Estate Podcast, Mark Worrall and Ian Macbeth are joined by Michael Barnes from Home Estate Agents on the Wirral. Michael and his business partner Ricky launched Home Estate Agents in 2022 and have quickly built a strong reputation, particularly at the...
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Toby Martin: 24 Hours, 57 Guests & The Biggest Lessons for Estate Agents
🎙️ In this episode of the World Class Real Estate Podcast, Mark Worrall and Ian Macbeth are joined by Toby Martin following his extraordinary 24-hour live broadcast featuring 57 guests from across estate agency, marketing, psychology, leadership and beyond. The event brought together an…
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Should Estate Agents Still Use Long Contracts?
🏡 In this episode of the World Class Real Estate Podcast, Mark Worrall and Ian Macbeth are back with a timely conversation for estate agents heading into the business end of the year. With September and October often being two of the most important months in estate agency, this episode looks at...
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Calculating Final KPIs For 2026 Now!
🏡 In this episode of the World Class Real Estate Podcast, Mark Worrall and Ian Macbeth are back with a timely conversation about how estate agents should be thinking as they move into the final stretch of the year. With September and October often playing a huge role in how the year finishes…
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Richard Taylor on The Basics That Still Win in Estate Agency
🏡 In this episode of the World Class Real Estate Podcast, Mark Worrall and Ian Macbeth are joined by Richard Taylor from Richard James Estate Agents for a proper owner-operator conversation about what really makes estate agency work. Richard has spent around two decades in agency, working at the...
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The Shocking 1.4 Billion Pound Leak In Estate Agency!
What is estate agency really losing when almost half of listed properties come off the market? 👀 In this episode of the World Class Real Estate Podcast, Mark Worrall and Ian Macbeth dig into one of the most shocking numbers in the property industry: the estimated £1.4 billion leak in estate…
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The September Reset: 3 Questions Every Estate Agent Should Ask Before Autumn
Seven years of the World Class Real Estate Podcast. Every week, every episode, every conversation focused on helping estate agency improve. 🎙️🏡 In this episode, Mark Worrall and Ian Macbeth look ahead to one of the most important periods of the property year: September and October. With August...
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Estate Agency Marketing in 2026: Video, Paid Ads & Winning Attention with Mat Wilson
Estate agency marketing has changed, but are most agents keeping up? 👀 In this episode of the World Class Real Estate Podcast, Ian Macbeth sits down with Mat Wilson, founder of Immortal Media, to talk about what actually works in digital marketing today and how estate agents can use paid ads,...
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The Overpricing Trap That's Damaging Your Reputation
What should estate agents focus on when the market starts to shift? In this episode of the World Class Real Estate Podcast, Mark Worrall and Ian Macbeth discuss missed opportunities, market realism, pricing strategy and why agents need to focus their energy on the right stock, the right clients…
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5 Issues Agents Can Fix & Building High Level Teams
What are the biggest issues estate agents can fix right now? In this episode of the World Class Real Estate Podcast, Ian Macbeth and Mark Worrall discuss what estate agency teams can learn from high-performing sport, why culture matters and the five common complaints agents still need to solve....
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Half-Year Reset: What Estate Agents Should Focus On Next
We’ve reached the halfway point of the year, so what should estate agents be focusing on now? 🏡 In this episode of the World Class Real Estate Podcast, Ian Macbeth and Mark Worrall sit down for a host-only conversation covering the property market, business planning, team structure, estate…
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Ricky Veale on Building an Estate Agency Business Through Graft, Care & Consistency
What does world-class estate agency really come down to? For Ricky Veale, it starts with something simple: doing the basics properly, consistently. 🏡 In this episode of the World Class Real Estate Podcast, Ian Macbeth and Mark Worrall are joined by Ricky Veale from Avocado Stevenage to talk…
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Stop Just Listing Homes: The Estate Agent’s Marketing Strategy for 2026
Is your property marketing strategy actually a strategy, or are you just putting homes on the portals and hoping for the best? 🏡 In this episode of the World Class Real Estate Podcast, Ian Macbeth and Mark Worrall sit down for a no-guest conversation about discipline, ego, business goals…
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Listing Agent vs Strategic Agent: How Estate Agents Win in Today’s Market
Is listing more homes really the best way to build a profitable estate agency business? 🏡 In this episode of the World Class Real Estate Podcast, Ian Macbeth and Mark Worrall sit down for a no-guest conversation about the current property market, pricing strategy, buyer behaviour, profitability...
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Adam Mackay on the Future of Estate Agency: AI, Brokerages & Better Client Service
What does the future of estate agency really look like? 🏡 In this episode of the World Class Real Estate Podcast, Ian Macbeth and Mark Worrall sit down with Adam Mackay at Avocado HQ to talk about customer service, AI, brokerage models, self-employed agents, training, profitability and what…
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Under The Hood of The Avocado IAD Deal with Mike and Ian
What really happened behind the Avocado Property and IAD deal? 🥑 In this special episode of the World Class Real Estate Podcast, Mark Worrall sits down with Ian Macbeth and Mike Robson from Avocado Property to go under the hood of their strategic alliance with IAD. After six years of building...
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#351 Ryan & Sanjay: Two Agents. One Big Advantage.
In this episode of the World Class Real Estate Podcast, Mark Worrall and Ian Macbeth sit down with Avocado Property partners Ryan Bloomfield and Sanjay Patel in Bracknell to explore what world-class estate agency really looks like. From creating loyal clients who become passionate advocates to...
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#350 Episodes In: What Estate Agents Still Get Wrong About Sales Progression
In this milestone 350th episode of the World Class Real Estate Podcast, Mark Worrall and Ian Macbeth dive deep into one of the biggest issues facing the UK property industry — transaction delays and fall-throughs. The conversation explores shocking new statistics showing that many property...
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#349 The Psychology Behind Property Chains
In this episode of the World Class Real Estate Podcast, Mark Worrall and Ian Macbeth welcome back Bryan Mansell from Gazeal to explore one of the biggest problems facing the UK property industry — fall-throughs, broken chains, and a lack of buyer commitment. Bryan shares how Gazeal is helping...
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#348 Content. Consistency. Premium Fees - Alex Pelosi-Buchanan
In this episode of the World Class Real Estate Podcast, Mark Worrall and Ian Macbeth sit down with self-employed estate agent Alex Pelosi-Buchanan, founder of Beacons, to explore what it really takes to build a premium personal brand in today’s changing property market. Alex shares his journey…
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#347 Raving Fans, Relationships & Raising the Standard with Troy Malcolm
In this episode, we sit down with Troy Malcolm to break down the difference between being good… and being exceptional. Troy shares why relationships sit at the heart of everything — and how building just 100 “raving fans” (a concept inspired by John McGrath) can completely transform your…
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#346 Nutrition Coach Shares Secret Hacks For Estate Agents.
In this episode, Ian sits down with Coach Dimitri — a performance and nutrition expert focused on unlocking full human potential. After overcoming Crohn’s disease without medication, Dimitri took a different path. One rooted in biohacking, intelligent nutrition, and a relentless commitment to...
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#345 Kirsty Franks: Estate Agency Marketing Unfiltered For 60mins
In this episode, we’re joined by marketing strategist Kirsty Franks for a powerful conversation on what world-class real estate marketing really looks like in today’s market. Kirsty breaks down why so many agents fall into the trap of reactive, inconsistent marketing — and how a clear strategy,...
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# 344 Aaron Kirk shares his perfect combination for estate agents to be successful
In this episode, we’re joined by Aaron Kirk from The Property Cloud to talk about what world-class estate agency actually looks like in today’s market. Aaron shares his journey from corporate agency to building a self-employed model, and how that shift has allowed him to deliver a more…
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#343 Chris Ellis: Showing up everyday and no more negative news!
What does it really mean to show up — not just in your business, but in your life? In this powerful and refreshingly honest episode, we sit down with Chris Ellis, a highly experienced estate agent and owner of Homes, to talk about consistency, mindset, and cutting through the noise of negativity...
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#342 Marine Performance Coach Chris Hunt Shares Mindset Hacks For Estate Agents.
This episode we are joined by former Royal Marine Commando and performance coach Chris Hunt for a high-energy conversation on mindset, resilience and peak performance for estate agents. Together they explore what a world-class mindset really looks like, how to handle the emotional rollercoaster…
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#341 Excellence in Action: Shane Harris on Going Above & Beyond for Clients
In this episode, we’re joined by Shane Harris of Harris & Wood to explore what a true commitment to excellence looks like in modern estate agency — and why “average service” is where most agents fall short. Shane shares his philosophy on “surprise and delight” — going above and beyond in ways...
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#340 iad’s UK MD Lee O'Brien talks Estate Agency Revenue Share & Building An Asset
What can estate agents learn from IAD — the largest estate agency network in Europe? In this episode, we sit down with Lee O’Brien to explore the rise of personal agency, the shift towards self-employed estate agents, and why the future of the industry is becoming more entrepreneurial than ever...
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#339 The Evolution of Premium Property with David Lindley
In this episode of The World Class Real Estate Podcast, Mark Worrall and Ian Macbeth sit down with prime property specialist David Lindley and explore what it really takes to operate successfully at the upper end of the market. The discussion covers how last year’s UK budget briefly stalled...
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#338 Chris Webb’s Success Formula For Independent Businesses
In this episode, estate agency consultant Chris Webb shares what it truly means to build world-class real estate in today’s market — and why being a holistic marketer is no longer optional. With experience as National Performance Director at The Property Franchise Group and now working closely…
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#337 Cindy Slaughter Talks: Marketing Tools, Collaboration & What Makes A Great Marketing Recruit For Estate Agents.
In this episode of The World Class Real Estate Podcast, Mark Worrall and Ian Macbeth sit down with Cindy Slaughter, Marketing Director at Avocado, to explore what truly defines world-class real estate in today’s market. Cindy shares her powerful perspective on why estate agency must go beyond the...
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#336 Shared Advice On Fees, Bitcoin’s Crash and the Bigger Economic Picture
In this episode, Mark Worrall and Ian Macbeth zoom out from the daily grind and look at the bigger forces shaping our industry right now. With 34.3% of January sales going to first-time buyers (48.3% in London), they explore what’s really driving the market — including the ripple effects of…
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#335 Why Emotional Intelligence Beats Artificial Intelligence With David Mintz
In this episode, David Mintz joins Mark Worrall and Ian Macbeth for a powerful conversation about what truly defines world-class real estate in an increasingly automated world. As AI tools, digital onboarding platforms and corporate consolidation continue to reshape the industry, one question...
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#334 Banks Are Hungry, Marks New PAM Style And An Olympic Gold Medal Story Of Resilience
In this energising episode of The World Class Real Estate Podcast, Mark Worrall and Ian Macbeth dive into the realities of January’s real estate market, celebrating a record month for valuations—despite battling some personal health setbacks. They explore how effective marketing, automation, and...
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#333 John Savage: TikTok Is My No.1 Lead Source And How I Value Through The Buyers Eyes.
In this episode of The World Class Real Estate Podcast, Ian Macbeth and Mark Worrall sit down with John Savage—a former military man turned real estate agent known for his process-driven, high-integrity approach to the industry. John shares why integrity and excellence are the non-negotiables for...
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#332 Blue Monday BS: Be focussed on positive trajectory and not short term frustrations.
In this episode of World Class Real Estate, Mark Worrall and Ian Macbeth dive into the power of habits – and how the small things you do daily can transform both your personal life and your business performance. From early starts and gym routines to goal-setting and mental clarity, the pair…
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#331 Stop Valuations, Start Advising with PAMs and SPIN Techniques
In the first recorded episode of 2026, Mark Worrall and Ian Macbeth return with a powerful message for estate agents: it’s time to stop doing valuations and start giving real advice. Looking ahead to a busy Q1 and a potential buyer’s market in Q2, they share insights on how agents can stand out…
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#331 New Year, Higher Standards: Stephen Brown on What Great Agents Do First
In this episode, we’re joined by none other than Stephen Brown — widely regarded as the UK’s best estate agency trainer — for an honest and insightful chat about what separates the great agents from the rest. We cover the fundamentals: mindset, consistency, raising standards, and the habits that...
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#330 A Baldock into 2026: Teams, Culture & Standards for the Year Ahead
In this episode, we’re joined once again by the brilliant Matt Baldock for a proper deep-dive into the day-to-day realities of running a hands-on estate agency. From building high-performing teams to driving up standards, Matt shares practical insights from the front line of the industry. We talk...
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The World Class Real Estate Workbook (yes… we actually did it)
We’ve taken the best bits of the World Class Real Estate podcast and turned them into something your team can actually use. Mark Worrall and Ian Macbeth lift the lid on the brand-new World Class Real Estate Workbook — a practical training guide built from real conversations, real lessons, and…
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#329 Christmas Eve Special: Estate Agency Tips For January, 123 Days To Exchange & Santa Hats.
In this festive episode, Mark Worrall and Ian Macbeth look back on a packed year in the property industry—from Christmas parties to goal-setting workshops—and share how they're preparing for a strong start to 2026. They discuss the pent-up demand expected to fuel a busy January market and unpack...
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#328 Regina Mangan: The Irish Property System & 30 Years of Winning Systems That Work For Estate Agents.
In this episode of The World Class Real Estate Podcast, Irish estate agency leader Regina Mangan joins Ian Macbeth and Mark Worrall to share the powerful impact of consistency, small gestures, and exceptional service in the property world. Regina draws on her background in hospitality to explain...
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#327 Estate Agents React To The Budget, Boxing Day Tricks, January Buzz Planning and More…
In this episode of The World Class Real Estate Podcast, Mark Worrall and Ian Macbeth dive into a week packed with insights, celebrations, and sharp market observations. Ian kicks things off by sharing his 42nd birthday tradition — a personal best 50k run — and his thoughts on growth, health, and...
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#326 Estate Agent to Business Owner: Ben Roberts on Values, EOS & World-Class Service
In this episode, Mark Worrall and Ian Macbeth sit down with Ben Roberts, a leading estate agent in North Wales, Chester, and the Wirral, to explore how values, leadership, and business systems have transformed his agency. Ben shares the pivotal moment when he realised he wasn’t running a...
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#325 Headhunting for High Performers: Winning the Recruitment Game in 2026
In this face-to-face episode, Ian and Mark sit down with seasoned recruitment expert and top headhunter Morne Ackerman to unpack the evolving world of headhunting and talent acquisition heading into 2026. With a proven track record in the staffing and recruiting industry, Morne brings a no-fluff...
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#324 This AI Could Kill Rightmove – Are You Ready?
Mark Worrall and Ian Macbeth sit down with Mal McCallion, founder of MyPorta, to reveal how AI is quietly transforming the way buyers search for property — and why the traditional portal model may not survive the next five years. Mal explains why filters are finished, how voice-led AI searches…
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#323 Sharing The P.A.C.E strategy, Threats vs Opportunities and Golden Missed Feedback For Estate Agents.
In this episode, Ian Macbeth shares a practical framework his agency is using to tackle stale listings: the PACE process—Primary, Alternate, Contingency, Emergency. Adapted from military planning, it helps agents respond quickly when a listing underperforms, giving structure to price changes,...
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ABOUT THIS SHOW
Each week Mark Worrall, Ian Macbeth and a special guest real estate agent take you through the strategy, advice, tips and tricks that will help you go from a great to a world-class real estate agent.Featuring interviews with leading agents in Australia, the UK and beyond, each conversation delivers actionable value and brings a positive change to your mindset and a positive change to your real estate business.
HOSTED BY
Mark Worrall and Ian Macbeth
CATEGORIES
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Frequently Asked Questions
How many episodes does World Class Real Estate have?
World Class Real Estate currently has 370 episodes available on PodParley. New episodes are automatically indexed when they're published to the podcast feed.
What is World Class Real Estate about?
Each week Mark Worrall, Ian Macbeth and a special guest real estate agent take you through the strategy, advice, tips and tricks that will help you go from a great to a world-class real estate agent.Featuring interviews with leading agents in Australia, the UK and beyond, each conversation delivers...
How often does World Class Real Estate release new episodes?
World Class Real Estate publishes regularly with 370 episodes available. Check the episode list for the typical release schedule.
Where can I listen to World Class Real Estate?
You can listen to World Class Real Estate on PodParley by clicking any episode. We provide an embedded audio player for direct listening, and you can also subscribe via your preferred podcast app using the RSS feed.
Who hosts World Class Real Estate?
World Class Real Estate is created and hosted by Mark Worrall and Ian Macbeth.
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